Welcome!

Cloud Expo Authors: Jason Bloomberg, Greg Smith, Shelly Palmer, Fiona McNeill, Ian Khan

Related Topics: Virtualization, Java, SOA & WOA, PowerBuilder, SAP, Cloud Expo

Virtualization: Article

SAP HANA’s Real Time Challenge to the Oracle Empire

Real-time In-Memory platform presents a groundbreaking approach

When the character Maverick from the movie Top Gun exclaimed, "I feel the need, the need for speed", you'd be forgiven for mistaking it for a sound bite from a CIO discussing their transactional databases. Whether it's a financial organization predicting share prices, a bank knowing whether it can approve a loan or a marketing organisation reaching consumers with a compelling promotional offer, the need to access, store, process and analyze data as quickly as possible is an imperative for any business looking to gain a competitive edge. Hence when in 2011, SAP announced their new in-memory platform HANA for enterprise applications everyone took note as they coined the advantage of real-time analytics. SAP HANA promised to not just make databases dramatically faster like traditional business warehouse accelerator systems but instead speed up the front end, enabling companies to run arbitrary, complex queries on billions of records in a matter of seconds as opposed to hours. The vendors of old legacy traditional databases were facing a major challenge, most notably the king of them all...Oracle.

The Birth and Emergence of Big Data
Back in the days of mainframe, you'd find the application and transactional data of reporting databases physically stored in the same system. This was due to applications, operating systems and databases being designed to maximize their hardware resources, which consequently meant you couldn't process transactions and process report simultaneously. The bottleneck here was cost, in that if you wanted to scale you needed another mainframe.

After the advent of client servers where applications could run on a centralized database server via multiple and cost effective servers, scalability was achieved by simply adding additional application servers. Regardless, of this a new bottleneck was quickly established with systems relying on a single database server and requests from ever increasing application servers that ended up causing I/O stagnation. This problem became exasperated with OLTP (online transaction processing), where report creation required the system to concurrently read multiple tables in the database. Added to this servers and processors kept getting faster while disks (despite the emergence of SSD) were quickly becoming the bottleneck to automated processes that were producing large amounts of data that concurrently resulted in more report requests.

The net effect was a downward spiral where the increase of users requiring an increase of reports from the databases meant an increase in huge amounts of data being requested from disks that simply weren't up to the job. When you then factored in the data proliferation of external users caused by the Internet and pressure inducing laws such as Sarbanes-Oxley, the demand to analyze even more data even quicker has reached fever point. With data and user volumes increasing by a factor of thousands compared to the I/O capability of databases, the transaction-based industry faced a challenge that required a dramatic shift and change.  Cue the 2011 emergence of SAP's HANA.

Real-Time In Memory Platform Presents a Groundbreaking Approach
One of the major advantages of SAP HANA's ability to run in real time is that it offers a non-requirement for data redundancy as it's built to run as a single database. With clusters of affordable and scalable servers, transactional and analytical data are run on the same database, hence eliminating different types of databases for different application needs. Oracle on the other hand has built an empire on exactly the opposite.

Oracle has thrived on a model where generally companies start with a simple database that's utilized for checking sales orders and ensuring product delivery to customers but as the business grows they need more databases with different and more demanding functions. Functions such as managing customer relationships, complex reporting and analysis drives a need for new databases that are separate from the actual business requiring data to be moved from one system to another. Eventually you have a sprawl of databases as existing ones are unable to handle the workloads making it almost impossible to track data movements yet alone attain real time updates. So while the Oracle marketing machine is also pitching the benefits of in-memory via its Exalytics appliance and in-memory database, TimesTen, Oracle are certainly in no rush to break this traditional model of database sprawl and the money-spinning licenses that come with it.

Looking closely at the Oracle Exalytics / TimesTen package, despite the hype, it merely is just an add-on product meaning that an end user will still need a license for the transactional database, another license for the data warehouse database and yet another license for TimesTen for Oracle Exalytics.

Moreover, the Oracle bolt-on approach serves to sell more of their hardware commodity and in some ways perversely justify their acquisition of SUN Microsystems, all at the expense of the customer. Due to the Exalytics approach continuing the traditional requirement for transactional data to be duplicated from the application to the warehouse and once again to Exalytics, the end user not only ends up with three copies of the data, they also have to have three levels of storage and servers. In contrast SAP HANA is designed to be a single database that runs both transactional applications and Business Warehouse deployments. Not only does SAP HANA's one copy of data replace the two or three required for Oracle it also eliminates the need for materialized views, redundant aggregates and indexes leaving a significantly reduced data footprint.

Comparing HANA to Oracle's TimesTen and Exalytics
As expected Oracle have already initiated their FUD team with bogus claims and untruths against HANA as well as even pushing their TimesTen as a like for like comparison. Where this is hugely flawed is that they fail to acknowledge or admit that SAP HANA is a completely groundbreaking design as opposed to a bolt-on approach.  With SAP HANA data is completely managed and accessed in RAM consequently doing away with the requirement of MOLAP, multiple indexes and other tuning features that Oracle pride themselves on.

Furthermore, despite the Oracle FUD, SAP HANA does indeed handle both unstructured and structured data, as well as utilise parallel queries for scaling out across server nodes. In this instance Oracle are trying hard to create the most confusion and subsequently detract the market from realizing that the TimesTen with Exalytics package still can't scale out beyond the 1TB RAM limit unlike SAP HANA where each container can store up to 500TB of data all executable at high speed.

With an aggressive TCO and ROI model compared to a traditional Oracle deployment, SAP HANA also proves a lot more cost effective. With pricing based on an incremental of 64GB RAM and the total amount of data held in memory, licenses are fully inclusive of production and test/development requirements as well as the necessary tools.

SAP HANA's Embracing of VMware
Furthermore with Oracle's belligerent stance towards VMware and the cost savings it brings to end users, SAP on the other hand has embraced it.  The recent announcement that SAP HANA is supporting VMware vSphere will provide them a vast competitive advantdge, as it will enable customers to provision instances of SAP HANA in minutes as VM templates, as well as gain benefits such as Dynamic Resource Scheduling and vSphere vMotion. By virtualizing SAP HANA with VMware, end users can quickly have several smaller HANA instances all sharing a single physical server leading to better utilization of existing resources. With the promise of certified preconfigured and optimised converged infrastructures such as the Vblock around the corner, SAP HANA appliances could be shipped with vSphere 5 and SAP HANA pre-installed within days, enabling rapid deployment for businesses.

The Business Benefits of Real-Time
With business and transactions being done in real time, SAP HANA ensures that the data and the analytics that come with them are also in real time. The process of manually polling data from multiple systems and sorting them through are inadequate in a time when businesses are facing unpredictable economic conditions and volatile demand and complex supply chains. The need is for real time metrics that are aligned to supply and demand where a retailers' shelves can accurately and immediately be stocked eliminating unnecessary inventory costs, lost sales opportunities and failed product launches. Being able to instantly analyze data at any level of granularity enables a business to quickly respond to these market insights and take decisive actions such as transferring inventory between distribution centers based on expected sales or altering the prices of promotions based on customer demand. Instead of waiting for processes that take hours, days or even weeks, SAP HANA's real time capabilities enable businesses to react in real time to incidents.

Ultimately SAP HANA is a revolutionary step forward that will empower organizations to focus more on the business and less on the infrastructure that supports them. With the promise of new applications being built by SAP to support real time decision making as well being able to run existing applications, SAP HANA presents the opportunity to not only transform a business but also the underlying technology that supports it.

More Stories By Archie Hendryx

SAN, NAS, Back Up / Recovery & Virtualisation Specialist.

Cloud Expo Breaking News
As more applications and services move "to the cloud" (public or on-premise) cloud environments are increasingly adopting and building out traditional enterprise features. This in turn is enabling and encouraging cloud adoption from enterprise users. In many ways the definition is blurring as features like continuous operation, geo-distribution or on-demand capacity become the norm. NuoDB is involved in both building enterprise software and using enterprise cloud capabilities. In his session at 15th Cloud Expo, Seth Proctor, CTO at NuoDB, Inc., will discuss the experiences from building, deploying and using enterprise services and suggest some ways to approach moving enterprise applications into a cloud model.
Until recently, many organizations required specialized departments to perform mapping and geospatial analysis, and they used Esri on-premise solutions for that work. In his session at 15th Cloud Expo, Dave Peters, author of the Esri Press book Building a GIS, System Architecture Design Strategies for Managers, will discuss how Esri has successfully included the cloud as a fully integrated SaaS expansion of the ArcGIS mapping platform. Organizations that have incorporated Esri cloud-based applications and content within their business models are reaping huge benefits by directly leveraging cloud-based mapping and analysis capabilities within their existing enterprise investments. The ArcGIS mapping platform includes cloud-based content management and information resources to more widely, efficiently, and affordably deliver real-time actionable information and analysis capabilities to your organization.
In his session at 15th Cloud Expo, Mark Hinkle, Senior Director, Open Source Solutions at Citrix Systems Inc., will provide overview of the open source software that can be used to deploy and manage a cloud computing environment. He will include information on storage, networking(e.g., OpenDaylight) and compute virtualization (Xen, KVM, LXC) and the orchestration(Apache CloudStack, OpenStack) of the three to build their own cloud services. Speaker Bio: Mark Hinkle is the Senior Director, Open Source Solutions, at Citrix Systems Inc. He joined Citrix as a result of their July 2011 acquisition of Cloud.com where he was their Vice President of Community. He is currently responsible for Citrix open source efforts around the open source cloud computing platform, Apache CloudStack and the Xen Hypervisor. Previously he was the VP of Community at Zenoss Inc., a producer of the open source application, server, and network management software, where he grew the Zenoss Core project to over 10...
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity. In his session at Internet of @ThingsExpo, Mac Devine, Distinguished Engineer at IBM, will discuss bringing these three elements together via Systems of Discover.
Cloud and Big Data present unique dilemmas: embracing the benefits of these new technologies while maintaining the security of your organization’s assets. When an outside party owns, controls and manages your infrastructure and computational resources, how can you be assured that sensitive data remains private and secure? How do you best protect data in mixed use cloud and big data infrastructure sets? Can you still satisfy the full range of reporting, compliance and regulatory requirements? In his session at 15th Cloud Expo, Derek Tumulak, Vice President of Product Management at Vormetric, will discuss how to address data security in cloud and Big Data environments so that your organization isn’t next week’s data breach headline.
The cloud is everywhere and growing, and with it SaaS has become an accepted means for software delivery. SaaS is more than just a technology, it is a thriving business model estimated to be worth around $53 billion dollars by 2015, according to IDC. The question is – how do you build and scale a profitable SaaS business model? In his session at 15th Cloud Expo, Jason Cumberland, Vice President, SaaS Solutions at Dimension Data, will give the audience an understanding of common mistakes businesses make when transitioning to SaaS; how to avoid them; and how to build a profitable and scalable SaaS business.
SYS-CON Events announced today that Gridstore™, the leader in software-defined storage (SDS) purpose-built for Windows Servers and Hyper-V, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Gridstore™ is the leader in software-defined storage purpose built for virtualization that is designed to accelerate applications in virtualized environments. Using its patented Server-Side Virtual Controller™ Technology (SVCT) to eliminate the I/O blender effect and accelerate applications Gridstore delivers vmOptimized™ Storage that self-optimizes to each application or VM across both virtual and physical environments. Leveraging a grid architecture, Gridstore delivers the first end-to-end storage QoS to ensure the most important App or VM performance is never compromised. The storage grid, that uses Gridstore’s performance optimized nodes or capacity optimized nodes, starts with as few a...
SYS-CON Events announced today that Solgenia, the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Solgenia is the global market leader in Cloud Collaboration and Cloud Infrastructure software solutions. Designed to “Bridge the Gap” between personal and professional social, mobile and cloud user experiences, our solutions help large and medium-sized organizations dramatically improve productivity, reduce collaboration costs, and increase the overall enterprise value by bringing collaboration and infrastructure solutions to the cloud.
Cloud computing started a technology revolution; now DevOps is driving that revolution forward. By enabling new approaches to service delivery, cloud and DevOps together are delivering even greater speed, agility, and efficiency. No wonder leading innovators are adopting DevOps and cloud together! In his session at DevOps Summit, Andi Mann, Vice President of Strategic Solutions at CA Technologies, will explore the synergies in these two approaches, with practical tips, techniques, research data, war stories, case studies, and recommendations.
Enterprises require the performance, agility and on-demand access of the public cloud, and the management, security and compatibility of the private cloud. The solution? In his session at 15th Cloud Expo, Simone Brunozzi, VP and Chief Technologist(global role) for VMware, will explore how to unlock the power of the hybrid cloud and the steps to get there. He'll discuss the challenges that conventional approaches to both public and private cloud computing, and outline the tough decisions that must be made to accelerate the journey to the hybrid cloud. As part of the transition, an Infrastructure-as-a-Service model will enable enterprise IT to build services beyond their data center while owning what gets moved, when to move it, and for how long. IT can then move forward on what matters most to the organization that it supports – availability, agility and efficiency.
Every healthy ecosystem is diverse. This is especially true in cloud ecosystems, where portability and interoperability are more important than old enterprise models of proprietary ownership. In his session at 15th Cloud Expo, Mark Baker, Server Product Manager at Canonical/Ubuntu, will discuss how single vendors used to take the lead in creating and delivering technology, but in a cloud economy, where users want tools of their preference, when and where they need them, it makes no sense.
The 15th International Cloud Expo has just expanded its conference program, to bring together Cloud Computing, APM, APIs, Security, Big Data, Internet of Things, DevOps and WebRTC at one location. Cloud Expo is the single show where delegates and technology vendors can meet to experience and discuss the entire world of the cloud. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to learn about the latest technology developments and solutions.
SYS-CON Events announced today that Bsquare Corporation, a leading enabler of smart connected systems, has been named “Bronze Sponsor” of SYS-CON's Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Bsquare is a global leader of embedded software solutions. We enable smart connected systems at the device level and beyond that millions use every day and provide actionable data solutions for the growing Internet of Things (IoT) market. We empower our world-class customers with our products, services and solutions to achieve innovation and success.
SYS-CON Events announced today that NuoDB, Inc., the leader in webscale distributed database technology, has been named “Bronze Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. NuoDB was launched in 2010 by industry-renowned database architect Jim Starkey and accomplished software CEO Barry Morris to deliver a webscale distributed database management system that is specifically designed for the cloud and the modern datacenter.
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, has been named “Bronze Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Cloudian is a Foster City, Calif.-based software company specializing in cloud storage. Cloudian HyperStore® is an S3-compatible cloud object storage platform that enables service providers and enterprises to build reliable, affordable and scalable hybrid cloud storage solutions. Cloudian actively partners with leading cloud computing environments including Amazon Web Services, Citrix Cloud Platform, Apache CloudStack, OpenStack and the vast ecosystem of S3 compatible tools and applications. Cloudian's customers include Vodafone, Nextel, NTT, Nifty, and LunaCloud. The company has additional offices in China and Japan.