Welcome!

Cloud Expo Authors: Jason Bloomberg, Carmen Gonzalez, Pat Romanski, Kevin Jackson, David Skok

Related Topics: Cloud Expo

Cloud Expo: News Item

Cloud Venture Profile: Esotera Secure Storage Solutions

Esotera Secure Storage Solutions has released its Esotera suite

Esotera Secure Storage Solutions, St. John’s, NL, Canada has released its Esotera suite of distributed storage products. Founded in 2004, Esotera has developed and launched a solution that builds upon the Cloud to produce a superior storage function.

New Cloud Venture!
Esotera is a Cloud venture we have been helping position for the next main phase of their growth. Based in St Johns, Newfoundland, they are a shining example of how it's possible to create $ billion global innovations from anywhere, you don't have to be in Silicon Valley or even in a large city.

We're also putting a spotlight on them as part of our focus on the development of the Canadian Cloud industry. Our goal is to use this forum to create a cluster to further accelerate this.

InfiniDrive Cloud Storage
In a nutshell the go-to-market strategy for the product is to engage through web hosting and telco providers. With the right combination of product and service partners, the technology can underpin next-generation IaaS for popular applications like Microsoft Sharepoint and Exchange.

The reason the product will prove popular is because of the simplicity with which it solves some pretty significant issues for enterprise IT teams, in particular Business Continuity and Compliance. This is achieved through the core 'InfiniDrive' technology, that encrypts and replicates information across multiple data-centres.

It's an awesome demonstration of the key principles of what makes Cloud computing so powerful. In particular service providers have a very small product adoption step, simply drop in a number of low-cost commodity hardware servers and with little hands on work or technial skills, be up and running with their own Cloud Storage services.

The business case
Every organization accumulates unstructured data files. These may simply reside in file servers or they may be managed by an application such as Microsoft SharePoint. It is essential that they are be protected from loss or theft.

Esotera fits between your organization and server instances provisioned from the large Cloud Storage vendors such as Amazon and Google. When you save a file it is encrypted and chopped into identical, anonymous blocks that are scattered in triplicate across hundreds of Cloud Storage instances.

Security by numbers:
Unlike conventional storage systems, Esotera does not store a ‘lookup table’ to determine where the blocks are positioned. Instead, these positions are calculated on-the-fly using cryptology algorithms. Only the owner of a file who possesses the encryption key can recreate the sequence to reconstruct a file. Anyone else is faced with making random guesses in a number space of billions of billions across hundreds of service instances. Data stored within Esotera is therefore many orders of magnitude more secure than any conventional system – safer in fact that when it resides intact on your own servers where it is vulnerable to attacks through your firewall.

Instant Recovery from Disaster:
Most Cloud storage solutions work on the backup principle. A copy of your data is redundantly stored in the cloud so that it can be used to restore the state of your servers should they fail. However, even a successful data restoration shuts you down for days or weeks while all that data is pulled back across the web or shipped to you by tape.

Esotera is smarter. When you store data in the Esotera file system, you are essentially creating a primary copy in the Cloud – visible only to you. You only use your local servers as a cache for the encrypted blocks, so should your servers fail, you still have immediate access to every file. They may come in a little more slowly until your cache is refilled, but you can read any file without having to bring down your full data set.

Unlimited Scalability:
Esotera leases more Cloud resources as your need for storage grows. This creates perfect efficiency within an architecture that can grow indefinitely. As you bring more users into the Cloud storage solution, the increased number of server instances adds bandwidth and ensures that all users enjoy fast responses to their file requests. Caching of encrypted blocks occurs at two levels: On the client to ensure a file reopens quickly on that machine and on your local servers to permit files to open quickly when shared across your network.

Accountability:
Regulations exist that require you to manage your unstructured data. Files must be preserved for a specific timeframes, and proof must be provided that these files have not been tampered with. The Esotera solution keeps that data safe, provides a read-only view for external auditing and can provide message digest histories through an independent third-party to support verification of document authenticity.

More Stories By Cloud Best Practices Network

The Cloud Best Practices Network is an expert community of leading Cloud pioneers. Follow our best practice blogs at http://CloudBestPractices.net

@CloudExpo Stories
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete...
“DevOps is really about the business. The business is under pressure today, competitively in the marketplace to respond to the expectations of the customer. The business is driving IT and the problem is that IT isn't responding fast enough," explained Mark Levy, Senior Product Marketing Manager at Serena Software, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
“We help people build clusters, in the classical sense of the cluster. We help people put a full stack on top of every single one of those machines. We do the full bare metal install," explained Greg Bruno, Vice President of Engineering and co-founder of StackIQ, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The cloud is becoming the de-facto way for enterprises to leverage common infrastructure while innovating and one of the biggest obstacles facing public cloud computing is security. In his session at 15th Cloud Expo, Jeff Aliber, a global marketing executive at Verizon, discussed how the best place for web security is in the cloud. Benefits include: Functions as the first layer of defense Easy operation –CNAME change Implement an integrated solution Best architecture for addressing network-l...
Mobile commerce traffic is surpassing desktop, yet less than 20% of sales in the U.S. are mobile commerce sales. In his session at 15th Cloud Expo, Dan Franklin, Segment Manager, Commerce, at Verizon Digital Media Services, defined mobile devices and discussed how next generation means simplification. It means taking your digital content and turning it into instantly gratifying experiences.
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, p...
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
Leysin American School is an exclusive, private boarding school located in Leysin, Switzerland. Leysin selected an OpenStack-powered, private cloud as a service to manage multiple applications and provide development environments for students across the institution. Seeking to meet rigid data sovereignty and data integrity requirements while offering flexible, on-demand cloud resources to users, Leysin identified OpenStack as the clear choice to round out the school's cloud strategy. Additional...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover ...
"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's

SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are conf...
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada...
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
“We are a managed services company. We have taken the key aspects of the cloud and the purposed data center and merged the two together and launched the Purposed Cloud about 18–24 months ago," explained Chetan Patwardhan, CEO of Stratogent, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session a...