Welcome!

Cloud Expo Authors: Pat Romanski, Elizabeth White, Liz McMillan, Kira Makagon, Sematext Blog

News Feed Item

Message Bus Launches Cloud-Native Service for Sending Trusted Email, Mobile and Social Messages at Scale

CORTE MADERA, CA -- (Marketwire) -- 11/07/12 -- Message Bus, pioneer of cloud-based infrastructure for email, mobile and social messaging, today released its Global Delivery Network following a successful 10 month beta program with 35 design partners including American Greetings, MyFitnessPal, and Telly. The Global Delivery Network is a software service for enterprises, email service providers (ESPs), and application developers requiring the ability to effectively send and deliver millions to billions of email, mobile, and social messages per month.

"Telly provides a social video sharing service experiencing rapid growth which means we send millions, scaling soon to over a billion messages per month across multiple channels. Message Bus has scaled seamlessly and effortlessly to meet our needs. Our previous provider struggled to scale and get messages sent actually delivered to the inbox. Message Bus helps Telly meet the demand of our burgeoning user base with the confidence the messages our customers want to receive are actually delivered," said Adil Lalani, CTO and Co-Founder of Telly, a leading social video network. To watch Lalani talk about Message Bus, simply go to: http://youtu.be/bKlI4qgun9s.

Multi-channel message volumes are all growing rapidly with email representing the dominant channel for outside-the-app communications powering social media, marketing campaigns, and transactional activities such as order confirmations and password resets. One in five legitimate emails is either blocked or routed to the spam folder; this presents a major challenge to companies relying on email as a primary driver of revenue and brand recognition.

Companies and ESPs struggle to setup, maintain and deliver high quality transactional and marketing messages across multiple channels. The cost and complexity of maintaining these systems are underscored by the need to maintain dedicated IT personnel, and the services of deliverability experts. With message volumes soaring and brand reputations at risk, companies need a secure, flexible, elastic and highly scalable solution to deliver mission critical communications across devices and platforms.

"Messaging has become a multi-layered and multi-faceted problem. When you peel back the onion, you find massive costs, a breakdown in the trust relationship between senders and receivers, and scaling challenges to meet demand," said Jeremy LaTrasse, CEO and Co-Founder of Message Bus. "The Global Delivery Network was created to solve these barriers to communication and business by leveraging the power of the internet's flexibility, elasticity and infinite scalability. Our first ever cloud-native application service greatly improves the likelihood your message is delivered and delivered on time."

Purpose built for the cloud, in the cloud, the Global Delivery Network leverages the strengths of a cloud-native service to reduce costs, improve reliability, and elastically scale across multiple infrastructure-as-a-service providers. The service has none of the limitations vendors face who rely on cloud-washed or in-house data centers requiring the need to maintain application state with the underlying infrastructure and as a result, plan, procure, and provision server infrastructure based upon peak demand. In addition, through a flexible and highly scalable architecture, the Global Delivery Network is an easy-to-setup no maintenance cost solution that achieves unparalleled deliverability. Senders are able to focus on the nuances of a marketing campaign or transactional communication, knowing that their messages will be monitored and optimized to improve delivery.

The Message Bus Global Delivery Network is the first email service to be 100% compliant with the Domain-based Message Authentication, Reporting and Conformance (DMARC) standard for all senders. The service protects and monitors an organization's brand reputation on an ongoing basis by publishing policies allowing only authorized IP addresses to send email using their domain to DMARC compliant ISP networks. This allows IT organizations to regain control of their outbound email channels while also protecting their brand reputation from harmful phishing, spam, and other unauthorized attempts to abuse their domain. In related news Message Bus released Discover, a free new reporting service for detecting email abuse: http://www2.marketwire.com/mw/release_html_b1?release_id=950886.

For Message Bus VP of Product Management Paul Midgen's blog on today's news, go to: http://news.messagebus.com. For more on Message Bus' Global Delivery Network, go to: http://www.messagebus.com.

About Message Bus
Message Bus provides a cloud-native application service for enabling and powering messaging across email, mobile, and social channels, helping to ensure deliverability of critical communications, transactional messages, and marketing messages. The company removes the burden and cost of deploying multiple messaging servers with a service available via SMTP or through a programmatic API. Market leading companies rely on Message Bus to manage the trust relationship between senders and recipients, increasing their message deliverability rates and revenues. Key benefits include lower cost to market, compliance to industry regulations, and protecting brand reputation. More information is available on the company's website: http://www.messagebus.com.

Facebook: http://facebook.com/MessageBus
Twitter: http://twitter.com/MessageBus

Add to Digg Bookmark with del.icio.us Add to Newsvine

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@CloudExpo Stories
In her General Session at 15th Cloud Expo, Anne Plese, Senior Consultant, Cloud Product Marketing, at Verizon Enterprise, focused on finding the right mix of renting vs. buying Oracle capacity to scale to meet business demands, and offer validated Oracle database TCO models for Oracle development and testing environments. Anne Plese is a marketing and technology enthusiast/realist with over 19+ years in high tech. At Verizon Enterprise, she focuses on driving growth for the Verizon Cloud platfo...
Between the compelling mockups and specs produced by your analysts and designers, and the resulting application built by your developers, there is a gulf where projects fail, costs spiral out of control, and applications fall short of requirements. In his session at DevOps Summit, Charles Kendrick, CTO and Chief Architect at Isomorphic Software, will present a new approach where business and development users collaborate – each using tools appropriate to their goals and expertise – to build mo...
There is no doubt that Big Data is here and getting bigger every day. Building a Big Data infrastructure today is no easy task. There are an enormous number of choices for database engines and technologies. To make things even more challenging, requirements are getting more sophisticated, and the standard paradigm of supporting historical analytics queries is often just one facet of what is needed. As Big Data growth continues, organizations are demanding real-time access to data, allowing immed...
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using ...
15th Cloud Expo, which took place Nov. 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, expanded the conference content of @ThingsExpo, Big Data Expo, and DevOps Summit to include two developer events. IBM held a Bluemix Developer Playground on November 5 and ElasticBox held a Hackathon on November 6. Both events took place on the expo floor. The Bluemix Developer Playground, for developers of all levels, highlighted the ease of use of Bluemix, its services and functionalit...
"ElasticBox is an enterprise company that makes it very easy for developers and IT ops to collaborate to develop, build and deploy applications on any cloud - private, public or hybrid," stated Monish Sharma, VP of Customer Success at ElasticBox, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
"For the past 4 years we have been working mainly to export. For the last 3 or 4 years the main market was Russia. In the past year we have been working to expand our footprint in Europe and the United States," explained Andris Gailitis, CEO of DEAC, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
The Industrial Internet revolution is now underway, enabled by connected machines and billions of devices that communicate and collaborate. The massive amounts of Big Data requiring real-time analysis is flooding legacy IT systems and giving way to cloud environments that can handle the unpredictable workloads. Yet many barriers remain until we can fully realize the opportunities and benefits from the convergence of machines and devices with Big Data and the cloud, including interoperability, ...
At 15th Cloud Expo, Shrikant Pattathil, Executive Vice President at Harbinger Systems, demos a video delivery platform that helps you do interactive videos. He discusses how Harbinger is accomplishing it in the cloud world, the problems they faced and the choices they made to get around these problems.
“DevOps is really about the business. The business is under pressure today, competitively in the marketplace to respond to the expectations of the customer. The business is driving IT and the problem is that IT isn't responding fast enough," explained Mark Levy, Senior Product Marketing Manager at Serena Software, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
“The year of the cloud – we have no idea when it's really happening but we think it's happening now. For those technology providers like Zentera that are helping enterprises move to the cloud - it's been fun to watch," noted Mike Loftus, VP Product Management and Marketing at Zentera Systems, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Want to enable self-service provisioning of application environments in minutes that mirror production? Can you automatically provide rich data with code-level detail back to the developers when issues occur in production? In his session at DevOps Summit, David Tesar, Microsoft Technical Evangelist on Microsoft Azure and DevOps, will discuss how to accomplish this and more utilizing technologies such as Microsoft Azure, Visual Studio online, and Application Insights in this demo-heavy session.
Entuity®, a provider of enterprise-class network management solutions, today announced that it solidifies its position as a market leader through global enterprise customer acquisitions and a refined channel strategy. In 2014, Entuity increased new license revenues in EMEA by over 75 percent, and LATAM by over 125 percent as customers embraced Entuity for its highly automated solution and unified architecture. Entuity’s refined channel strategy focuses on even deeper strategic alignment with ke...
We are all here because we are sold on the transformative promise of The Cloud. But what good is all of this ephemeral, on-demand infrastructure if your usage doesn't actually improve the agility and speed of your business? How must Operations adapt in order to avoid stifling your Cloud initiative? In his session at DevOps Summit, Damon Edwards, co-founder and managing partner of the DTO Solutions, will highlight the successful organizational, process, and tooling patterns of high-performing c...
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's large...
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world.
“We help people build clusters, in the classical sense of the cluster. We help people put a full stack on top of every single one of those machines. We do the full bare metal install," explained Greg Bruno, Vice President of Engineering and co-founder of StackIQ, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.