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@CloudExpo Authors: Kevin Jackson, Pat Romanski, Liz McMillan, Dana Gardner, Elizabeth White

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20% Increase in Average Order Value, 8% Increase Overall in Holiday Sales, ShopVisible Data Paints Picture of Happy Holiday Shopping Outlook for Online Retailers

ShopVisible, winner of the 2012 CODiE Award for Best Electronic Commerce Solution and the recent winner of the American Business Bronze Award for Most Innovative Technology Company, today announces data that gives retailers insights into the early picture of the 2012 holiday shopping season:

The data, drawn from over one billion in sales and over 100 online retail sites, reveals:

1) Based on growth trends revealed from an analysis of all client site traffic over the past 6 years, ShopVisible projects that the trend shall continue, with order volumes increasing 8%-10% for most online retailers.

2) The company also found that substantial increases in holiday shopping activity began in September—earlier even than previous years, which was often cited as Halloween.

CNN recently posted a story discussing retail expectations of a 4% holiday spike, according to the National Retail Federation.

“We work with online retailers of all kinds, like Loehmann’s, Tempur-Pedic, MovieMars, and London Fog, —many of which do a significant portion of their sales in Q4. Our data shows trending patterns in when people are shopping, and also how early, and how much they are buying and spending. A healthy percentage of the growth can also be attributed to increased traffic from mobile devices such as tablets and smartphones and the attribution of impact that traffic is having resulting in increased website sales,” commented Sean Cook, CEO, ShopVisible.

About ShopVisible

2012 recipient of the SIIA CODiE award for Best Electronic Commerce solution and the American Business Bronze Award for Most Innovative Technology Company, ShopVisible helps brands to attract and retain the new connected customer, whether they're shopping online, offline, on their mobile device, or through their favorite social networking site. The ShopVisible commerce platform is extensible in a way that enables online retailers to run all aspects of their business in one place, from order management to returns. The result is innovation and agility for the leading online businesses of today—and tomorrow. Our on-demand SaaS commerce platform provides the innovation and adaptive structure to help companies and their communities thrive everywhere. ShopVisible is the chosen partner for companies like London Fog, Plow& Hearth, Office Depot Canada, and MovieMars. Learn more at www.ShopVisible.com.

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