@CloudExpo Authors: Pat Romanski, Elizabeth White, Liz McMillan, Yeshim Deniz, John Katrick

Blog Feed Post

VMware’s Spin-off Poses a Potential Threat to Microsoft

The rumors and speculations turned true. VMware and EMC are committing their key assets and resources to form a new virtual organization called the Pivotal Initiative led by Paul Maritz. This will bring the developer, Cloud and Big Data offerings of these two companies under one roof.

For the last few years, VMware has been trying to transform itself into a platform company. To be a strong platform company, they need to own an operating system. But interestingly, VMware doesn’t have an OS but owns a product, which is more of a meta-OS in the form of vSphere. But that is not enough to position them as a strong contender. Realizing this, VMware went after building a strong developer platform through the acquisition of Spring, RabbitMQ, GemFire and SQLFire. Then came Cloud Foundry through which VMware made a strong statement that they are indeed serious about winning the developers.

Branded as vFabric, VMware has acquired all the layers to be qualified as a serious developer platform. At the bottom, there is Spring covering the language, runtime and framework layer. SQLFire, GemFire, tc Server and RabbitMQ form the application and the data services layer. And then on the top is the Cloud Foundry that encapsulates all the ingredients to form the Platform as a Service (PaaS).

On the other hand, EMC has been pushing the Big Data product called Greenplum. They also acquired a SFO based agile software development company called Pivotal Labs that is into Cloud, Social and Mobile. Pivotal Labs can integrate their analytics with Greenplum to offer a unified Big Data processing and analysis product. In April 2012, VMware acquired Cetas, a Palo Alto based Big Data analytics startup. EMC’s Pivotal Labs acquisition and VMware’s Cetas acquisition have the same goal of adding Big Data analytics to their product portfolio. Recently, VMware also announced an initiative called Project Serengeti with an aim of enabling Apache Hadoop to run on Private Cloud.

With the fragmented and overlapping investments, it only makes sense for both the companies to consolidate the efforts. Pivotal Initiative will bring all the developer and Big Data related assets under one roof.

So, how is this a threat to Microsoft? The new spin-off will be run by the veterans of Microsoft, who were involved in driving some key projects including Windows Azure. Paul Maritz led the Platform Strategy and Developer Group at Microsoft. He comes with a strong understanding of the developer needs and precisely knows what it takes to build a platform. The last four years that he spent at VMware gave him a different perspective of the business and he is now a seasoned leader ready to run the new business. Then comes Mark Lucovsky who extensively worked on Windows NT, .NET and the initial set of Microsoft Cloud Services code named Hailstorm. After Microsoft, Mark worked at Google driving the Maps API business and helping the teams monetize it. In his current role at VMware, Mark is the VP, Engineering solely responsible for the architecture of Cloud Foundry. He is currently focused on moving CloudFoundry.com from beta to general availability. Finally, this new entity will have another ex-Microsoft veteran in the form of Amitabh Srivasatava. Amitabh is currently the President for the storage division at EMC. It is expected that Amitabh will spend his first year in EMC storage division to avoid the violation of the non-compete agreement with Microsoft that prevents him from working with a direct competitor. It is also expected that Amitabh will soon mover over to the Cloud business of VMware to contribute to the evolving PaaS strategy. Amitabh quit Microsoft only last year before which he was deeply involved in the Windows Azure business. Amitabh was one among the elite group of Distinguished Engineers at Microsoft. Distinguished Engineer is a coveted title at Microsoft that it is typically awarded to individuals who have the technical brilliance with the ability to significantly impact the product roadmap. In his last stint, Amitabh worked along with Ray Ozzie, Dave Cutler, Yusef Khalidi and other top-notch technologists to give shape to the Microsoft Cloud platform code named Red Dog that is now known as Windows Azure.

What is common in Paul Maritz, Mark Lucovsky and Amitabh Srivastava? They are the brains behind Microsoft’s successful platform offerings like Windows NT, .NET and Windows Azure. With some of their veterans on the other side, VMware’s Pivotal Initiative is certainly pivotal for the platform and Cloud business of Microsoft.

It is not just a threat to Microsoft but this announcement also sends a strong message to Red Hat, an archrival of VMware, which is in the same game of platform and Cloud.

Read the original blog entry...

More Stories By Janakiram MSV

Janakiram MSV heads the Cloud Infrastructure Services at Aditi Technologies. He was the founder and CTO of Get Cloud Ready Consulting, a niche Cloud Migration and Cloud Operations firm that recently got acquired by Aditi Technologies. In his current role, he leads a highly talented engineering team that focuses on migrating and managing applications deployed on Amazon Web Services and Microsoft Windows Azure Infrastructure Services.
Janakiram is an industry analyst with deep understanding of Cloud services. Through his speaking, writing and analysis, he helps businesses take advantage of the emerging technologies. He leverages his experience of engaging with the industry in developing informative and practical research, analysis and authoritative content to inform, influence and guide decision makers. He analyzes market trends, new products / features, announcements, industry happenings and the impact of executive transitions.
Janakiram is one of the first few Microsoft Certified Professionals on Windows Azure in India. Demystifying The Cloud, an eBook authored by Janakiram is downloaded more than 100,000 times within the first few months. He is the Chief Editor of a popular portal on Cloud called www.CloudStory.in that covers the latest trends in Cloud Computing. Janakiram is an analyst with the GigaOM Pro analyst network where he analyzes the Cloud Services landscape. He is a guest faculty at the International Institute of Information Technology, Hyderabad (IIIT-H) where he teaches Big Data and Cloud Computing to students enrolled for the Masters course. As a passionate speaker, he has chaired the Cloud Computing track at premier events in India.
He has been the keynote speaker at many premier conferences, and his seminars are attended by thousands of architects, developers and IT professionals. His sessions are rated among the best in every conference he participates.
Janakiram has worked at the world-class product companies including Microsoft Corporation, Amazon Web Services and Alcatel-Lucent. Joining as the first employee of Amazon Web Services in India, he was the AWS Technology Evangelist. Prior to that, Janakiram spent 10 years at Microsoft Corporation where he was involved in selling, marketing and evangelizing the Microsoft Application Platform and Tools.

@CloudExpo Stories
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term.
To Really Work for Enterprises, MultiCloud Adoption Requires Far Better and Inclusive Cloud Monitoring and Cost Management … But How? Overwhelmingly, even as enterprises have adopted cloud computing and are expanding to multi-cloud computing, IT leaders remain concerned about how to monitor, manage and control costs across hybrid and multi-cloud deployments. It’s clear that traditional IT monitoring and management approaches, designed after all for on-premises data centers, are falling short in ...
With privacy often voiced as the primary concern when using cloud based services, SyncriBox was designed to ensure that the software remains completely under the customer's control. Having both the source and destination files remain under the user?s control, there are no privacy or security issues. Since files are synchronized using Syncrify Server, no third party ever sees these files.
Mobile device usage has increased exponentially during the past several years, as consumers rely on handhelds for everything from news and weather to banking and purchases. What can we expect in the next few years? The way in which we interact with our devices will fundamentally change, as businesses leverage Artificial Intelligence. We already see this taking shape as businesses leverage AI for cost savings and customer responsiveness. This trend will continue, as AI is used for more sophistica...
"We are an integrator of carrier ethernet and bandwidth to get people to connect to the cloud, to the SaaS providers, and the IaaS providers all on ethernet," explained Paul Mako, CEO & CTO of Massive Networks, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
I believe that this may finally be the year that the CIO role ‘crosses the Rubicon,' leaving behind its traditional, IT-focused orientation. But I don't believe that either of the previous predictions of this outcome — fading into oblivion or rising to a business executive level — is correct. Instead, I think this is the year that we will see the role of the CIO transformed into something altogether different.
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
"Calligo is a cloud service provider with data privacy at the heart of what we do. We are a typical Infrastructure as a Service cloud provider but it's been designed around data privacy," explained Julian Box, CEO and co-founder of Calligo, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"NetApp is known as a data management leader but we do a lot more than just data management on-prem with the data centers of our customers. We're also big in the hybrid cloud," explained Wes Talbert, Principal Architect at NetApp, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
Andi Mann, Chief Technology Advocate at Splunk, is an accomplished digital business executive with extensive global expertise as a strategist, technologist, innovator, marketer, and communicator. For over 30 years across five continents, he has built success with Fortune 500 corporations, vendors, governments, and as a leading research analyst and consultant.
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
CI/CD is conceptually straightforward, yet often technically intricate to implement since it requires time and opportunities to develop intimate understanding on not only DevOps processes and operations, but likely product integrations with multiple platforms. This session intends to bridge the gap by offering an intense learning experience while witnessing the processes and operations to build from zero to a simple, yet functional CI/CD pipeline integrated with Jenkins, Github, Docker and Azure...
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Sanjeev Sharma Joins November 11-13, 2018 @DevOpsSummit at @CloudEXPO New York Faculty. Sanjeev Sharma is an internationally known DevOps and Cloud Transformation thought leader, technology executive, and author. Sanjeev's industry experience includes tenures as CTO, Technical Sales leader, and Cloud Architect leader. As an IBM Distinguished Engineer, Sanjeev is recognized at the highest levels of IBM's core of technical leaders.