|By Business Wire||
|November 12, 2012 08:02 AM EST||
(NASDAQ:AMZN) — Amazon Web Services, Inc. (AWS, Inc.), an Amazon.com company, today announced the launch of its new Asia Pacific (Sydney) Region, the ninth Region in which the company has deployed its global cloud computing platform. Australia-based businesses and global companies with customers in Australia can now leverage the Amazon Web Services (AWS) technology infrastructure platform to build their businesses and run their applications in the cloud. The newly launched Asia Pacific (Sydney) Region is the third Region in Asia Pacific for AWS (joining the Singapore and Tokyo Regions), and is now available for any business or software developer to get started using today at http://aws.amazon.com.
This new Asia Pacific (Sydney) Region consists of two separate Availability Zones at launch. Availability Zones refer to datacenters in separate distinct locations within a single Region that are engineered to be operationally independent of other Availability Zones, with independent power, cooling, and physical security, and are connected via a low latency network. AWS customers focused on running high availability applications can architect their applications to run in multiple Availability Zones to achieve even higher fault-tolerance.
Prior to the launch of AWS in early 2006, businesses were incurring massive capital expenses from building their own infrastructure or from contracting with a vendor for a fixed amount of datacenter capacity that they might or might not use. This choice meant either paying for wasted capacity or having to worry that the amount of capacity they forecasted was insufficient to keep pace with their growth. Many organizations spent time and money managing their own datacenter or a co-location facility, which meant time not spent on growing their actual business or differentiating their offering for customers.
Over the past 6.5 years, AWS has changed the way organizations acquire technology infrastructure — incur no up-front expenses or long-term commitments, turn capital expense into variable operating expense, scale quickly and seamlessly by adding or shedding resources at any time, get to market much more quickly with new and critical ideas, and free up scarce engineering resources from the undifferentiated heavy lifting of running backend infrastructure—all without sacrificing operational performance, reliability or security.
“Over 10,000 customers in Australia and New Zealand are already using AWS, and this is before opening our new AWS Region in Australia today,” said Andy Jassy, Senior Vice President, Amazon Web Services. “With the ability to achieve single-digit millisecond latency to end users in Sydney, store data locally in Australia, and get to market more quickly and inexpensively by using AWS’s unmatched infrastructure technology platform, we expect the launch of AWS’s Sydney Region to further increase the amount of Australian and New Zealand customers leveraging AWS.”
Among the more than 10,000 customers in Australia and New Zealand that are already using AWS are the Commonwealth Bank of Australia, City of Melbourne, REA Group Limited, MYOB, Hooroo, RedBalloon, Brandscreen, Viocorp, Think: Education Group, Halfbrick, Freelancer, 99designs, Domayne, Joyce Mayne, Cotton On, Snapper, PredictWind and Harvey Norman.
The Commonwealth Bank is Australia’s leading provider of integrated financial services. “We embarked on our cloud strategy over 5 years ago as part of our strategic vision to deliver the world-leading application of technology to our customers and shareholders. The AWS Cloud has been part of this journey. We are now running some of our important customer-facing web properties on AWS, which scales seamlessly to meet all kind of peaks and this has freed up our IT resources to focus on developing more innovative customer offerings,” said Michael Harte, Group Executive Enterprise Services and Chief Information Officer, Commonwealth Bank of Australia.
MYOB, a leading provider of business management solutions since 1991, delivers innovative software and services such as accounting, payroll, retail POS, CRM, websites, tax and more to over one million businesses. “We chose AWS as the trusted platform for MYOB Atlas, a simple website builder that enables businesses to get online in only 15 minutes. We currently have more than 40,000 small-to-medium businesses in Australia and New Zealand using Atlas on the AWS Cloud. Its flexibility has given us peace of mind in ensuring a great user experience for all our clients regardless of their workload type and volume,” said Matt Mulligan, Web Division General Manager, MYOB Limited. “We have already started using the new AWS Sydney Region, and are very pleased to be pioneering the use of AWS in Australia with our 40,000-plus Atlas clients. We’re looking forward to furthering our use of AWS to deliver more innovative services that make business life easier for clients.”
Hooroo Pty Ltd, a wholly owned subsidiary of Qantas Airways Limited, is a corporate start-up that offers the convenience of accommodation bookings to complement customer’s flight plans. “Hooroo chose Engine Yard's AWS-powered Cloud Computing service for its proven track record of reliability and scalability to build our fresh new consumer-facing web application, as our innovative channel for accommodation suppliers. Working with DiUS, our delivery partner, the team helped us create this new start-up business within a corporate environment in just under two months and it is now running 100 percent on Engine Yard and AWS,” said Peter Moran, Development Manager, Hooroo Pty Ltd. “We feel more confident with Amazon Web Services powering the underlying infrastructure of Hooroo as it can quickly meet all kinds of workload scenarios so that we are consistently delivering good user experiences. We plan to use the new Sydney Region to leverage its low latency speed to deliver an even better and faster experience for our customers based in Australia."
REA Group Limited (ASX: REA) is a market-leading digital advertising business that specializes in property and operates websites including realestate.com.au and realcommercial.com.au. REA has been using AWS for rapid application development and deployment for two years. Richard Durnall, REA Group’s Head of Delivery said, “We chose AWS for its track record of innovation, flexibility and seamless scalability for our development environment. The AWS Cloud has enabled us to have more developers working on new products and features concurrently, reducing development time and increasing the speed of technology service delivery for our customers. REA has already begun using AWS for production components of the platform, and will be deploying assets in the new Sydney Region to provide customers with a low latency, highly scalable web presence.”
Halfbrick Studios is a Brisbane-based start-up that created the highly acclaimed Fruit Ninja intellectual property and other games, with tens of millions of regular players worldwide. “In the social gaming business, maintaining consistently fast user experience is a critical success factor – and AWS enables us to do exactly that. We are using its extremely scalable services such as Amazon DynamoDB and its multiple Availability Zones to build and run our games,” said Shainiel Deo, CEO of Halfbrick. “We love the fact that AWS is always thinking ahead for customers and is quick in rolling out new services or features that make life easier for developers. They are far more ahead than anyone else in this space and we view AWS as the strategic partner to grow our gaming business.”
In addition to a broad base of customers, AWS has a vibrant partner ecosystem in Australia and New Zealand that has built innovative solutions and services on AWS. Some of the local Systems Integrators include: ASG, Bulletproof Networks, Fronde, Industrie IT, The Frame Group, Melbourne IT, SMS IT and Sourced Group. Among the many local Independent Software Vendors are: Aviarc, Deputy.com, Objective Corporation, Sirca and Technology One. Together with other AWS Partner Network members such as Accenture, Capgemini, Deloitte, ESRI, RightScale, Wipro and Cognizant, these companies have made or will soon be making their services available on AWS in the new Sydney Region, making it even easier for organizations to take full advantage of the AWS Cloud. For the full list of the members of the AWS Partner Network, please refer to: https://aws.amazon.com/solution-providers.
Developers and businesses can access AWS services from the new Sydney Region beginning today, including Amazon Elastic Compute Cloud (Amazon EC2), Amazon Elastic Block Store (Amazon EBS), Amazon Simple Storage Service (Amazon S3), Amazon Relational Database Service (Amazon RDS), Amazon DynamoDB, AWS CloudFront, Amazon Elastic MapReduce (Amazon EMR), Amazon Virtual Private Cloud (Amazon VPC), AWS Direct Connect, Amazon CloudWatch, AWS Elastic Beanstalk, AWS CloudFormation, AWS Storage Gateway, Amazon SimpleDB, Amazon Simple Queue Service (Amazon SQS), Amazon Simple Notification Service (Amazon SNS), Amazon Route 53, Auto Scaling, Elastic Load Balancing, VM Import and VM Export. More details on each of these services and specific pricing for each is available at http://aws.amazon.com/products/.
Amazon has already established a subsidiary in Australia with offices across Sydney, Melbourne and Perth to support enterprises, government agencies, academic institutions, small-to-mid size companies, start-ups and developers on their use of AWS.
Amazon will also be adding a local technical support operation in Australia early next year, as part of the AWS global network of support center operations that supports customers around the world. The Australian support operations will help customers of all sizes and technical abilities to successfully utilize the products and features provided by AWS, Inc. AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. For more details on the multiple tiers of services within AWS Support, please visit: https://aws.amazon.com/support.
About Amazon Web Services
Launched in 2006, Amazon Web Services began exposing key infrastructure services to businesses in the form of web services -- now widely known as cloud computing. The ultimate benefit of cloud computing, and AWS, is the ability to leverage a new business model and turn capital infrastructure expenses into variable costs. Businesses no longer need to plan and procure servers and other IT resources weeks or months in advance. Using AWS, businesses can take advantage of Amazon's expertise and economies of scale to access resources when their business needs them, delivering results faster and at a lower cost. Today, Amazon Web Services is a highly reliable, scalable, low-cost infrastructure platform in the cloud that powers hundreds of thousands of enterprise, government and startup customers businesses in 190 countries around the world. AWS comprises of over 28 different services, including Amazon Elastic Compute Cloud (Amazon EC2), Amazon Simple Storage Service (Amazon S3) and Amazon Relational Database Service (Amazon RDS). AWS services are available to customers from data center locations in the U.S., Brazil, Europe, Japan, Singapore and Australia.
Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth’s Biggest Selection. Amazon.com, Inc. seeks to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon’s developer customers with access to in-the-cloud infrastructure services based on Amazon’s own back-end technology platform, which developers can use to enable virtually any type of business. Kindle Paperwhite is the most-advanced e-reader ever constructed with 62% more pixels and 25% increased contrast, a patented built-in front light for reading in all lighting conditions, extra-long battery life, and a thin and light design. The new latest generation Kindle, the lightest and smallest Kindle, now features new, improved fonts and faster page turns. Kindle Fire HD features a stunning custom high-definition display, exclusive Dolby audio with dual stereo speakers, high-end, laptop-grade Wi-Fi with dual-band support and dual-antennas/MIMO for 40% faster throughput than other tablets, enough storage for HD content, and the latest generation processor and graphics engine—and it is available in two display sizes—7” and 8.9”. The large-screen Kindle Fire HD is also available with 4G wireless, and comes with a groundbreaking $49.99 introductory 4G LTE data package. The all-new Kindle Fire features a 20% faster processor, 40% faster performance, twice the memory, and longer battery life.
Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, www.amazon.it, and www.amazon.es. As used herein, “Amazon.com,” “we,” “our” and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.
This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.
"We help to transform an organization and their operations and make them more efficient, more agile, and more nimble to move into the cloud or to move between cloud providers and create an agnostic tool set," noted Jeremy Steinert, DevOps Services Practice Lead at WSM International, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 2, 2015 04:13 PM EDT Reads: 559
The basic integration architecture, as defined by ESBs, hasn’t changed for more than a decade. Most cloud integration providers still rely on an ESB architecture and their proprietary connectors. As a result, enterprise integration projects suffer from constraints of availability and reliability of these connectors that are not re-usable across other integration vendors. However, the rapid adoption of APIs and almost ubiquitous availability of APIs amongst most SaaS and Cloud applications are ra...
Jul. 2, 2015 03:18 PM EDT Reads: 643
Agile, which started in the development organization, has gradually expanded into other areas downstream - namely IT and Operations. Teams – then teams of teams – have streamlined processes, improved feedback loops and driven a much faster pace into IT departments which have had profound effects on the entire organization. In his session at DevOps Summit, Anders Wallgren, Chief Technology Officer of Electric Cloud, will discuss how DevOps and Continuous Delivery have emerged to help connect dev...
Jul. 2, 2015 03:00 PM EDT Reads: 1,018
"What Dyn is able to do with our Internet performance and our Internet intelligence is give companies visibility into what is actually going on in that cloud," noted Corey Hamilton, Product Marketing Manager at Dyn, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 2, 2015 02:52 PM EDT Reads: 628
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists addressed this very serious issue of pro...
Jul. 2, 2015 02:30 PM EDT Reads: 1,217
Internet of Things is moving from being a hype to a reality. Experts estimate that internet connected cars will grow to 152 million, while over 100 million internet connected wireless light bulbs and lamps will be operational by 2020. These and many other intriguing statistics highlight the importance of Internet powered devices and how market penetration is going to multiply many times over in the next few years.
Jul. 2, 2015 02:15 PM EDT Reads: 2,212
Manufacturing has widely adopted standardized and automated processes to create designs, build them, and maintain them through their life cycle. However, many modern manufacturing systems go beyond mechanized workflows to introduce empowered workers, flexible collaboration, and rapid iteration. Such behaviors also characterize open source software development and are at the heart of DevOps culture, processes, and tooling.
Jul. 2, 2015 02:15 PM EDT Reads: 882
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi’s VP Business Development and Engineering, will explore the IoT cloud-based platform technologies drivi...
Jul. 2, 2015 02:00 PM EDT Reads: 1,068
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and Containers together help companies to achieve their business goals faster and more effectively. In his session at DevOps Summit, Ruslan Synytsky, CEO and Co-founder of Jelastic, reviewed the current landscape of...
Jul. 2, 2015 01:45 PM EDT Reads: 2,313
Live Webinar with 451 Research Analyst Peter Christy. Join us on Wednesday July 22, 2015, at 10 am PT / 1 pm ET In a world where users are on the Internet and the applications are in the cloud, how do you maintain your historic SLA with your users? Peter Christy, Research Director, Networks at 451 Research, will discuss this new network paradigm, one in which there is no LAN and no WAN, and discuss what users and network administrators gain and give up when migrating to the agile world of clo...
Jul. 2, 2015 01:36 PM EDT Reads: 617
SYS-CON Events announced today that JFrog, maker of Artifactory, the popular Binary Repository Manager, will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Based in California, Israel and France, founded by longtime field-experts, JFrog, creator of Artifactory and Bintray, has provided the market with the first Binary Repository solution and a software distribution social platform.
Jul. 2, 2015 01:00 PM EDT Reads: 1,267
"We got started as search consultants. On the services side of the business we have help organizations save time and save money when they hit issues that everyone more or less hits when their data grows," noted Otis Gospodnetić, Founder of Sematext, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 2, 2015 01:00 PM EDT Reads: 1,063
Internet of Things (IoT) will be a hybrid ecosystem of diverse devices and sensors collaborating with operational and enterprise systems to create the next big application. In their session at @ThingsExpo, Bramh Gupta, founder and CEO of robomq.io, and Fred Yatzeck, principal architect leading product development at robomq.io, discussed how choosing the right middleware and integration strategy from the get-go will enable IoT solution developers to adapt and grow with the industry, while at th...
Jul. 2, 2015 12:00 PM EDT Reads: 2,039
Containers are revolutionizing the way we deploy and maintain our infrastructures, but monitoring and troubleshooting in a containerized environment can still be painful and impractical. Understanding even basic resource usage is difficult – let alone tracking network connections or malicious activity. In his session at DevOps Summit, Gianluca Borello, Sr. Software Engineer at Sysdig, will cover the current state of the art for container monitoring and visibility, including pros / cons and liv...
Jul. 2, 2015 11:50 AM EDT Reads: 569
The last decade was about virtual machines, but the next one is about containers. Containers enable a service to run on any host at any time. Traditional tools are starting to show cracks because they were not designed for this level of application portability. Now is the time to look at new ways to deploy and manage applications at scale. In his session at @DevOpsSummit, Brian “Redbeard” Harrington, a principal architect at CoreOS, will examine how CoreOS helps teams run in production. Attende...
Jul. 2, 2015 11:17 AM EDT Reads: 556
"We have a tagline - "Power in the API Economy." What that means is everything that is built in applications and connected applications is done through APIs," explained Roberto Medrano, Executive Vice President at Akana, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 2, 2015 11:15 AM EDT Reads: 1,067
Malicious agents are moving faster than the speed of business. Even more worrisome, most companies are relying on legacy approaches to security that are no longer capable of meeting current threats. In the modern cloud, threat diversity is rapidly expanding, necessitating more sophisticated security protocols than those used in the past or in desktop environments. Yet companies are falling for cloud security myths that were truths at one time but have evolved out of existence.
Jul. 2, 2015 11:00 AM EDT Reads: 2,219
The cloud has transformed how we think about software quality. Instead of preventing failures, we must focus on automatic recovery from failure. In other words, resilience trumps traditional quality measures. Continuous delivery models further squeeze traditional notions of quality. Remember the venerable project management Iron Triangle? Among time, scope, and cost, you can only fix two or quality will suffer. Only in today's DevOps world, continuous testing, integration, and deployment upend...
Jul. 2, 2015 11:00 AM EDT Reads: 2,147
IT data is typically silo'd by the various tools in place. Unifying all the log, metric and event data in one analytics platform stops finger pointing and provides the end-to-end correlation. Logs, metrics and custom event data can be joined to tell the holistic story of your software and operations. For example, users can correlate code deploys to system performance to application error codes. In his session at DevOps Summit, Michael Demmer, VP of Engineering at Jut, will discuss how this can...
Jul. 2, 2015 10:46 AM EDT Reads: 482
"A lot of the enterprises that have been using our systems for many years are reaching out to the cloud - the public cloud, the private cloud and hybrid," stated Reuven Harrison, CTO and Co-Founder of Tufin, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 2, 2015 10:45 AM EDT Reads: 752