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UBM Live et UBM Tech lancent Big Data Republic

LONDRES, November 9, 2012 /PRNewswire/ --

Une nouvelle communauté en ligne explore les différentes façons de transformer l'activité économique grâce au secteur de l'information

Aujourd'hui, UBM Live et UBM Tech (les entreprises UBM à l'origine de IFSEC, TFM&A et InformationWeek) ont annoncé le lancement de Big Data Republic (http://www.BigDataRepublic.com), une communauté pour ceux qui se chargent de transformer leur activité grâce au secteur de l'information.

     (Logo: http://photos.prnewswire.com/prnh/20121107/573646-a )

     (Logo: http://photos.prnewswire.com/prnh/20121107/573646-b )

Alors que le monde connaît une explosion de l'information sans précédent, maîtriser ces données et leur donner tout leur sens constitue un des défis les plus importants que les entreprises, les gouvernements, les systèmes de santé, l'éducation et la plupart des autres secteurs devront relever au cours de la prochaine décennie.

La mission de Big Data Republic est de « transformer votre activité avec des données », et d'aider tous les secteurs économiques à comprendre cette nouvelle branche et à en faire un de leurs avantages compétitifs. 

La communauté cherchera à comprendre dans quelle mesure le secteur de l'information peut piloter la stratégie d'entreprise à l'aide d'articles d'expert, de la visualisation de données interactives et de contenus vidéo intéressants.

L'éditeur Saul Sherry explique le principe :

« Le secteur de l'information est en train de changer nos vies, et pourtant elle est sous-employée. Chez Big Data Republic, nous voulons renforcer la communauté qui cherche à tirer parti du pouvoir transformateur du secteur de l'information. Nous ne nous intéressons pas seulement à des découvertes complexes concernant l'information, mais nous cherchons également à savoir dans quelle mesure ces résultats peuvent être expliqués de façon à faciliter les changements du monde réel ».

Soutenu par des sponsors de Dell, SAP et Information Builders depuis son lancement, elle va connaître une rapide progression et devenir une véritable référence en matière de contenus dirigés par la communauté d'experts, de livre blanc et d'activités éducatives.

Luke Bilton, Responsable de contenu d'UBM Live déclare :

« Big Data Republic représente un lancement passionnant pour UBM, avec une collaboration entre nos bureaux du Royaume-Uni et des États-Unis, et d'autres contenus spécifiques selon les régions en cours d'élaboration. Suivi de près par le lancement de The Big Data Show à Londres en avril 2013 et par d'autres évènements internationaux, c'est un exemple de la manière dont nous alignons nos contenus et l'organisation de nos évènements afin de créer des communautés internationales profondément engagées ».

Big Data Republic est publiée en partenariat avec UBM DeusM, la branche de services marketing intégrés d'UBM, qui a lancé plus de 35 communautés en ligne pour des audiences B2B ces deux dernières années. Ces sites ont reçu plus de 65 prix.

Pour plus d'informations concernant Big Data Republic, veuillez contacter Saul Sherry sur Saul.Sherry@ubm.com

Consultez la page Web de Big Data Republic : http://www.BigDataRepublic.com  

Vous pouvez également suivre le site sur Twitter (https://twitter.com/bigdatarepublic) et Facebook (https://www.facebook.com/bigdatarepublic)

Le Big Data Show : du 23 au 25 avril 2013 à Londres 

Le Big Data Show (http://www.TheBigDataShow.co.uk) offre de très nombreuses activités afin de maintenir sa réputation de centre névralgique du secteur de l'information comme par exemple le réseautage entre les visiteurs et la large gamme d'exposants ou encore les vastes ressources éducatives. Parmi ces activités, on trouve :

  • plus de 50 fournisseurs leaders du secteur de l'information
  • une zone de réseautage pour que les personnes partageant les mêmes aspirations puissent échanger leurs expériences
  • 2 séminaires théâtre offrant des sessions gratuites sur les derniers avancements
  • 2 conférences théâtre proposant des contenus stratégiques et techniques de haut niveau, offrant aux visiteurs les plus expérimentés les contenus les plus pointus

À propos d'UBM Live

UBM Live connecte les individus et crée des opportunités pour les entreprises des cinq continents de développer de nouvelles activités, de rencontrer des clients, de lancer de nouveaux produits, de promouvoir leurs marques et d'élargir leurs marchés. À travers les principales marques telles que TFM&A, Internet World, IFSEC, MD&M, CPhI, Cruise Shipping Miami, the Concrete Show et bien d'autres encore, les expositions, conférences, programmes de récompenses, publications, sites Web, programmes de formation et de certification font partie intégrante des plans marketing des entreprises au travers de plus de 20 secteurs.

À propos d'UBM DeusM

UBM DeusM (http://www.deusm.com) est une entreprise de services marketing intégrés détenue par UBM plc, dont la cible est le segment qui accuse la plus forte progression du secteur de la publication en ligne : les réseaux sociaux. L'entreprise est dirigée par le directeur général Stephen Saunders, responsable marketing Min 2010. Avec les autres acteurs principaux d'UNM DeusM, il a créé et livré plus de 30 sites et communautés en ligne qui ont connu un véritable succès au cours de ces deux dernières années. Le service UBM DeusM se base sur une plateforme unique, appelée Community in a Box (CiaB, Communauté dans une boîte), qui utilise un système structuré comprenant les meilleures pratiques de publication Web B2B, combiné avec une plateforme de publication multimédia (« n-Server »), permettant à des responsables marketing de mettre en place de façon rapide et rentable des communautés spécialisées sur leurs clients cibles.

À propos d'UBM Tech

UBM Tech est leader mondial dans la technologie des médias et des informations professionnelles. Elle permet aux individus et aux organisations de maîtriser le pouvoir transformateur de la technologie. À travers ces trois principales activités : solutions médias, services marketing et contenu payé, UBM Tech produit les marques et les applications média les plus respectées et les plus consommées sur le marché de la technologie. Plus de 14,5 millions d'entreprises et de professionnels de la technologie (directeurs des systèmes d'information et responsables des technologies de l'information, professionnels du Web et du secteur numérique, développeurs de logiciel, décideurs du gouvernement et fournisseurs en télécommunication) participent activement et mensuellement aux communautés d'UBM Tech et aux ressources d'information. Les marques d'UBM Tech comprennent des évènements globaux face à face tels qu'Interop, Cloud Connect, Black Hat, et Enterprise Connect ; des ressources en ligne qui ont gagné des prix telles qu'InformationWeek, Light Reading et Network Computing ; et des magazines leader sur le marché comme InformationWeek, Wall Street & Technology et Advanced Trading.

Pour tout complément d'information, veuillez contacter :

Sarah Tanner
Responsable évènement, The Big Data Show 
Tél. : +44(0)20-7921-8547
Tél. portable : +44(0)7500-072211
E-mail : sarah.tanner@ubm.com

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