Click here to close now.




















Welcome!

@CloudExpo Authors: Pat Romanski, Kevin Jackson, Hurricane Labs, Jim Taylor, Mike Kavis

News Feed Item

Passkey’s GroupMAX™ Technology Embraced as the Standard Hotel Booking Tool in the UK, Poised for Further Global Reach

As an important step in Passkey’s rapid global expansion initiative, the company has recently successfully armed over 40 cities and hotels in the UK with a robust set of tools for handling group reservations. Newly empowered by Passkey’s GroupMAX™ technology, these customers are improving their performance in the events space and driving greater economic value to their local communities.

A year ago, Boston, US-based Passkey and Swindon, UK-based Velvet Software agreed to merge and combine their technologies and operations to offer destinations, meeting planners and hotels on both sides of the Atlantic the best possible hotel booking technology. With many new customers enjoying increased bookings, revenues and efficiency, Passkey is deeming the merger a success.

“A better event is what it’s all about,” notes Greg Pesik, Passkey’s president and CEO. “From increased meeting planner and hotel staff productivity to higher revenues and superior service for attendees, everyone wins.”

Having established a strong foothold in the UK, Passkey is focused on expanding its presence in key meeting destinations throughout Europe. “We are proud to offer the tools that event organisers, destinations and hotels need to host top-caliber, highly profitable events. Our goal now is to make sure every destination and hotel has access to these tools,” asserts Pesik.

Passkey’s UK based customers include:

 
          Birmingham Convention Bureau                     Liverpool Convention Bureau
Bournemouth Tourism Marketing Blackpool
Cardiff Convention Bureau Marketing Cheshire
Conference Norwich & Norfolk Marketing Sheffield – Sheffield Convention Bureau
Coventry & Warwickshire Convention Bureau Meet Bournemouth – BH Live
Crowne Plaza London Docklands Meetings Industry Association
Destination Bristol Newcastle Gateshead Convention Bureau
Dundee & Angus Convention Bureau Right Location Corporate Services Ltd
Glasgow City Marketing Bureau Scarborough Borough Council
Hilton Worldwide Southport Conferences
Hull & East Yorkshire Conferences Staffordshire Stoke-on Trent Conference Bureau
Hyatt Regency Kiev Telford & Shropshire Conferences
Innov8 Visit Aberdeen
InterContinenal Hotels Group VisitBrighton Conferences
Kent Conference Bureau Visit Manchester
Lancashire and Blackpool Tourist Board Visit Oxfordshire
Leeds and Partners Visit York
 

These customers have joined the ever-growing GroupMAX user base and now enjoy a full suite of benefits. Perhaps most notably:

  • Event attendees can book their hotel rooms online. Event attendees can now book their hotel rooms online using any web browser or mobile device, and view a wide range of options to upgrade their rooms, extend their stay and explore local services and attractions.
  • Destinations and hotels can boost their revenue. GroupMAX’s email marketing toolset lets organisers and hotels easily promote special offers or invite attendees to participate in local activities during their visit.
  • Event staff can enjoy greater efficiency. GroupMAX’s automated room block and room list tools eliminate manual processes, save time and reduce the risks associated with manually handling hotel reservations.
  • Organisers can maximise pick-up and enjoy peace of mind. Organisers can view live event dashboards for instant access to a rich set of data and analytics that help them reduce attrition exposure, maximise room block pick-up and maintain control over their events.
  • Event hosts can enjoy full branding opportunities. With GroupMAX, each event can have its own bespoke booking website with tailored images, branding and messaging to support a consistent communication strategy.

Heledd Williams, head of business tourism & major events at Cardiff Convention Bureau, says the system has brought exciting and significant changes in the way in which Cardiff Convention Bureau is able to handle accommodation reservations for their events.

“The system allows us to be flexible and accommodating with event planners and organisers which makes our efforts and services more efficient,” states Williams. “We are always looking for ways to fine tune the work we do to help promote the city for meetings and events. This adds to the benefits for people attending Cardiff for conferences and helps us enhance their perceptions before arriving in the city.”

Williams also notes that their partners, Cardiff Hoteliers Association, are also seeing the benefits of being a part of a global system. They appreciate a system that is constantly developing and responding to client needs and a constantly evolving industry landscape.

About Passkey International

Passkey (www.passkey.com) is the travel industry's de-facto standard hotel booking technology for meetings and events. The Company's cloud-based platform, GroupMAX, is used by thousands of hotels, destinations and meeting planners worldwide to manage the hotel accommodation process for events of every size. At the heart of GroupMAX is the ability for clients to offer event-specific web/mobile booking sites for event attendees to book their hotel rooms online while enjoying multiple stay and upgrade options. With offices in the US, the UK and Singapore, the Passkey global network now includes over 90% of major US and UK Convention and Visitors Bureaus, as well as a wide range of hotels, casinos, resorts, meeting planners, corporations and meeting management companies.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
Container technology is sending shock waves through the world of cloud computing. Heralded as the 'next big thing,' containers provide software owners a consistent way to package their software and dependencies while infrastructure operators benefit from a standard way to deploy and run them. Containers present new challenges for tracking usage due to their dynamic nature. They can also be deployed to bare metal, virtual machines and various cloud platforms. How do software owners track the usag...
SYS-CON Events announced today that MobiDev, a software development company, will exhibit at the 17th International Cloud Expo®, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software development company with representative offices in Atlanta (US), Sheffield (UK) and Würzburg (Germany); and development centers in Ukraine. Since 2009 it has grown from a small group of passionate engineers and business managers to a full-scale mobi...
With SaaS use rampant across organizations, how can IT departments track company data and maintain security? More and more departments are commissioning their own solutions and bypassing IT. A cloud environment is amorphous and powerful, allowing you to set up solutions for all of your user needs: document sharing and collaboration, mobile access, e-mail, even industry-specific applications. In his session at 16th Cloud Expo, Shawn Mills, President and a founder of Green House Data, discussed h...
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. In his session at 15th Cloud Expo, Michael Meiner, an Engineering Director at Oracle, Corporation, analyzed a range of cloud offerings (IaaS, PaaS, SaaS) and discussed the benefits/challenges of migrating to each offe...
One of the hottest areas in cloud right now is DRaaS and related offerings. In his session at 16th Cloud Expo, Dale Levesque, Disaster Recovery Product Manager with Windstream's Cloud and Data Center Marketing team, will discuss the benefits of the cloud model, which far outweigh the traditional approach, and how enterprises need to ensure that their needs are properly being met.
In their session at 17th Cloud Expo, Hal Schwartz, CEO of Secure Infrastructure & Services (SIAS), and Chuck Paolillo, CTO of Secure Infrastructure & Services (SIAS), provide a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. In his role as CEO of Secure Infrastructure & Services (SIAS), Hal Schwartz provides leadership and direction for the company.
"We've just seen a huge influx of new partners coming into our ecosystem, and partners building unique offerings on top of our API set," explained Seth Bostock, Chief Executive Officer at IndependenceIT, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
The Software Defined Data Center (SDDC), which enables organizations to seamlessly run in a hybrid cloud model (public + private cloud), is here to stay. IDC estimates that the software-defined networking market will be valued at $3.7 billion by 2016. Security is a key component and benefit of the SDDC, and offers an opportunity to build security 'from the ground up' and weave it into the environment from day one. In his session at 16th Cloud Expo, Reuven Harrison, CTO and Co-Founder of Tufin,...
Mobile, social, Big Data, and cloud have fundamentally changed the way we live. “Anytime, anywhere” access to data and information is no longer a luxury; it’s a requirement, in both our personal and professional lives. For IT organizations, this means pressure has never been greater to deliver meaningful services to the business and customers.
The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities.
Chuck Piluso presented a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. Prior to Secure Infrastructure and Services, Mr. Piluso founded North American Telecommunication Corporation, a facilities-based Competitive Local Exchange Carrier licensed by the Public Service Commission in 10 states, serving as the company's chairman and president from 1997 to 2000. Between 1990 and 1997, Mr. Piluso served as chairman & founder of International Te...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Arch...
Malicious agents are moving faster than the speed of business. Even more worrisome, most companies are relying on legacy approaches to security that are no longer capable of meeting current threats. In the modern cloud, threat diversity is rapidly expanding, necessitating more sophisticated security protocols than those used in the past or in desktop environments. Yet companies are falling for cloud security myths that were truths at one time but have evolved out of existence.
Digital Transformation is the ultimate goal of cloud computing and related initiatives. The phrase is certainly not a precise one, and as subject to hand-waving and distortion as any high-falutin' terminology in the world of information technology. Yet it is an excellent choice of words to describe what enterprise IT—and by extension, organizations in general—should be working to achieve. Digital Transformation means: handling all the data types being found and created in the organizat...
Public Cloud IaaS started its life in the developer and startup communities and has grown rapidly to a $20B+ industry, but it still pales in comparison to how much is spent worldwide on IT: $3.6 trillion. In fact, there are 8.6 million data centers worldwide, the reality is many small and medium sized business have server closets and colocation footprints filled with servers and storage gear. While on-premise environment virtualization may have peaked at 75%, the Public Cloud has lagged in adop...
The time is ripe for high speed resilient software defined storage solutions with unlimited scalability. ISS has been working with the leading open source projects and developed a commercial high performance solution that is able to grow forever without performance limitations. In his session at Cloud Expo, Alex Gorbachev, President of Intelligent Systems Services Inc., shared foundation principles of Ceph architecture, as well as the design to deliver this storage to traditional SAN storage co...
MuleSoft has announced the findings of its 2015 Connectivity Benchmark Report on the adoption and business impact of APIs. The findings suggest traditional businesses are quickly evolving into "composable enterprises" built out of hundreds of connected software services, applications and devices. Most are embracing the Internet of Things (IoT) and microservices technologies like Docker. A majority are integrating wearables, like smart watches, and more than half plan to generate revenue with ...
The Cloud industry has moved from being more than just being able to provide infrastructure and management services on the Cloud. Enter a new era of Cloud computing where monetization’s services through the Cloud are an essential piece of strategy to feed your organizations bottom-line, your revenue and Profitability. In their session at 16th Cloud Expo, Ermanno Bonifazi, CEO & Founder of Solgenia, and Ian Khan, Global Strategic Positioning & Brand Manager at Solgenia, discussed how to easily o...
The speed of software changes in growing and large scale rapid-paced DevOps environments presents a challenge for continuous testing. Many organizations struggle to get this right. Practices that work for small scale continuous testing may not be sufficient as the requirements grow. In his session at DevOps Summit, Marc Hornbeek, Sr. Solutions Architect of DevOps continuous test solutions at Spirent Communications, explained the best practices of continuous testing at high scale, which is rele...