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@CloudExpo Authors: Dana Gardner, Eric Aarrestad, Liz McMillan, Adrian Bridgwater, Pat Romanski

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CustVox and Jacobsons Direct Enter Into Middle Eastern CEM Partnership

Zürich, Switzerland, 04 January, 2013: CustVox, the Swiss based Customer Experience Management (CEM) solutions provider, has recently entered into a trading partnership with Jacobsons Direct, one of the top marketing agencies in the Middle East. This new collaboration between CustVox and Jacobsons Direct, will enable CustVox to leverage the reach of Jacobsons in the region, and develop the market for its innovative Voice of the Customer (VoC) Hub, one of the most effective, unified, SaaS based CEM platforms available.

The partnership between CustVox and Jacobsons sees Jacobsons become a reseller for the CustVox product range. Jacobsons will also be providing local CEM consultancy services, in the Arabic language to Middle Eastern customers. CustVox already has a history of dealing with large corporations in the region, including the Emirates airline. By teaming up with Jacobsons, CustVox is going to build on its track record in the Middle East, with Jacobsons providing the boots on the ground to proactively market the CustVox product range, using its own local expertise.

George Jacob speaking on behalf of Jacobsons has stated that, "We were looking for a feature rich, state of the art CEM solution. Ideally we wanted something that also supported both text mining and sentiment analysis in the regional languages. The CustVox range of products meets all of our needs and more."

CustVox develops superior Customer Feedback and Voice of the Customer technologies that have proven to be simple to implement, and deliver an incredibly speedy ROI. CustVox makes full use of its expertise of CEM to ensure that customers receive a CEM solution that fits their needs entirely, and can take them from their current CEM position, to CEM maturity, based upon their industry and location. By partnering with Jacobsons, CustVox will be able to leverage the value of local expertise, and build a stronger brand in the Middle East arena.

Martin Holly, the Regional Manager of CustVox states that, "We are very pleased to be partnering with Jacobsons. This new trading relationship enables us to become a permanent presence in a market that we have already had a significant number of enquiries from. We can now support these potential customers, who will benefit from our strong presence in Dubai, and the skill of our local consultants."

About CustVox
CustVox delivers effective CEM solutions and consultancy, which empower businesses to gain a completely 360 degree, holistic view of the customer experience. The core CustVox product, the VOC Hub, is a robust, unified and scalable SaaS based CEM system, that can be expanded in a modular fashion using bolt on products, to manage CEM in its entirety, across the entire enterprise.

About Jacobsons Direct
Jacobsons Direct is a marketing group of more than 120 industry professionals, operating within the Middle East region. The Jacobsons client list includes some of the largest companies in the world. Jacobsons have been a local Middle East specialist since 1986, and has grown from a small consultancy firm, into a major marketing company, with a reputation for delivering great value, and top results.

Contact Information
Frank Warnsing
CustVox AG
Binzstrasse 18
CH-8045 Zürich
Email: [email protected]
Phone: +41 44 6878767

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