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| November 27, 2012 04:01 PM EST | Reads: |
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SAN JOSE, Calif., Nov. 27, 2012 /PRNewswire/ -- SLI Systems (www.sli-systems.com) today announced that Envelopes.com, an IR 500 online supplier of envelopes and paper goods for businesses and consumers, has seen its conversion rate for site search users double over non-site search users, through customized site search landing pages generated by SLI Systems' full-service hosted Learning Search. In addition, per-visit values, page views, and time spent on the site are also twice as high for site search users compared to non-site search users.
To view the multimedia assets associated with this release, please click http://www.prnewswire.com/news-releases/ir500-retailer-envelopescom-improves-their-customer-shopping-experience-and-doubles-conversion-rate-through-a-customized-shopping-experience-181039841.html
An online business serving distinct customer segments, including consumers looking for paper products to fulfill wedding and event needs, as well as companies that utilize specific brands of envelopes to support marketing and branding initiatives, Envelopes.com wanted to ensure the search experience was relevant to each visitor's unique product needs. They turned to the SLI team of site search experts to help them achieve this goal. With SLI's unmatched insights, Envelopes.com now delivers customized landing pages based on specific search keyword terms that help identify a customer's shopping needs. These unique, product-specific landing pages have resulted in higher customer engagement, and are driving greater conversion rates and revenues coming from search.
Quotes
"Businesses come to us for specific envelope brands, while consumers – who might be shopping for a wedding or other special event – are typically looking for certain colors and styles," said Laura Santos, marketing manager for Envelopes.com. "The landing pages we created with SLI's site search expertise offer each of our customers a personalized shopping experience once they arrive at our site. We can see this approach is clearly paying off. Shoppers who come to these landing pages, based on their search terms, convert more often, stay on the site longer, and buy more products."
"We have several clients whose businesses are both B2B- and B2C-focused," said Shaun Ryan, CEO of SLI Systems. "A one-size fits-all approach to search doesn't serve anyone well. The keywords visitors type in the search box, actually tell you a lot about their intent. It is the only place on a Website where this intent is expressed so clearly. Relevant results are critical to a successful shopping experience, and by creating custom pages for each of the Envelopes.com's buyers, their diverse set of customers are presented with content that is relevant to their individual needs. Shoppers can now more quickly and easily purchase precisely what they came to the site for."
Click to Tweet: @SLISystems helps @Envelopes_com get 2X higher conversion rates with custom site search landing pages. http://clicktotweet.com/i_fd2
About SLI Systems
SLI Systems provides full-service site search, navigation, merchandising, and user-generated SEO, and is the top SaaS-based site search provider to IR 500 and IR 1,000 retailers. Unlike traditional search software, SLI Systems' patented technology continuously "learns" from the behavior of visitors over time to deliver more relevant results. This learning-based search and navigation technology empowers retailers and content sites to enhance customer satisfaction by helping site visitors find the products and information they seek as quickly and efficiently as possible, increasing site conversions and average order value. SLI Systems is a privately held company, with offices in San Jose, CA; London, UK; Melbourne, Australia; and Christchurch, New Zealand. For more information about SLI Systems, visit www.sli-systems.com.
FOR MORE INFORMATION:
Nancy MacGregor Hill
RealTime Communications
510-733-6228
nancy@realtime-comm.com
www.twitter.com/nmhill / www.twitter.com/slisystems
Related Links:
SLI Systems
Envelopes.com
SLI Systems' blog
SOURCE SLI Systems
Published November 27, 2012 Reads 416
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In the face of rapidly increasing amounts of unstructured data, industry is investing heavily to turn machines into services and connect them to analytics engines that will extract an extraordinary amount of value and unleash a productivity revolution for both businesses and consumers.
In the health care, transportation and energy sectors alone, the combination of machine diagnostics software and analytics will eliminate as much as $150 billion in waste.
In his session at the 12th Internation...
In an ideal developer/systems administrator’s world, most applications would deploy seamlessly to multiple platforms and scale elastically with minimal effort bringing the unprecedented agility of the cloud within immediate reach of developer teams and IT organizations.
OpenStack, a RackSpace and NASA initiative, is now managed by an independent foundation and is supported by multiple vendors. It defines APIs for compute, storage, networking, services, monitoring, and additional infrastructure...
Companies around the world are moving into on-premise private cloud environments. Many connect their private cloud to their public cloud service providers. In his session at 12th Cloud Expo | Cloud Expo New York [June 10-13], Brian Patrick Donaghy will talk about examples of what worked, what failed and why we should think about this evolution.
Enterprise cloud adoption revolves around pushing the BYOD movement and focusing on data security.
In his session at the 12th International Cloud Expo, Ross Brouse, COO and President of Solar VPS, will cover how cloud adoption is driven by consumerism, humanity’s need to socialize, our addiction to new gadgets and the ability of data to stay secure in a growing collaborative world. The cloud is a drug and we’re just getting hooked.
Ross Brouse is the COO and President of Solar VPS. He is a tr...
Organizations across the world are increasingly starting to see the benefits of moving more and more services to the cloud. The focus on the cost-saving potential of cloud is rapidly shifting to completely transforming the business with cloud. As organizations are investing enormous sums on technology they are starting to realize that in order to maximize the return on investment and accelerate the business transformation process the first area of focus should be people. By ensuring the organiza...
Our more interconnected planet is accelerating the adoption and convergence of next-generation architectures, in the form of cloud, mobile and instrumented physical assets. Organizations that can effectively balance optimization and innovation, will be in a position to leverage new systems of engagement, out maneuver their peers and achieve desired outcomes. In the Opening Keynote at 12th Cloud Expo | Cloud Expo New York, IBM GM & Next Generation Platform CTO Dr Danny Sabbah will detail the crit...
The cloud-enabled data center sits at the center of IT transformation. It facilitates the interconnection and communities that come together, propelling growth for both buyers and sellers.
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