Welcome!

Cloud Expo Authors: Greg Akers, Liz McMillan, Elizabeth White, Kevin Benedict, Richard Moulds

News Feed Item

Agero's Keynoter At CTS Outlines Automaker Solution For Efficiently Integrating And Maintaining In-Vehicle Apps

- Shifting Reliance on Cloud Rather than In-Vehicle Hardware or Smartphones to Host and Synchronize Apps over Vehicle's Lifetime

LAS VEGAS, Jan. 18, 2013 /PRNewswire/ -- At this year's Consumer Telematics Show (CTS), keynote speaker Frank Hirschenberger presented a powerful solution to one of the most vexing problems facing automakers in the Digital Era: how to help drivers safely maintain, access and upgrade the myriad applications found on smartphones and in-vehicle systems.

As Hirschenberger detailed in his talk, automakers need to migrate apps out of devices and into cloud-based servers where they can develop, deploy, and update apps with ease. (To see a video of Hirschenberger's presentation, click here).

Hirschenberger directs product innovation development at Agero Connected Services, the long-time telematics provider to global automakers. Agero used the annual forum on in-vehicle infotainment as a springboard to unveil its unique AgeroViewcloud delivery platform and DevKit.  Just prior to CTS, Agero also announced its strategic partnership with XSe on development of an automotive-quality, connected reference platform for in-vehicle infotainment (IVI) systems. 

"AgeroView is all about giving automakers greater control over managing change. Auto manufacturers need the ability to easily deploy and update connected content and services, and even the human-machine interface within vehicles, thereby ensuring continual compliance with changing regulations or guidelines,'' said Hirschenberger. "By moving apps to the cloud where they can be developed, deployed, and updated with ease, automakers will no longer have to worry about the capabilities of the smartphone or in-vehicle hardware. Any content delivered to any device. THAT is the target.''

The AgeroView platform delivers benefits to all major stakeholders in the automotive chain:

  • For vehicle product planners:  Freshness of applications and content for the life of the vehicle.
  • For engineering:  The long-sought flexibility in design as well as commonality across devices.
  • For vehicle platform teams:  A new way to differentiate their products.
  • For automobile dealerships:  A channel for more personalized customer interaction through situation-aware messaging.
  • For vehicle owners:  Satisfaction with their vehicle purchase and spurring greater loyalty to their automobile brand.

Over the past two years, the number of apps being delivered to in-vehicle head units has steadily increased, with the most popular being location-based information and entertainment such as Internet radio. A recent Gartner report found that "47 percent of all U.S. vehicle owners are at least 'likely' to use mobile applications in their vehicle as long as it is safe to do so."  (See Gartner report, "U.S. Consumer Vehicle ICT Study: Web-Based Features Continue to Rise," December 13, 2012.)

With demand for in-vehicle apps projected to grow in 2013 and beyond, virtually every automaker is evaluating content that helps differentiate its product in the automotive marketplace. But severe constraints still limit early app deployments, Hirschenberger emphasized.

Development costs to launch an app and change an app are substantial, he said, with little consumer willingness to help defray that cost. And the likelihood is high, given the pace of change in consumer electronics, that an app will require an update beginning the day the vehicle model launches, not to mention at many intervals during the lifetime of the vehicle. Furthermore, an application developed for one in-vehicle infotainment system may not be portable to different screens, different control sets, and different operating systems.

To avoid these limitations, Hirschenberger stated that a suitable content-delivery platform must include these basic characteristics:

  • The capability to introduce or update one single application (i.e., new features, new functionality, new content mash-ups, graphical user interface changes) across the entire vehicle line-up. Moreover, it must be able to update incrementally (no complete re-compilation and re-download of application) regardless of the vehicle electronics.
  • Automobile manufacturers must be able to easily change the human-machine-interface (HMI) over the lifetime of the vehicle. Dynamic HMI is necessitated by multiple factors; the need to incorporate current best practices in reducing the risk of driver distraction; to facilitate customer personalization; to augment the automaker's brand image, and to adapt to advances in user interface technologies such as speech recognition, haptic and gesture control, and heads-up displays.
  • Utilization of a Context Proxy must be open to application developers and capable of adding application level logic.
  • In-vehicle applications must be capable of dynamically and intelligently choosing the optimum data pipe with time-variant and service-based logic. 
  • There can be no direct dependence of application deployment on any particular in-vehicle infotainment operating system.
  • Content delivered to the vehicle must be synchronized with the customer's digital life, specifically smartphones, tablets, networked home devices.    

By relying on a cloud-based platform, vehicle owners gain a better integrated, more personalized, and more feature-rich menu than what's available today on a smartphone. "Automobile manufacturers must deliver an experience different than what their customers experience with their smartphones," Hirschenberger emphasized. "This will not only ensure a safer interface while driving, but also build greater perceived brand value."

While Agero's immediate focus is on platform development, Hirschenberger acknowledged that the company plans to provide an off-the-shelf set of apps that automobile manufacturers can use as a starting point. Most likely these apps will involve navigation, location-based services, messaging, infotainment, and entertainment.

Agero centers its value proposition to automakers on its ability to serve a full scale of telematics (connected vehicle) needs from "one-stop-shop" to "best-of-breed." The company's success is evidenced by the variety of automakers it serves under private label (brands associated with ultra-luxury, premium, mass market, and alternative fuel vehicle segments).

About Agero

Agero Connected Services (ACS) is a leading provider of private-labeled, connected vehicle services for the automotive, insurance, and aftermarket industries. Based in the Dallas, Texas area, ACS launched the connected car market over 15 years ago and currently manages systems it developed for 11 global automotive brands. ACS is a division of Medford, Mass.-based Agero, Inc., the leader in roadside assistance, claims management, and emergency services in the automotive and insurance industries. For more information, visit www.agero.com

 

SOURCE Agero

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Cloud Expo Breaking News
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using the URL as a basic building block, we open this up and get the same resilience that the web enjoys.
Cloud Computing is evolving into a Big Three of Amazon Web Services, Google Cloud, and Microsoft Azure. Cloud 360: Multi-Cloud Bootcamp, being held Nov 4–5, 2014, in conjunction with 15th Cloud Expo in Santa Clara, CA, delivers a real-world demonstration of how to deploy and configure a scalable and available web application on all three platforms. The Cloud 360 Bootcamp, led by Janakiram MSV, an analyst with Gigaom Research, is the first bootcamp that introduces the core concepts of Infrastructure as a Service (IaaS) based on the workings of the Big Three platforms – Amazon EC2, Google Compute Engine, and Azure VMs. Bootcamp attendees will get to see the big picture and also receive the knowledge needed to make the best cloud decisions for their business applications and entire enterprise IT organization.
The Internet of Things is a natural complement to the cloud and related technologies such as Big Data, analytics, and mobility. In his session at Internet of @ThingsExpo, Joe Weinman will lay out four generic strategies – digital disciplines – to exploit emerging digital technologies for strategic advantage. Joe Weinman has held executive leadership positions at Bell Labs, AT&T, Hewlett-Packard, and Telx, in areas such as corporate strategy, business development, product management, operations, and R&D.
SYS-CON Events announced today that DevOps.com has been named “Media Sponsor” of SYS-CON's “DevOps Summit at Cloud Expo,” which will take place on June 10–12, 2014, at the Javits Center in New York City, New York. DevOps.com is where the world meets DevOps. It is the largest collection of original content relating to DevOps on the web today Featuring up-to-the-minute news, feature stories, blogs, bylined articles and more, DevOps.com is where the thought leaders of the DevOps movement make their ideas known.
There are 182 billion emails sent every day, generating a lot of data about how recipients and ISPs respond. Many marketers take a more-is-better approach to stats, preferring to have the ability to slice and dice their email lists based numerous arbitrary stats. However, fundamentally what really matters is whether or not sending an email to a particular recipient will generate value. Data Scientists can design high-level insights such as engagement prediction models and content clusters that allow marketers to cut through the noise and design their campaigns around strong, predictive signals, rather than arbitrary statistics. SendGrid sends up to half a billion emails a day for customers such as Pinterest and GitHub. All this email adds up to more text than produced in the entire twitterverse. We track events like clicks, opens and deliveries to help improve deliverability for our customers – adding up to over 50 billion useful events every month. While SendGrid data covers only abo...
SYS-CON Events announced today that the Web Host Industry Review has been named “Media Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Since 2000, The Web Host Industry Review has made a name for itself as the foremost authority of the Web hosting industry providing reliable, insightful and comprehensive news, reviews and resources to the hosting community. TheWHIR Blogs provides a community of expert industry perspectives. The Web Host Industry Review Magazine also offers a business-minded, issue-driven perspective of interest to executives and decision-makers. WHIR TV offers on demand web hosting video interviews and web hosting video features of the key persons and events of the web hosting industry. WHIR Events brings together like-minded hosting industry professionals and decision-makers in local communities. TheWHIR is an iNET Interactive property.
SYS-CON Events announced today that O'Reilly Media has been named “Media Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.
SYS-CON Events announced today that Verizon has been named “Gold Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Verizon Enterprise Solutions creates global connections that generate growth, drive business innovation and move society forward. With industry-specific solutions and a full range of global wholesale offerings provided over the company's secure mobility, cloud, strategic networking and advanced communications platforms, Verizon Enterprise Solutions helps open new opportunities around the world for innovation, investment and business transformation. Visit verizonenterprise.com to learn more.
SYS-CON Events announced today that TMCnet has been named “Media Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Technology Marketing Corporation (TMC) is the world's leading business to business and integrated marketing media company, servicing niche markets within the communications and technology industries.
"In my session I spoke about enterprise cloud analytics and how we can leverage analytics as a service," explained Ajay Budhraja, CTO at the Department of Justice, in this SYS-CON.tv interview at the 14th International Cloud Expo®, held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
“We are starting to see people move beyond the commodity cloud and enterprises need to start focusing on additional value added services in order to really drive their adoption," explained Jason Mondanaro, Director of Product Management at MetraTech, in this SYS-CON.tv interview at the 14th International Cloud Expo®, held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
"We are automated capacity control software, which basically looks at all the supply and demand and running a virtual cloud environment and does a deep analysis of that and says where should things go," explained Andrew Hillier, Co-founder & CTO of CiRBA, in this SYS-CON.tv interview at the 14th International Cloud Expo®, held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity. In his session at Internet of @ThingsExpo, Mac Devine, Distinguished Engineer at IBM, will discuss bringing these three elements together via Systems of Discover.
The Internet of Things promises to transform businesses (and lives), but navigating the business and technical path to success can be difficult to understand. In his session at 15th Internet of @ThingsExpo, Chad Jones, Vice President, Product Strategy of LogMeIn's Xively IoT Platform, will show you how to approach creating broadly successful connected customer solutions using real world business transformation studies including New England BioLabs and more.
All too many discussions about DevOps conclude that the solution is an all-purpose player: developer and operations guru, complete with pager for round-the-clock duty. For most organizations that is not the way forward. In his session at DevOps Summit, Bernard Golden, Vice President of Strategy at ActiveState, will discuss how to achieve the agility and speed of end-to-end automation without requiring an organization stocked with Supermen and Superwomen.