Click here to close now.


@CloudExpo Authors: Esmeralda Swartz, Carmen Gonzalez, Lori MacVittie, Mike Kavis, Yeshim Deniz

News Feed Item

Former Tektronix Communications Executive Joins Trendium to Lead the Worldwide Sales Organization and Bring the Newly-Developed and Innovative Customer Experience Assurance (CEA) Portfolio to Customers

Trendium, a provider of Customer Experience Assurance (CEA) and Analytics solutions for fixed and mobile broadband communications service providers, today announced that Andy Belcher has joined the company as Vice President of Worldwide Sales. The company recently introduced a new portfolio of solutions, designed for 4G/LTE mobile broadband applications, that are based on a unique and radically innovative assurance approach, that finally put Communications Service Providers (CSPs) in a position to stop the growing operational inefficiencies and costs while enabling a significant improvement in customer satisfaction.

“Worldwide, CSPs are experiencing a massive increase in traffic in their broadband networks, driven by the proliferation of smart devices and bandwidth-hungry applications. To cope with this phenomenon, they are investing in network expansions, particularly LTE, technology designed to speed up, reduce costs and simplify the network,” stated Dr. Sameh Yamany, President and CEO of Trendium, Inc. “However, the traditional technology used to manage the network, including probes and first-generation CEM solutions, are increasingly unsuited to this new environment and make very limited impact on true customer perceived quality, while costing a disproportionately high proportion of the CSP’s overall investment, with monitoring and service assurance now sometimes costing even more than the network, which is clearly unsustainable. Twenty years ago Andy led the HP division that founded SS7 monitoring, which has served voice networks and CSPs well over the intervening period. He brings a wealth of knowledge about this industry as well as the needs and expectations of CSPs. It is fitting that he now joins us in the launch of the next generation of customer experience assurance and monitoring technology, designed for the needs of today’s and tomorrow’s high-speed data-oriented networks.”

Trendium’s new portfolio is based on ViewPORT™, ServicePATH®, and the Network Access Agents (NAA®) family. Trendium has been awarded fourteen new patents, and has several more pending, in the area of high-speed traffic pattern analysis and correlation, optimized data collection, storage and retrieval, workflow and user interface design, and customer experience impact assessment for task and resource prioritization.

“I’m excited to join Trendium and its team of innovators and I am impressed by the core technologies, solution portfolio, and quantum leap in value proposition that Trendium has developed,” stated Andy Belcher. “From my discussions with customers over the last two years, I am convinced that Trendium is uniquely positioned to address their increasing challenges brought about by the explosive broadband traffic growth, and the early feedback from customers so far in Europe and North America is very encouraging.”

To learn more about Trendium, ViewPORT™, ServicePATH®, and the NAA® family, visit: or contact your local sales representative.

About ViewPORT™ and ServicePATH®

ViewPORT™ is a cloud-based Customer Experience Assurance Applications & Analytics portal, powered by ServicePATH®. It provides the most intuitive, logical, flexible and fastest assurance workflow and uses sophisticated correlation technology to link customer experience to underlying network & service performance. ServicePATH® is a carrier-grade collection and mediation platform that has been deployed for many years and has proven to scale in the largest network in North America.

About the NAA® family

The NAA® family enables collection from any data source along the head-to-end service path: traffic, infrastructure, device, and end user. It includes a set of 1U rack-mount probes with port speeds from 1GE to 100GE that typically only take 1/10 of the footprint of today’s monitoring systems and a fraction of the price. The new NAA® family also features interactive smart device agents that collect location-based perceived customer experience and network performance data in real time, as well as a large set of 300+ adapters for collection from network elements, EMSs, NMSs, B/OSS applications and 3rd party probes.

Trendium Mission

Our mission is to enable Providers and Users of Communications Services, Platforms, and Applications to innovate, differentiate, and advance their personal and professional lives, by providing the most transformational, cost-effective, scalable, and truly customer-oriented solutions and data analytics for the improvement and the assurance of the real user experience with broadband IP-based services.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi's VP Business Development and Engineering, will explore the IoT cloud-based platform technologies driv...
Overgrown applications have given way to modular applications, driven by the need to break larger problems into smaller problems. Similarly large monolithic development processes have been forced to be broken into smaller agile development cycles. Looking at trends in software development, microservices architectures meet the same demands. Additional benefits of microservices architectures are compartmentalization and a limited impact of service failure versus a complete software malfunction....
As a company adopts a DevOps approach to software development, what are key things that both the Dev and Ops side of the business must keep in mind to ensure effective continuous delivery? In his session at DevOps Summit, Mark Hydar, Head of DevOps, Ericsson TV Platforms, will share best practices and provide helpful tips for Ops teams to adopt an open line of communication with the development side of the house to ensure success between the two sides.
The last decade was about virtual machines, but the next one is about containers. Containers enable a service to run on any host at any time. Traditional tools are starting to show cracks because they were not designed for this level of application portability. Now is the time to look at new ways to deploy and manage applications at scale. In his session at @DevOpsSummit, Brian “Redbeard” Harrington, a principal architect at CoreOS, will examine how CoreOS helps teams run in production. Attende...
Developing software for the Internet of Things (IoT) comes with its own set of challenges. Security, privacy, and unified standards are a few key issues. In addition, each IoT product is comprised of at least three separate application components: the software embedded in the device, the backend big-data service, and the mobile application for the end user's controls. Each component is developed by a different team, using different technologies and practices, and deployed to a different stack/...
Redis is not only the fastest database, but it has become the most popular among the new wave of applications running in containers. Redis speeds up just about every data interaction between your users or operational systems. In his session at 17th Cloud Expo, Dave Nielsen, Developer Relations at Redis Labs, will share the functions and data structures used to solve everyday use cases that are driving Redis' popularity
SYS-CON Events announced today that Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, will keynote at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Machkey International Company will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Machkey provides advanced connectivity solutions for just about everyone. Businesses or individuals, Machkey is dedicated to provide high-quality and cost-effective products to meet all your needs.
WebRTC converts the entire network into a ubiquitous communications cloud thereby connecting anytime, anywhere through any point. In his session at WebRTC Summit,, Mark Castleman, EIR at Bell Labs and Head of Future X Labs, will discuss how the transformational nature of communications is achieved through the democratizing force of WebRTC. WebRTC is doing for voice what HTML did for web content.
As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ability. Many are unable to effectively engage and inspire, creating forward momentum in the direction of desired change. Renowned for its approach to leadership and emphasis on their people, organizations increasingly look to our military for insight into these challenges.
The IoT is upon us, but today’s databases, built on 30-year-old math, require multiple platforms to create a single solution. Data demands of the IoT require Big Data systems that can handle ingest, transactions and analytics concurrently adapting to varied situations as they occur, with speed at scale. In his session at @ThingsExpo, Chad Jones, chief strategy officer at Deep Information Sciences, will look differently at IoT data so enterprises can fully leverage their IoT potential. He’ll sha...
SYS-CON Events announced today that DataClear Inc. will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. The DataClear ‘BlackBox’ is the only solution that moves your PC, browsing and data out of the United States and away from prying (and spying) eyes. Its solution automatically builds you a clean, on-demand, virus free, new virtual cloud based PC outside of the United States, and wipes it clean...
The enterprise is being consumerized, and the consumer is being enterprised. Moore's Law does not matter anymore, the future belongs to business virtualization powered by invisible service architecture, powered by hyperscale and hyperconvergence, and facilitated by vertical streaming and horizontal scaling and consolidation. Both buyers and sellers want instant results, and from paperwork to paperless to mindless is the ultimate goal for any seamless transaction. The sweetest sweet spot in innov...
SYS-CON Events announced today that Key Information Systems, Inc. (KeyInfo), a leading cloud and infrastructure provider offering integrated solutions to enterprises, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Key Information Systems is a leading regional systems integrator with world-class compute, storage and networking solutions and professional services for the most advanced softwa...
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
DevOps and Continuous Delivery software provider XebiaLabs has announced it has been selected to join the Amazon Web Services (AWS) DevOps Competency partner program. The program is designed to highlight software vendors like XebiaLabs who have demonstrated technical expertise and proven customer success in DevOps and specialized solution areas like Continuous Delivery. DevOps Competency Partners provide solutions to, or have deep experience working with AWS users and other businesses to help t...
The modern software development landscape consists of best practices and tools that allow teams to deliver software in a near-continuous manner. By adopting a culture of automation, measurement and sharing, the time to ship code has been greatly reduced, allowing for shorter release cycles and quicker feedback from customers and users. Still, with all of these tools and methods, how can teams stay on top of what is taking place across their infrastructure and codebase? Hopping between services a...
Containers are changing the security landscape for software development and deployment. As with any security solutions, security approaches that work for developers, operations personnel and security professionals is a requirement. In his session at @DevOpsSummit, Kevin Gilpin, CTO and Co-Founder of Conjur, will discuss various security considerations for container-based infrastructure and related DevOps workflows.
Enterprises can achieve rigorous IT security as well as improved DevOps practices and Cloud economics by taking a new, cloud-native approach to application delivery. Because the attack surface for cloud applications is dramatically different than for highly controlled data centers, a disciplined and multi-layered approach that spans all of your processes, staff, vendors and technologies is required. This may sound expensive and time consuming to achieve as you plan how to move selected applicati...
Nowadays, a large number of sensors and devices are connected to the network. Leading-edge IoT technologies integrate various types of sensor data to create a new value for several business decision scenarios. The transparent cloud is a model of a new IoT emergence service platform. Many service providers store and access various types of sensor data in order to create and find out new business values by integrating such data.