|By Marketwired .||
|January 30, 2013 08:01 AM EST||
SAN FRANCISCO, CA -- (Marketwire) -- 01/30/13 -- Thismoment, an enterprise-class provider of cloud-based software enabling the creation, delivery and measurement of Dynamic Brand Experiences, today announced a 7x year over year monthly recurring revenue growth for 2012. This strong momentum demonstrates that as brand marketers seek to reach and engage customers in any location, at any time, and on any device in a way that is both personal and relevant, Thismoment's Distributed Engagement Channel (DEC) platform is increasingly becoming a central component of their digital marketing strategy.
Introduced in March 2010, DEC is already licensed by more than 100 of the Fortune 500 -- including Coca-Cola, Microsoft, Intel, Target, GM, Maybelline and Sony -- who use it to drive content consumption, sharing, conversation, and conversion easily and simultaneously across Web, mobile, and social media touch points, often on a global basis.
In October of 2012, the company released DEC 4, the newest version of its flagship product. DEC 4 has been the most rapidly adopted release in the company's history, with more than 100 deployments to date, and is delivering unprecedented levels of user engagement as measured by time spent per visit, UGC submissions, and video views.
2012 Performance and Milestones for Thismoment
- Secured $22 Million Series C round of funding led by Trident Capital and Sierra Ventures
- Rapidly growing global presence, including expansion of EMEA office, launch of LATAM region, and acquisition of Bangalore-based technology center
- New hires in leadership team including Stephen Bach (Chief Financial Officer), Shirley Foster (Senior Vice President, Engineering), Leandro Cruz de Paula (Divisional Vice President, Latin America), and Chris McGarry (Vice President, Product Marketing)
- Added dozens of new customers across all categories, including American Family Insurance, Deloitte, IBM, Levi Strauss, and TaylorMade
- Launched several hundred successful brand campaigns in partnership with the world's leading digital agencies, including Digitas, BBDO, VML & Mindshare
- Conducted nationwide premier customer events throughout the New York, Chicago, San Francisco and Los Angeles areas
- Instituted a global corporate visit center at San Francisco headquarters, hosting premier clients and strategic partners from around the world
- Industry-first mobile user-generated content engine (UGC)
- DEC's industry-leading UGC engine added smartphone and tablet support, allowing multimedia uploads directly from mobile browsers
- Facebook Timeline and Twitter card multimedia embeds
- DEC enabled customers to extend their brand experience by embedding trackable multimedia theater modules into Twitter cards and Facebook's timeline, newsfeed and ticker
- Responsive design
- DEC's responsive design tools and adaptive HTML5-based templates now enable customers to easily optimize the user experience for different device form factors
- LinkedIn social publishing integration
- Thismoment became a LinkedIn preferred developer and launched LinkedIn page and group posting and scheduling functionality to DEC. This allows brands using DEC's Community Manager tools to easily publish to Facebook, Twitter, Google+ and LinkedIn simultaneously
- Google+ social publishing integration
- Thismoment became a Google+ preferred developer, integrating similar social posting, scheduling, management and measurement functionality for Google+
- Thismoment created a place for third party developers to leverage a host of APIs, playground, live documentation and sample code to make it easier and faster to build custom brand experiences on Thismoment's platform
User Engagement Highlights
- 6 minutes average time spent per visit across hundreds of DEC-powered channels
- More than 67 million user visits, and 133 million video views
- 1 million+ user generated content (UGC) submissions processed, and more than 9 million views of user-submitted media
- A single DEC-powered live event on Coke TV (coca-cola.tv) generated more than 500,000 simultaneous viewers across 20 countries, with the average view time topping 40 minutes
"2012 was an important year for Thismoment, as we continued to demonstrate that our platform uniquely provides Fortune 500 brands the power, scale, and agility required to effectively engage consumers across an increasingly fragmented digital landscape."
- Vince Broady, Founder and CEO, Thismoment
"We went to Google and said we need something that's more dynamic, flexible and robust, and they were the ones that brought Thismoment to us, and ever since then, we've been very, very pleased. Overall, the net impact has been substantial. We fight above our weight, so we like companies that move at what we call 'Hyundai speed', and this is what's great about Thismoment...we can turn something over to them, and they can turn it around on a dime."
- Jon Budd, Senior Group Manager New Media, Hyundai
"Thismoment's DEC (Distributed Engagement Channel) has allowed our Tomb Raider local communities to be exceptionally responsive, and empowers each of them to utilize the site as an actual asset. I can now not only receive feedback on our implementations immediately, but I can also be much more flexible with my communication strategies. I can then provide our international constituents capabilities they previously did not possess, and empower them to experience the same advantages."
- Karl Stewart, Global Brand Manager, Crystal Dynamics
"The major benefit really is the amount of time that Thismoment saves us from the mechanical aspects of propagating content through social channels. We can now spend that time on developing the creative messaging and also thinking more strategically about how we want to engage with the end user. Everyone we've met at Thismoment has been more than willing to accommodate our needs, and they have a breadth of knowledge that we've not come across very much in the industry of social media. To be perfectly honest with you, there was simply no single vendor who provided the scope of functionality that Thismoment did."
- David Spector, Head of Mobile, TMP
Thismoment delivers a cloud-based enterprise platform for digital experience marketing, called the Distributed Engagement Channel (DEC). In active deployment by hundreds of Fortune 500 brands, DEC is used to create, distribute and measure dynamic brand experiences across multiple sites and devices at global scale. Deployed in more than 43 countries and 60 languages, DEC powers hundreds of brand experiences and channels spanning Facebook, YouTube, Web, tablet, mobile, and digital outdoor for many of the world's biggest brands. To learn more, please visit thismoment.com.
Discussions of cloud computing have evolved in recent years from a focus on specific types of cloud, to a world of hybrid cloud, and to a world dominated by the APIs that make today's multi-cloud environments and hybrid clouds possible. In this Power Panel at 17th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the importance of customers being able to use the specific technologies they need, through environments and ecosystems that expose their APIs to make true ...
Nov. 25, 2015 04:15 PM EST Reads: 468
In recent years, at least 40% of companies using cloud applications have experienced data loss. One of the best prevention against cloud data loss is backing up your cloud data. In his General Session at 17th Cloud Expo, Sam McIntyre, Partner Enablement Specialist at eFolder, presented how organizations can use eFolder Cloudfinder to automate backups of cloud application data. He also demonstrated how easy it is to search and restore cloud application data using Cloudfinder.
Nov. 25, 2015 03:45 PM EST
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York and Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty ...
Nov. 25, 2015 02:45 PM EST Reads: 489
Internet of @ThingsExpo, taking place June 7-9, 2016 at Javits Center, New York City and Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 18th International @CloudExpo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo New York Call for Papers is now open.
Nov. 25, 2015 02:30 PM EST Reads: 498
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical...
Nov. 25, 2015 02:00 PM EST Reads: 347
Growth hacking is common for startups to make unheard-of progress in building their business. Career Hacks can help Geek Girls and those who support them (yes, that's you too, Dad!) to excel in this typically male-dominated world. Get ready to learn the facts: Is there a bias against women in the tech / developer communities? Why are women 50% of the workforce, but hold only 24% of the STEM or IT positions? Some beginnings of what to do about it! In her Day 2 Keynote at 17th Cloud Expo, San...
Nov. 25, 2015 02:00 PM EST Reads: 502
As organizations shift towards IT-as-a-service models, the need for managing & protecting data residing across physical, virtual, and now cloud environments grows with it. CommVault can ensure protection & E-Discovery of your data - whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise.
Nov. 25, 2015 01:45 PM EST
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Nov. 25, 2015 01:30 PM EST Reads: 460
In his General Session at DevOps Summit, Asaf Yigal, Co-Founder & VP of Product at Logz.io, explored the value of Kibana 4 for log analysis and provided a hands-on tutorial on how to set up Kibana 4 and get the most out of Apache log files. He examined three use cases: IT operations, business intelligence, and security and compliance. Asaf Yigal is co-founder and VP of Product at log analytics software company Logz.io. In the past, he was co-founder of social-trading platform Currensee, which...
Nov. 25, 2015 12:45 PM EST Reads: 109
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi’s VP Business Development and Engineering, explored the IoT cloud-based platform technologies driving t...
Nov. 25, 2015 12:00 PM EST Reads: 360
There are over 120 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content. Join @ThingsExpo conference chair Roger Strukhoff (@IoT2040), June 7-9, 2016 in New York City, for three days of intense 'Internet of Things' discussion and focus, including Big Data's indespensable role in IoT, Smart Grids and Industrial Internet of Things, Wearables and Consumer IoT, as well as (new) IoT's use in Vertical Markets.
Nov. 25, 2015 12:00 PM EST Reads: 515
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data...
Nov. 25, 2015 10:00 AM EST Reads: 427
We all know that data growth is exploding and storage budgets are shrinking. Instead of showing you charts on about how much data there is, in his General Session at 17th Cloud Expo, Scott Cleland, Senior Director of Product Marketing at HGST, showed how to capture all of your data in one place. After you have your data under control, you can then analyze it in one place, saving time and resources.
Nov. 25, 2015 09:45 AM EST Reads: 113
SYS-CON Events announced today that Alert Logic, Inc., the leading provider of Security-as-a-Service solutions for the cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Alert Logic, Inc., provides Security-as-a-Service for on-premises, cloud, and hybrid infrastructures, delivering deep security insight and continuous protection for customers at a lower cost than traditional security solutions. Ful...
Nov. 25, 2015 09:30 AM EST Reads: 266
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Nov. 25, 2015 09:00 AM EST Reads: 264
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningf...
Nov. 25, 2015 08:15 AM EST Reads: 348
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Su...
Nov. 25, 2015 07:45 AM EST Reads: 343
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
Nov. 25, 2015 07:30 AM EST Reads: 250
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
Nov. 25, 2015 07:15 AM EST Reads: 165
The Internet of Everything is re-shaping technology trends–moving away from “request/response” architecture to an “always-on” Streaming Web where data is in constant motion and secure, reliable communication is an absolute necessity. As more and more THINGS go online, the challenges that developers will need to address will only increase exponentially. In his session at @ThingsExpo, Todd Greene, Founder & CEO of PubNub, exploreed the current state of IoT connectivity and review key trends and t...
Nov. 25, 2015 05:45 AM EST Reads: 377