Welcome!

@CloudExpo Authors: Dana Gardner, Liz McMillan, Elizabeth White, David Paquette, JP Morgenthal

News Feed Item

Global Survey: Companies Enable Employee Use of Consumer Technologies; Canadian Companies See Positive Impact on Sales, Profits and Employee Satisfaction

Progressive Companies Accept New Work Approaches, Apply New Business Processes and Realize Results

TORONTO -- (Marketwire) -- 01/30/13 -- Avanade, a global business technology solutions and managed services provider, today released results from a global survey of nearly 600 C-level executives and IT decision-makers in 19 countries. Research findings show that widespread use of consumer technologies in the enterprise are having a sweeping impact on traditional ways of doing business and the results companies can achieve.

Traditionally, technology use at work has been dictated by business requirements. Executives authorized technology purchases based on corporate needs and objectives. For example, new regulations led to email archiving systems and bigger customer rosters led to centralized customer relationship management (CRM) systems. More recently, this dynamic has shifted from enterprise-driven to employee-driven technologies, especially in the area of mobile devices and consumer technologies.

Businesses are Embracing Consumer Technologies
Rather than shut out mobile and consumer technologies, Avanade's survey shows companies are not only embracing these technologies in the workplace, they're enabling them.

  • Fifty-four percent of Canadian companies (61 percent globally) report the majority of their employees now use personal computing devices in the workplace.
  • Forty-six percent of Canadian companies (54 percent globally) report the majority of their employees use smartphones for basic work tasks such as reading email, online documents and calendar invitations.
  • Thirty-one percent of Canadian companies (33 percent globally) report the majority of their employees use tablets for basic work tasks.
  • More surprisingly, the exact same number of respondents -- 31 percent (33 percent globally) -- report the majority of their employees are using tablets for advanced business purposes such as CRM, project management, content creation and data analysis.

Progressive Companies are Realizing the Most Reward
The most progressive companies that are redesigning how work gets done are building entirely new business processes around these trends to reap new benefits. Avanade calls this "Work Redesigned." According to Avanade's research:

  • Sixty-nine percent of Canadian companies (71 percent globally) surveyed have changed at least one business process -- including processes in IT management, sales and marketing, HR and customer services -- in an effort to accommodate emerging work trends including the use of mobile and consumer technologies.
  • Notably, 42 percent of Canadian companies (20 percent globally) have changed 4 or more business processes to capitalize on the rise of mobility and consumer technologies at work.

These same progressive companies -- businesses that have embraced emerging mobile and consumer technologies and have established progressive policies and business processes to support them -- are seeing measurable impact and positive results on profitability, product development and employee satisfaction. More specifically Avanade's research reveals these companies are reporting, globally:

  • Stronger sales - Companies are deriving greater value from collaboration technologies. They are 73 percent more likely to report improved sales and new customer acquisition through the use of their collaboration tools than other companies.
  • Increased profits - Companies that have adopted emerging mobile and consumer technologies are 54 percent more likely to report increased profits than businesses not leveraging these technologies, policies and processes.
  • Greater agility - Similarly, those same companies are 58 percent more likely to report improvement in bringing products and services to market.
  • Improved employee satisfaction - These companies are 37 percent more likely to report improved employee satisfaction. They also report a greater emphasis on creativity and greater ability to solve problems.

Benoit Bertrand, Avanade Canada CTO and vice president, said, "Mobile and consumer technologies are becoming predominant in the workplace and are driving the transformation of how work and business is done. Business and IT executives are not only embracing these technologies, they're enabling them and achieving measurable results including increased employee morale, enabling new product development and driving profitability."

Closing the Business and IT Gap
Avanade's global research also uncovered a significant gap in views between business leaders and IT regarding the role of mobile and consumer technologies in the enterprise. The disconnect between C-level executives and their IT staff may be the biggest factor limiting more widespread redesign of business processes enabled by mobile and consumer technologies. Security is often a chief concern with new technology adoption. However, security concerns reveal a disconnect between IT decision makers and business executives.

  • Seventy-one percent of C-level executives believed the rest of the company could accomplish work tasks outside of the office walls -- 39 percent higher than the rate of IT staff and business unit leaders who reported the same.
  • IT decision makers are focused on minimizing potential risks (55 percent) with personal computing technologies at work. However, the C-suite's primary concern is capitalizing on the potential benefits (56 percent) these employee-owned devices can bring to the enterprise.

Successful companies are bridging these two views to achieve the best results.

To learn more about Avanade's view for new ways of getting work done, please click here.

About Avanade
Avanade provides business technology solutions and managed services that connect insight, innovation and expertise in Microsoft® technologies to help customers realize results. Our people have helped thousands of organizations in all industries improve business agility, employee productivity, and customer loyalty. Avanade combines the collective business, technical and industry expertise of its worldwide network of experts with the rigor of an industrialized delivery model to provide high quality solutions using proven and emerging technologies with flexible deployment models -- on premises, cloud-based or outsourced. Avanade, which is majority owned by Accenture, was founded in 2000 by Accenture LLP and Microsoft Corporation and has 17,000 professionals in more than 20 countries. Additional information can be found at www.avanade.com.

About the Survey
Avanade's survey was conducted by Wakefield Research (www.wakefieldresearch.com), an independent research firm. It surveyed 599 C-level executives, business unit leaders, and IT decision makers, ages 18 and older, at the top companies in the following countries: U.S., Australia, Belgium, Brazil, Canada, Denmark, Finland, France, Germany, Italy, Malaysia, the Netherlands, Norway, Singapore, South Africa, Spain, Sweden, Switzerland and the U.K. The study was conducted between August 20 and September 13, 2012.

Avanade and the Avanade logo are registered trademarks or trademarks of Avanade Inc. Other product, service, or company names mentioned herein are the trademarks or registered trademarks of their respective owners.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@CloudExpo Stories
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
SYS-CON Events announced today that Adobe has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of co...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
As the world moves toward more DevOps and Microservices, application deployment to the cloud ought to become a lot simpler. The Microservices architecture, which is the basis of many new age distributed systems such as OpenStack, NetFlix and so on, is at the heart of Cloud Foundry - a complete developer-oriented Platform as a Service (PaaS) that is IaaS agnostic and supports vCloud, OpenStack and AWS. Serverless computing is revolutionizing computing. In his session at 19th Cloud Expo, Raghav...
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
Enterprises have forever faced challenges surrounding the sharing of their intellectual property. Emerging cloud adoption has made it more compelling for enterprises to digitize their content, making them available over a wide variety of devices across the Internet. In his session at 19th Cloud Expo, Santosh Ahuja, Director of Architecture at Impiger Technologies, will introduce various mechanisms provided by cloud service providers today to manage and share digital content in a secure manner....
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
With over 720 million Internet users and 40–50% CAGR, the Chinese Cloud Computing market has been booming. When talking about cloud computing, what are the Chinese users of cloud thinking about? What is the most powerful force that can push them to make the buying decision? How to tap into them? In his session at 18th Cloud Expo, Yu Hao, CEO and co-founder of SpeedyCloud, answered these questions and discussed the results of SpeedyCloud’s survey.
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
SYS-CON Events announced today that StarNet Communications will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. StarNet Communications’ FastX is the industry first cloud-based remote X Windows emulator. Using standard Web browsers (FireFox, Chrome, Safari, etc.) users from around the world gain highly secure access to applications and data hosted on Linux-based servers in a central data center. ...
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...