Welcome!

Cloud Expo Authors: Yeshim Deniz, Esmeralda Swartz, Pat Romanski, Carmen Gonzalez, Roger Strukhoff

News Feed Item

Infratel Unveils Top 4 Predictions for Web Hosting & Cloud Service Providers in 2013

Virtual Phone Applications Provider Anticipates Surge in Adjacent Services Driven by Demand From Entrepreneurs and Small Businesses

SEATTLE, WA -- (Marketwire) -- 12/18/12 -- Infratel, the provider of the MightyCall platform for small business virtual phone applications, today announced its top four predictions for web hosting and cloud service providers in 2013. CEO Bryan Goode expects hosters and cloud service providers to leverage their position as a trusted resource to small businesses by offering a collection of services to subscribers. These related adjunct services support the provider's need to increase average revenue per user (ARPU) and reduce customer churn.

"In 2013, we will see the service provider's role as a trusted advisor play a key role in fueling the adoption of cloud services and small business IT spending," said Goode. "This driving factor will present an opportunity in the hosting and cloud services market, where the expertise and convenience of working through a third-party will benefit small businesses in spades."

According to AMI Research, SMBs are expected to spend over $34 billion in cloud services -- 46% of that will be funneled through service providers. In part, Infratel believes this will be achieved through the following predictions:

1. 50% of hosters will embrace the concept of an "internal blueprint" and offer at least one new adjacent service to web hosting

In the next year, we expect most hosters and cloud service providers to embrace the concept of an "internal blueprint" to determine which additional services they will add to their portfolios that help increase ARPU and reduce customer churn. With amplified pricing pressures and the continued commoditization of services, web hosters, and channel providers are hungry for new sources of revenue. Therefore, it's important for channel providers to engage their users with more than one service making it harder for them to simply shop around for other similar solutions on the market. Additionally, this "stickiness" allows channel providers to build specialized expertise in verticals or specific business needs to create a niche collection of service offerings.

2. We will see the majority of top web hosters offer voice services to small businesses and entrepreneurs

Website capabilities are typically the first technology investment that a small business makes to establish a professional presence. In fact, according to a recent study by hosting and cloud services enablement company Parallels, 70% of small businesses with a website don't have a professional phone presence. Cloud and hosting providers who have existing relationships with these subscribers are well positioned to provide add-on virtual phone offerings as the next adjacent service.

3. An increasing number of cloud-based solutions will embrace the channel as a cost effective go-to-market strategy

Since channel providers already have established relationships with their core customers cloud vendors will increasingly embrace this model as a cost effective way to reach a high volume of end users quickly and cost-effectively. With fierce competition and the plethora of available solutions on the market, direct to consumer sales models will be viewed as cost-prohibitive particularly for technologies that can be easily delivered as an add on service via the channel.

4. Hosters and cloud service providers will begin piloting low touch solutions that require little to no setup and customization for small business subscribers

Over the past three years, there has been an explosion in the number of point solutions available to small businesses. With limited time and little to no dedicated IT resources, small businesses and entrepreneurs are struggling to understand what solutions are available and which one is the best option for their company. Engaging with a provider eliminates all of the installation concerns and reduces much of the setup complexity, enabling small businesses to get multiple services up and running through a single integration, with no additional tech support.

About Infratel
Infratel, Inc. (@MightyCall) makes solutions that help connect small businesses with their customers. Infratel solutions help entrepreneurs, fast growing startups and well established small businesses build a professional phone presence, grow through voice-based marketing campaigns and improve their ability to respond to customers. Infratel has more than 1000 customers worldwide and helped customers manage 1 billion minutes of calls in 2011. Infratel is an independent, privately held company headquartered in Seattle, WA.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Contact:
Morgan Bradley
Barokas Public Relations
Email Contact
206-264-8220

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@CloudExpo Stories
SYS-CON Events announced today that Verizon has been named "Gold Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Verizon Enterprise Solutions creates global connections that generate growth, drive business innovation and move society forward. With industry-specific solutions and a full range of global wholesale offerings provided over the company's secure mobility, cloud, strategic network...
Ixia develops amazing products so its customers can connect the world. Ixia helps its customers provide an always-on user experience through fast, secure delivery of dynamic connected technologies and services. Through actionable insights that accelerate and secure application and service delivery, Ixia's customers benefit from faster time to market, optimized application performance and higher-quality deployments.
SimpleECM is the only platform to offer a powerful combination of enterprise content management (ECM) services, capture solutions, and third-party business services providing simplified integrations and workflow development for solution providers. SimpleECM is opening the market to businesses of all sizes by reinventing the delivery of ECM services. Our APIs make the development of ECM services simple with the use of familiar technologies for a frictionless integration directly into web applicat...
Blue Box has closed a $10 million Series B financing. The round was led by a strategic investor and included participation from prior investors including Voyager Capital and Founders Collective, as well as the Blue Box executive team. This round follows a $4.3 million Series A closed in December of 2012 and led by Voyager Capital. In May of this year, the company announced general availability of its private cloud as a service offering, Blue Box Cloud. Since that release, the company has dem...
The only place to be June 9-11 is Cloud Expo & @ThingsExpo 2015 East at the Javits Center in New York City. Join us there as delegates from all over the world come to listen to and engage with speakers & sponsors from the leading Cloud Computing, IoT & Big Data companies. Cloud Expo & @ThingsExpo are the leading events covering the booming market of Cloud Computing, IoT & Big Data for the enterprise. Speakers from all over the world will be hand-picked for their ability to explore the economic...
Cloudwick, the leading big data DevOps service and solution provider to the Fortune 1000, announced Big Loop, its multi-vendor operations platform. Cloudwick Big Loop creates greater collaboration between Fortune 1000 IT staff, developers and their database management systems as well as big data vendors. This allows customers to comprehensively manage and oversee their entire infrastructure, which leads to more successful production cluster operations, and scale-out. Cloudwick Big Loop supports ...
To manage complex web services with lots of calls to the cloud, many businesses have invested in Application Performance Management (APM) and Network Performance Management (NPM) tools. Together APM and NPM tools are essential aids in improving a business’s infrastructure required to support an effective web experience… but they are missing a critical component – Internet visibility. Internet connectivity has always played a role in customer access to web presence, but in the past few years use...
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, will discuss how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP ...
Software AG helps organizations transform into Digital Enterprises, so they can differentiate from competitors and better engage customers, partners and employees. Using the Software AG Suite, companies can close the gap between business and IT to create digital systems of differentiation that drive front-line agility. We offer four on-ramps to the Digital Enterprise: alignment through collaborative process analysis; transformation through portfolio management; agility through process automation...
What are the benefits of using an enterprise-grade orchestration platform? In their session at 15th Cloud Expo, Jeff Tegethoff, CEO of Appcore, and Kedar Poduri, Senior Director of Product Management at Citrix Systems, will take a closer look at the architectural design factors needed to support diverse workloads and how to run these workloads efficiently as a service provider. They will also discuss how to deploy private cloud environments in 15 minutes or less.
Headquartered in Santa Monica, California, Bitium was founded by Kriz and Erik Gustavson. The 1,500 cloud-based application using Bitium’s analytics, app management, and single sign-on services include bug trackers, customer service dashboards, Google Apps, and social networks. The firm states website administrators can do multiple tasks online without revealing passwords. Bitium’s advisors include Microsoft’s former CMO and the former senior vice president of strategy, the founder and CEO of Li...
The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace. ...
StackIQ offers a comprehensive software suite that automates the deployment, provisioning, and management of Big Infrastructure. With StackIQ’s software, you can spin up fully configured big data clusters, quickly and consistently — from bare-metal up to the applications layer — and manage them efficiently. Our software’s modular architecture allows customers to integrate nearly any application with the StackIQ software stack.
Things are being built upon cloud foundations to transform organizations. This CEO Power Panel at 15th Cloud Expo, moderated by Roger Strukhoff, Cloud Expo and @ThingsExpo conference chair, will address the big issues involving these technologies and, more important, the results they will achieve. How important are public, private, and hybrid cloud to the enterprise? How does one define Big Data? And how is the IoT tying all this together?
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce t...
TechCrunch reported that "Berlin-based relayr, maker of the WunderBar, an Internet of Things (IoT) hardware dev kit which resembles a chunky chocolate bar, has closed a $2.3 million seed round, from unnamed U.S. and Switzerland-based investors. The startup had previously raised a €250,000 friend and family round, and had been on track to close a €500,000 seed earlier this year — but received a higher funding offer from a different set of investors, which is the $2.3M round it’s reporting."...
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
The Industrial Internet revolution is now underway, enabled by connected machines and billions of devices that communicate and collaborate. The massive amounts of Big Data requiring real-time analysis is flooding legacy IT systems and giving way to cloud environments that can handle the unpredictable workloads. Yet many barriers remain until we can fully realize the opportunities and benefits from the convergence of machines and devices with Big Data and the cloud, including interoperability, da...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. Over the summer Gartner released its much anticipated annual Hype Cycle report and the big news is that Internet of Things has now replaced Big Data as the most hyped technology. Indeed, we're hearing more and more about this fascinating new technological paradigm. ...
In his session at 15th Cloud Expo, Mark Hinkle, Senior Director, Open Source Solutions at Citrix Systems Inc., will provide overview of the open source software that can be used to deploy and manage a cloud computing environment. He will include information on storage, networking(e.g., OpenDaylight) and compute virtualization (Xen, KVM, LXC) and the orchestration(Apache CloudStack, OpenStack) of the three to build their own cloud services.