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@CloudExpo Authors: Carmen Gonzalez, Elizabeth White, Pat Romanski, Liz McMillan, Yeshim Deniz

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Neverblue Extends Mobile Performance Marketing Reach With Launch of Total Call Solutions Program

VICTORIA, BC -- (Marketwire) -- 01/14/13 -- Neverblue Media Company, a premier performance marketing services company and part of GlobalWide Media Inc., today announced the launch of its Total Call Solutions program, offering a comprehensive suite of call performance marketing services for direct response advertisers. Neverblue's Total Call Solutions enables advertisers to access new audience segments and significantly improve the performance of existing channels. Powered by technology from industry leader RingRevenue, it provides clear attribution and practical analytics for advertisers to seamlessly grow their business across online, offline and mobile marketing channels.

"Call performance marketing is a natural way for advertisers to engage and interact with an audience of consumers who are increasingly on the move," said Gregg Stewart, Vice President of Mobile for GlobalWide Media. "In addition to support for traditional pay-per-call applications, we've developed innovative solutions that enable advertisers to fully monetize the rapidly growing mobile share of organic website and email traffic that could otherwise be completely lost."

Neverblue's Total Call Solutions program is a complete call performance marketing offering whose features include pay-per-call and click-to-call services with customized call filtering, routing, tracking and real-time analytics. "We're delighted to be working with RingRevenue," said Stewart. "This partnership allows us to deliver better quality leads, higher conversions and increased ROI to our advertising clients."

"We're very pleased to partner with Neverblue to launch their Total Call Solutions program," said RingRevenue CEO Jason Spievak. "Any effective performance marketing solution for mobile absolutely needs to include delivering and managing high-quality inbound phone calls for advertisers. Phone calls are very valuable for advertisers because they convert at a much higher rate than clicks and at a higher average order value. Now Neverblue advertisers will have the ability to get more of the high-quality calls they want."

About RingRevenue

Headquartered in Santa Barbara, California, RingRevenue is the industry-leading provider of call marketing automation solutions. RingRevenue's patented cloud-based platform makes it easy to seamlessly integrate with the solutions you already use. By delivering complete campaign management, clear attribution and practical analytics in one end-to-end solution, RingRevenue helps the U.S. Watch this video to learn more about RingRevenue. To request a demo, please visit www.ringrevenue.com or call 888-675-2007.

About Neverblue

Part of the GlobalWide Media family, Neverblue is the leading global performance-based online marketing company specializing in lead generation and client acquisition. Based in Victoria, British Columbia with offices in Los Angeles, London and Hong Kong, Neverblue provides a complete suite of digital marketing services to advertisers, agencies and affiliates throughout the world. For more information, visit http://www.neverblue.com.

Media Contact
Amanda Kudelis
Email Contact
(250) 386-5323 x525
Suite 201
1221 Broad Street
Victoria, BC V8W 2A4
Canada

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