Click here to close now.


@CloudExpo Authors: Carmen Gonzalez, AppDynamics Blog, Liz McMillan, Teresa Schoch, Lori MacVittie

News Feed Item

V&M and Deconet Merge to Become One of the Largest Online Sources for Vintage, Antique, One-of-a-Kind and Designer Goods; Significant Seed Financing; New Board Appointees

NEW YORK, Dec. 14, 2012 /PRNewswire/ -- V&M (, the world's most distinct, curated marketplace of unique design goods, announced today that they have received multi-million dollar venture "seed" round funding, and completed a merger with one of Europe's leading online marketplace for 20th Century vintage modern design, Deconet (, forming a newly established global holding company, Global Design Partners LLC.

Combined, the expanded V&M will become one of the largest sources of one-of-a-kind design in the world with over 30,000 distinctive objects for sale from over 450 dealers in 25 countries. Total merchandise is valued at over $100 million and range from $75 for small collectibles to $2.25M for a hand-carved reproduction of a 26-foot Eli Wilner gilt frame at the Metropolitan Museum of Art, with most goods between $250 and $5,000.

The newly-global V&M also expanded the firm's board to include seasoned internet and media veterans: Jonas Svensson, chairman and co-founder of Deconet, and co-founder of global interactive firm Razorfish; and Kevin Umeh, former CEO of Cint USA, maker of SaaS-based market research software, and Co-Founder of Macmillan Digital, Simon & Schuster's first online business. Jonas and Kevin will be joining R. Adam Smith, an experienced investor and board member in high-growth private brand, media, and luxury companies, and CEO of V&M; Richard Cooperstein, founder of L.A.-based private investment firm Media Investment Group, and a former senior executive at Facebook, Disney, and Viacom; and Louis Santor, a media and entertainment industry consultant and former senior executive managing L.A.-based New Regency Productions, a global independently-financed Hollywood movie production company.

Unlike V&M's competitors in the burgeoning high-end antique and vintage segment, the majority of V&M's products today are already e-commerce enabled, primed to take advantage of the 62% forecasted rise in e-retail sales in the coming years (Forrester Research US Online Retail Forecast, 2011 to 2016).

"The companies perfectly complement each other adding more value than the sum of its parts," says Tobias Seo, CEO of Deconet. "Our capabilities will offer the global antiques, vintage, fine art, and design market unmatched resources, together with great style. The company will represent over 300,000 monthly visitors immediately with the anticipation of doubling in the coming months." 

The new company's revenues are a mix of affordable upfront listing fees with commissions of 15% or higher, depending on merchandise type, lowering new vendor entry costs. Subsequently, V&M has been quick to pick up hundreds of new vendors across a broad array of categories, including vintage, jewelry, photography, textiles, and artisan craft.

V&M will be based in New York with offices and representation in Los Angeles, London, Buenos Aires, as well as Stockholm, where Deconet's existing multi-functional team manages customers in seven languages, further reinforcing category leadership in the European market.

"Our acquisition will provide tremendous fuel to our future global expansion plans," stated Bill Indursky, V&M Founder, "Our client base consisting of savvy consumers and interior designers will be happy to see the widest range of pricing and selection of vintage merchandise in the industry."

"I am tremendously pleased with the progress of V&M since our initial investment in December 2010," adds R. Adam Smith, CEO of V&M and chairman of Global Design Partners LLC, "We look forward to the accelerated growth of premiere sources of merchandise, featured content, and editorial. The combination of our high quality traffic and marketing synergies should greatly increase the sell-through and revenues for our platform, and our valued vendor-base."

In the coming weeks, shoppers at and will begin to see site design changes that will unify the companies within the V&M family, as well as have the ability to shop their combined inventory of antiques, vintage, and contemporary design.

V&M's completion of its significant seed round marks the beginning of fundraising for an expanded Series A for the company.

V&M (Vintage and Modern,, founded in 2006, is the leading curated marketplace for vintage furniture, antiques, art, photography, jewelry and design from around the world. Dedicated to offering its millions of visitors a high quality and unique shopping experience, V&M gives the trade and savvy public insider access to some of the best shopping on the web. V&M has been called "The best vintage shopping on the web" by the Los Angeles Times, "A must place to shop" by Vogue, "A Dream Source" by Apartment Therapy, "It's a Brimfield Antique Show for the web-savvy set" by Departures, and has been seen in Architectural Digest, Elle Decor, The Wall Street Journal, and The New York Times.

Founded in 2008, Deconet ( is Europe's leading online marketplace for 20th century vintage modern design; bringing dealers, auctioneers, and private sellers from over 25 different countries together in a multi-faceted e-commerce platform. Featuring thousands of unique furniture, lighting, carpet, storage, and ceramic pieces, Deconet has developed a significant global following by sophisticated clients. Deconet´s mission is to connect buyers and sellers online, by offering key services that simplify online purchases, and enable powerful commerce for sellers.


More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and Containers together help companies to achieve their business goals faster and more effectively.
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
WebRTC converts the entire network into a ubiquitous communications cloud thereby connecting anytime, anywhere through any point. In his session at WebRTC Summit,, Mark Castleman, EIR at Bell Labs and Head of Future X Labs, will discuss how the transformational nature of communications is achieved through the democratizing force of WebRTC. WebRTC is doing for voice what HTML did for web content.
Achim Weiss is Chief Executive Officer and co-founder of ProfitBricks. In 1995, he broke off his studies to co-found the web hosting company "Schlund+Partner." The company "Schlund+Partner" later became the 1&1 web hosting product line. From 1995 to 2008, he was the technical director for several important projects: the largest web hosting platform in the world, the second largest DSL platform, a video on-demand delivery network, the largest eMail backend in Europe, and a universal billing syste...
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. Migration to cloud shifts computing resources from your data center, which can yield significant advantages provided that the cloud vendor an offer enterprise-grade quality for your application.
The IoT is upon us, but today’s databases, built on 30-year-old math, require multiple platforms to create a single solution. Data demands of the IoT require Big Data systems that can handle ingest, transactions and analytics concurrently adapting to varied situations as they occur, with speed at scale. In his session at @ThingsExpo, Chad Jones, chief strategy officer at Deep Information Sciences, will look differently at IoT data so enterprises can fully leverage their IoT potential. He’ll sha...
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi's VP Business Development and Engineering, will explore the IoT cloud-based platform technologies driv...
In today's digital world, change is the one constant. Disruptive innovations like cloud, mobility, social media, and the Internet of Things have reshaped the market and set new standards in customer expectations. To remain competitive, businesses must tap the potential of emerging technologies and markets through the rapid release of new products and services. However, the rigid and siloed structures of traditional IT platforms and processes are slowing them down – resulting in lengthy delivery ...
The modern software development landscape consists of best practices and tools that allow teams to deliver software in a near-continuous manner. By adopting a culture of automation, measurement and sharing, the time to ship code has been greatly reduced, allowing for shorter release cycles and quicker feedback from customers and users. Still, with all of these tools and methods, how can teams stay on top of what is taking place across their infrastructure and codebase? Hopping between services a...
As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ability. Many are unable to effectively engage and inspire, creating forward momentum in the direction of desired change. Renowned for its approach to leadership and emphasis on their people, organizations increasingly look to our military for insight into these challenges.
DevOps and Continuous Delivery software provider XebiaLabs has announced it has been selected to join the Amazon Web Services (AWS) DevOps Competency partner program. The program is designed to highlight software vendors like XebiaLabs who have demonstrated technical expertise and proven customer success in DevOps and specialized solution areas like Continuous Delivery. DevOps Competency Partners provide solutions to, or have deep experience working with AWS users and other businesses to help t...
Nowadays, a large number of sensors and devices are connected to the network. Leading-edge IoT technologies integrate various types of sensor data to create a new value for several business decision scenarios. The transparent cloud is a model of a new IoT emergence service platform. Many service providers store and access various types of sensor data in order to create and find out new business values by integrating such data.
Overgrown applications have given way to modular applications, driven by the need to break larger problems into smaller problems. Similarly large monolithic development processes have been forced to be broken into smaller agile development cycles. Looking at trends in software development, microservices architectures meet the same demands. Additional benefits of microservices architectures are compartmentalization and a limited impact of service failure versus a complete software malfunction....
Containers are changing the security landscape for software development and deployment. As with any security solutions, security approaches that work for developers, operations personnel and security professionals is a requirement. In his session at @DevOpsSummit, Kevin Gilpin, CTO and Co-Founder of Conjur, will discuss various security considerations for container-based infrastructure and related DevOps workflows.
The cloud has reached mainstream IT. Those 18.7 million data centers out there (server closets to corporate data centers to colocation deployments) are moving to the cloud. In his session at 17th Cloud Expo, Achim Weiss, CEO & co-founder of ProfitBricks, will share how two companies – one in the U.S. and one in Germany – are achieving their goals with cloud infrastructure. More than a case study, he will share the details of how they prioritized their cloud computing infrastructure deployments ...
There are so many tools and techniques for data analytics that even for a data scientist the choices, possible systems, and even the types of data can be daunting. In his session at @ThingsExpo, Chris Harrold, Global CTO for Big Data Solutions for EMC Corporation, will show how to perform a simple, but meaningful analysis of social sentiment data using freely available tools that take only minutes to download and install. Participants will get the download information, scripts, and complete en...
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
The web app is agile. The REST API is agile. The testing and planning are agile. But alas, data infrastructures certainly are not. Once an application matures, changing the shape or indexing scheme of data often forces at best a top down planning exercise and at worst includes schema changes that force downtime. The time has come for a new approach that fundamentally advances the agility of distributed data infrastructures. Come learn about a new solution to the problems faced by software organ...
Between the compelling mockups and specs produced by analysts, and resulting applications built by developers, there exists a gulf where projects fail, costs spiral, and applications disappoint. Methodologies like Agile attempt to address this with intensified communication, with partial success but many limitations. In his session at DevOps Summit, Charles Kendrick, CTO and Chief Architect at Isomorphic Software, will present a revolutionary model enabled by new technologies. Learn how busine...
Interested in leveraging automation technologies and a cloud architecture to make developers more productive? Learn how PaaS can benefit your organization to help you streamline your application development, allow you to use existing infrastructure and improve operational efficiencies. Begin charting your path to PaaS with OpenShift Enterprise.