Welcome!

Cloud Expo Authors: Jason Bloomberg, Sebastian Kruk, Elizabeth White, Patrick Burke, Doug Bonderud

News Feed Item

Windows Azure Extends Mimvi Search and Recommendation Technology

SUNNYVALE, Calif., Dec. 27, 2012 /PRNewswire/ -- Mimvi, Inc. (OTCQB: MIMV) announces that alongside the new release of Mimvi App Search now in the Windows Phone Store, Mimvi is taking advantage of Microsoft Corp.'s Windows Azure cloud platform to extend its core technology to internal and external groups and partners in the Microsoft ecosystem. This strategic relationship with Microsoft allows Mimvi to further enhance and extend its proprietary algorithmic technology - the foundation of its mobile search, discovery and recommendations engine.

In addition to search and recommendations, Mimvi is using Windows Azure to build out a suite of products based on its technology, including MimviLink™, a mobile advertising network that matches relevant mobile apps to content.

Microsoft and Mimvi are also working together to enable companies to migrate mobile apps and backend infrastructures to the Windows Azure cloud and/or the Windows Phone Store.

Kasian Franks, Founder and CVO of Mimvi states, "Windows Azure is a great match for Mimvi's growing technology needs. The mobile space is exploding with apps, and without good search technology and a strong cloud foundation to serve our results, we wouldn't be able to keep pace with the growing demand for our services."

Mimvi's search engine returns millions of mobile app and web app results and has indexed the more than 1.2 million mobile apps in the marketplace today. It's the only search engine that provides users access to "Amazon-like" recommendations for mobile apps specifically. The global smartphone app market is forecasted to reach US $100+ billion by 2017 according to Global Industry Analysts, Inc.

"Our strategic technology advantage and relationship with Microsoft will serve Mimvi well," says Franks.

"Companies such as Mimvi that develop ways to approach mobile search and app recommendations can take advantage of Microsoft's scalable cloud solution. With Windows Azure, Mimvi can quickly build, deploy and manage its core mobile search and discovery technologies and applications across a global network of Microsoft-managed datacenters. Windows Azure will help enable Mimvi to quickly provide clients and partners with the services they need in an increasingly competitive environment," says Dan Sandlin, Manager Windows Azure Team at Microsoft.

About Mimvi, Inc.
Headquartered in Sunnyvale, California, Mimvi, Inc. (MIMV) is a pure-play mobile technology company. Its proprietary search and "intelligent" recommendation algorithms enable the search and discovery of Mobile Apps, Mobile Content and Mobile Products across multiple devices and platforms, including: Apple's iPhone and iPad, Google Android, BlackBerry, Windows Phone, Facebook and Web Apps.

For more information, please visit: http://www.mimvi.com

Products or service names mentioned herein are the trademarks of their respective owners.

Safe Harbor Statement
This Press Release may contain certain forward-looking statements within the meaning of the Securities Litigation Reform Act of 1995. MIMVI has tried, whenever possible, to identify these forward-looking statements using words such as "anticipates," "believes," "estimates," "expects," "plans," "intends," "potential" and similar expressions. These statements reflect Mimvi's current beliefs and are based on information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause Mimvi's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. MIMVI undertakes no obligation to update or provide advice in the event of any change, addition or alteration to the information contained in this Press Release including such forward-looking statements.

Investor Contact: 

Gerald Kieft
The WSR Group
(772) 219-7525 (tel)

IR@theWSRgroup.com

www.wallstreetresources.net/mimvi.asp

 

SOURCE Mimvi, Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Cloud Expo Breaking News
SYS-CON Events announced today that Wowrack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. Wowrack’s core expertise lies in high-availability Private and Public Cloud IaaS Hosting Solutions. Wowrack provides a true Hybrid service – where business release all IT management and hardware provisioning – taking the data center and server system administrative headaches off our customer’s shoulders. ...
As enterprises deploy private IaaS clouds into production they are reevaluating their future application delivery models. SUSE and WSO2 believe that private PaaS will leverage the automation and scalability of Private IaaS solutions, such as OpenStack-based SUSE Cloud, to deliver the secure, standardized development environments that will make migrating to an agile, serviceoriented delivery model possible. In their session at the 12th International Cloud Expo, Chris Haddad, VP of Technology Ev...
“Open source has always provided a number of benefits, including easing adoption costs, propagating a better understanding of the technology, and allowing for faster evolution and commercialization of products and services based on it,” noted Terry Woloszyn, Founder & CEO, Leeward Security Ltd., in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “This is clearly evident with the OpenStack and CloudStack,” Woloszyn continued, “and others that have been quickly commercialized as...
Organizations across the world are increasingly starting to see the benefits of moving more and more services to the cloud. The focus on the cost-saving potential of cloud is rapidly shifting to completely transforming the business with cloud. As organizations are investing enormous sums on technology they are starting to realize that in order to maximize the return on investment and accelerate the business transformation process the first area of focus should be people. By ensuring the organiza...
In his session at the 12th International Cloud Expo, Dave Eichorn, Global Data Center Practice Head at Zensar, will share a case study describing how a utility services company handled the migration of its Microsoft platform to the cloud. Challenged with the time-consuming task of opening operations out of temporary offices, this company struggled with the need to simultaneously access data that was accumulated from a vast amount of data-intensive jobs. Zensar migrated the company’s application ...
You're getting pitched every day from your legacy enterprise software and hardware vendors about "cloud." They're doing an amazing job of convincing your CIO and CTO about what cloud is and how you should use it. The reality is they're defending their shrinking market share and keeping you on the legacy treadmill for as long as they can by selling you solutions that aren't "cloud." In her session at the 12th International Cloud Expo, Niki Acosta, Cloud Evangelista for Rackspace, will talk thro...
SYS-CON Events announced today that OpenStack will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. OpenStack software controls large pools of compute, storage, and networking resources throughout a datacenter, all managed by a dashboard that gives administrators control while empowering their users to provision resources through a web interface. OpenStack powers some of the most widely-used SaaS app...
Many have heard of OAuth but are unsure of how it might apply to their business. In his session at the 12th International Cloud Expo, Alistair Farquharson, CTO of SOA Software, will describe how OAuth can be used to facilitate certain business models and simplify the sharing of private data. Alistair Farquharson is a visionary industry veteran focused on using disruptive technologies to drive business growth and improve efficiency and agility within organizations. As the CTO of SOA Software A...
“Cloud has everything to do with what has happened with Big Data,” explained Jason Deck, Director of Strategic Alliances at Logicworks, in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “Big Data doesn’t exist in its easily accessible way without cloud. From reduced startup costs, to cheap storage, to fast processing, to adequate security, to the easy incorporation of third-party analytics tools, cloud made Big Data accessible to customers of all sizes, with all different bud...
SYS-CON Events announced today that nfina Technologies, a provider of highly reliable cloud server products, will exhibit at SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. nfina Technologies develops, manufactures, and markets highly reliable cloud server products, designed to solve the most demanding data center requirements in mission-critical cloud applications. Nfina’s staff has decades of experience in co...