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Day 3 Keynote at Cloud Expo Silicon Valley | Cloud Apps: Assembly Required

Progress Software CTO John Bates to discuss Nov 7 how existing apps and services can be wrapped and exposed as Cloud APIs

Cloud Expo Silicon Valley $500 Savings here!

In this morning's Day 3 keynote at Cloud Expo Silicon Valley we will present ten imperatives for constructing next generation applications that we have defined based on research findings from a community of 1,500 application building companies. Emerging applications will not just be cloud-enabled, but also mobile, connected to social media networks and able to consume and respond in real-time to patterns in Big Data. Most important, application building must become more productive with a reduced time-to-market. To meet these demands, there is an imperative to move from a model of "build everything" to a model of "application assembly" from available customizable parts.

In his Day 3 Keynote at the upcoming 11th International Cloud Expo, Dr. John Bates, Executive Vice President and Chief Technology Officer at Progress Software, will illustrate what has to go into a platform and model to deliver the 10 imperatives of next-generation applications. As part of this, he will present how existing applications and services can be wrapped and exposed as cloud APIs. These APIs can be assembled like Lego blocks to rapidly create new mobile, social and big data aware cloud applications. Examples of cloud APIs that he will discuss include: smart data connectors that integrate with and analyze the data of existing cloud applications such as, Workday, NetSuite, etc.; services that track social media sentiment on Twitter, Facebook etc.; back-end services for mobile applications; services that analyze massive clusters of Hadoop nodes; and services that track and respond to mobile user locations to enable location-aware applications. Dr Bates will conclude by talking about Progress Software's development plans to make this vision a reality.

Explore Cloud Expo Sponsorship & Exhibit Opportunities !

Speaker Bio:
Dr. John Bates is Executive Vice President and Chief Technology Officer at Progress Software. In this role, he is responsible for creating, evolving and evangelizing Progress' market strategy and technology vision. Previously, he was General Manager of Progress Software's Apama Division - the market leading provider of Complex Event Processing (CEP) solutions. In this role, he was responsible for Divisional P&L including sales, marketing, products and consulting services and in 3 years grew revenue by over 300%.

Prior to joining Progress, Bates was the Co-Founder, President and Chief Technology Officer of Apama, the pioneering Complex Event Processing software vendor. In this role, he led Apama's technology and go-to-market strategy. He was also co-inventor of the patented technology. He was responsible for raising $19m of venture capital and sat on the main board. He was instrumental in the sale of Apama to Progress in 2005, which yielded a good return for shareholders.

In the 1990s, Bates was a tenured academic at Cambridge University in the UK where he led research into distributed computing systems. He's a respected expert, frequent author and speaker in enterprise software. His interests include distributed computing systems, Complex Event Processing, Business Process Management (BPM) and Operational Business Intelligence.

A Rock Star Faculty, Top Keynotes, Sessions, and Top Delegates!
Cloud Expo 2012 Silicon Valley, November 5-8, 2012, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.

The growth and success of Cloud Computing will be on display at the upcoming Cloud Expo conference and exhibition in Santa Clara, CA, November 5-8, 2012.

The recent Cloud Expo at the Javits Center in New York City, NY, was the largest Cloud Computing conference ever produced with more sponsors, exhibitors and delegates than all other Cloud events of the year combined!

Cloud Expo Silicon Valley will attract more than 10,000 delegates from 48 countries and over 200 sponsors and exhibitors!

All main layers of the Cloud ecosystem will be represented at the 11th International Cloud Expo - the infrastructure players, the platform providers, and those offering applications, and they'll all be here to speak, sponsor, exhibit and network.

"Cloud Expo was announced on February 24, 2007, the day the term ‘cloud computing' was coined," said Fuat Kircaali, founder and chairman of SYS-CON Events, Inc. "Cloud has become synonymous with ‘computing' and ‘software' in two short years, and this event has become the new PC Expo, Comdex, and InternetWorld of our decade. By 2012, more than 50,000 delegates per year will be attending Cloud Expo."

Sponsorship Opportunities
for Cloud Expo Silicon Valley
Cloud Expo 2012 Silicon Valley "show prospectus" has shipped. Sponsorship, exhibit, and keynote opportunities can be obtained from Carmen Gonzalez by email at events (at), or by phone 201 802-3021.

Early Bird Registration Options
for Cloud Expo Silicon Valley
Cloud Expo delegates can pre-register for Cloud Expo Silicon Valley with $500+ savings here.

About SYS-CON Media & Events
SYS-CON Media ( has since 1994 been connecting technology companies and customers through a comprehensive content stream at - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo (, Big Data Expo (, Virtualization Conference & Expo (, Government IT Conference & Expo (, Cloud Computing Bootcamp (, and UlitzerLive! New Media Conference & Expo (

Cloud Expo, Cloud Expo East, Cloud Expo West, Cloud Expo New York, Cloud Expo Silicon Valley, Cloud Expo Europe, Cloud Expo Tokyo, Cloud Expo Prague, Cloud Expo Hong Kong, Cloud Expo Sao Paolo are trademarks and /or registered trademarks (USPTO serial number 85009040) of Cloud Expo, Inc.

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