SYS-CON Events announced today that Wowrack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
Wowrack’s core expertise lies in high-availability Private and Public Cloud IaaS Hosting Solutions. Wowrack provides a true Hybrid service – where business release all IT management and hardware provisioning – taking the data center and server system administrative headaches off our customer’s shoulders. ...| By Marketwire . | Article Rating: |
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| December 17, 2012 11:45 AM EST | Reads: |
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SAN FRANCISCO, CA -- (Marketwire) -- 12/17/12 -- PivotLink, the leading provider of consumer marketing optimization applications delivered as software as a service (SaaS), today announced the appointment of two Cloud marketing software veterans to drive the company's next stage of growth. Caroline Waterson joins PivotLink as vice president of Field Marketing and Bill DeLauro joins as vice president of Operations.
"PivotLink's market-leading analytic solutions allow marketing professionals to understand consumer preferences and behavior across channels and drive meaningful engagement along their path-to-purchase," said Bruce Armstrong, president and CEO, PivotLink. "Welcoming Caroline and Bill to the team caps a tremendous year of customer and partner wins and validation for our new solutions -- all signs that PivotLink is extremely well positioned to capitalize on this market opportunity in 2013."
With over 25 years of experience delivering global field and digital marketing strategies for SaaS and enterprise software companies, Caroline Waterson understands what it takes to deliver revenue. As vice president of field marketing at PivotLink, Waterson is responsible for driving PivotLink's growth by helping retail marketers understand their customers and how to market to them effectively. Waterson most recently led global campaigns and digital best practices for IBM's enterprise marketing management division following IBM's acquisition of digital marketing optimization leader Coremetrics. Waterson previously held senior marketing positions at technology leaders such as Postini (acquired by Google), Borland, Business Objects (acquired by SAP) and Sybase. Waterson reports to chief revenue officer Jeff Schmidt.
Waterson added, "I have three passions: marketing, PivotLink's success and high-performance sports cars like the Aston Martin DB9. It's an adrenaline rush to market a marketing application to marketers knowing we're demonstrating best practices."
Bill DeLauro brings nearly 20 years of technology service delivery expertise to his role as vice president of Operations at PivotLink, where he focuses on innovations that distinguish PivotLink's market-leading SaaS offering. DeLauro most recently lead the Global SaaS Operations & Infrastructure for IBM's enterprise marketing management division, where he managed a three petabyte Private Cloud, deployed its first SaaS applications in China, and launched seven cloud data center offerings. Bill was previously vice president of Operations at Coremetrics, achieving an outstanding service delivery record and award-winning customer satisfaction based on high availability and reliability. Bill previously held senior management and executive roles at companies such as Borg Warner, Loomis, Activant Solutions (now Epicor Software). He has also served his country with a distinguished service record, including many years as an Airborne, Combat Arms officer.
DeLauro added, "I'm very excited to join such a great company and lend my SaaS experience to enhance the superior performance and scalability customers attribute to PivotLink."
About PivotLink Corporation
PivotLink is the leading provider of consumer marketing optimization applications delivered as software as a service (SaaS). PivotLink serves retail and retail-related customers such as: Car Toys; Freshpair; Kelly-Moore; Party City; Rossignol; Shaklee; and Timbuk2. PivotLink's on-demand analytic solutions offer business users a comprehensive view of omni-channel consumer behavior, customer segment performance, marketing program effectiveness and marketing portfolio attribution. PivotLink is a privately held company backed by Trident Capital, Emergence Capital Partners, StarVest Partners and Pelion Venture Partners. Visit www.pivotlink.com. Follow @PivotLink on Twitter at www.twitter.com/pivotlink and on Facebook at www.facebook.com/PivotLink.
PivotLink is a trademark of PivotLink Corporation. Other product and company names may be the trademarks of their respective owners. This press release is for informational purposes only and no offer to buy or solicitation of an offer to sell any securities is made hereby. The forward-looking statements in this release are subject to unknown risks and uncertainties and do not constitute guarantees of future performance. Actual results, performance or achievements of the company may differ materially from results, performance or achievements of the company expressed or implied by such forward-looking statements.
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Media Contact:
Joanna Rustin
PivotLink
415-544-5222
pr@pivotlink.com
Published December 17, 2012 Reads 810
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SYS-CON Events announced today that Wowrack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
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Many have heard of OAuth but are unsure of how it might apply to their business.
In his session at the 12th International Cloud Expo, Alistair Farquharson, CTO of SOA Software, will describe how OAuth can be used to facilitate certain business models and simplify the sharing of private data.
Alistair Farquharson is a visionary industry veteran focused on using disruptive technologies to drive business growth and improve efficiency and agility within organizations. As the CTO of SOA Software A...
SYS-CON Events announced today that nfina Technologies, a provider of highly reliable cloud server products, will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York.
nfina Technologies develops, manufactures, and markets highly reliable cloud server products, designed to solve the most demanding data center requirements in mission-critical cloud applications. Nfina’s staff has decades of experience in co...
“Social, mobile, analytics and cloud can’t be looked at as distinct technology trends; they are facets of the same movement and an everyday reality for consumers and businesses alike,” said Craig Sowell, IBM VP of SmartCloud Marketing, in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “This means that businesses need to start looking at trends as one: cloud is the delivery, analytics is the unique insight, social is a shareable service, and mobile is the ubiquitous access.”
...
In his session at the 12th International Cloud Expo, Dave Eichorn, Global Data Center Practice Head at Zensar, will share a case study describing how a utility services company handled the migration of its Microsoft platform to the cloud. Challenged with the time-consuming task of opening operations out of temporary offices, this company struggled with the need to simultaneously access data that was accumulated from a vast amount of data-intensive jobs. Zensar migrated the company’s application ...
Organizations across the world are increasingly starting to see the benefits of moving more and more services to the cloud. The focus on the cost-saving potential of cloud is rapidly shifting to completely transforming the business with cloud. As organizations are investing enormous sums on technology they are starting to realize that in order to maximize the return on investment and accelerate the business transformation process the first area of focus should be people. By ensuring the organiza...
You're getting pitched every day from your legacy enterprise software and hardware vendors about "cloud." They're doing an amazing job of convincing your CIO and CTO about what cloud is and how you should use it. The reality is they're defending their shrinking market share and keeping you on the legacy treadmill for as long as they can by selling you solutions that aren't "cloud."
In her session at the 12th International Cloud Expo, Niki Acosta, Cloud Evangelista for Rackspace, will talk thro...
As enterprises deploy private IaaS clouds into production they are reevaluating their future application delivery models. SUSE and WSO2 believe that private PaaS will leverage the automation and scalability of Private IaaS solutions, such as OpenStack-based SUSE Cloud, to deliver the secure, standardized development environments that will make migrating to an agile, serviceoriented delivery model possible.
In their session at the 12th International Cloud Expo, Chris Haddad, VP of Technology Ev...
The new open source cloud orchestration platform called OpenStack is the promise of flexible network virtualization, and network overlays are looking closer than ever. The vision of this platform is to enable the on-demand creation of many distinct networks on top of one underlying physical infrastructure in the cloud environment. The platform will support automated provisioning and management of large groups of virtual machines or compute resources, including extensive monitoring in the cloud.
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