Welcome!

Cloud Expo Authors: Scott Bampton, Anne Buff, Gilad Parann-Nissany, Elizabeth White, Pat Romanski

Related Topics: Cloud Expo, SOA & WOA

Cloud Expo: Article

The Advantages of Using Cloud Computing

Cloud computing can be very quick and easy to get up and running

A recent survey carried out by PEER 1 Network Enterprises found that of the 88% of key decision-makers that do not use cloud computing, 39% said it was because they don't know enough about it. So, for those who are still in the dark, what is cloud computing anyway?

Cloud computing enables users to store files and software remotely, rather than on a hard drive or server at their office. The fact is many people may already be using cloud computing without realizing it, whether through work or personal use. Examples include web-based email like Gmail and Hotmail, communication tools like Skype, video sites like YouTube and Vimeo and music-sharing sites such as SoundCloud.

Some examples of cloud computing applications include software as a service (SaaS), Customer Relationship Management, file storage, file synchronization and file back-up. It's now possible for businesses to have their own private cloud, which incorporates specific services and is only accessible to specific people.

The Benefits of Cloud Computing
There are lots of advantages to using cloud computing for international companies. One of the major ones is the flexibility that it offers. Cloud computing means that staff can access the files and data that they need even when they're working remotely and/or outside office hours.

As long as they can get on the Internet, staff can access information from home, on the road, from clients' offices or even from a smartphone such as a BlackBerry or iPhone. Staff can also work collaboratively on files and documents, even when they're not physically together. Documents can simultaneously be viewed and edited from multiple locations.

Cloud computing can be very quick and easy to get up and running. Consider, for example, how quickly you can set up a Gmail or Hotmail account and start emailing - it takes minutes and all you need is a computer and the Internet. Downloading and installing software, on the other hand, takes much longer.

Cloud computing is often cheaper and less labor-intensive for companies too. There is no need to buy and install expensive software because it's already installed online remotely and you run it from there, not to mention the fact that many cloud computing applications are offered free of charge. The need to pay for extensive disk space is also removed. With cloud computing, you subscribe to the software, rather than buying it outright. This means that you only need to pay for it when you need it, and it also offers flexibility, in that it can be quickly and easily scaled up and down according to demand. This can be particularly advantageous when there are temporary peaks in demand, such as at Christmas or in summer, for example.

A major advantage of using cloud computing for many companies is that because it's online, it offers virtually unlimited storage compared to server and hard drive limits. Needing more storage space does not cause issues with server upgrades and equipment - usually all you need to do is increase your monthly fee slightly for more data storage.

In addition, there is no need to take on specialist IT staff, and businesses don't have to worry about maintaining and upgrading software or fixing bugs, as all maintenance is done by the providers. This frees-up in-house IT teams to focus on technical issues specific to the business. Remote maintenance means it's easy for businesses to always have the latest and most powerful version of any particular software.

Automatic software updates can be especially useful for legal or financial compliance reasons. For example, consider accounting and bookkeeping software - when tax rates change the system will be automatically and centrally updated.

Many international businesses also choose cloud computing because of its green credentials. Microsoft recently claimed that cloud computing can reduce a business's carbon emissions by as much as 30%, as businesses don't need to power an entire server, they only use (and pay for) what they need online.

The Pros and Cons
There are some potential drawbacks to cloud computing, though, that are worth bearing in mind. One of the reasons many businesses choose cloud computing is because online storage and back-up means their data can't be lost or destroyed, but the flip side is that many are concerned about the security issues associated with storing their data on the web.

While some experts argue that cloud computing is more secure than traditional server methods, businesses are still concerned that outsiders (or insiders) could bypass security systems and access confidential data. A survey from IDC found that security was the main worry that businesses have about cloud computing, followed by availability and performance. However, it's worth weighing up the risks and remembering that traditional servers can also be hacked into, hard drives can fail and computers can be lost or stolen.

Privacy is another issue which businesses cite as a concern when it comes to cloud computing. Some wonder how much data and what kind of data companies are able to collect about them and their business.

Another concern for some companies when it comes to cloud computing is the risk of losing Internet connectivity. The risks associated with this are usually isolated and short-lived, but many companies' workflows are massively disrupted by any Internet downtime. Businesses that implement cloud computing need to take steps to reduce the risk of any Internet interruption or reduced speeds. However, these risks are comparable with servers or computers being out of action for a period of time, which is just as likely, or perhaps more likely to happen, than the Internet failing.

While there are a number of issues for companies to bear in mind, and cloud computing may not be ideal for every business, it can be an extremely cost-effective and beneficial way for large and small international companies to store data and access software - so it's well worth considering and researching in more depth. Because of the scalability of cloud computing, it's easy for firms to start small and try certain applications out to see how it works for them and their business before gradually expanding their use.

More Stories By Christian Arno

Christian Arno is the founder of professional translation agency Lingo24. Launched in 2001, Lingo24 now has over 150 employees spanning three continents and clients in over sixty countries. In the past twelve months, they have translated over sixty million words for businesses in every industry sector. Follow Christian (@l24ca) and Lingo24 (@Lingo24) on Twitter.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@CloudExpo Stories
When an enterprise builds a hybrid IaaS cloud connecting its data center to one or more public clouds, security is often a major topic along with the other challenges involved. Security is closely intertwined with the networking choices made for the hybrid cloud. Traditional networking approaches for building a hybrid cloud try to kludge together the enterprise infrastructure with the public cloud. Consequently this approach requires risky, deep "surgery" including changes to firewalls, subnets...
Ixia develops amazing products so its customers can connect the world. Ixia helps its customers provide an always-on user experience through fast, secure delivery of dynamic connected technologies and services. Through actionable insights that accelerate and secure application and service delivery, Ixia's customers benefit from faster time to market, optimized application performance and higher-quality deployments.
SYS-CON Events announced today that Stratogent will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Stratogent is a custom managed services organization based in San Mateo, California. We design, implement, and support mission critical infrastructure 24x7 on premises, in datacenters and in the Cloud. Since 2005, we have acted as an extension of internal IT teams, achieving a customer reten...
SYS-CON Events announced today that Harbinger Systems will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Harbinger Systems is a global company providing software technology services. Since 1990, Harbinger has developed a strong customer base worldwide. Its customers include software product companies ranging from hi-tech start-ups in Silicon Valley to leading product companies in the US a...
SYS-CON Events announces a new pavilion on the Cloud Expo floor where WebRTC converges with the Internet of Things. Pavilion will showcase WebRTC and the Internet of Things. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices--computers, smartphones, tablets, and sensors – connected to the Internet by 2020. This number will con...
The only place to be June 9-11 is Cloud Expo & @ThingsExpo 2015 East at the Javits Center in New York City. Join us there as delegates from all over the world come to listen to and engage with speakers & sponsors from the leading Cloud Computing, IoT & Big Data companies. Cloud Expo & @ThingsExpo are the leading events covering the booming market of Cloud Computing, IoT & Big Data for the enterprise. Speakers from all over the world will be hand-picked for their ability to explore the economic...
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, has been named “Bronze Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Cloudian is a Foster City, Calif.-based software company specializing in cloud storage. Cloudian HyperStore® is an S3-compatible cloud object storage platform that enables service providers and enterprises to bui...
SYS-CON Events announced today that Gridstore™, the leader in software-defined storage (SDS) purpose-built for Windows Servers and Hyper-V, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Gridstore™ is the leader in software-defined storage purpose built for virtualization that is designed to accelerate applications in virtualized environments. Using its patented Server-Side Virtual C...
As the Internet of Things unfolds, mobile and wearable devices are blurring the line between physical and digital, integrating ever more closely with our interests, our routines, our daily lives. Contextual computing and smart, sensor-equipped spaces bring the potential to walk through a world that recognizes us and responds accordingly. We become continuous transmitters and receivers of data. In his session at Internet of @ThingsExpo, Andrew Bolwell, Director of Innovation for HP’s Printing a...
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, will discuss how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP ...
The Internet of Things (IoT) promises to evolve the way the world does business; however, understanding how to apply it to your company can be a mystery. Most people struggle with understanding the potential business uses or tend to get caught up in the technology, resulting in solutions that fail to meet even minimum business goals. In his session at Internet of @ThingsExpo, Jesse Shiah, CEO / President / Co-Founder of AgilePoint Inc., will show what is needed to leverage the IoT to transform...
SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are conf...
We are all here because we are sold on the transformative promise of The Cloud. But what good is all of this ephemeral, on-demand infrastructure if your usage doesn't actually improve the agility and speed of your business? How must Operations adapt in order to avoid stifling your Cloud initiative? In his session at DevOps Summit, Damon Edwards, co-founder and managing partner of the DTO Solutions, will highlight the successful organizational, process, and tooling patterns of high-performing c...
SYS-CON Events announced today that O'Reilly Media has been named “Media Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurri...
SYS-CON Events announced today that Aria Systems, the recurring revenue expert, has been named "Bronze Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue bu...
The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace. ...
Seagate has a strong track record of collaborating with others to develop better cloud solutions. The Seagate Cloud Builder Alliance program, for example, leverages the company’s knowledge of storage and cloud-optimized solutions to give cloud service providers the customized, flexible and scalable server and storage solutions to meet the high levels of service their customers demand. Seagate also is a member of the OpenStack Foundation and Open Compute Project to help define and promote open-so...
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce t...
What process has your provider undertaken to ensure that the cloud tenant will receive predictable performance and service? What was involved in the planning? Who owns and operates the data center? What technology is being used? How is it being supported? In his session at 14th Cloud Expo, Dave Weisbrot, Cloud Business Manager for QTS, will provide the attendees a look into what it takes to stand up and stand behind a highly available certified cloud IaaS.
I'll be hosting an SAP HANA Cloud webinar at 11am eastern time, Wednesday, October 29. You can sign up now. Featured speakers will be Allan Adler, Managing Partner, Channel Cloud Consulting, and Thorsten Leiduck, VP ISVs & Digital Commerce, SAP. Attendees will learn about • Cloud economics, hybrid cloud strategy, market size and opportunity • Introduction to SAP HANA Cloud Platform and how to: - Build new next-generation applications - Extend on-premise solutions non-disruptively throu...