Welcome!

Cloud Expo Authors: Tom Flynn, Stephen Pierzchala, Keith Mayer, Sebastian Kruk, Pat Romanski

Related Topics: Cloud Expo

Cloud Expo: News Item

Cloud Venture Profile: Esotera Secure Storage Solutions

Esotera Secure Storage Solutions has released its Esotera suite

Esotera Secure Storage Solutions, St. John’s, NL, Canada has released its Esotera suite of distributed storage products. Founded in 2004, Esotera has developed and launched a solution that builds upon the Cloud to produce a superior storage function.

New Cloud Venture!
Esotera is a Cloud venture we have been helping position for the next main phase of their growth. Based in St Johns, Newfoundland, they are a shining example of how it's possible to create $ billion global innovations from anywhere, you don't have to be in Silicon Valley or even in a large city.

We're also putting a spotlight on them as part of our focus on the development of the Canadian Cloud industry. Our goal is to use this forum to create a cluster to further accelerate this.

InfiniDrive Cloud Storage
In a nutshell the go-to-market strategy for the product is to engage through web hosting and telco providers. With the right combination of product and service partners, the technology can underpin next-generation IaaS for popular applications like Microsoft Sharepoint and Exchange.

The reason the product will prove popular is because of the simplicity with which it solves some pretty significant issues for enterprise IT teams, in particular Business Continuity and Compliance. This is achieved through the core 'InfiniDrive' technology, that encrypts and replicates information across multiple data-centres.

It's an awesome demonstration of the key principles of what makes Cloud computing so powerful. In particular service providers have a very small product adoption step, simply drop in a number of low-cost commodity hardware servers and with little hands on work or technial skills, be up and running with their own Cloud Storage services.

The business case
Every organization accumulates unstructured data files. These may simply reside in file servers or they may be managed by an application such as Microsoft SharePoint. It is essential that they are be protected from loss or theft.

Esotera fits between your organization and server instances provisioned from the large Cloud Storage vendors such as Amazon and Google. When you save a file it is encrypted and chopped into identical, anonymous blocks that are scattered in triplicate across hundreds of Cloud Storage instances.

Security by numbers:
Unlike conventional storage systems, Esotera does not store a ‘lookup table’ to determine where the blocks are positioned. Instead, these positions are calculated on-the-fly using cryptology algorithms. Only the owner of a file who possesses the encryption key can recreate the sequence to reconstruct a file. Anyone else is faced with making random guesses in a number space of billions of billions across hundreds of service instances. Data stored within Esotera is therefore many orders of magnitude more secure than any conventional system – safer in fact that when it resides intact on your own servers where it is vulnerable to attacks through your firewall.

Instant Recovery from Disaster:
Most Cloud storage solutions work on the backup principle. A copy of your data is redundantly stored in the cloud so that it can be used to restore the state of your servers should they fail. However, even a successful data restoration shuts you down for days or weeks while all that data is pulled back across the web or shipped to you by tape.

Esotera is smarter. When you store data in the Esotera file system, you are essentially creating a primary copy in the Cloud – visible only to you. You only use your local servers as a cache for the encrypted blocks, so should your servers fail, you still have immediate access to every file. They may come in a little more slowly until your cache is refilled, but you can read any file without having to bring down your full data set.

Unlimited Scalability:
Esotera leases more Cloud resources as your need for storage grows. This creates perfect efficiency within an architecture that can grow indefinitely. As you bring more users into the Cloud storage solution, the increased number of server instances adds bandwidth and ensures that all users enjoy fast responses to their file requests. Caching of encrypted blocks occurs at two levels: On the client to ensure a file reopens quickly on that machine and on your local servers to permit files to open quickly when shared across your network.

Accountability:
Regulations exist that require you to manage your unstructured data. Files must be preserved for a specific timeframes, and proof must be provided that these files have not been tampered with. The Esotera solution keeps that data safe, provides a read-only view for external auditing and can provide message digest histories through an independent third-party to support verification of document authenticity.

More Stories By Cloud Ventures

The Cloud Ventures Network is an expert community of leading Cloud pioneers. Follow our best practice blogs at http://CloudBestPractices.net

Cloud Expo Breaking News
SYS-CON Events announced today that nfina Technologies, a provider of highly reliable cloud server products, will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. nfina Technologies develops, manufactures, and markets highly reliable cloud server products, designed to solve the most demanding data center requirements in mission-critical cloud applications. Nfina’s staff has decades of experience in co...
SYS-CON Events announced today that OpenStack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. OpenStack software controls large pools of compute, storage, and networking resources throughout a datacenter, all managed by a dashboard that gives administrators control while empowering their users to provision resources through a web interface. OpenStack powers some of the most widely-used SaaS app...
“Cloud has everything to do with what has happened with Big Data,” explained Jason Deck, Director of Strategic Alliances at Logicworks, in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “Big Data doesn’t exist in its easily accessible way without cloud. From reduced startup costs, to cheap storage, to fast processing, to adequate security, to the easy incorporation of third-party analytics tools, cloud made Big Data accessible to customers of all sizes, with all different bud...
“Social, mobile, analytics and cloud can’t be looked at as distinct technology trends; they are facets of the same movement and an everyday reality for consumers and businesses alike,” said Craig Sowell, IBM VP of SmartCloud Marketing, in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “This means that businesses need to start looking at trends as one: cloud is the delivery, analytics is the unique insight, social is a shareable service, and mobile is the ubiquitous access.” ...
With Cloud Expo New York | 12th Cloud Expo [June 10-13, 2013] hurtling towards us, let's take a look at the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference coming up June 10-13 at the Jacob Javits Center in New York City. We have technical and strategy sessions for you all four days dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where do they work, wha...
The new open source cloud orchestration platform called OpenStack is the promise of flexible network virtualization, and network overlays are looking closer than ever. The vision of this platform is to enable the on-demand creation of many distinct networks on top of one underlying physical infrastructure in the cloud environment. The platform will support automated provisioning and management of large groups of virtual machines or compute resources, including extensive monitoring in the cloud.
In his session at the 12th International Cloud Expo, Dave Eichorn, Global Data Center Practice Head at Zensar, will share a case study describing how a utility services company handled the migration of its Microsoft platform to the cloud. Challenged with the time-consuming task of opening operations out of temporary offices, this company struggled with the need to simultaneously access data that was accumulated from a vast amount of data-intensive jobs. Zensar migrated the company’s application ...
The rise of cloud computing has exposed hard drive-based storage as the new data center bottleneck. Combating this, data center managers have deployed SSDs to gain the performance needed to provide real-time access to data. However, due to budget constraints, many have turned to consumer-grade SSDs without understanding that they wear out quickly when processing enterprise workloads. In this session, Esther Spanjer will discuss recent endurance advancements in SSD technology that enable usage of...
SYS-CON Events announced today that Wowrack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. Wowrack’s core expertise lies in high-availability Private and Public Cloud IaaS Hosting Solutions. Wowrack provides a true Hybrid service – where business release all IT management and hardware provisioning – taking the data center and server system administrative headaches off our customer’s shoulders. ...
At pennies per virtual machine-hour, the economics of cloud computing are both compelling and daunting to replicate. Whether you are building your own cloud infrastructure, building a public cloud or choosing a cloud service, there are key strategy and technology decisions that make the difference between success and failure. In his General Session at the 12th International Cloud Expo, Jason Waxman, VP in the Intel Architecture Group and general manager of the Cloud Platforms Group within Inte...