|By Maureen O'Gara||
|June 17, 2009 06:30 AM EDT||
Figuring that the cloud may be the “most significant shift in technology since the outset of the Internet,” IBM is moving to ensure it gets its piece of what could be a $66 billion business in three years.
It’s taking a workload-by-workload approach.
To start, it’s targeting the enterprise – meaning big, largely Blue accounts – with offers of a virtual desktop – either a Microsoft desktop or some stand-in – and the widgetry to move test and development to the cloud.
Dr Kristof Kloeckner keynoted at SYS-CON's Cloud Computing Expo in New York City
Unlike Amazon, IBM’s not interested in the individual developer; it wants all of a major account’s test and development, which it argues absorbs 30%-50% of a company’s infrastructure though 90% of the time it’s idle.
Blue says its widgetry is based on two years of research and hundreds of client engagements. There’s no mention of interoperability with other clouds like Google or Salesforce.com; that will have to be left to third parties like Vordel.
IBM will be offering to run these cloud services from inside its own data center or to set up a private cloud using a client’s own infrastructure.
And, for those who want to go it alone, it’s got CloudBurst 1.1, a pre-integrated cloud-to-go with the hardware, storage, virtualization, networking and management needed to build a private cloud.
Users running their own clouds will be able to access IBM’s cloud for short-term additional resources.
CloudBurst will ship at the end of the week at prices starting around $200k. The entry-level configuration includes a 42U rack, a BladeCenter chassis, eight Intel cores on three blades plus an eight-core management blade, attached storage and middleware.
IBM’s public cloud will be located at its recently announced production-level “Cloud Delivery Center” in Raleigh, North Carolina, where it’s got a bunch of Intel blades, VMware virtualization and its own management widgetry.
The hardware there will come to include mainframes and IBM’s own p blades. Over time that will mean its Rationale and Eclipse tools and the Jazz platform as well as Xen and KVM virtualization.
IBM’s cloud CTO Kristof Kloeckner (pictured above) has found that large accounts aren’t as reluctant to share cloud infrastructure if they know the guys they’re sharing it with are, say, fellow Fortune 5000s and not riffraff.
IBM estimates that the cloud can save up to 73% of the energy used to power traditional desktops and laptops and up to 40% of the support costs.
It reckons its Smart Business Test Cloud can save customers 50%-75% on capex and licensing expenses and 30%-50% on operating and labor costs while reducing defects from faulty configurations and poor modeling by 15%-30%.
IBM is also setting up a subscription public cloud version of the Desktop Cloud. It’s partnering with Desktone, Quest and Wyse.
More Than 60 Companies Sponsored or Exhibited at Cloud Computing Expo New York April 2009
Cloud Computing Conference & Expo West and East (past two events) were sponsored by more than 60 leading global cloud computing technology providers, including: 3Tera, Active Endpoints, AppSense, AppZero, Aria Systems, CA, Inc., Certeon, Cloud.com, Composite Software, Cordys, Corporate Technologies, Cycle Computing, DataDirect Technologies, EMC,, ExactTarget, FreedomOSS, IBM, Intel, Intel SOA Products Group, iTKO, J9 Technologies, Krugle, LynuxWorks, MeettheBoss.com, Metron, Microsoft, mindSHIFT, Moderro Technologies, Mosso, Nastel, Netmagic Solutions, OpenSpan, ParaScale, Platform Computing, QuantumXML, Red Hat, RightScale, Sensedia, Sun Microsystems, Supermicro, Symantec, Tap In Systems, Tranxition, Tripwire, VIRTERA, VMware, Web Age Solutions, and Zeus Technology.
More Than 100 Sponsors and Exhibitors Expected in Silicon Valley
Upcoming Cloud Computing Conference & Expo 2009 West event, which will take place November 2-4, 2009, at the Santa Clara Convention Center in Silicon Valley is estimated to have more than 100 sponsors and exhibitors.
For sponsorship and exhibit opportunities please contact Cloud Computing Expo sales department at 201 802-3021 (events at sys-con.com).
Cloud Computing Expo New York April 2009 Sold Out With Record Participation
2nd International Cloud Computing Conference & Expo, colocated with 5th International Virtualization Conference & Expo presented the most distinguished faculty of speakers on any technology conference taking place in 2009. Speakers, general session and keynote presenters included such names as: ,Ajay Anand (Yahoo!), Alan Williamson (AW 2.0 Ltd), Anthony Arrott (Trend Micro), Bill McColl (Cloudscale), Bob Quinn (3Leaf Systems), Brian H. Prince (Microsoft), Brian Zanghi (Kadient), Bryan Wade (ExactTarget), Clod Barrera (IBM), Daniel Beveridge (VIRTERA), David Bernstein (Cisco), David Bressler (Progress Software), David Douglas (Sun Microsytems), David Linthicum (Blue Mountain Labs), Doug Tidwell (IBM), Ed Sullivan (Aria Systems), Glenn Brunette (Sun Microsystems), Jeff Bauer (Forbes.com), Jeremy Geelan (SYS-CON Media), Jim Rymarczyk (IBM), Joe Gregorio (Google), Joel York (Xignite), John Barr (Yieldex), John du Pre Gauntt (Media Dojo), John Laferriere (Corporate Technologies), Jon Pyke (Cordys), JP Morgenthal (J.P. Morgenthal Blog), Kenneth Oestreich (Egenera), Kevin L. Jackson (Dataline), Kristof Kloeckner (IBM), Lucian Lipinsky de Orlov (VIRTERA), Martin Ingram (AppSense), Matt Holleran (Emergence Capital), Michael Hill (IBM), Omer Trajman (Vertica), Owen Garrett (Zeus Technology), Patrick Kerpan (CohesiveFT), Pau Garcia-Mila (eyeOS), Peter Coffee Salesforce.com), Peter Nickolov (3Tera), Phil Fritz (IBM), Prasad Rampalli (Intel), Raghavan Srinivas (Intuit), Ranjith Ramakrishnan (Cumulux), Reuven Cohen (Cloud Interoperability Forum), Rich Wolski (University of California), Ronnie Thomson (Quark), Russ Daniels (HP), Sajai Krishnan (ParaScale), Scott Wiener (Cloud9 Analytics), Simon Wardley (Canonical), Stephen Elliot (CA), Steve Milroy (OnTerra Systems), Stuart Charlton (Elastra), Thorsten von Eicken (RightScale), Tien Tzuo (Zuora), Tim Crawford (Stanford University), Vik Chaudhary (Keynote Systems), Warren Wilbee (Microsoft), Werner Vogels (Amazon.com), William Fellows (The 451 Group).
The Internet of Things is clearly many things: data collection and analytics, wearables, Smart Grids and Smart Cities, the Industrial Internet, and more. Cool platforms like Arduino, Raspberry Pi, Intel's Galileo and Edison, and a diverse world of sensors are making the IoT a great toy box for developers in all these areas. In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists discussed what things are the most important, which will have the most profound...
Dec. 1, 2015 06:30 AM EST Reads: 513
As organizations shift towards IT-as-a-service models, the need for managing & protecting data residing across physical, virtual, and now cloud environments grows with it. CommVault can ensure protection & E-Discovery of your data - whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise.
Dec. 1, 2015 06:00 AM EST Reads: 271
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Day 2 Keynote at 17th Cloud Expo, San...
Dec. 1, 2015 05:00 AM EST Reads: 620
Apps and devices shouldn't stop working when there's limited or no network connectivity. Learn how to bring data stored in a cloud database to the edge of the network (and back again) whenever an Internet connection is available. In his session at 17th Cloud Expo, Ben Perlmutter, a Sales Engineer with IBM Cloudant, demonstrated techniques for replicating cloud databases with devices in order to build offline-first mobile or Internet of Things (IoT) apps that can provide a better, faster user e...
Dec. 1, 2015 04:45 AM EST Reads: 458
SYS-CON Events announced today that Catchpoint, a global leader in monitoring, and testing the performance of online applications, has been named "Silver Sponsor" of DevOps Summit New York, which will take place on June 7-9, 2016 at the Javits Center in New York City. Catchpoint radically transforms the way businesses manage, monitor, and test the performance of online applications. Truly understand and improve user experience with clear visibility into complex, distributed online systems.Founde...
Dec. 1, 2015 04:15 AM EST
In today's enterprise, digital transformation represents organizational change even more so than technology change, as customer preferences and behavior drive end-to-end transformation across lines of business as well as IT. To capitalize on the ubiquitous disruption driving this transformation, companies must be able to innovate at an increasingly rapid pace. Traditional approaches for driving innovation are now woefully inadequate for keeping up with the breadth of disruption and change facin...
Dec. 1, 2015 03:30 AM EST Reads: 532
I recently attended and was a speaker at the 4th International Internet of @ThingsExpo at the Santa Clara Convention Center. I also had the opportunity to attend this event last year and I wrote a blog from that show talking about how the “Enterprise Impact of IoT” was a key theme of last year’s show. I was curious to see if the same theme would still resonate 365 days later and what, if any, changes I would see in the content presented.
Dec. 1, 2015 03:00 AM EST Reads: 470
The revocation of Safe Harbor has radically affected data sovereignty strategy in the cloud. In his session at 17th Cloud Expo, Jeff Miller, Product Management at Cavirin Systems, discussed how to assess these changes across your own cloud strategy, and how you can mitigate risks previously covered under the agreement.
Dec. 1, 2015 03:00 AM EST Reads: 110
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical...
Dec. 1, 2015 03:00 AM EST Reads: 469
Most of the IoT Gateway scenarios involve collecting data from machines/processing and pushing data upstream to cloud for further analytics. The gateway hardware varies from Raspberry Pi to Industrial PCs. The document states the process of allowing deploying polyglot data pipelining software with the clear notion of supporting immutability. In his session at @ThingsExpo, Shashank Jain, a development architect for SAP Labs, discussed the objective, which is to automate the IoT deployment proces...
Dec. 1, 2015 01:15 AM EST Reads: 125
Culture is the most important ingredient of DevOps. The challenge for most organizations is defining and communicating a vision of beneficial DevOps culture for their organizations, and then facilitating the changes needed to achieve that. Often this comes down to an ability to provide true leadership. As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ab...
Dec. 1, 2015 01:00 AM EST Reads: 436
In his General Session at DevOps Summit, Asaf Yigal, Co-Founder & VP of Product at Logz.io, explored the value of Kibana 4 for log analysis and provided a hands-on tutorial on how to set up Kibana 4 and get the most out of Apache log files. He examined three use cases: IT operations, business intelligence, and security and compliance. Asaf Yigal is co-founder and VP of Product at log analytics software company Logz.io. In the past, he was co-founder of social-trading platform Currensee, which...
Nov. 30, 2015 10:00 PM EST Reads: 288
Countless business models have spawned from the IaaS industry – resell Web hosting, blogs, public cloud, and on and on. With the overwhelming amount of tools available to us, it's sometimes easy to overlook that many of them are just new skins of resources we've had for a long time. In his general session at 17th Cloud Expo, Harold Hannon, Sr. Software Architect at SoftLayer, an IBM Company, broke down what we have to work with, discussed the benefits and pitfalls and how we can best use them ...
Nov. 30, 2015 03:45 PM EST Reads: 115
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on about how much data there is, in his General Session at 17th Cloud Expo, Scott Cleland, Senior Director of Product Marketing at HGST, showed how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources.
Nov. 30, 2015 03:15 PM EST Reads: 250
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
Nov. 30, 2015 03:00 PM EST Reads: 496
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Nov. 30, 2015 02:00 PM EST Reads: 375
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningf...
Nov. 30, 2015 01:45 PM EST Reads: 441
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Su...
Nov. 30, 2015 01:45 PM EST Reads: 439
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Nov. 30, 2015 01:00 PM EST Reads: 542
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
Nov. 30, 2015 12:45 PM EST Reads: 346