|By Business Wire||
|December 6, 2012 03:34 PM EST||
The Consumer Electronics Association (CEA)® today announced that executives from American Express, AT&T, Coca-Cola, Salesforce.com, Samsung and Unilever will join the Brand Matters keynote at the 2013 International CES®. Owned and produced by CEA, the 2013 CES is the world’s largest annual innovation event and is scheduled for January 8-11 in Las Vegas.
“The nearly 5,000 advertising and marketing executives in attendance at last year’s CES demonstrate the importance of brands on the CE stage. These Brand Matters keynote speakers have proven themselves as marketing leaders whom others can learn from,” said Karen Chupka, senior vice president, events and conferences, CEA. “We are pleased to welcome these luminaries and can’t wait to hear how cloud technology is creating new opportunities for reaching their consumers.”
The Brand Matters keynote brings together executives from the world’s top brands to discuss how technology and digital platforms are impacting marketing and brand strategy on a global scale. For years, CMOs and CEOs from names like Akamai, Facebook, GE, Hyundai, Microsoft, Walmart, IPG and WPP have shared their vision on keynote panels at CES.
Moderated by Michael Kassan, chairman and CEO of MediaLink, the Brand Matters keynote focuses on “Marketing in the Cloud.” Kicking off with a fireside chat featuring Marc Benioff, chairman and CEO of Salesforce.com, the keynote will then feature a spirited panel discussion, featuring top marketers, on the benefits of the cloud to connect with consumers. The keynote is scheduled for 11 a.m. Wednesday, January 9 in the LVH Theater.
“Brand Matters at CES has become a tent pole event for the media and marketing industry. It allows brands to witness the latest in technology innovation and the human behaviors enabled by connected devices,” said Kassan. “The keynote this year speaks to one of the most salient trends in marketing — how to harness software innovation to derive insights and improve marketing performance.”
This year’s Brand Matters keynote will feature:
Marc Benioff is chairman and CEO of Salesforce.com. He founded the company in 1999, with a vision to create an on-demand information management service that would replace traditional enterprise software technology. He is regarded as one of the pioneers of cloud computing and has been instrumental in helping businesses transform by embracing social and mobile cloud technologies to connect with customers, partners and employees in new ways.
Michael Bowling is the chief marketing officer of business solutions for AT&T. He is responsible for growing strategic business services including network sourcing, mobility and IP networking. Prior to his current role, Michael was president of AT&T Mexico, responsible for managing AT&T’s relationship with Telmex, Telmex International and America Movil.
Josh Silverman is an entrepreneurial executive who has built and run some of the world’s most beloved consumer technology companies. In July 2011, he joined American Express as president of U.S. consumer services, responsible for leading the U.S. consumer card and travel businesses. His portfolio includes the company’s iconic green, gold, platinum and Centurion charge cards, its credit cards, as well as its loyalty programs like Membership Rewards and Fine Hotels & Resorts, which provides special amenities for consumers and increased business for merchants.
Joseph Tripodi is executive vice president and chief marketing and commercial officer of the Coca-Cola Company. He leads the global marketing, customer management and commercial leadership efforts of the company to develop and leverage its capabilities, brands and properties to meet the needs of consumers and customers worldwide to drive profitable growth.
Brian Wallace is vice president of strategic marketing at Samsung Telecommunications America, accountable for developing the vision and execution of the Samsung Mobile Consumer and Enterprise brand. He is responsible for all outbound Samsung mobile communications including all paid media, digital marketing, social media, product marketing, consumer relationship management, market and consumer research, and strategic partnerships.
Keith Weed is Unilever’s chief marketing and communications officer. He is also on the Unilever executive board. His role includes leading Unilever’s sustainability efforts, as well as its potable water business and the Unilever brand. He has worked for Unilever globally and regionally in a variety of general management and marketing roles.
Brand Matters is a CES program sponsored by MediaLink. It is designed to provide a customized CES experience for the advertising and marketing community. The Brand Matters program educates and assists more than 4,000 executives in navigating CES through exhibits, conference sessions, events and a SuperSession, “How are your consumers REALLY engaging with digital media?” Brand Matters provides essential insights into the changing technologies, platforms and touch points that will be critical to the future of advertising and media.
Note to Editors: The official name of the global technology event is “International CES.” Subsequent references to the show can be shortened to “CES.” Please do not use “Consumer Electronics Show” to refer to the International CES.
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $206 billion U.S. consumer electronics industry. More than 2,000 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion, standards development and the fostering of business and strategic relationships. CEA also owns and produces the International CES – The Global Stage for Innovation. All profits from CES are reinvested into CEA’s industry services. Find CEA online: www.CE.org and www.DeclareInnovation.com. Follow CES at www.CESweb.org and through social media: http://facebook.com/InternationalCES, http://twitter.com/IntlCES, http://blog.ce.org/.
MediaLink is a leading advisory and business development firm based in Los Angeles and New York City that provides clients with critical counsel and strategic direction on issues of marketing, advertising, media, and digital technology. MediaLink operates fluidly at the intersection of technology, marketing, commerce, and content to deliver innovative and productive solutions that meet clients’ most pressing business needs.
2013 International CES
January 8-11, 2013, Las Vegas, NV
March 8-10, 2013, Snowmass, CO
SYS-CON Events announced today that eCube Systems, the leading provider of modern development tools and best practices for Continuous Integration on OpenVMS, will exhibit at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. eCube Systems offers a family of middleware products and development tools that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
Oct. 21, 2016 07:00 AM EDT Reads: 4,360
Amazon has gradually rolled out parts of its IoT offerings, but these are just the tip of the iceberg. In addition to optimizing their backend AWS offerings, Amazon is laying the ground work to be a major force in IoT - especially in the connected home and office. In his session at @ThingsExpo, Chris Kocher, founder and managing director of Grey Heron, explained how Amazon is extending its reach to become a major force in IoT by building on its dominant cloud IoT platform, its Dash Button strat...
Oct. 21, 2016 06:15 AM EDT Reads: 4,611
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walk you through how Oct...
Oct. 21, 2016 04:30 AM EDT Reads: 3,066
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Oct. 21, 2016 04:15 AM EDT Reads: 1,707
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTrend processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
Oct. 21, 2016 03:30 AM EDT Reads: 3,744
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
Oct. 21, 2016 03:15 AM EDT Reads: 3,836
One of biggest questions about Big Data is “How do we harness all that information for business use quickly and effectively?” Geographic Information Systems (GIS) or spatial technology is about more than making maps, but adding critical context and meaning to data of all types, coming from all different channels – even sensors. In his session at @ThingsExpo, William (Bill) Meehan, director of utility solutions for Esri, will take a closer look at the current state of spatial technology and ar...
Oct. 21, 2016 03:15 AM EDT Reads: 1,643
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Arch...
Oct. 21, 2016 02:00 AM EDT Reads: 5,903
SYS-CON Events announced today that Interface Masters Technologies, a leader in Network Visibility and Uptime Solutions, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Interface Masters Technologies is a leading vendor in the network monitoring and high speed networking markets. Based in the heart of Silicon Valley, Interface Masters' expertise lies in Gigabit, 10 Gigabit and 40 Gigabit Eth...
Oct. 21, 2016 01:45 AM EDT Reads: 3,262
As software becomes more and more complex, we, as software developers, have been splitting up our code into smaller and smaller components. This is also true for the environment in which we run our code: going from bare metal, to VMs to the modern-day Cloud Native world of containers, schedulers and microservices. While we have figured out how to run containerized applications in the cloud using schedulers, we've yet to come up with a good solution to bridge the gap between getting your conta...
Oct. 21, 2016 01:30 AM EDT Reads: 1,349
The IoT industry is now at a crossroads, between the fast-paced innovation of technologies and the pending mass adoption by global enterprises. The complexity of combining rapidly evolving technologies and the need to establish practices for market acceleration pose a strong challenge to global enterprises as well as IoT vendors. In his session at @ThingsExpo, Clark Smith, senior product manager for Numerex, will discuss how Numerex, as an experienced, established IoT provider, has embraced a ...
Oct. 21, 2016 01:30 AM EDT Reads: 864
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue an...
Oct. 21, 2016 01:15 AM EDT Reads: 2,911
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Oct. 21, 2016 12:30 AM EDT Reads: 9,582
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
Oct. 21, 2016 12:30 AM EDT Reads: 1,924
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 7-9, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and ...
Oct. 21, 2016 12:15 AM EDT Reads: 3,458
SYS-CON Events announced today that Streamlyzer will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Streamlyzer is a powerful analytics for video streaming service that enables video streaming providers to monitor and analyze QoE (Quality-of-Experience) from end-user devices in real time.
Oct. 21, 2016 12:00 AM EDT Reads: 852
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
Oct. 21, 2016 12:00 AM EDT Reads: 766
SYS-CON Events announced today that LeaseWeb USA, a cloud Infrastructure-as-a-Service (IaaS) provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LeaseWeb is one of the world's largest hosting brands. The company helps customers define, develop and deploy IT infrastructure tailored to their exact business needs, by combining various kinds cloud solutions.
Oct. 20, 2016 11:45 PM EDT Reads: 3,773
@ThingsExpo has been named the Top 5 Most Influential M2M Brand by Onalytica in the ‘Machine to Machine: Top 100 Influencers and Brands.' Onalytica analyzed the online debate on M2M by looking at over 85,000 tweets to provide the most influential individuals and brands that drive the discussion. According to Onalytica the "analysis showed a very engaged community with a lot of interactive tweets. The M2M discussion seems to be more fragmented and driven by some of the major brands present in the...
Oct. 20, 2016 10:45 PM EDT Reads: 11,071
SYS-CON Events announced today that Roundee / LinearHub will exhibit at the WebRTC Summit at @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LinearHub provides Roundee Service, a smart platform for enterprise video conferencing with enhanced features such as automatic recording and transcription service. Slack users can integrate Roundee to their team via Slack’s App Directory, and '/roundee' command lets your video conference ...
Oct. 20, 2016 10:30 PM EDT Reads: 1,959