|By Irfan Khan||
|December 13, 2009 07:00 PM EST||
Doing more with less is a familiar refrain for IT professionals, and today's challenging business environment has only increased the pressure on managers to achieve efficiencies, maximize performance and improve responsiveness of the data center. More and more frequently, IT is turning to virtualization to accomplish its mission-critical goals.
The hot new trend in cloud computing is a natural extension of this drive toward virtualization. In the case of the public cloud, IT can add processing power and infrastructure as needed, and in the case of the private cloud, IT can improve the utilization of existing infrastructure. In other words, cloud computing platforms offer IT the opportunity to increase efficiencies and become more agile, transforming the data center into an environment that delivers greater benefits to end-users.
This tremendous potential of cloud computing can be seen by examining how organizations currently manage, analyze and mobilize data. Cloud has given IT organizations the opportunity to fundamentally shift the way data is created, processed and shared.
In order to take advantage of cloud computing for data management, IT must familiarize itself with the latest issues and trends. This requires a greater understanding of each of the three prominent cloud models - private, public and hybrid - along with proper evaluation of the criteria around a cloud strategy.
Cloud Gazing: Three Prominent Models
Much like those ubiquitous, puffy white masses of water vapor in our stratosphere, each of the prominent cloud computing models has its own unique qualities and benefits. The type of cloud strategy an organization chooses will depend on the specific issues they are addressing.
For IT organizations operating a virtual data center environment, private or internal cloud may offer important advantages. An internal cloud is an effective way to boost productivity while providing users a certain level of self-sufficiency. Such a cloud deployment also mitigates the need to purchase new systems. Through virtualization and cloud infrastructure, users can self-provision a virtual machine on the cloud environment, which can easily be expanded or contracted as a given project reaches fruition. By first developing tools to handle life cycle management of virtual machines, a user can request a virtual machine using a menu to specify resource requirements (CPUs, memory, storage), operating system details, lease period and other miscellaneous configuration information.
An internal cloud can provide critical efficiencies by avoiding data center expansion, faster provisioning of server capacity, faster upgrades of memory, CPU and storage, improved reliability, and business continuity/disaster recovery improvements. Case in point, a major financial services provider recently turned their compute backbone into an internal cloud with a focus on providing a platform to host virtual desktops. The company found that it is easier to share infrastructure with the computational jobs which run after the local trading day ends so there is a nice segregation of "jobs" in the local data center. Additionally, this solution has proven to deliver faster ROI.
Intense interest in public or external cloud strategies is being fueled by the potential for improved efficiencies, flexible and dynamic environments, on-demand infrastructure and smaller maintenance requirements. External cloud services offer the potential for improved business agility, better scalability and versatility. An example of this can be found with one of the world's leading electronic stock exchanges, who turned to an external cloud provider in order to enable brokerage firms to show customers and regulators that best-execution requirements were met for a given trade. An application was written to upload data for every stock in files representing ten-minute increments of trading data based on data from the major exchanges. This allows an accurate reconstruction of the trade environment without having to build out an internal storage infrastructure strictly for emulation (or testing) purposes. A further benefit of this cloud deployment has been the flexibility of pay-as-you-go pricing.
In today's challenging economy, with IT increasingly finding itself strapped for resources, external cloud services are proving to be an effective means for lowering upfront costs and reducing the workload on overburdened IT staff.
Experts agree that the hybrid cloud environment, a mix of in-house and outsourced computing and networking resources, will be a leading choice for enterprises in the near term. The hybrid model offers the greatest flexibility when dealing with the dynamic data requirements of most businesses today.
Regardless of the model, cloud computing is proving to be highly attractive because of its dynamic infrastructure, ability to support any application and operating system, accessibility via Internet protocols, automatic scalability and the fact that no software or hardware installation is required on site. Additional benefits for end-users include the:
- ability to shift resources from undifferentiated heavy lifting to differentiated value creation,
- abstraction from infrastructure,
- "pay for what you use" approach and
- adaptability to resource requirements
As a result, cloud computing is fast becoming an important tool in the IT arsenal.
Cloud Potential: Classes of Applications Deserving of Deployment
At present, cloud isn't for everyone. In those cases where the most stringent privacy and security policies are in place, a public cloud offering may not meet the regulations needed by IT. Conversely, applications that readily lend themselves to cloud are ones in which the user interface is easily presented in a Web browser and where time sensitivity isn't an issue, such as sales force automation or customer relationship management.
Some classes of applications in use today that might not appear to be obvious cloud candidates will in fact be deployed to the cloud in the near future. Increasingly, we are seeing more functions of data management and data analytics being moved to cloud environments with great success.
One such class of applications is database management systems. For organizations with large databases and high transaction volumes, cloud enables a measure of strategic agility that can meet today's enterprise needs. Sybase Adaptive Server Enterprise (ASE) is a prime example of a mission-critical data management system that allows IT to get a handle on exploding information demands. This application provides access and control over data, transforming information into a vital, accessible and decisive mission asset made all the more effective when utilized in cloud.
As organizations employ larger data warehouses for purposes ranging from standard reporting to strategic business analytics, complex event processing and deep-dive data mining, the need for performance will continue to outpace the capabilities of traditional relational databases. Cloud computing offers IT a powerful means for meeting the performance and scalability requirements of the enterprise data warehouse. With large-scale systems continuing to expand, alternate approaches to support standard reporting, analysis, and power-user ad hoc queries will become increasingly established as the platforms of choice for very large database systems.
As with other cloud environments, analytics in the cloud benefit end-users by offering a pay-as-you-go model and adaptable resource requirements that free up IT from the need to purchase additional hardware and going through the extensive procurement process.
In order to satisfy the rapidly expanding need for analytical performance, Sybase offers a solution well suited to exploit the benefits of cloud. Sybase IQ takes an alternate database approach, storing data oriented by columns instead of rows. This approach has proven superior in sustaining the performance and rapid growth requirements of analytical applications and, when combined with cloud computing, offers significant advantages. The column-oriented methodology provides a combination of architectural simplicity and the ability to configure data in a way that can reduce the physical amount of data that must be accessed. Reducing the storage footprint while optimizing column access will reduce data access latency and improve use of network bandwidth, thereby contributing to a scalable environment that continues to provide consistently high performance as data volumes, number of users and number of queries increase.
With a growing trend toward mobility in the workforce, IT faces increased demand for access to mobilized applications. Managing data and exchange technologies can place significant demands on IT, necessitating regular onsite maintenance of mobile devices. Cloud offers IT the scalability, flexibility, performance and responsiveness needed to deploy and manage mobile applications. For example, Sybase SQL Anywhere provides data management and data exchange technologies that enable the rapid development and deployment of database-powered applications. Design and management tools within SQL Anywhere enable IT to implement and deploy mobile applications, while also easily providing support.
For one major telecommunications provider, cloud computing is key in offering Web-interfaced applications hosted and deployed in a managed service (SaaS) model. This company leverages Sybase's Afaria solution, which provides comprehensive management and security capabilities to ensure that mobile data and devices are up-to-date, reliable and secure. The provisioning and scalability advantages of cloud make it possible for the company to offer an integrated suite of managed mobility applications for their customers that can be contracted individually or in combination. Afaria enables the company to offer its hosted applications, and assist customers in managing the deployment, expenses and ongoing support to a global mobile workforce without technical complexity and security risks.
Cloud computing can enable IT to more effectively handle the wide ranging database requirements of mobile workers, while minimizing the impact on end-users, thus allowing them to focus on the work at hand rather than getting bogged down with the technology.
There are numerous considerations IT should take into account when pursing a data center cloud strategy. These range from security and compliance requirements to the need for a rich user interface, effective management and control, and the need to establish standards, provide support and improve performance.
In the case of multi-tenant applications, IT must consider the separation of data from a security, privacy, and compliance perspective. Data that is bound by strict privacy regulations, such as medical information covered by the Health Insurance Portability and Accountability Act (HIPAA), will require that tenants log in, after which they are then routed directly to their own secure database server. In this way, data remains separate and secure, and in compliance with government privacy mandates.
Another factor IT must consider is the implication of application performance on end users. If one tenant is running a large, complex report, overall performance on the database server can be slowed. IT must gauge the sensitivity of other users to such performance issues and factor this into decisions regarding external cloud providers as well as internal cloud initiatives
In terms of choosing cloud schema, IT can establish a single database on the server with separate schemas, allowing one tenant to employ a set of tables within the database while another tenant is able to utilize a different set of tables within that same database. In this scenario, the cost of provisioning is lower, but there is a trade-off in performance and data isolation. A second option is to employ shared schema where all tenants' data is contained in the same table. Each tenant has a column in the table, making this option more cost effective to provision, however application development becomes more complex.
Operational Considerations of Cloud
When hosting data in the cloud, IT must take various operational considerations into account. These considerations should include how backups will be performed and how often data will be backed up. Additional operational details, such as the existence of offsite storage and the robustness of disaster recovery protocols should be examined.
A further consideration IT should take into account as cloud computing gains wider acceptance is the ability for users to access the data center from both desktop and mobile environments. When considering mobile access, IT must evaluate technical considerations, such as how users will traverse an organization's firewall. Existing security requirements around data, and the ability to synchronize that data to mobile devices when appropriate, clearly add to the complexity of cloud deployment. Areas such as these should be top of mind for IT as they move forward.
The Sky Is the Limit With Cloud
As IT seeks to maximize the efficiency, performance and responsiveness of the data center, virtualization and cloud computing are providing important new tools to meet mission-critical goals. Cloud is opening the door for IT to get the most out of vital processing power and infrastructure.
The tremendous potential of cloud computing is fundamentally shifting the way data is created, processed and shared. Currently, the most prominent cloud models, private, public and hybrid, are transforming the data center into an environment that delivers significant benefits to end-users, in how they access and manage data.
As new strategies evolve and more classes of applications become viable in the cloud, IT has the opportunity to dramatically improve the agility, flexibility, performance and efficiency of data centers which, in turn, will ultimately lead to bottom-line organizational success.
SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points of presence, SoftLayer provides infrastructure as a service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer's modular architecture, full-featured API, and sophisticated automation provide unparalleled performance and control. Its flexible unified platform seamlessly spans physical and virtual devices linked via a world...
May. 26, 2016 10:15 PM EDT Reads: 2,024
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
May. 26, 2016 10:00 PM EDT Reads: 1,879
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York and Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty ...
May. 26, 2016 10:00 PM EDT Reads: 2,535
SYS-CON Events announced today that AppNeta, the leader in performance insight for business-critical web applications, will exhibit and present at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. AppNeta is the only application performance monitoring (APM) company to provide solutions for all applications – applications you develop internally, business-critical SaaS applications you use and the networks that deli...
May. 26, 2016 09:45 PM EDT Reads: 2,338
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
May. 26, 2016 09:30 PM EDT Reads: 2,997
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
May. 26, 2016 09:15 PM EDT Reads: 1,852
SYS-CON Events announced today that Tintri Inc., a leading producer of VM-aware storage (VAS) for virtualization and cloud environments, will exhibit at the 18th International CloudExpo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
May. 26, 2016 09:15 PM EDT Reads: 2,238
In his session at 18th Cloud Expo, Bruce Swann, Senior Product Marketing Manager at Adobe, will discuss how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects). Bruce Swann has more than 15 years of experience working with digital marketing disciplines like web analytics, social med...
May. 26, 2016 09:00 PM EDT Reads: 1,258
Designing IoT applications is complex, but deploying them in a scalable fashion is even more complex. A scalable, API first IaaS cloud is a good start, but in order to understand the various components specific to deploying IoT applications, one needs to understand the architecture of these applications and figure out how to scale these components independently. In his session at @ThingsExpo, Nara Rajagopalan is CEO of Accelerite, will discuss the fundamental architecture of IoT applications, ...
May. 26, 2016 08:45 PM EDT Reads: 1,120
18th Cloud Expo, taking place June 7-9, 2016, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises are using some...
May. 26, 2016 08:45 PM EDT Reads: 3,078
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
May. 26, 2016 08:00 PM EDT Reads: 1,226
SYS-CON Events announced today that EastBanc Technologies will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. EastBanc Technologies has been working at the frontier of technology since 1999. Today, the firm provides full-lifecycle software development delivering flexible technology solutions that seamlessly integrate with existing systems – whether on premise or cloud. EastBanc Technologies partners with p...
May. 26, 2016 08:00 PM EDT Reads: 2,113
SYS-CON Events announced today that BMC Software has been named "Siver Sponsor" of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. BMC is a global leader in innovative software solutions that help businesses transform into digital enterprises for the ultimate competitive advantage. BMC Digital Enterprise Management is a set of innovative IT solutions designed to make digital business fast, seamless, and optimized from mainframe to mo...
May. 26, 2016 08:00 PM EDT Reads: 2,063
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
May. 26, 2016 08:00 PM EDT Reads: 2,298
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
May. 26, 2016 07:15 PM EDT Reads: 997
The essence of data analysis involves setting up data pipelines that consist of several operations that are chained together – starting from data collection, data quality checks, data integration, data analysis and data visualization (including the setting up of interaction paths in that visualization). In our opinion, the challenges stem from the technology diversity at each stage of the data pipeline as well as the lack of process around the analysis.
May. 26, 2016 07:00 PM EDT Reads: 1,341
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit y...
May. 26, 2016 07:00 PM EDT Reads: 1,929
SYS-CON Events announced today that Isomorphic Software will exhibit at SYS-CON's [email protected] at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, high-productivity enterprise web applications for any device. SmartClient couples the industry’s broadest, deepest UI component set with a java server framework to deliver an end-...
May. 26, 2016 06:30 PM EDT Reads: 2,028
As organizations shift towards IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. Commvault can ensure protection, access and E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his general session at 18th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Part...
May. 26, 2016 06:15 PM EDT Reads: 392
Many banks and financial institutions are experimenting with containers in development environments, but when will they move into production? Containers are seen as the key to achieving the ultimate in information technology flexibility and agility. Containers work on both public and private clouds, and make it easy to build and deploy applications. The challenge for regulated industries is the cost and complexity of container security compliance. VM security compliance is already challenging, ...
May. 26, 2016 06:00 PM EDT Reads: 1,192