|By RealWire News Distribution||
|January 25, 2013 03:41 AM EST||
Searchmetrics SEO software helps tech startups target scientific researchers
London, 24th January 2013 Digital Science, a technology company which serves the needs of scientific research, is using the Searchmetrics SuiteTM search and social analytics software to drive search engine visibility for its online products.
Digital Science develops its own products and partners with entrepreneurs to create the next generation of tools for scientific research, including recording and collating research and lab data more efficiently and accurately. The web based software from the company and the businesses it invests in are sold online, which means search visibility is essential.
"We use Searchmetrics to look after the SEO needs of nine different web sites which promote specific products. Most of our customers find us through search - it's probably our most important marketing channel and the Searchmetrics Suite helps us ensure we're keeping our sites optimised and visible for the main search engines," said Alan Hyndman, Digital Marketing Executive at Digital Science.
The Searchmetrics Suite is an online subscription service that automates many aspects of SEO analysis, monitoring and reporting for agencies and in-house search marketers. It provides search performance data and analysis relating to multiple domains to support campaign measurement and planning.
"In the past we had to put a lot of manual effort into keeping sites optimised with the help of free or low cost tools," explains Hyndman, "But Searchmetrics helps us save time and effort by providing very fast, reliable up-to-date data. For example the site optimisation feature instantly tells us if any of the pages on our sites have errors or are poorly optimised. Previously we would have had to do a manual page by page review with a paper checklist - and it would be easy to miss stuff."
The link auditor within the Searchmetrics Suite gives the company useful competitive insights by providing an analysis of the backlink profiles of competitor web sites according to Hyndman:
"We can see where their links are coming from and which keywords they are focusing on which tell us a lot about competitor strategies."
In future Digital Science plans to make greater use of the social analytics data provided within the Suite to track and measure social media shares of their web content. Because it is selling to a global audience of scientific researchers, the company will also be able to benefit from the large volume of international search data available within Searchmetrics Suite which now covers a total of 123 countries with 261 search engine/country combinations now possible.
About Digital Science
Digital Science is a division of Macmillan Publishers Ltd., launched in December 2012 to provide technology solutions for researchers. It offers a range of technology and content solutions for scientific researchers. From intelligent knowledge discovery tools to software applications for the laboratory and decision-support systems for managers, Digital Science combines world-class technology with a resolute focus on scientists and those who support the research process.
Searchmetrics GmbH is the pioneer and world's leading provider of search and social analysis software for companies and online agencies. Searchmetrics has a unique server infrastructure and software solution - its Searchmetrics SuiteTM - which its clients and partners continually use to aggregate and analyze very large volumes of data on the rankings of websites, keywords in searches and competitor groups. Searchmetrics SuiteTM gives users unique insight into the visibility of websites on search engines in 123 different countries and on the largest social media portals. This information plays a decisive role, especially in inbound marketing, where having excellent visibility on search engines is essential for companies to reach potential customers on the Internet.
In addition to the Suite, with its Essentials product Searchmetrics offers a tool set for a quick start in search engine and social network optimization and real-time analysis in Germany, Austria and Switzerland, as well as high-end SEO consulting services. The company has branches in Berlin, London, Paris and New York and operates its SaaS solution through a network of partners and its online shop. The fast-growing company, based in Berlin and currently employing more than 100 staff, is part-owned by the renowned venture capitalist companies Neuhaus Partners and Iris Capital. Many renowned clients, such as T-Online, eBay, Siemens, TUI, GM and Kaspersky rely on Searchmetrics to ensure that they have excellent search engine rankings.
CloudNine PR Agency
SYS-CON Events announced today that Verizon has been named "Gold Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Verizon Enterprise Solutions creates global connections that generate growth, drive business innovation and move society forward. With industry-specific solutions and a full range of global wholesale offerings provided over the company's secure mobility, cloud, strategic network...
Oct. 21, 2014 01:00 AM EDT Reads: 1,017
SimpleECM is the only platform to offer a powerful combination of enterprise content management (ECM) services, capture solutions, and third-party business services providing simplified integrations and workflow development for solution providers. SimpleECM is opening the market to businesses of all sizes by reinventing the delivery of ECM services. Our APIs make the development of ECM services simple with the use of familiar technologies for a frictionless integration directly into web applicat...
Oct. 20, 2014 10:00 PM EDT Reads: 1,528
Ixia develops amazing products so its customers can connect the world. Ixia helps its customers provide an always-on user experience through fast, secure delivery of dynamic connected technologies and services. Through actionable insights that accelerate and secure application and service delivery, Ixia's customers benefit from faster time to market, optimized application performance and higher-quality deployments.
Oct. 20, 2014 10:00 PM EDT Reads: 758
Blue Box has closed a $10 million Series B financing. The round was led by a strategic investor and included participation from prior investors including Voyager Capital and Founders Collective, as well as the Blue Box executive team. This round follows a $4.3 million Series A closed in December of 2012 and led by Voyager Capital. In May of this year, the company announced general availability of its private cloud as a service offering, Blue Box Cloud. Since that release, the company has dem...
Oct. 20, 2014 09:00 PM EDT Reads: 994
The only place to be June 9-11 is Cloud Expo & @ThingsExpo 2015 East at the Javits Center in New York City. Join us there as delegates from all over the world come to listen to and engage with speakers & sponsors from the leading Cloud Computing, IoT & Big Data companies. Cloud Expo & @ThingsExpo are the leading events covering the booming market of Cloud Computing, IoT & Big Data for the enterprise. Speakers from all over the world will be hand-picked for their ability to explore the economic...
Oct. 20, 2014 07:00 PM EDT Reads: 1,829
Cloudwick, the leading big data DevOps service and solution provider to the Fortune 1000, announced Big Loop, its multi-vendor operations platform. Cloudwick Big Loop creates greater collaboration between Fortune 1000 IT staff, developers and their database management systems as well as big data vendors. This allows customers to comprehensively manage and oversee their entire infrastructure, which leads to more successful production cluster operations, and scale-out. Cloudwick Big Loop supports ...
Oct. 20, 2014 05:45 PM EDT Reads: 1,618
To manage complex web services with lots of calls to the cloud, many businesses have invested in Application Performance Management (APM) and Network Performance Management (NPM) tools. Together APM and NPM tools are essential aids in improving a business’s infrastructure required to support an effective web experience… but they are missing a critical component – Internet visibility. Internet connectivity has always played a role in customer access to web presence, but in the past few years use...
Oct. 20, 2014 05:00 PM EDT Reads: 1,622
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, will discuss how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP ...
Oct. 20, 2014 05:00 PM EDT Reads: 1,782
Software AG helps organizations transform into Digital Enterprises, so they can differentiate from competitors and better engage customers, partners and employees. Using the Software AG Suite, companies can close the gap between business and IT to create digital systems of differentiation that drive front-line agility. We offer four on-ramps to the Digital Enterprise: alignment through collaborative process analysis; transformation through portfolio management; agility through process automation...
Oct. 20, 2014 03:45 PM EDT Reads: 1,554
What are the benefits of using an enterprise-grade orchestration platform? In their session at 15th Cloud Expo, Jeff Tegethoff, CEO of Appcore, and Kedar Poduri, Senior Director of Product Management at Citrix Systems, will take a closer look at the architectural design factors needed to support diverse workloads and how to run these workloads efficiently as a service provider. They will also discuss how to deploy private cloud environments in 15 minutes or less.
Oct. 20, 2014 03:00 PM EDT Reads: 1,629
Headquartered in Santa Monica, California, Bitium was founded by Kriz and Erik Gustavson. The 1,500 cloud-based application using Bitium’s analytics, app management, and single sign-on services include bug trackers, customer service dashboards, Google Apps, and social networks. The firm states website administrators can do multiple tasks online without revealing passwords. Bitium’s advisors include Microsoft’s former CMO and the former senior vice president of strategy, the founder and CEO of Li...
Oct. 20, 2014 03:00 PM EDT Reads: 1,730
The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace. ...
Oct. 20, 2014 02:00 PM EDT Reads: 1,541
StackIQ offers a comprehensive software suite that automates the deployment, provisioning, and management of Big Infrastructure. With StackIQ’s software, you can spin up fully configured big data clusters, quickly and consistently — from bare-metal up to the applications layer — and manage them efficiently. Our software’s modular architecture allows customers to integrate nearly any application with the StackIQ software stack.
Oct. 20, 2014 01:00 PM EDT Reads: 1,421
Things are being built upon cloud foundations to transform organizations. This CEO Power Panel at 15th Cloud Expo, moderated by Roger Strukhoff, Cloud Expo and @ThingsExpo conference chair, will address the big issues involving these technologies and, more important, the results they will achieve. How important are public, private, and hybrid cloud to the enterprise? How does one define Big Data? And how is the IoT tying all this together?
Oct. 20, 2014 12:00 PM EDT Reads: 1,561
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce t...
Oct. 20, 2014 12:00 PM EDT Reads: 1,806
TechCrunch reported that "Berlin-based relayr, maker of the WunderBar, an Internet of Things (IoT) hardware dev kit which resembles a chunky chocolate bar, has closed a $2.3 million seed round, from unnamed U.S. and Switzerland-based investors. The startup had previously raised a €250,000 friend and family round, and had been on track to close a €500,000 seed earlier this year — but received a higher funding offer from a different set of investors, which is the $2.3M round it’s reporting."...
Oct. 20, 2014 09:00 AM EDT Reads: 1,498
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Oct. 19, 2014 10:45 PM EDT Reads: 1,916
The Industrial Internet revolution is now underway, enabled by connected machines and billions of devices that communicate and collaborate. The massive amounts of Big Data requiring real-time analysis is flooding legacy IT systems and giving way to cloud environments that can handle the unpredictable workloads. Yet many barriers remain until we can fully realize the opportunities and benefits from the convergence of machines and devices with Big Data and the cloud, including interoperability, da...
Oct. 19, 2014 10:00 PM EDT Reads: 1,459
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. Over the summer Gartner released its much anticipated annual Hype Cycle report and the big news is that Internet of Things has now replaced Big Data as the most hyped technology. Indeed, we're hearing more and more about this fascinating new technological paradigm. ...
Oct. 19, 2014 09:00 PM EDT Reads: 1,702
In his session at 15th Cloud Expo, Mark Hinkle, Senior Director, Open Source Solutions at Citrix Systems Inc., will provide overview of the open source software that can be used to deploy and manage a cloud computing environment. He will include information on storage, networking(e.g., OpenDaylight) and compute virtualization (Xen, KVM, LXC) and the orchestration(Apache CloudStack, OpenStack) of the three to build their own cloud services.
Oct. 19, 2014 11:15 AM EDT Reads: 1,894