@CloudExpo Authors: Elizabeth White, Yeshim Deniz, Liz McMillan, Ram Sonagara, Pat Romanski

Related Topics: @CloudExpo, Java IoT, Mobile IoT, Microservices Expo, IBM Cloud, Containers Expo Blog, Agile Computing

@CloudExpo: Article

The Intersection of Cloud, Mobile and Social

An exclusive Q&A with Ric Telford, IBM VP of Cloud Services

Increasingly organizations are looking to tap the collective power of social, mobile and cloud technologies. We asked Ric Telford, IBM VP of Cloud Services, to share his perspective on the trend in light of IBM's new social business software including SmartCloud Docs, a cloud-based office productivity suite. University of Texas at El Paso is using the software to collaborate in the cloud using mobile devices.

Cloud Computing Journal: What's the connection between Social, Mobile and Cloud. Are they just three tech buzzwords?

Ric Telford: Social, mobile and cloud are inextricably linked as three facets of the same movement - a new era of computing. Some call it the "third platform," others "SoMoClo; let's just call it "new era" for now. Cloud is the delivery, mobile is the ubiquitous access, and social is the personal engagement. Cloud is scalable, flexible IT resources on-demand with the compute power to handle real-time analytics and Big Data; mobile is having simplified, user-friendly access anywhere. Social adds the power of collaboration. As one consolidated framework, this "new era" enables flexible delivery of services and expanding reach - bringing communication and productivity to whole new levels.

Cloud Computing Journal: Is the intersection of these a business opportunity, or a threat?

Telford: Another aspect of the "new era" is the consumerization of IT - where enterprise IT requirements are driven by what employees are using in their personal lives - smartphones to transact, social networks, and cloud-delivered apps. Employers need to recognize this and develop a consistent and systematic "new era" strategy across their business and IT governance. When adopted strategically, social, mobile and cloud can improve businesses' bottom line by increasing productivity, responsiveness and efficiency. Implementing a BYOD strategy, delivering an internal social networking solution and deploying internal apps in a cloud-delivered model are a few examples of steps to take.

Cloud Computing Journal: How is the BYOD movement related to Social, Mobile and Cloud?

Telford: The consumer world drives people to embrace the latest technologies. This creates a dilemma in the enterprise when the gap between corporate devices and consumer devices grows too large. BYOD is a way to bridge the gap - embrace and allow employees to use their own device to do work. The challenge is to ensure the device is secure and "does no harm" when brought into the work environment. This drives the requirements for a good BYOD solution. The advantage to the enterprise is that employees are now always connected and thus making highly collaborative activities that much easier. Cloud enters the picture as well, as it is the preferred delivery model for applications supporting many devices.

Cloud Computing Journal: If your cloud, which is already off-premise, can now be accessed from anywhere via mobile, isn't that a security issue?

Telford: Security, as always, remains top of mind. But instead of setting up roadblocks at every turn, intelligent security tools like data analytics can recognize and flag potentially unwelcome activity, such as correspondence to/from a country you don't do business in, an employee in one division downloading data from another, etc. However, while personal freedom and flexibility is important to employees, employers must understand that maintaining the integrity of confidential data is a corporate concern and responsibility. Corporate IT should assess social, mobile and cloud-based tools. Those that can't ensure the safety of proprietary data should be regulated.

Cloud Computing Journal: How can business leaders harness the explosion of Big Data, another aspect of this "new era," for competitive advantage?

Telford: With new data now exceeding 2.4 quintillion bytes per day, business leaders must differentiate from competitors by embracing technology-driven business models that better harness this explosion of real-time Big Data. An enterprise needs to turn this "data" into "insights" by leveraging analytics technology. This means analyzing the data on each of your customers to hone marketing down to the individual - and empowering your on-the-go sales force to execute that strategy via a tablet or smartphone. Further, by adopting the transformative power of social, mobile and cloud, companies are converging their physical and digital infrastructures and applying new intelligence capabilities. This is the key to empowering today's business leaders.

Cloud Computing Journal: What is IBM's play in the "new era?"

Telford: Organizations today are looking for help devising and integrating their social, mobile and cloud strategy. While most clients are using pieces of these technologies, IBM provides the technology, skills and business understanding to connect these together across complex operations and geographies. We help clients build or rent clouds. We offer a mobile development platform and social business services. We offer security intelligence software and services to protect your data - whether it's in the cloud or mobile environment. On top of that, we have the Big Data, analytics and social business offerings to drive new insight from cloud/mobile data.

More Stories By Pat Romanski

News Desk compiles and publishes breaking news stories, press releases and latest news articles as they happen.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.

@CloudExpo Stories
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Daniel Jones is CTO of EngineerBetter, helping enterprises deliver value faster. Previously he was an IT consultant, indie video games developer, head of web development in the finance sector, and an award-winning martial artist. Continuous Delivery makes it possible to exploit findings of cognitive psychology and neuroscience to increase the productivity and happiness of our teams.
The IoT Will Grow: In what might be the most obvious prediction of the decade, the IoT will continue to expand next year, with more and more devices coming online every single day. What isn’t so obvious about this prediction: where that growth will occur. The retail, healthcare, and industrial/supply chain industries will likely see the greatest growth. Forrester Research has predicted the IoT will become “the backbone” of customer value as it continues to grow. It is no surprise that retail is ...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
How is DevOps going within your organization? If you need some help measuring just how well it is going, we have prepared a list of some key DevOps metrics to track. These metrics can help you understand how your team is doing over time. The word DevOps means different things to different people. Some say it a culture and every vendor in the industry claims that their tools help with DevOps. Depending on how you define DevOps, some of these metrics may matter more or less to you and your team.
Evan Kirstel is an internationally recognized thought leader and social media influencer in IoT (#1 in 2017), Cloud, Data Security (2016), Health Tech (#9 in 2017), Digital Health (#6 in 2016), B2B Marketing (#5 in 2015), AI, Smart Home, Digital (2017), IIoT (#1 in 2017) and Telecom/Wireless/5G. His connections are a "Who's Who" in these technologies, He is in the top 10 most mentioned/re-tweeted by CMOs and CIOs (2016) and have been recently named 5th most influential B2B marketeer in the US. H...
DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of bus...
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
@DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises - and delivering real results.
DXWorldEXPO LLC announced today that Dez Blanchfield joined the faculty of CloudEXPO's "10-Year Anniversary Event" which will take place on November 11-13, 2018 in New York City. Dez is a strategic leader in business and digital transformation with 25 years of experience in the IT and telecommunications industries developing strategies and implementing business initiatives. He has a breadth of expertise spanning technologies such as cloud computing, big data and analytics, cognitive computing, m...
DXWorldEXPO LLC announced today that Kevin Jackson joined the faculty of CloudEXPO's "10-Year Anniversary Event" which will take place on November 11-13, 2018 in New York City. Kevin L. Jackson is a globally recognized cloud computing expert and Founder/Author of the award winning "Cloud Musings" blog. Mr. Jackson has also been recognized as a "Top 100 Cybersecurity Influencer and Brand" by Onalytica (2015), a Huffington Post "Top 100 Cloud Computing Experts on Twitter" (2013) and a "Top 50 C...
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
Cloud Expo | DXWorld Expo have announced the conference tracks for Cloud Expo 2018. Cloud Expo will be held June 5-7, 2018, at the Javits Center in New York City, and November 6-8, 2018, at the Santa Clara Convention Center, Santa Clara, CA. Digital Transformation (DX) is a major focus with the introduction of DX Expo within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive ov...
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
The dynamic nature of the cloud means that change is a constant when it comes to modern cloud-based infrastructure. Delivering modern applications to end users, therefore, is a constantly shifting challenge. Delivery automation helps IT Ops teams ensure that apps are providing an optimal end user experience over hybrid-cloud and multi-cloud environments, no matter what the current state of the infrastructure is. To employ a delivery automation strategy that reflects your business rules, making r...