Welcome!

Cloud Expo Authors: Yeshim Deniz, Esmeralda Swartz, Pat Romanski, Carmen Gonzalez, Roger Strukhoff

News Feed Item

Heroku Announces Updated Add-Ons Marketplace

Offers business-in-a-box solution for cloud service providers

SAN FRANCISCO, Dec. 4, 2012 /PRNewswire/ -- Heroku, a leading cloud platform-as-a-service (PaaS) and a salesforce.com company, today announced a major update to its Add-Ons Program focused on enabling business processes for cloud service providers. The Heroku Add-Ons Marketplace, version 2.0, consists of an updated developer-facing marketplace and a new service provider management experience, both of which offer add-on providers a guided path to business success.

(Logo:  http://photos.prnewswire.com/prnh/20050216/SFW105LOGO)

Heroku pioneered the concept of Add-Ons three years ago with the launch of 12 add-ons in its first marketplace. Since that time, the Heroku Add-Ons Program has grown to include 85 service providers with more than 4 million installs, allowing cloud service providers to focus on their core business while Heroku manages their business services. The Heroku Add-Ons Program helps cloud service providers with key business needs such as full lifecycle billing, full integration with customer applications, single sign-on customer log-in, an integrated end-user support experience and a Heroku sales team that actively sells the platform and add-ons. New with this release, Heroku is also introducing a self-service interface that allows providers to instantly manage their product portfolio. Service providers reap the benefits of faster time-to-market and higher user adoption, conversion and retention rates because they are able to dedicate more time to product development.

"The Heroku Add-Ons Program has been an incredible place for MemCachier to grow and learn. The Marketplace gives us instant access to thousands of developers, letting us focus on great customer service and product development," said Alex Loddengaard, co-founder, MemCachier. "Selling through the program is absolutely the right way to grow or start a product for web developers."

"Working with Heroku gives us a fast way to get our product out in front of folks who build systems every day. The familiarity of the tools and accessibility of documentation gave us a great starting point for building our brand with developers," said Brian P. O'Rourke, co-founder, Stovepipe Studios. "With Heroku, we could put off or skip entirely many of the boilerplate pieces of launching a product—letting us save time and focus on what we do best."

Features and Benefits

The Heroku Add-Ons Marketplace takes care of the business side of pushing a product to market, making all aspects of the product lifecycle easier for cloud service providers. The Add-Ons Marketplace also lets Heroku users easily find and consume cloud services and exposes cloud service providers to hundreds of thousands of potential customers. Included in the program are the following key features:

  • Intuitive Self-Service Interface – Providers can instantly create and manage their add-ons, features, benefits and plans, allowing them greater flexibility for testing and marketing their products. Services can be deployed, configured and integrated into apps with one-click.
  • Marketing Best Practices – New listing pages provide powerful customization for each add-on including best practices on marketing and customer engagement. Templates are included for creating new documentation, embedding documentation into sales pages, easy plan comparisons, personalized branding and visibility into analytics and marketplace performance so that no dedicated team of marketing specialists is required.
  • Complete Billing Services – The program takes care of all aspects of the billing process for users including failed payments, declined cards, fraud and payment and bank transaction fees. This protects providers from the complexities and financial risks associated with integrating with payment gateways, fraud and failed, declined or expired credit cards.
  • Dedicated Support – Heroku's support team provides first-level developer support, saving providers time by handling integration issues for them. A dedicated sales team is also available to help sell the Heroku platform along with providers' integrated services.

"Composed cloud services are the future for developing advanced applications," said Oren Teich, COO, Heroku.  "By giving cloud service providers an easier way to market their products and run their businesses, Heroku is redefining how technology products and applications are created and brought to market."

"What I love most about the Heroku Add-Ons Program is how well it streamlines the process of integrating with complex services, both for developers and service providers," said Nick Zadrozny, co-founder, One More Cloud. "Our tight integration with Heroku's add-on platform allows us to focus all of our energies into building and managing the best search engine service for developers so that developers themselves can focus their energies on their own applications. Working with the Heroku add-on platform saves valuable time for developers on both sides."

Availability

The upgraded Heroku Add-Ons Marketplace is currently open and available to all developers and cloud service providers and can be visited at https://addons.heroku.com/. Service providers who wish to apply may do so at https://addons.heroku.com/provider.

About Heroku  

Heroku, a salesforce.com company, has enabled hundreds of thousands of developers to build and run more than two million applications - all entirely in the cloud, without the need to purchase or maintain any servers or software.  With support for the most popular languages, an enterprise class database service and an add-on ecosystem featuring the most innovative development tools, Heroku provides start-ups, IT organizations and agencies with a faster and more effective way to create and deploy apps. For more information, please visit http://heroku.com/.

SOURCE Heroku

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
SYS-CON Events announced today that Verizon has been named "Gold Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Verizon Enterprise Solutions creates global connections that generate growth, drive business innovation and move society forward. With industry-specific solutions and a full range of global wholesale offerings provided over the company's secure mobility, cloud, strategic network...
Ixia develops amazing products so its customers can connect the world. Ixia helps its customers provide an always-on user experience through fast, secure delivery of dynamic connected technologies and services. Through actionable insights that accelerate and secure application and service delivery, Ixia's customers benefit from faster time to market, optimized application performance and higher-quality deployments.
SimpleECM is the only platform to offer a powerful combination of enterprise content management (ECM) services, capture solutions, and third-party business services providing simplified integrations and workflow development for solution providers. SimpleECM is opening the market to businesses of all sizes by reinventing the delivery of ECM services. Our APIs make the development of ECM services simple with the use of familiar technologies for a frictionless integration directly into web applicat...
Blue Box has closed a $10 million Series B financing. The round was led by a strategic investor and included participation from prior investors including Voyager Capital and Founders Collective, as well as the Blue Box executive team. This round follows a $4.3 million Series A closed in December of 2012 and led by Voyager Capital. In May of this year, the company announced general availability of its private cloud as a service offering, Blue Box Cloud. Since that release, the company has dem...
The only place to be June 9-11 is Cloud Expo & @ThingsExpo 2015 East at the Javits Center in New York City. Join us there as delegates from all over the world come to listen to and engage with speakers & sponsors from the leading Cloud Computing, IoT & Big Data companies. Cloud Expo & @ThingsExpo are the leading events covering the booming market of Cloud Computing, IoT & Big Data for the enterprise. Speakers from all over the world will be hand-picked for their ability to explore the economic...
Cloudwick, the leading big data DevOps service and solution provider to the Fortune 1000, announced Big Loop, its multi-vendor operations platform. Cloudwick Big Loop creates greater collaboration between Fortune 1000 IT staff, developers and their database management systems as well as big data vendors. This allows customers to comprehensively manage and oversee their entire infrastructure, which leads to more successful production cluster operations, and scale-out. Cloudwick Big Loop supports ...
To manage complex web services with lots of calls to the cloud, many businesses have invested in Application Performance Management (APM) and Network Performance Management (NPM) tools. Together APM and NPM tools are essential aids in improving a business’s infrastructure required to support an effective web experience… but they are missing a critical component – Internet visibility. Internet connectivity has always played a role in customer access to web presence, but in the past few years use...
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, will discuss how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP ...
Software AG helps organizations transform into Digital Enterprises, so they can differentiate from competitors and better engage customers, partners and employees. Using the Software AG Suite, companies can close the gap between business and IT to create digital systems of differentiation that drive front-line agility. We offer four on-ramps to the Digital Enterprise: alignment through collaborative process analysis; transformation through portfolio management; agility through process automation...
What are the benefits of using an enterprise-grade orchestration platform? In their session at 15th Cloud Expo, Jeff Tegethoff, CEO of Appcore, and Kedar Poduri, Senior Director of Product Management at Citrix Systems, will take a closer look at the architectural design factors needed to support diverse workloads and how to run these workloads efficiently as a service provider. They will also discuss how to deploy private cloud environments in 15 minutes or less.
Headquartered in Santa Monica, California, Bitium was founded by Kriz and Erik Gustavson. The 1,500 cloud-based application using Bitium’s analytics, app management, and single sign-on services include bug trackers, customer service dashboards, Google Apps, and social networks. The firm states website administrators can do multiple tasks online without revealing passwords. Bitium’s advisors include Microsoft’s former CMO and the former senior vice president of strategy, the founder and CEO of Li...
The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace. ...
StackIQ offers a comprehensive software suite that automates the deployment, provisioning, and management of Big Infrastructure. With StackIQ’s software, you can spin up fully configured big data clusters, quickly and consistently — from bare-metal up to the applications layer — and manage them efficiently. Our software’s modular architecture allows customers to integrate nearly any application with the StackIQ software stack.
Things are being built upon cloud foundations to transform organizations. This CEO Power Panel at 15th Cloud Expo, moderated by Roger Strukhoff, Cloud Expo and @ThingsExpo conference chair, will address the big issues involving these technologies and, more important, the results they will achieve. How important are public, private, and hybrid cloud to the enterprise? How does one define Big Data? And how is the IoT tying all this together?
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce t...
TechCrunch reported that "Berlin-based relayr, maker of the WunderBar, an Internet of Things (IoT) hardware dev kit which resembles a chunky chocolate bar, has closed a $2.3 million seed round, from unnamed U.S. and Switzerland-based investors. The startup had previously raised a €250,000 friend and family round, and had been on track to close a €500,000 seed earlier this year — but received a higher funding offer from a different set of investors, which is the $2.3M round it’s reporting."...
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
The Industrial Internet revolution is now underway, enabled by connected machines and billions of devices that communicate and collaborate. The massive amounts of Big Data requiring real-time analysis is flooding legacy IT systems and giving way to cloud environments that can handle the unpredictable workloads. Yet many barriers remain until we can fully realize the opportunities and benefits from the convergence of machines and devices with Big Data and the cloud, including interoperability, da...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. Over the summer Gartner released its much anticipated annual Hype Cycle report and the big news is that Internet of Things has now replaced Big Data as the most hyped technology. Indeed, we're hearing more and more about this fascinating new technological paradigm. ...
In his session at 15th Cloud Expo, Mark Hinkle, Senior Director, Open Source Solutions at Citrix Systems Inc., will provide overview of the open source software that can be used to deploy and manage a cloud computing environment. He will include information on storage, networking(e.g., OpenDaylight) and compute virtualization (Xen, KVM, LXC) and the orchestration(Apache CloudStack, OpenStack) of the three to build their own cloud services.