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@CloudExpo Authors: William Schmarzo, Elizabeth White, Scott Allen, Liz McMillan, Kevin Benedict

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SMAC News Weekly – Week of January 6, 2013

Welcome to SMAC News Weekly, featuring the latest news and numbers relating to SMAC (social, mobile, analytics and cloud) that I come across each week.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility News Weekly
Also read Kevin Benedict’s What’s New in HTML5
Also read M2M News Weekly
Also read Mobile Commerce News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly

Each of us is impacted by SMAC.  We all use mobile devices and social networking solutions like Facebook, Twitter and LinkedIn.  We use search engines, maps and weather apps, all of which use analytics and are in the cloud.  SMAC is the combination of all of these trends coming together on mobile devices.  This convergence is impacting businesses in many different ways.  We will do our best to capture these by reporting on the SMAC trends, numbers and forecasts in this weekly newsletter.

Analysts forecast the Global Sales and Analytics market to grow at a CAGR of 9.17 percent over the period 2011-2015. One of the key factors contributing to this market growth is the increasing number of social media platforms. Read Original Content

More than 1.4 billion consumers across the globe spend over 20 percent of their online time on social platforms, providing brands with real-time data about their behaviors and preferences. Recently, the global social data surpassed 1.2 zettabytes in size. Read Original Content

SAP AG has been ranked by Forrester Research Inc. as a leader in its report, “The Forrester Wave™: Big Data Predictive Analytics Solutions, Q1 2013.” In the evaluation, SAP was named a leader for its strong architecture and strategy, and cited as differentiating itself from competitors by putting its SAP HANA® platform at the center of its offering. Read Original Content

While social, mobile, analytics and cloud technologies add a new dimension to your model, to fully maximize their value consider the sum is greater than its parts. The formula for the Future of Work is called SMAC - social, mobile, analytics and cloud on one integrated stack, where each function enables another to maximize their effect.  To learn more about SMAC and Cognizant please visit http://www.cognizant.com/futureofwork/smac.  This newsletter is sponsored in part by Cognizant.

The turnover of China's data storage and management market has hit $2 billion as more companies embrace the idea of big data, a new way of processing statistics, said Adrian Chan, Greater China president of NetApp Inc, a United States-based data management company. Read Original Content

With help from growth in the big data industry, IT spending will hit $3.7 trillion this year and $3.8 trillion by 2014, according to research company Gartner. Read Original Content

Within seven years, Big Data will create at least one million, and as many as two million, new jobs in the United States, according to David Houle. Read Orignal Content

Nielsen and Twitter are creating a social media TV rating service in order to capture TV related content activity to trend rapidly growing second-screen activity. Read Original Content

The Department of Homeland Security is expanding its biosurveillance capabilities with a pilot program that will use data from social media sites such as Facebook and Twitter to detect pandemics and acts of bioterrorism. Read Original Content

Recent Articles by Kevin Benedict

M2M, Social and Enterprise Mobility Strategies and Trends
Mobile Data, Filtering and Real-Time Decision Making
Kevin Benedict's What's New in HTML5 - Week of December 30, 2012
Enterprise Mobility, Legos and Mobile Trends in 2013
Mobile Strategies and Gartner's 2013 Top 10 Strategic Technology Trends
SMAC Tsunamis and Mobile Strategies
Enterprise Mobility, Disinterested Workers and Globalization
Information Operations: The Fifth Dimension of Warfare
The Role Big Data Plays with the Real-Time Enterprise, Mobile Strategies and Field Services
Smart Grids, ERP, Big Data and Mobility

Whitepapers of Note

5 Tips to Minimize the Impact of Rising Fuel Costs in Field Service
Mobility Innovations for the Next Generation Utility
Networked Field Services

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Kevin Benedict, Head Analyst for SMAC, Cognizant
Read The Future of Work
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility
Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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More Stories By Kevin Benedict

Kevin Benedict is an opinionated Senior Analyst at Cognizant's Center for the Future of Work, SAP Mentor Alumnus, speaker, writer, and mobile and digital strategies expert. He is a popular keynote speaker, and in the past three years he has shared his insights into mobile and digital strategies with companies in 17 different countries. He has over 30 years of experience working with enterprise applications, and he is a veteran mobile industry executive. He wrote the Forward to SAP Press' bestselling book on enterprise mobility titled Mobilizing Your Enterprise with SAP, and he has written over 3,000 articles.

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