Organizations across the world are increasingly starting to see the benefits of moving more and more services to the cloud. The focus on the cost-saving potential of cloud is rapidly shifting to completely transforming the business with cloud. As organizations are investing enormous sums on technology they are starting to realize that in order to maximize the return on investment and accelerate the business transformation process the first area of focus should be people. By ensuring the organiza...| By Brace Rennels | Article Rating: |
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| January 22, 2013 08:06 AM EST | Reads: |
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About four months ago we were asked what our community teams needed to accelerate our plans to upgrade to the latest version of the Jive Software platform and redesign the experience. The answer basically came back that we needed an “All Hands On Deck” approach from all teams, including vendors. We outlined our plans and began setting up weekly sprints and daily standup meetings to accelerate the design, upgrade and integration customizations to the community to integrate with the website. So while the design team and our agency Razorfish started interviewing the community members to solicit design feedback, the IT team began working closely with Jive Software professional services team to get development environments setup and timeline for integrating the design, single sign on, security and other integrations that are business requirements.
So, far so good but this is the fastest we have ever rolled out an upgrade not to mention a totally new experience, design and functionality. We are down to the last few weeks and we have hit a few items that tripped us up primarily due to some of our own internal integrations. One was changes to the web services to the Jive 6.0 platform from the 4.5.6 version. We have several other applications that are leveraging community conversations and those changes broke some of the integrations with the upgrade testing. The other item was also primarily our own internal integrations and that was our single sign-on. The good bad and ugly is that we have have successfully grown our community activity month over month by 10-20% and upward of 66% YoY. This is fantastic but it is pushing the limits of our little SSO design and now really need to come up with a better solution that not only supports the community requirements but also deliver a single sign-on registration experience across any digital asset. This way when anonymous visitors come to the website, download a white paper and then want to engage in a discussion on the community or search the tech support knowledge base they don’t need a login for every different platform. That experience should be seamless and we are starting to scope out the backend technology that will allow us to provide the type of experience. The third item that kind of delayed us was just implementing the new design and making it functional. We are still working on that and probably will be right up until we go live.
The cool thing is we have introduced product category landing pages which surface all communities around a particular technology, i.e. backup and recovery, storage, security, virtualization etc… So, members don’t have to go to a different community to get support and another for beta productions, and another for best practice solutions… One community page with all communities should help improve the overall navigation experience and help expose content quicker to the user. What we learned is that we needed graphics to build these pages out. Also, when you browse places in Jive 6.0 (and 5.0 as well I guess) all communities appear in a tile view by default. So, if you don’t want all your communities to look like a single default image you need to create some new icons to create a pleasing viewing experience otherwise it looks incomplete.
One other item that we didn’t realize until we had our testing environment up an running is that any change to the menu navigation you may have made wouldn’t be included in the Jive translated resource files. So, if you are customizing the menu and not going with OOTB (Out of the box) functionality you might want to get a team setup to start looking at the translations to ad to the resource file.
I do have to say that our vendors Jive and Razorfish have been very supportive during this process but when you move quick there is always a greater change of making a mistake or overlooking something that has downstream impact. We put a few patches and fixes in this weekend but there are still many things to accomplish before we can release to the general public. We have a great team though and confident we will get it done.
Filed under: Community Engagement, Marketing Strategy, Web Strategy Tagged: Implementing a unified web design for community
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Published January 22, 2013 Reads 471
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Brace Rennels is a passionate and experienced interactive marketing professional who thrives on building high energy marketing teams to drive global web strategies, SEO, social media and online PR web marketing. Recognized as an early adopter of technology and applying new techniques to innovative creative marketing, drive brand awareness, lead generation and revenue. As a Sr. Manager Global of Website Strategies his responsibilities included developing and launching global social media, SEO and web marketing initiatives and strategy. Recognized for applying innovative solutions to address unique problems and manage business relationships to effectively accomplish enterprise objectives. An accomplished writer, blogger and author for several publications on various marketing, social media and technical subjects such as industry trends, cloud computing, virtualization, website marketing, disaster recovery and business continuity. Publications include CIO.com, Enterprise Storage Journal, TechNewsWorld, Sys-Con, eWeek and Peer to Peer Magazine. Follow more of Brace's writing on his blog: http://bracerennels.com
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"Since Cloud Expo is running the week of June 10, we thought it'd be a great idea to schedule our Meetup this week. That way, if you have colleagues, friends, or family in town that week for the Expo, you can invite them to join you!" With those words, the OpenStack New York Meetup Group's organizer's launched a landing page this week where anyone interested can register for the June 12 evening event.
Cloud computing is transforming the way businesses think about and leverage technology. As a result, the general understanding of cloud computing has come a long way in a short time. However, there are still many misconceptions about what cloud computing is and what it can do for businesses that adopt this game-changing computing model.
In his General Session at the 12th International Cloud Expo, Gene Eun, Senior Director, Oracle Cloud at Oracle, will discuss and dispel some of the common myth...
“Open source has always provided a number of benefits, including easing adoption costs, propagating a better understanding of the technology, and allowing for faster evolution and commercialization of products and services based on it,” noted Terry Woloszyn, Founder & CEO, Leeward Security Ltd., in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “This is clearly evident with the OpenStack and CloudStack,” Woloszyn continued, “and others that have been quickly commercialized as...
Cloud enables SMBs to access new, scalable resources – previously only available to enterprises – in flexible and cost-effective ways. McKinsey’s SMB Cloud Report projects the public cloud market to reach $40-$50 billion by 2015, with SMBs comprising 65% of public cloud spending in 2015. But selling cloud to SMBs raises the questions of who, what and how.
In her session at the 12th International Cloud Expo, Manjula Talreja, VP of Cisco’s Global Cloud Business Development Team, will discuss the...
In the face of rapidly increasing amounts of unstructured data, industry is investing heavily to turn machines into services and connect them to analytics engines that will extract an extraordinary amount of value and unleash a productivity revolution for both businesses and consumers.
In the health care, transportation and energy sectors alone, the combination of machine diagnostics software and analytics will eliminate as much as $150 billion in waste.
In his session at the 12th Internation...
The economics of business are radically changing due to the way in which software and services are being delivered thanks to cloud computing. In his session at 12th Cloud Expo | Cloud Expo New York [10-13 June, 2013], Mike Kavis will cover six reasons for the disruption.
New, "Super-Sized" 4-Day Cloud Computing Bootcamp is a brief introduction to cloud computing carefully created and devised to help you keep up with evolving trends like Big Data, PaaS, APIs, Mobile, Social and Data Analytics. Solutions built around these topics require a sound cloud computing infrastructure to be successful while assisting customers harvest real benefits from this transformational change that is happening in the IT ecosystem.
As enterprises deploy private IaaS clouds into production they are reevaluating their future application delivery models. SUSE and WSO2 believe that private PaaS will leverage the automation and scalability of Private IaaS solutions, such as OpenStack-based SUSE Cloud, to deliver the secure, standardized development environments that will make migrating to an agile, serviceoriented delivery model possible.
In their session at the 12th International Cloud Expo, Chris Haddad, VP of Technology Ev...
“Trust is an ongoing journey and sits at the foundation of any vendor relationship – the companies that don’t consistently earn trust won’t be around long,” noted Henrik Rosendahl, Senior VP of Cloud Solutions at Quantum, in this exclusive Q&A with Cloud Expo Conference Chair Jeremy Geelan. “As they do more with cloud, trust will organically grow – maybe it’s just about meeting SLAs or seeing firsthand that data is there when you need it,” Rosendahl continued.
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