Welcome!

@CloudExpo Authors: Pat Romanski, Elizabeth White, Liz McMillan, Carmen Gonzalez, Yeshim Deniz

News Feed Item

Zoomifier Corporation: Zoomifier Launch Marks a Milestone in B2B Mobile Customer Engagement

For marketers and sales teams, marketing collateral in the form of brochures, white papers and sales sheets are vital tools in any B2B marketing strategy. Zoomifier Corporation, a start-up based in California, is taking it mobile, providing a richer experience for enterprise customers and powerful analytics for sales and marketing executives.

Allowing businesses to better engage enterprise customers, Zoomifier Corporation has announced it’s innovative cloud based solution, which takes existing sales and marketing collateral and turns it into highly interactive and engaging mobile content. With the capability to provide advanced analytics to help businesses measure the level of engagement and capture qualified leads, it is set to transform the way B2B marketing teams not only distribute content, but gain rich insights into what collateral works and what doesn’t, helping to fine tune marketing communications.

Capturing print ready sales and marketing material, as well as videos and raster images, the solution optimises the content into resolutions that conform to mobile devices, which allows faster transmission at lower bandwidths. All content is indexed to allow for intelligent search within documents and other content. With over the air updates, new and revised content is automatically pushed to the user’s device, so they always have the latest version.

Intuitive mobile apps

Zoomifier Engage, a mobile-based enterprise app, enables sales teams of any size to access, present and share their content with their customers. With cached content, cloud based delivery and the portability of content, the solution enables sales teams to review, present and share important information wherever they are, streamlining the entire sales process.

Zoomifier Community is the second app available, which provides the enterprise customer with a single place to access information from any number of vendors who are using Zoomifier Engage. This provides an enterprise with powerful tools to organise, view and work with content from a number of different vendors, revolutionising the procurement process. The Zoomifier Community app is accessible by customers through mobile devices and a web based application.

Powerful, insightful analytics

Through these apps, the Zoomifier solution tracks all user interactions with content and provides rich analytics through dashboards and intuitive reporting. From insights into the length of time spent reading particular sections, search terms and much more, sales and marketing teams gain more intelligence into not only the quality of their marketing collateral, but the needs and interests of individual leads.

A game-changer for the modern workforce

Delivering closed loop marketing and increased sales effectiveness through continuous interactions, businesses of any size who engage in B2B marketing and sales can benefit from this powerful solution to engage their customers. Chetan Saiya, Founder and CEO of Zoomifier Corporation comments;

“Sales and marketing collateral in the form of brochures, sales sheets, product guides, white papers and many more, represent a significant investment by B2B marketing teams and they are an essential sales tool.”

“Marketers struggle to justify the cost of traditional paper and PDF based sales and marketing collateral since it is very difficult to measure the customer engagement. Sales teams are frustrated since they do not receive the new collateral or updates to existing material in a timely manner. Zoomifier solves this problem by delivering the latest updates to collateral to sales teams instantaneously, at the same time providing in depth analytics and qualified leads through usage tracking on mobile devices.”

Businesses can start transforming their sales and marketing collateral in as little as 30 minutes. With a free plan available for team with 10 users or less, to per user and enterprise pricing, businesses of all sizes can start Zoomifying.

Zoomifier Corporation, a California based startup, has developed an innovative cloud based solution with two mobile apps that helps businesses engage with customers and consumers on their mobile devices and dramatically improve sales effectiveness. Zoomifier achieves this by transforming traditional, online and offline, marketing and communications media such as printed and digital sales collateral, print and TV advertising, product packaging and websites into engaging and measurable mobile content.

Zoomifier Engage and Zoomifier Community mobile apps enable sales teams, enterprise customers and consumers to search, access, view and share marketing material through their mobile phones, tablets and web browsers. The Zoomifier solution manages, process and distributes marketing content to mobile devices, tracks their usage and presents customer / consumer insights in interactive dashboards and intuitive reports.

The team at Zoomifier have unrivalled experience of successfully designing and delivering cloud based Software as a Service (SaaS) solutions to small and large business enterprises. The Founders of Zoomifier have an in-depth understanding of sales and marketing processes and have successfully founded and grown enterprise software companies.

More information and instant sign up to the Zoomifier solution can be found at www.zoomifier.com

The Zoomifier Engage and Zoomifier Community apps can both be found on the App Store for free download.

www.zoomifier.com & Twitter: @zoomifier

This information was brought to you by Cision http://www.cisionwire.com

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
As enterprise cloud becomes the norm, businesses and government programs must address compounded regulatory compliance related to data privacy and information protection. The most recent, Controlled Unclassified Information and the EU’s GDPR have board level implications and companies still struggle with demonstrating due diligence. Developers and DevOps leaders, as part of the pre-planning process and the associated supply chain, could benefit from updating their code libraries and design by in...
The 21st International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Machine Learning and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding busin...
SYS-CON Events announced today that DivvyCloud will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. DivvyCloud software enables organizations to achieve their cloud computing goals by simplifying and automating security, compliance and cost optimization of public and private cloud infrastructure. Using DivvyCloud, customers can leverage programmatic Bots to identify and remediate common cloud problems in rea...
Most DevOps journeys involve several phases of maturity. Research shows that the inflection point where organizations begin to see maximum value is when they implement tight integration deploying their code to their infrastructure. Success at this level is the last barrier to at-will deployment. Storage, for instance, is more capable than where we read and write data. In his session at @DevOpsSummit at 20th Cloud Expo, Josh Atwell, a Developer Advocate for NetApp, will discuss the role and value...
In his opening keynote at 20th Cloud Expo, Michael Maximilien, Research Scientist, Architect, and Engineer at IBM, will motivate why realizing the full potential of the cloud and social data requires artificial intelligence. By mixing Cloud Foundry and the rich set of Watson services, IBM's Bluemix is the best cloud operating system for enterprises today, providing rapid development and deployment of applications that can take advantage of the rich catalog of Watson services to help drive insigh...
SYS-CON Events announced today that Tintri, Inc, a leading provider of enterprise cloud infrastructure, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Tintri offers an enterprise cloud platform built with public cloud-like web services and RESTful APIs. Organizations use Tintri all-flash storage with scale-out and automation as a foundation for their own clouds – to build agile development environments...
Cloud promises the agility required by today’s digital businesses. As organizations adopt cloud based infrastructures and services, their IT resources become increasingly dynamic and hybrid in nature. Managing these require modern IT operations and tools. In his session at 20th Cloud Expo, Raj Sundaram, Senior Principal Product Manager at CA Technologies, will discuss how to modernize your IT operations in order to proactively manage your hybrid cloud and IT environments. He will be sharing bes...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
Every successful software product evolves from an idea to an enterprise system. Notably, the same way is passed by the product owner's company. In his session at 20th Cloud Expo, Oleg Lola, CEO of MobiDev, will provide a generalized overview of the evolution of a software product, the product owner, the needs that arise at various stages of this process, and the value brought by a software development partner to the product owner as a response to these needs.
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and management into a ...
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @ThingsExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
SYS-CON Events announced today that Technologic Systems Inc., an embedded systems solutions company, will exhibit at SYS-CON's @ThingsExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Technologic Systems is an embedded systems company with headquarters in Fountain Hills, Arizona. They have been in business for 32 years, helping more than 8,000 OEM customers and building over a hundred COTS products that have never been discontinued. Technologic Systems’ pr...
While some vendors scramble to create and sell you a fancy solution for monitoring your spanking new Amazon Lambdas, hear how you can do it on the cheap using just built-in Java APIs yourself. By exploiting a little-known fact that Lambdas aren’t exactly single threaded, you can effectively identify hot spots in your serverless code. In his session at 20th Cloud Expo, David Martin, Principal Product Owner at CA Technologies, will give a live demonstration and code walkthrough, showing how to ov...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
SYS-CON Events announced today that Tappest will exhibit MooseFS at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. MooseFS is a breakthrough concept in the storage industry. It allows you to secure stored data with either duplication or erasure coding using any server. The newest – 4.0 version of the software enables users to maintain the redundancy level with even 50% less hard drive space required. The software func...
SYS-CON Events announced today that Outscale will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Outscale's technology makes an automated and adaptable Cloud available to businesses, supporting them in the most complex IT projects while controlling their operational aspects. You boost your IT infrastructure's reactivity, with request responses that only take a few seconds.
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists will examine how DevOps helps to meet th...
SYS-CON Events announced today that EARP will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. "We are a software house, so we perfectly understand challenges that other software houses face in their projects. We can augment a team, that will work with the same standards and processes as our partners' internal teams. Our teams will deliver the same quality within the required time and budget just as our partn...
As DevOps methodologies expand their reach across the enterprise, organizations face the daunting challenge of adapting related cloud strategies to ensure optimal alignment, from managing complexity to ensuring proper governance. How can culture, automation, legacy apps and even budget be reexamined to enable this ongoing shift within the modern software factory?
Most technology leaders, contemporary and from the hardware era, are reshaping their businesses to do software in the hope of capturing value in IoT. Although IoT is relatively new in the market, it has already gone through many promotional terms such as IoE, IoX, SDX, Edge/Fog, Mist Compute, etc. Ultimately, irrespective of the name, it is about deriving value from independent software assets participating in an ecosystem as one comprehensive solution.