Welcome!

@CloudExpo Authors: Yeshim Deniz, Pat Romanski, Liz McMillan, Elizabeth White, Ed Featherston

News Feed Item

Webroot beauftragt Bite als weltweite Marketingagentur

Webroot, ein namhaftes Unternehmen in der Bereitstellung von Sicherheitsdienstleistungen im Internet, hat Bite als Agentur für weltweite Marketingdienste beauftragt. Bite wurde damit betraut, Webroot beim Aufbau einer wiedererkennbaren Marke behilflich zu sein und Webroot über strategische Medienarbeit und Beziehungsaufbau zu Analysten, Empfehlungsmarketing durch Kunden sowie Meinungsführungsmaßnahmen zum Sicherheitsanbieter der ersten Wahl in den fünf internationalen Märkten USA, Großbritannien, Japan, Deutschland und Australien zu machen.

Webroot hat ein breites Angebot an SaaS-Lösungen für Privat- und Geschäftskunden sowie Bündnispartner aufgebaut. Im Gegensatz zu herkömmlichen Sicherheitslösungen benötigen die cloudbasierten SecureAnywhere™-Produkte von Webroot® weniger Speicherplatz auf Client-Seite und können Scans in wenigen Sekunden durchführen, wobei auch die Notwendigkeit von Signatur-Updates gegen neue Bedrohungen entfällt. Webroot SecureAnywhere verfügt über verschiedene Funktionen wie cloudbasierte Anti-Malware, Firewall, Netzwerküberwachung, Anti-Phishing, Browser-Sandboxen, Blockieren von bösartigen URLs, Systemreinigung, Schutz von Mobilgeräten sowie Web-Management, die den fortschrittlichsten Echtzeitschutz gegen bekannte und unbekannte Malware bieten. Webroot bietet auch Informationslösungen im Sicherheitsbereich für Firmen, deren Aufgabenbereich in der Cybersicherheit liegt.

„Mit einer ganzen Wand voller Branchenauszeichnungen, unverwundbaren Produkten und einem innovativen Ansatz in Bezug auf Sicherheit bei Endgeräten ist Webroot in der Lage, im Jahr 2013 den Markt für Datenschutz zu erobern“, bekräftigte Michael Malloy, Executive Vice President für Produkte und Strategie bei Webroot. „Um eine marktbeherrschende Stellung zu erreichen, benötigen wir die perfekte Kombination aus Antrieb, Geschäftssinn und dem bestmöglichen Partner für Öffentlichkeitsarbeit und Marketingkommunikation, und Bite wurde deswegen ausgewählt, weil wir dort unsere Leidenschaft widerspiegelt sahen und das Unternehmen ebenso wie wir das Ziel verfolgt, in seinem Marktbereich die Führungsstellung einzunehmen.“

„Webroot verfügt über alle Zutaten für eine riesige Erfolgsgeschichte“, sagte der CEO vo Bite, Andy Cunningham. „Die Ergänzung der innovativen Angebote und der starken Geschäftsführung des Unternehmens mit der kalkulierten globalen und lokalen Kommunikationsstrategie von Bite wird Webroot dabei behilflich sein, Geschäften, Privatkunden und Partnern seine Unterscheidungsmerkmale klar zu vermitteln.“

Über Bite

Mit 15 Niederlassungen rund um die Welt ist Bite eine globale Marketingdienstleistungsagentur mit einer bewährten Methodik, dank der die Kunden des Unternehmens eine unterscheidbare Position einnehmen, digitale Präsenz aufbauen und Marktanteile gewinnen können. Unsere wirtschafts- und technologiegewandten Teams arbeiten mit Firmen zusammen, die in ihren Bereichen innovativ, bahnbrechend und revolutionär sind. Wir gehen jede Herausforderung mit Einblick, analytisch, methodisch und kreativ an, um längerfristig wirtschaftlich tragbare Ergebnisse zu erreichen. Weitere Informationen finden Sie unter www.biteglobal.com

Über Webroot

Webroot bringt Privat- und Geschäftskunden mit seinen Webroot®-SecureAnywhere™-Angeboten die Vorzüge von SaaS-Modellen (Software as a Service) im Bereich der Internetsicherheit näher. Webroot bietet Konzernen mit Schwerpunkt auf Cybersicherheit, wie etwa Palo Alto Networks, F5, Corero oder Juniper, auch Informationslösungen im Sicherheitsbereich. Das 1997 gegründete Unternehmen mit Hauptsitz in Colorado ist die größte private Sicherheitsorganisation in den USA. Weitere Informationen erhalten Sie unter http://www.webroot.com oder unter der Nummer +1-800-772-9383. Lesen Sie den Webroot Threat Blog: http://blog.webroot.com. Folgen Sie Webroot auf Twitter: http://twitter.com/webroot.

Die Ausgangssprache, in der der Originaltext veröffentlicht wird, ist die offizielle und autorisierte Version. Übersetzungen werden zur besseren Verständigung mitgeliefert. Nur die Sprachversion, die im Original veröffentlicht wurde, ist rechtsgültig. Gleichen Sie deshalb Übersetzungen mit der originalen Sprachversion der Veröffentlichung ab.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service.
HyperConvergence came to market with the objective of being simple, flexible and to help drive down operating expenses. It reduced the footprint by bundling the compute/storage/network into one box. This brought a new set of challenges as the HyperConverged vendors are very focused on their own proprietary building blocks. If you want to scale in a certain way, let's say you identified a need for more storage and want to add a device that is not sold by the HyperConverged vendor, forget about it...
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
The best way to leverage your CloudEXPO | DXWorldEXPO presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering CloudEXPO | DXWorldEXPO will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at CloudEXPO. Product announcements during our show provide your company with the most reach through our targeted audienc...
As organizations shift towards IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. Commvault can ensure protection, access and E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his general session at 18th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Part...
JETRO showcased Japan Digital Transformation Pavilion at SYS-CON's 21st International Cloud Expo® at the Santa Clara Convention Center in Santa Clara, CA. The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get...
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world.
DXWorldEXPO LLC announced today that ICC-USA, a computer systems integrator and server manufacturing company focused on developing products and product appliances, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City. ICC is a computer systems integrator and server manufacturing company focused on developing products and product appliances to meet a wide range of ...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors!
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | CloudEXPO New York event will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018.
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
22nd International Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, and co-located with the 1st DXWorld Expo will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud ...
"We're focused on how to get some of the attributes that you would expect from an Amazon, Azure, Google, and doing that on-prem. We believe today that you can actually get those types of things done with certain architectures available in the market today," explained Steve Conner, VP of Sales at Cloudistics, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker c...
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
Vulnerability management is vital for large companies that need to secure containers across thousands of hosts, but many struggle to understand how exposed they are when they discover a new high security vulnerability. In his session at 21st Cloud Expo, John Morello, CTO of Twistlock, addressed this pressing concern by introducing the concept of the “Vulnerability Risk Tree API,” which brings all the data together in a simple REST endpoint, allowing companies to easily grasp the severity of the ...
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
Michael Maximilien, better known as max or Dr. Max, is a computer scientist with IBM. At IBM Research Triangle Park, he was a principal engineer for the worldwide industry point-of-sale standard: JavaPOS. At IBM Research, some highlights include pioneering research on semantic Web services, mashups, and cloud computing, and platform-as-a-service. He joined the IBM Cloud Labs in 2014 and works closely with Pivotal Inc., to help make the Cloud Found the best PaaS.
We all know that end users experience the Internet primarily with mobile devices. From an app development perspective, we know that successfully responding to the needs of mobile customers depends on rapid DevOps – failing fast, in short, until the right solution evolves in your customers' relationship to your business. Whether you’re decomposing an SOA monolith, or developing a new application cloud natively, it’s not a question of using microservices – not doing so will be a path to eventual b...
We all know that end users experience the internet primarily with mobile devices. From an app development perspective, we know that successfully responding to the needs of mobile customers depends on rapid DevOps – failing fast, in short, until the right solution evolves in your customers' relationship to your business. Whether you’re decomposing an SOA monolith, or developing a new application cloud natively, it’s not a question of using microservices - not doing so will be a path to eventual ...
We all know that end users experience the internet primarily with mobile devices. From an app development perspective, we know that successfully responding to the needs of mobile customers depends on rapid DevOps – failing fast, in short, until the right solution evolves in your customers' relationship to your business. Whether you’re decomposing an SOA monolith, or developing a new application cloud natively, it’s not a question of using microservices - not doing so will be a path to eventual ...