SYS-CON Events announced today that nfina Technologies, a provider of highly reliable cloud server products, will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
nfina Technologies develops, manufactures, and markets highly reliable cloud server products, designed to solve the most demanding data center requirements in mission-critical cloud applications. Nfina’s staff has decades of experience in co...| By Lee Thompson | Article Rating: |
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| March 16, 2012 01:00 PM EDT | Reads: |
3,146 |
Multi-million user social networks, cloud hosting, Internet search and Big Data problems such as meteorology, complex physics and business informatics, all share one basic need - they each require incredibly large, complex and varied computer platforms. However, a common requirement across these systems is to "optimize the unit cost of computing." At this degree of hyperscale computing, the network, system, software, facility, and maintenance all add up to 10s or 100s of millions of dollars per project, and optimizations of a single element or the coordination of multiple elements can save the business millions. A good example of this holistic approach is Facebook's OpenCompute project, which saved the company 38% in efficiency and costs 24% less in build expense.
Similar to the automobile industry, where the racing technology from Indy, F1, and NASCAR end up in passenger vehicles, the hyperscale compute innovations we're seeing in juggernauts like Facebook will end up as line-item part numbers from vendors that are available to everyone. The timing couldn't be better, as solid state hard drives are becoming affordable and most enterprises are ramping up private cloud initiatives within their firms.
In a hyperscale design, premium computing constructs (like those seen in blade systems) are normally abandoned, favoring stripped down commodity designs that do the job at a fraction of the price. Because of the size of the deployment, rewriting an application to take advantage of the commodity compute fabric, or moving a task that was done in purpose-built hardware into custom software (e.g., disaster fault recovery), becomes cost-effective. Essentially, the decreased investment in hardware funds the software investments with ease. So what design elements are being abandoned in favor of hyperscale computing?

An example of the complex monolithic system that is being abandoned
- Premium storage array networks with expensive optical connectivity and recovery features are being replaced with a mix of locally attached and network-attached storage, eliminating the heavy burden on the storage network
- Dedicated compute, manage and storage networks are being replaced, favoring virtual LANs that reduce cabling and network costs
- High cost per port network switching is being replaced, favoring commodity network components
- High cost per socket blade systems are being replaced, favoring commodity compute components
- Devices for monitoring and management are being replaced, favoring software tools and thoughtfully architected applications
- Hot-swappable devices for high availability are being replaced, favoring streamlined hardware configuration
- Redundant power supplies are being eliminated
The best visualization for this kind of unit cost of computing design is the Google Platform from 1998 that integrated individual parts without the purchase of machine cases.
Previously, creating the best optimized hyperscale compute fabric meant that a full staff of hardware/network/applications/systems/facilities engineers was needed to drive out the costs. Today, there are firms that are using hyperscale designs to create private cloud solutions affordable for small to medium-sized business markets or for business units in large firms. Companies working in this space aim to create the highest performance per IOP private cloud solution, delivering highly scalable infrastructure solutions.
Ideally, this architecture comes in the form of a single unit that uses converged networking, a mix of local and network-attached storage, and management software included in a small form factor. There are a handful of innovative vendors offering these solutions today. Customers adopting this type of solution enjoy an extremely low-cost commitment as a minimally configured system is capable of running a base level of virtual machines in a private and dedicated system with the potential to scale as needed. Hyperscale designs also work well in large-scale deployments, where 100,000s of virtual machines are being run.
The mid-scale cloud market, comprised of 10,000s of virtual machines, is also an interesting space. Currently, mid-market integrated private cloud offerings require large upfront costs and ongoing operational costs for dedicated staff to manage and maintain the complicated compute, storage, and networking, in addition to the expensive per socket and port hardware. Buyers in this space should certainly be asking vendors the cost per VM and the cost per terabyte of storage before they purchase, as well as determining the skills that are required to maintain an infrastructure of that kind. At this point, the mid-scale solutions look obsolete, as evolving hyperscale formats require lower cost commitments, and deliver high price performance coupled with compute, network and storage cooperation.
When discussing application considerations, hyperscale architecture is a natural platform for applications designed to leverage its key features - horizontal scalability (for high throughput and increased performance), and redundancy (for high availability and fault tolerance). Earlier hyperscale architectures, as mentioned earlier, took a different approach toward performance and reliability. Data access performance and high availability relied on premium storage array networks with expensive optical connectivity and recovery features. Compute performance relied on a high cost per socket blade system and high cost per port network switches.
The service orientation and "assumed failure" approach to cloud applications puts the burden of performance and reliability assurance on the application architecture. By constructing applications as a collection of loosely coupled services, greater performance can be achieved by distributing and replicating services horizontally across commodity compute, network, and storage components. High availability can also be achieved in a similar fashion by replicating application services across the hyperscale environment and introducing a failover mechanism to mirrored services upon service failure detection.
It's important to note several additional benefits achieved by this synergy between the hyperscale architecture and applications designed to leverage it. From a performance standpoint, system monitoring software can easily be configured to detect business policy-driven performance thresholds and automatically scale or contract services based on such policies. A similar strategy can be established for high availability policies. Should the number of redundant backup services fall below a certain threshold, additional backup services can be launched before any danger of service disruption is reached. Without going into exhaustive detail, it's clear that another hyperscale benefit is the ease in which applications and platform components can be patched and replaced without service disruption. Finally, the same mechanism by which patches are applied and platforms are replaced makes it easy to test and launch new features in line with the company's business strategy.
In conclusion, organizations across a wide variety of markets require robust servers with high density performance at an affordable entry price for all levels of businesses. A hyperscale architecture combined with well-designed applications provides enterprises with a powerful tool to operate an agile business, staying ahead of the competition and exploiting new business opportunities to its advantage.
Published March 16, 2012 Reads 3,146
Copyright © 2012 SYS-CON Media, Inc. — All Rights Reserved.
Syndicated stories and blog feeds, all rights reserved by the author.
More Stories By Lee Thompson
Lee Thompson is passionate about using cutting-edge technology to automate businesses, and was one of the key architects of E*TRADE FINANCIAL, using technology to price financial services products affordable for everyone. Lee currently brings his broad experience to Morphlabs as Chief Technology Officer, and to dev2ops.org, where he is a contributor.
SYS-CON Events announced today that nfina Technologies, a provider of highly reliable cloud server products, will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
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SYS-CON Events announced today that OpenStack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. OpenStack software controls large pools of compute, storage, and networking resources throughout a datacenter, all managed by a dashboard that gives administrators control while empowering their users to provision resources through a web interface.
OpenStack powers some of the most widely-used SaaS app...
“Social, mobile, analytics and cloud can’t be looked at as distinct technology trends; they are facets of the same movement and an everyday reality for consumers and businesses alike,” said Craig Sowell, IBM VP of SmartCloud Marketing, in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “This means that businesses need to start looking at trends as one: cloud is the delivery, analytics is the unique insight, social is a shareable service, and mobile is the ubiquitous access.”
...
With Cloud Expo New York | 12th Cloud Expo [June 10-13, 2013] hurtling towards us, let's take a look at the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference coming up June 10-13 at the Jacob Javits Center in New York City.
We have technical and strategy sessions for you all four days dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where do they work, wha...
The new open source cloud orchestration platform called OpenStack is the promise of flexible network virtualization, and network overlays are looking closer than ever. The vision of this platform is to enable the on-demand creation of many distinct networks on top of one underlying physical infrastructure in the cloud environment. The platform will support automated provisioning and management of large groups of virtual machines or compute resources, including extensive monitoring in the cloud.
In his session at the 12th International Cloud Expo, Dave Eichorn, Global Data Center Practice Head at Zensar, will share a case study describing how a utility services company handled the migration of its Microsoft platform to the cloud. Challenged with the time-consuming task of opening operations out of temporary offices, this company struggled with the need to simultaneously access data that was accumulated from a vast amount of data-intensive jobs. Zensar migrated the company’s application ...
The rise of cloud computing has exposed hard drive-based storage as the new data center bottleneck. Combating this, data center managers have deployed SSDs to gain the performance needed to provide real-time access to data. However, due to budget constraints, many have turned to consumer-grade SSDs without understanding that they wear out quickly when processing enterprise workloads. In this session, Esther Spanjer will discuss recent endurance advancements in SSD technology that enable usage of...
SYS-CON Events announced today that Wowrack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
Wowrack’s core expertise lies in high-availability Private and Public Cloud IaaS Hosting Solutions. Wowrack provides a true Hybrid service – where business release all IT management and hardware provisioning – taking the data center and server system administrative headaches off our customer’s shoulders. ...
At pennies per virtual machine-hour, the economics of cloud computing are both compelling and daunting to replicate. Whether you are building your own cloud infrastructure, building a public cloud or choosing a cloud service, there are key strategy and technology decisions that make the difference between success and failure.
In his General Session at the 12th International Cloud Expo, Jason Waxman, VP in the Intel Architecture Group and general manager of the Cloud Platforms Group within Inte...
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