Click here to close now.

Welcome!

Cloud Expo Authors: AppDynamics Blog, Kelly Murphy, Liz McMillan, Elizabeth White, Pat Romanski

Related Topics: Virtualization, Java, Microservices Journal, Search, Open Web, Cloud Expo

Virtualization: Blog Feed Post

2013: The Year of Application Optimization for the Device-Driven Internet

2013 will bring even more complexity to high-performance cloud applications

For the past few years, our friends at VMblog.com have run an annual prediction series forecasting the trends most likely to drive adoption of cloud and virtualization technologies in the upcoming year. This is the second year in a row that they’ve invited me to contribute, and I thought long and hard about the assignment. After a deep gaze into my crystal ball, a deliberate shuffle of the tarot cards, and much careful contemplation, I settled on six major predictions, six changes to how solution providers and organizations will approach performance management in 2013.

Some of these predictions I’ve already alluded to here on the Apica blog, but I also included a few we haven’t yet discussed. VMblog.com published my post a few weeks ago, and they were kind enough to let me share it with you here as well. So read on for my post, “2013: The year of application optimization for the device-driven Internet.” When you’re done, be sure to head over to VMblog.com to check out the rest of the 2013 Virtualization and Cloud Prediction Series.

2013: The year of application optimization for the device-driven Internet, originally published on VMblog.com

The lightning-speed pace at which web application delivery and consumption is changing requires deeper and more accurate performance insight and monitoring capabilities than ever before. In 2012, we saw our fair share of high-profile cloud and web outages expose the unpredictability of today’s infrastructure and highlight the importance of a failover plan. Traditional thinking no longer holds up to today’s performance optimization challenges.

2013 will bring even more complexity to high-performance cloud applications and this will require developers and IT teams to have constant visibility into application performance in order to diagnose specific problems. Here’s what I predict will be the major changes to how solution providers and organizations approach performance management in the coming year:

  1. A shift to a device-driven and faster Internet. By 2014, mobile Internet usage is expected to exceed desktop Internet usage. That means that in 2013 developers and marketers will be hard at work fine-tuning their mobile apps and websites to capitalize on this audience. Performance testing will become more complex as mobile features will need to be considered in all test case scenarios. As a result, application testing tools will evolve to support any type of device with dynamic HTML versus device-specific code. Special protocols like WebSocket and SPDY will also become mainstream.
  2. Internet backup. Companies utilizing hybrid cloud solutions will realize that they need to have a reliable and redundant network connection to the Internet not only from their main headquarters but from every local branch of the office.
  3. Performance Service Level Agreements (SLAs). Service providers with niche applications, like CMS hosting companies, will start to offer SLAs based on uptime and page performance to differentiate from classic server hosting with no SLA for performance. I wish the big mega-hosting companies like AWS, RackSpace, Azure, Google, IBM, and HP would offer real performance SLA. And if I say that they won’t, I’d be more than happy to be proven wrong.
  4. Optimizing Internet SaaS. Recognizing that users have high expectations for how quickly a website, application, or program should respond, global SaaS providers will begin to offer acceleration specifically for their services used by enterprises. This will help overcome latency between the SaaS service location and the local enterprise.
  5. The ‘social’ DDoS attack. Social media has brought a new level of risk to IT departments as a new type of DDoS attack emerges. Now, in addition to traditional hacking, websites need to be aware of social media driven “attacks” that can change traffic levels to 10 Gb/s, 100 Gb/s, or more from real users. Regardless of whether the attack is a malicious hack or a Facebook post or organized tweet, very few enterprise infrastructures can handle this load. Normal DDoS protection will not work. Organizations will safeguard themselves by ensuring their sites can absorb the load in a true cloud fashion (scaling to 10 or 100 times the load) and by having a well-organized and tested plan of action.
  6. Agile performance monitoring. As applications become more complex and the aforementioned predictions come to fruition, application monitoring and, more specifically, the ability to detect and locate the origin of performance problems will be a challenge for IT organizations. 2013 will be the year when performance monitoring will shift focus from just “Is it up or is it down?” to provide agile support for performance status and optimization of applications both in the cloud and on local enterprise networks.

Traffic, infrastructure, networks, and security will continue to threaten application performance in 2013. There is no crystal ball to predict if and when an application will fail, but never assume that your application is immune to any of these issues. Take the necessary measures to test performance, scalability, and reliability often so that you are well-prepared to overcome any situation that may arise.

Read the original blog entry...

More Stories By Sven Hammar

Sven Hammar is Co-Founder and CEO of Apica. In 2005, he had the vision of starting a new SaaS company focused on application testing and performance. Today, that concept is Apica, the third IT company I’ve helped found in my career.

Before Apica, he co-founded and launched Celo Commuication, a security company built around PKI (e-ID) solutions. He served as CEO for three years and helped grow the company from five people to 85 people in two years. Right before co-founding Apica, he served as the Vice President of Marketing Bank and Finance at the security company Gemplus (GEMP).

Sven received his masters of science in industrial economics from the Institute of Technology (LitH) at Linköping University. When not working, you can find Sven golfing, working out, or with family and friends.

@CloudExpo Stories
There is little doubt that Big Data solutions will have an increasing role in the Enterprise IT mainstream over time. 8th International Big Data Expo, co-located with 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - has announced its Call for Papers is open. As advanced data storage, access and analytics technologies aimed at handling high-volume and/or fast moving data all move center stage, aided by the cloud computing bo...
Every day we read jaw-dropping stats on the explosion of data. We allocate significant resources to harness and better understand it. We build businesses around it. But we’ve only just begun. For big payoffs in Big Data, CIOs are turning to cognitive computing. Cognitive computing’s ability to securely extract insights, understand natural language, and get smarter each time it’s used is the next, logical step for Big Data.
There's no doubt that the Internet of Things is driving the next wave of innovation. Google has spent billions over the past few months vacuuming up companies that specialize in smart appliances and machine learning. Already, Philips light bulbs, Audi automobiles, and Samsung washers and dryers can communicate with and be controlled from mobile devices. To take advantage of the opportunities the Internet of Things brings to your business, you'll want to start preparing now.
Enterprises are fast realizing the importance of integrating SaaS/Cloud applications, API and on-premises data and processes, to unleash hidden value. This webinar explores how managers can use a Microservice-centric approach to aggressively tackle the unexpected new integration challenges posed by proliferation of cloud, mobile, social and big data projects. Industry analyst and SOA expert Jason Bloomberg will strip away the hype from microservices, and clearly identify their advantages and d...
In a world of ever-accelerating business cycles and fast-changing client expectations, the cloud increasingly serves as a growth engine and a path to new business models. Dynamic clouds enable businesses to continuously reinvent themselves, adapting their business processes, their service and software delivery and their operations to achieve speed-to-market and quick response to customer feedback. As the cloud evolves, the industry has multiple competing cloud technologies, offering on-premises ...
The 5th International DevOps Summit, co-located with 17th International Cloud Expo – being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the...
Over the years, a variety of methodologies have emerged in order to overcome the challenges related to project constraints. The successful use of each methodology seems highly context-dependent. However, communication seems to be the common denominator of the many challenges that project management methodologies intend to resolve. In this respect, Information and Communication Technologies (ICTs) can be viewed as powerful tools for managing projects. Few research papers have focused on the way...
As the world moves from DevOps to NoOps, application deployment to the cloud ought to become a lot simpler. However, applications have been architected with a much tighter coupling than it needs to be which makes deployment in different environments and migration between them harder. The microservices architecture, which is the basis of many new age distributed systems such as OpenStack, Netflix and so on is at the heart of CloudFoundry – a complete developer-oriented Platform as a Service (PaaS...
The OpenStack cloud operating system includes Trove, a database abstraction layer. Rather than applications connecting directly to a specific type of database, they connect to Trove, which in turn connects to one or more specific databases. One target database is Postgres Plus Cloud Database, which includes its own RESTful API. Trove was originally developed around MySQL, whose interfaces are significantly less complicated than those of the Postgres cloud database. In his session at 16th Cloud...
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, discussed how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP HANA...
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading in...
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at @ThingsExpo, Robin Raymond, Chief Architect...
The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential. The DevOps Summit at Cloud Expo – to be held June 3-5, 2015, at the Javits Center in New York City – will expand the DevOps community, enable a wide...
There is no question that the cloud is where businesses want to host data. Until recently hypervisor virtualization was the most widely used method in cloud computing. Recently virtual containers have been gaining in popularity, and for good reason. In the debate between virtual machines and containers, the latter have been seen as the new kid on the block – and like other emerging technology have had some initial shortcomings. However, the container space has evolved drastically since coming on...
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding bu...
Cloud Expo, Inc. has announced today that Andi Mann returns to DevOps Summit 2015 as Conference Chair. The 4th International DevOps Summit will take place on June 9-11, 2015, at the Javits Center in New York City. "DevOps is set to be one of the most profound disruptions to hit IT in decades," said Andi Mann. "It is a natural extension of cloud computing, and I have seen both firsthand and in independent research the fantastic results DevOps delivers. So I am excited to help the great team at ...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Ar...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, June 9-11, 2015, at the Javits Center in New York City. Learn what is going on, contribute to the discussions, and ensure that your enter...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, a...
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.