Click here to close now.

Welcome!

Cloud Expo Authors: Carmen Gonzalez, JP Morgenthal, Lori MacVittie, Elizabeth White, Dana Gardner

News Feed Item

Global Survey: Companies Enable Employee Use of Consumer Technologies; Canadian Companies See Positive Impact on Sales, Profits and Employee Satisfaction

Progressive Companies Accept New Work Approaches, Apply New Business Processes and Realize Results

TORONTO -- (Marketwire) -- 01/30/13 -- Avanade, a global business technology solutions and managed services provider, today released results from a global survey of nearly 600 C-level executives and IT decision-makers in 19 countries. Research findings show that widespread use of consumer technologies in the enterprise are having a sweeping impact on traditional ways of doing business and the results companies can achieve.

Traditionally, technology use at work has been dictated by business requirements. Executives authorized technology purchases based on corporate needs and objectives. For example, new regulations led to email archiving systems and bigger customer rosters led to centralized customer relationship management (CRM) systems. More recently, this dynamic has shifted from enterprise-driven to employee-driven technologies, especially in the area of mobile devices and consumer technologies.

Businesses are Embracing Consumer Technologies
Rather than shut out mobile and consumer technologies, Avanade's survey shows companies are not only embracing these technologies in the workplace, they're enabling them.

  • Fifty-four percent of Canadian companies (61 percent globally) report the majority of their employees now use personal computing devices in the workplace.
  • Forty-six percent of Canadian companies (54 percent globally) report the majority of their employees use smartphones for basic work tasks such as reading email, online documents and calendar invitations.
  • Thirty-one percent of Canadian companies (33 percent globally) report the majority of their employees use tablets for basic work tasks.
  • More surprisingly, the exact same number of respondents -- 31 percent (33 percent globally) -- report the majority of their employees are using tablets for advanced business purposes such as CRM, project management, content creation and data analysis.

Progressive Companies are Realizing the Most Reward
The most progressive companies that are redesigning how work gets done are building entirely new business processes around these trends to reap new benefits. Avanade calls this "Work Redesigned." According to Avanade's research:

  • Sixty-nine percent of Canadian companies (71 percent globally) surveyed have changed at least one business process -- including processes in IT management, sales and marketing, HR and customer services -- in an effort to accommodate emerging work trends including the use of mobile and consumer technologies.
  • Notably, 42 percent of Canadian companies (20 percent globally) have changed 4 or more business processes to capitalize on the rise of mobility and consumer technologies at work.

These same progressive companies -- businesses that have embraced emerging mobile and consumer technologies and have established progressive policies and business processes to support them -- are seeing measurable impact and positive results on profitability, product development and employee satisfaction. More specifically Avanade's research reveals these companies are reporting, globally:

  • Stronger sales - Companies are deriving greater value from collaboration technologies. They are 73 percent more likely to report improved sales and new customer acquisition through the use of their collaboration tools than other companies.
  • Increased profits - Companies that have adopted emerging mobile and consumer technologies are 54 percent more likely to report increased profits than businesses not leveraging these technologies, policies and processes.
  • Greater agility - Similarly, those same companies are 58 percent more likely to report improvement in bringing products and services to market.
  • Improved employee satisfaction - These companies are 37 percent more likely to report improved employee satisfaction. They also report a greater emphasis on creativity and greater ability to solve problems.

Benoit Bertrand, Avanade Canada CTO and vice president, said, "Mobile and consumer technologies are becoming predominant in the workplace and are driving the transformation of how work and business is done. Business and IT executives are not only embracing these technologies, they're enabling them and achieving measurable results including increased employee morale, enabling new product development and driving profitability."

Closing the Business and IT Gap
Avanade's global research also uncovered a significant gap in views between business leaders and IT regarding the role of mobile and consumer technologies in the enterprise. The disconnect between C-level executives and their IT staff may be the biggest factor limiting more widespread redesign of business processes enabled by mobile and consumer technologies. Security is often a chief concern with new technology adoption. However, security concerns reveal a disconnect between IT decision makers and business executives.

  • Seventy-one percent of C-level executives believed the rest of the company could accomplish work tasks outside of the office walls -- 39 percent higher than the rate of IT staff and business unit leaders who reported the same.
  • IT decision makers are focused on minimizing potential risks (55 percent) with personal computing technologies at work. However, the C-suite's primary concern is capitalizing on the potential benefits (56 percent) these employee-owned devices can bring to the enterprise.

Successful companies are bridging these two views to achieve the best results.

To learn more about Avanade's view for new ways of getting work done, please click here.

About Avanade
Avanade provides business technology solutions and managed services that connect insight, innovation and expertise in Microsoft® technologies to help customers realize results. Our people have helped thousands of organizations in all industries improve business agility, employee productivity, and customer loyalty. Avanade combines the collective business, technical and industry expertise of its worldwide network of experts with the rigor of an industrialized delivery model to provide high quality solutions using proven and emerging technologies with flexible deployment models -- on premises, cloud-based or outsourced. Avanade, which is majority owned by Accenture, was founded in 2000 by Accenture LLP and Microsoft Corporation and has 17,000 professionals in more than 20 countries. Additional information can be found at www.avanade.com.

About the Survey
Avanade's survey was conducted by Wakefield Research (www.wakefieldresearch.com), an independent research firm. It surveyed 599 C-level executives, business unit leaders, and IT decision makers, ages 18 and older, at the top companies in the following countries: U.S., Australia, Belgium, Brazil, Canada, Denmark, Finland, France, Germany, Italy, Malaysia, the Netherlands, Norway, Singapore, South Africa, Spain, Sweden, Switzerland and the U.K. The study was conducted between August 20 and September 13, 2012.

Avanade and the Avanade logo are registered trademarks or trademarks of Avanade Inc. Other product, service, or company names mentioned herein are the trademarks or registered trademarks of their respective owners.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@CloudExpo Stories
SOA Software has changed its name to Akana. With roots in Web Services and SOA Governance, Akana has established itself as a leader in API Management and is expanding into cloud integration as an alternative to the traditional heavyweight enterprise service bus (ESB). The company recently announced that it achieved more than 90% year-over-year growth. As Akana, the company now addresses the evolution and diversification of SOA, unifying security, management, and DevOps across SOA, APIs, microser...
The webinar, hosted by XebiaLabs, will feature 4 experts including Special Host Gene Kim, author of The Phoenix Project, along with IT thought leaders Gary Gruver, Randy Shoup and XebiaLabs' Andrew Phillips. The panel brings more than 30 years of collective experience surrounding microservices transformations at major companies including Google, eBay and Tripwire. "The story around microservices and containers is pretty compelling and the attraction of more flexibility is obviously alluring,"...
SYS-CON Events announced today that Creative Business Solutions will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Creative Business Solutions is the top stocking authorized HP Renew Distributor in the U.S. Based out of Long Island, NY, Creative Business Solutions offers a one-stop shop for a diverse range of products including Proliant, Blade and Industry Standard Servers, Networking, Server Options and...
WHOA.com has announced the newest addition to its data center footprint with the expansion into Equinix's newest state-of-the-art facility: DC-11 Washington, DC IBX+. Located in Ashburn, VA, this data center expands Whoa.com's presence to meet rapidly expanding customer demand for secure cloud solutions. Equinix, Inc. operates International Business Exchange™ (IBX®) data centers in 32 markets across 15 countries in the Americas, EMEA, and Asia-Pacific. Equinix is committed to operating faciliti...
SYS-CON Events announced today that FierceDevOps will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. FierceDevOps keeps software developers and IT operations personnel updated on the latest news and trends around the rapidly evolving role of the traditional IT worker.
GENBAND has announced that SageNet is leveraging the Nuvia platform to deliver Unified Communications as a Service (UCaaS) to its large base of retail and enterprise customers. Nuvia’s cloud-based solution provides SageNet’s customers with a full suite of business communications and collaboration tools. Two large national SageNet retail customers have recently signed up to deploy the Nuvia platform and the company will continue to sell the service to new and existing customers. Nuvia’s capabili...
Hosted PaaS providers have given independent developers and startups huge advantages in efficiency and reduced time-to-market over their more process-bound counterparts in enterprises. Software frameworks are now available that allow enterprise IT departments to provide these same advantages for developers in their own organization. In his workshop session at DevOps Summit, Troy Topnik, ActiveState’s Technical Product Manager, will show how on-prem or cloud-hosted Private PaaS can enable organ...
The WebRTC Summit 2014 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
SYS-CON Events announced today that Cisco, the worldwide leader in IT that transforms how people connect, communicate and collaborate, has been named “Gold Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cisco makes amazing things happen by connecting the unconnected. Cisco has shaped the future of the Internet by becoming the worldwide leader in transforming how people connect, communicate and collaborat...
WSM International is launching a DevOps services division that offers assessment, consulting and implementation to large enterprises and organizations with complex infrastructures. This is the first independent services company to create a dedicated practice to help organizations looking to transition to the DevOps model. The concept of DevOps is to blend information technology (IT) software development with operations to optimize the computing infrastructure according to the specific needs of ...
SYS-CON Events announced today that the DevOps Institute has been named “Association Sponsor” of SYS-CON's DevOps Summit, which will take place on June 9–11, 2015, at the Javits Center in New York City, NY. The DevOps Institute provides enterprise level training and certification. Working with thought leaders from the DevOps community, the IT Service Management field and the IT training market, the DevOps Institute is setting the standard in quality for DevOps education and training.
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
Temasys has announced senior management additions to its team. Joining are David Holloway as Vice President of Commercial and Nadine Yap as Vice President of Product. Over the past 12 months Temasys has doubled in size as it adds new customers and expands the development of its Skylink platform. Skylink leads the charge to move WebRTC, traditionally seen as a desktop, browser based technology, to become a ubiquitous web communications technology on web and mobile, as well as Internet of Things...
Today, IT is not just a cost center. IT is an enabler and driver of business. With the emergence of the hybrid cloud paradigm, IT now has increasingly more capabilities to create new strategic opportunities for a business. Hybrid cloud allows an organization to utilize multi-tenant public clouds, dedicated private clouds, bare metal hosting, and the associated support and services for the right use cases through an on-demand, XaaS model. This model of IT creates tremendous opportunities for busi...
Docker is an excellent platform for organizations interested in running microservices. It offers portability and consistency between development and production environments, quick provisioning times, and a simple way to isolate services. In his session at DevOps Summit at 16th Cloud Expo, Shannon Williams, co-founder of Rancher Labs, will walk through these and other benefits of using Docker to run microservices, and provide an overview of RancherOS, a minimalist distribution of Linux designed...
Business as usual for IT is evolving into a “Make or Buy” decision on a service-by-service conversation with input from the LOBs. How does your organization move forward with cloud? In his general session at 16th Cloud Expo, Paul Maravei, Regional Sales Manager, Hybrid Cloud and Managed Services at Cisco, discusses how Cisco and its partners offer a market-leading portfolio and ecosystem of cloud infrastructure and application services that allow you to uniquely and securely combine cloud busi...
SYS-CON Events announced today that Akana, formerly SOA Software, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Akana’s comprehensive suite of API Management, API Security, Integrated SOA Governance, and Cloud Integration solutions helps businesses accelerate digital transformation by securely extending their reach across multiple channels – mobile, cloud and Internet of Thi...
Businesses are looking to empower employees and departments to do more, go faster, and streamline their processes. For all workers – but mobile workers especially – utilizing the cloud to reconnect documents and improve processes without destructing existing workflows can have a dramatic impact on productivity. In his session at 16th Cloud Expo, Mark Grilli, vice president of Acrobat Solutions marketing at Adobe Systems Incorporated, will outline new ways that the cloud is changing the way peo...
SYS-CON Events announced today that Vitria Technology, Inc. will exhibit at SYS-CON’s @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Vitria will showcase the company’s new IoT Analytics Platform through live demonstrations at booth #330. Vitria’s IoT Analytics Platform, fully integrated and powered by an operational intelligence engine, enables customers to rapidly build and operationalize advanced analytics to deliver timely business outcomes ...