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Snap MyLife, Inc. Welcomes Trevor Healy to Expanded Board of Directors

Seasoned Executive and Serial Entrepreneur Joins Board as Company Eyes Continued Growth and International Expansion

PRINCETON, N.J., Nov. 23, 2012 /PRNewswire/ -- Snap MyLife, Inc. (www.snapmylifeinc.com), a leading developer of cloud-service applications for consumers and families, today welcomed international mobile industry executive and visionary entrepreneur Trevor Healy to its board of directors.

A successful entrepreneur and NASDAQ 100 executive, Healy is CEO of Amobee, Inc., a global leader in mobile advertising solutions. Formerly he served as chief innovation officer and member of the board of directors at Telefonica Europe PLC. Healy previously served as CEO of JAJAH, a VoIP innovator that is now part of Telefonica, as general manager and vice president at PayPal, Inc., and co-founded CeINX, which was later acquired by VeriSign.

"I am delighted to be part of such a dynamic organization with a strong leadership team, a high-growth business model and terrific products that make it easy for consumers to tap into the power of the cloud to manage their digital lives," Healy said.

"We are very pleased to have Trevor on board as we expand our global presence," said Jiren Parikh, president and CEO at Snap MyLife, Inc. "Trevor has a track record for innovation, revenue development and successful exits that will be invaluable to the management team and I."

In addition to Healy, Mark Anderson has also joined Snap MyLife, Inc. as vice president of business and corporate development. Formerly head of mobile advertising at social gaming leader Zynga, Anderson also served as CEO and president of HipLogic, Inc., a mobile social multimedia platform, where he led the company's business and acquisition by Zynga. A seasoned executive with more than 20 years of experience in the mobile, Internet, media and advertising industries, Anderson has held management and leadership positions with Ericsson, Vialto (acquired by Cisco), Air2Web (Acquired by Velti), Polycom. He began his career in advertising with Ketchum.

For more information about Snap MyLife, Inc.'s consumer-friendly mobile cloud-service applications, visit www.snapmylifeinc.com.

About Snap MyLife, Inc.
Snap MyLife, Inc. is a fast-growing developer of consumer cloud-service applications for mobile devices and other internet-enabled consumer electronics. Its products and services under the Snap Secure®, Snap Sync, Snap Play, Snap MyLife® and Snap One™ brands allow consumers to leverage the cloud with simple, yet powerful applications for content backup, synchronization, streaming, storing, editing, sharing, and messaging, as well as device and content security across virtually all consumer electronics device categories. Snap MyLife, Inc. is headquartered in Princeton, N.J., with offices globally, and is backed by Edison Ventures and Sycamore Ventures. For more information, visit 
www.snapmylifeinc.com.

Snap®, Snap Secure® and Snap MyLife® are registered trademarks and Snap Play, Snap Syncand Snap One™ are trademarks of Snap MyLife, Inc. All other trade names are the property of their respective owners.

MEDIA CONTACT:
Dan Palumbo
SS|PR
609.750.9115
DPalumbo@SSPR.com

SOURCE Snap MyLife, Inc.

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