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Cloud Computing Growing on the Businesses Priority Front

Enterprise Cloud in the News

Cloud Computing Growing on the Businesses Priority Front
A survey of small and mid-size businesses found an interest in harnessing technology to improve business efficiency.

Midsize businesses are turning to IT investments to grow their businesses and the larger the organization, the more likely it is to cite technology as having the greatest potential to increase productivity, according to a new survey of midmarket companies by Deloitte.

The study shows cloud computing emerging as an investment priority. When asked what types of investments companies were likely to make in technology, 40 of the respondents cited cloud computing. That's close to automation of business processes (46 percent) and data analytics (41 percent), according to eWEEK.

"Interestingly, there seems to be a greater recognition of the benefits of cloud computing," the report stated. "In our September 2011 survey, it was recognized as a distant fourth as a means to increase productivity. In this survey, it nearly equaled data analytics and business intelligence in terms of likely investments."

How Cloud Computing Helps Weather Dangerous Events
For emergency management, the biggest advantages of cloud computing come down to three words: virtual mission continuity. Cloud computing reduces concerns about whether the data center will survive a disaster, according to an article in the publication Emergency Management.

Businesses and agencies reliably copy and back up data, but the real challenge is restoring the applications to keep essential services and critical functions online after a disaster. Entire servers, including systems, applications and data can be copied, backed up and be ready to activate in another data center in a matter of minutes.

"The cloud is going to change the whole mentality of emergency management," said Pascal Shuback, a program coordinator for the King County, Wash., Office of Emergency Management.

"Responders can be anyone with connectivity, the public included. We can regionalize our capabilities and create virtual operation support teams composed of the people able to support an event, and it doesn't matter where they are."

The Next Phase of Cloud Computing
The fifth installment of GigaOM's Structure conference will take a look at, among other points of interest, how cloud computing is altering the way business is done around the globe. The conference will take place June 20-21 in San Francisco.

Some of the questions and topics covered at Structure will include:

Does the cloud need new chip architectures or just a new fabric?

There are no international border controls for the business of cloud computing. Hear German, British and Chinese market perspectives on the cloud market.

GigaOM provides a list of scheduled events and speakers here.

More Stories By Patrick Burke

Patrick Burke is a writer and editor based in the greater New York area and occasionally blogs for Rackspace Hosting.

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