SYS-CON Events announced today that Wowrack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
Wowrack’s core expertise lies in high-availability Private and Public Cloud IaaS Hosting Solutions. Wowrack provides a true Hybrid service – where business release all IT management and hardware provisioning – taking the data center and server system administrative headaches off our customer’s shoulders. ...| By Lee Caswell | Article Rating: |
|
| April 25, 2012 09:15 AM EDT | Reads: |
3,318 |
This year, virtual desktop and cloud storage initiatives are at the top of many IT organization's wish lists. But what is not obvious is how tightly intertwined these two initiatives have become as users embrace the Bring Your Own Device (BYOD) movement. This new BYOD model forces IT groups to provide both secure user applications (VDI) and secure user data (cloud storage).
Although cloud storage services have experienced success in the enterprise, users still have concerns about the security of their information and other problems related to control over data in the cloud. Because of this, VDI will not go away as cloud computing expands, as many have predicted, but instead be used to complement the cloud. According to experts, VDI adoption is predicted to spike - with Gartner estimating that 60 percent of enterprises will deploy some form of VDI by the end of this year.

VDI Enables the New BYOD Wave
Today's workers expect to use their own PCs, smartphones and tablets in the workplace. The reality of the situation in 2012 is that BYOD is mainstream - and IT can no longer avoid it.
According to a recent study by Avanade, approximately 60 percent of companies are adapting their IT infrastructure to accommodate employees' personal devices instead of restricting how employees can use them. Nearly 90 percent of the business leaders in the survey said that they are aware that employees are already using personal technology for work purposes, and 65 percent of C-level executives in the survey consider the growing use of employee-owned technology as a top priority in their organization.
While the arrival of these mobile devices has clearly defined the value of moving IT functions over to a cloud environment, many companies are still resistant, citing security concerns as an obstacle. As employees continue to take their work on the road, overseas or back to the comfort of their own home, it's clear that IT managers will search for ways to allow easy and secure access to the various tools and services that workers use to be productive.
This is the forcing function for VDI. Rather than evaluating VDI as a separate IT priority that requires changing user patterns, VDI now enables an unstoppable trend. VDI has quickly become the ultimate IT tool to efficiently support heterogeneous user devices and maintain application security. The justification for VDI is no longer tied to moving compute from the edge to the core; now, compute remains squarely in both camps. The justification is in security and offloading endpoint ownership, and possibly maintenance, to users.
With VDI, the desktop is moved to a central, ubiquitously accessible location and users are given remote access to corporate resources on both managed and unmanaged devices - without it ever leaving the safe borders of the data center. Additionally, IT administrators are not only able to harbor cloud applications, but they can also stream other traditional applications to thin clients running their VDI tools. With these capabilities, IT is presented with simplified management and is also better able to meet the needs of a workforce that is now constantly on the go with fast, flexible and reliable solutions.
BYOD Similarly Drives Cloud Storage
According to a recent KPMG International global survey on cloud computing, a vast majority of organizations have already moved at least some of their business activities to the cloud and it's expected that in 2012 investment in cloud computing will skyrocket. In fact, according to another survey conducted by AMI research, SMB cloud spending alone will reach $100B by 2014. These forecasts come as no surprise, as workers rely heavily on many different cloud services to house their users' data and information.
VDI is an important component of BYOD since it protects corporate applications. However, there is no corresponding protection for user data. The success of Dropbox showed the appetite for cloud storage and quickly led to investments in ShareFile by Citrix and in Octopus by VMware. Untethered, unsecured endpoint devices are the latest motivation for centralized storage; but with two new technical requirements and one exciting new marketing attribute.
The technical attributes are, first, a need for IT-controlled security and, second, a need for single sign-on password control to simplify user access and make sure central storage is actually used. The exciting marketing attribute is that these two requirements finally make central secured storage more valuable and profitable for the right user base.
When you think about the cloud holistically it's equally important to think about the ease at which users can enter the cloud for services and not just what cloud services can be shipped out to users. Users want access to all of their information in the cloud as fast and efficiently as possible. When coupled with cloud computing, VDI has the capability to onboard more and more enterprises to the cloud with fewer barriers and obstacles. With this in mind, it's clear that VDI has the potential to integrate two infrastructures - using single, secure sign-on to bridge the gap between user access from any device through VDI and data in the cloud.
How Can SMB Customers Adapt?
BYOD is not just an enterprise phenomenon. It ripples through all user types and may actually be deployed first in the cost-sensitive and management-strapped SMB segment. But SMB organizations are unlikely to adopt the expensive infrastructure that characterized the first wave of VDI deployments. Custom storage, expensive blade servers and proprietary networks are unlikely to meet the budget requirements of the SMB market.
A new appliance model changes the game by introducing server economics, Ethernet-based systems that are manageable by desktop admins and a simple scaling model that simplifies configuration and management of what turns out to be a fairly gnarly storage problem. It's just this type of innovation that is required to make VDI cost-effective for the customer segment that needs it most.
Published April 25, 2012 Reads 3,318
Copyright © 2012 SYS-CON Media, Inc. — All Rights Reserved.
Syndicated stories and blog feeds, all rights reserved by the author.
More Stories By Lee Caswell
Lee Caswell is the co-founder and chief marketing officer of Pivot3. He is an experienced technology executive with more than 20 years of marketing and management experience in the storage, networking, and digital video markets. Prior to Pivot3, Caswell held positions as EVP Marketing and Business Development at VMware and was a corporate officer at Adaptec, where he was VP and General Manager of Adaptec's $350M Storage Solutions Group. He spent the first five years of his career in management programs at GE. Caswell has a BA from Carleton College where he was a Wingspread Fellow and an MBA from the Tuck School at Dartmouth College where he was a Tuck Scholar.
SYS-CON Events announced today that Wowrack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
Wowrack’s core expertise lies in high-availability Private and Public Cloud IaaS Hosting Solutions. Wowrack provides a true Hybrid service – where business release all IT management and hardware provisioning – taking the data center and server system administrative headaches off our customer’s shoulders. ...May. 21, 2013 03:37 PM EDT Reads: 554 |
By Pat Romanski SYS-CON Events announced today that nfina Technologies, a provider of highly reliable cloud server products, will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
nfina Technologies develops, manufactures, and markets highly reliable cloud server products, designed to solve the most demanding data center requirements in mission-critical cloud applications. Nfina’s staff has decades of experience in co...May. 21, 2013 02:11 PM EDT Reads: 584 |
By Liz McMillan SYS-CON Events announced today that OpenStack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. OpenStack software controls large pools of compute, storage, and networking resources throughout a datacenter, all managed by a dashboard that gives administrators control while empowering their users to provision resources through a web interface.
OpenStack powers some of the most widely-used SaaS app...May. 21, 2013 01:16 PM EDT Reads: 604 |
By Elizabeth White May. 21, 2013 12:31 PM EDT Reads: 652 |
By Elizabeth White As enterprises deploy private IaaS clouds into production they are reevaluating their future application delivery models. SUSE and WSO2 believe that private PaaS will leverage the automation and scalability of Private IaaS solutions, such as OpenStack-based SUSE Cloud, to deliver the secure, standardized development environments that will make migrating to an agile, serviceoriented delivery model possible.
In their session at the 12th International Cloud Expo, Chris Haddad, VP of Technology Ev...May. 21, 2013 10:00 AM EDT Reads: 959 |
By Liz McMillan Organizations across the world are increasingly starting to see the benefits of moving more and more services to the cloud. The focus on the cost-saving potential of cloud is rapidly shifting to completely transforming the business with cloud. As organizations are investing enormous sums on technology they are starting to realize that in order to maximize the return on investment and accelerate the business transformation process the first area of focus should be people. By ensuring the organiza...May. 21, 2013 08:47 AM EDT Reads: 589 |
By Jeremy Geelan "Since Cloud Expo is running the week of June 10, we thought it'd be a great idea to schedule our Meetup this week. That way, if you have colleagues, friends, or family in town that week for the Expo, you can invite them to join you!" With those words, the OpenStack New York Meetup Group's organizer's launched a landing page this week where anyone interested can register for the June 12 evening event.May. 21, 2013 08:30 AM EDT Reads: 540 |
By Pat Romanski Cloud computing is transforming the way businesses think about and leverage technology. As a result, the general understanding of cloud computing has come a long way in a short time. However, there are still many misconceptions about what cloud computing is and what it can do for businesses that adopt this game-changing computing model.
In his General Session at the 12th International Cloud Expo, Gene Eun, Senior Director, Oracle Cloud at Oracle, will discuss and dispel some of the common myth...May. 21, 2013 07:00 AM EDT Reads: 2,272 |
By Pat Romanski “Open source has always provided a number of benefits, including easing adoption costs, propagating a better understanding of the technology, and allowing for faster evolution and commercialization of products and services based on it,” noted Terry Woloszyn, Founder & CEO, Leeward Security Ltd., in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “This is clearly evident with the OpenStack and CloudStack,” Woloszyn continued, “and others that have been quickly commercialized as...May. 21, 2013 06:30 AM EDT Reads: 997 |
By Elizabeth White Cloud enables SMBs to access new, scalable resources – previously only available to enterprises – in flexible and cost-effective ways. McKinsey’s SMB Cloud Report projects the public cloud market to reach $40-$50 billion by 2015, with SMBs comprising 65% of public cloud spending in 2015. But selling cloud to SMBs raises the questions of who, what and how.
In her session at the 12th International Cloud Expo, Manjula Talreja, VP of Cisco’s Global Cloud Business Development Team, will discuss the...May. 21, 2013 06:15 AM EDT Reads: 1,914 |
- Cloud People: A Who's Who of Cloud Computing
- Cloud Expo New York Speaker Profile: Dave Linthicum – Cloud Technology Partners
- Cloud Expo New York: Cloud Is Changing the Economics of Business
- Windows Azure IaaS Reaches General Availability
- Cloud Expo New York Speaker Profile: Nicos Vekiarides – TwinStrata
- AMD and Adobe Collaborate on Upcoming Version of Adobe Premiere Pro Software to Enable Breakthrough Video Editing Performance Through Open Standards
- State and Local Governments Adopt Microsoft Dynamics CRM to Improve Citizen Service Delivery
- Enterasys Spotlights SDN's Impact on Traditional Networking in Upcoming Webinar
- New Relic Q1 2013 Blazes Past Growth Targets and Reaches 40,000 Active Customer Accounts
- Best CIO Practices Shared from SHI’s Customers
- Cloud Expo New York: Deploying Hybrid Cloud for Performance and Uptime
- Cloud Expo New York: Delivering Digital Marketing on the Cloud
- Cloud People: A Who's Who of Cloud Computing
- Cloud Expo New York: Best CIO Practices Shared from SHI’s Customers
- Cloud Expo New York Speaker Profile: Dave Linthicum – Cloud Technology Partners
- Cloud Expo New York Speaker Profile: Jill T. Singer – NRO
- Cloud Expo New York Speaker Profile: Greg O'Connor – AppZero
- Cloud Expo New York: Cloud Is Changing the Economics of Business
- Cloud Expo New York: How to Use Google Apps Script
- Windows Azure IaaS Reaches General Availability
- Cloud Expo New York Speaker Profile: Nicos Vekiarides – TwinStrata
- Cloud Computing Bootcamp at Cloud Expo New York
- AMD and Adobe Collaborate on Upcoming Version of Adobe Premiere Pro Software to Enable Breakthrough Video Editing Performance Through Open Standards
- State and Local Governments Adopt Microsoft Dynamics CRM to Improve Citizen Service Delivery
- The Top 150 Players in Cloud Computing
- What is Cloud Computing?
- Six Benefits of Cloud Computing
- The Top 250 Players in the Cloud Computing Ecosystem
- Twenty-One Experts Define Cloud Computing
- What's the Difference Between Cloud Computing and SaaS?
- Virtualization Conference Keynote Webcast Live on SYS-CON.TV
- The Future of Cloud Computing
- A Brief History of Cloud Computing: Is the Cloud There Yet?
- GDS International: Global Warming Scam?
- Cloud Expo Europe 2009 in Prague: Themes & Topics
- Cloud Computing Expo 2009 West: Call for Papers Now Closed








SYS-CON Events announced today that nfina Technologies, a provider of highly reliable cloud server products, will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
nfina Technologies develops, manufactures, and markets highly reliable cloud server products, designed to solve the most demanding data center requirements in mission-critical cloud applications. Nfina’s staff has decades of experience in co...
SYS-CON Events announced today that OpenStack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. OpenStack software controls large pools of compute, storage, and networking resources throughout a datacenter, all managed by a dashboard that gives administrators control while empowering their users to provision resources through a web interface.
OpenStack powers some of the most widely-used SaaS app...
As enterprises deploy private IaaS clouds into production they are reevaluating their future application delivery models. SUSE and WSO2 believe that private PaaS will leverage the automation and scalability of Private IaaS solutions, such as OpenStack-based SUSE Cloud, to deliver the secure, standardized development environments that will make migrating to an agile, serviceoriented delivery model possible.
In their session at the 12th International Cloud Expo, Chris Haddad, VP of Technology Ev...
Organizations across the world are increasingly starting to see the benefits of moving more and more services to the cloud. The focus on the cost-saving potential of cloud is rapidly shifting to completely transforming the business with cloud. As organizations are investing enormous sums on technology they are starting to realize that in order to maximize the return on investment and accelerate the business transformation process the first area of focus should be people. By ensuring the organiza...
"Since Cloud Expo is running the week of June 10, we thought it'd be a great idea to schedule our Meetup this week. That way, if you have colleagues, friends, or family in town that week for the Expo, you can invite them to join you!" With those words, the OpenStack New York Meetup Group's organizer's launched a landing page this week where anyone interested can register for the June 12 evening event.
Cloud computing is transforming the way businesses think about and leverage technology. As a result, the general understanding of cloud computing has come a long way in a short time. However, there are still many misconceptions about what cloud computing is and what it can do for businesses that adopt this game-changing computing model.
In his General Session at the 12th International Cloud Expo, Gene Eun, Senior Director, Oracle Cloud at Oracle, will discuss and dispel some of the common myth...
“Open source has always provided a number of benefits, including easing adoption costs, propagating a better understanding of the technology, and allowing for faster evolution and commercialization of products and services based on it,” noted Terry Woloszyn, Founder & CEO, Leeward Security Ltd., in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “This is clearly evident with the OpenStack and CloudStack,” Woloszyn continued, “and others that have been quickly commercialized as...
Cloud enables SMBs to access new, scalable resources – previously only available to enterprises – in flexible and cost-effective ways. McKinsey’s SMB Cloud Report projects the public cloud market to reach $40-$50 billion by 2015, with SMBs comprising 65% of public cloud spending in 2015. But selling cloud to SMBs raises the questions of who, what and how.
In her session at the 12th International Cloud Expo, Manjula Talreja, VP of Cisco’s Global Cloud Business Development Team, will discuss the...
Online collaboration has evolved during the last decade, delivering even greater value -- thanks to a new generation of business technology applications. Forbes Insights released "Collaborating in the Cloud," a Cisco-sponsored study examining the ways business leaders increasingly look at cloud coll...
New technologies allow schools, colleges and universities to analyze absolutely everything that happens. From student behavior, testing results, career development of students as well as educational needs based on changing societies. A lot of this data has already been stored and is used for statist...
A recent Gartner study states that the function of the modern CIO is in flux and that his or her future focus must incorporate digital assets (aka cloud-based data and applications) to remain relevant. Towards the goal of riding the sea change a compiler of stacks to a broker of business needs, secu...
In the coming years, big data will change the way organisations and societies are operated and managed. Big data however, is not the only trend that will impact significantly how organisations operate. Another major trend at the moment is gamification. Gamification will change the way organisations ...
We all talk about cloud differently, but is there a way we should be speaking about this tech?
Cloud computing is now a widely reported, if not accepted, IT movement that, depending on who you talk to, has changed or is changing the way businesses utilize infrastructure.
The age of data center automation is upon us. Whether it's cloud or SDN or devops in general, automation as a means to achieve efficiency and, one hopes, free up resources that can be then redirected to focus on innovation.
As is always the case when we begin to move further upwards, abstracting ...
Windows Azure Virtual Networks offers the power to open up several cross-premises use case scenarios, including Active Directory Disaster Recovery, SQL Database Replication, Windows Server 2012 DFS-R File Replication, Accelerated Cloud File Services with BranchCache, Hybrid Web Applications and MORE...
As the infrastructure cloud market (IaaS and PaaS) continues to grow rapidly, we are seeing quite a few customers who are delivering an application – whether it is a mission-critical or SaaS application – and basing their solution on VMware.
VMware Security Cloud Encryption cloud keyboard Cloud Enc...
Have you heard of products like IBM’s InfoSphere Streams, Tibco’s Event Processing product, or Oracle’s CEP product? All good examples of commercially available stream processing technologies which help you process events in real-time.
I’ve been asked what I consider as “Big Data” versus “Small Dat...










