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Datalliance Continues Strong Growth in 2012

Leading Provider of SaaS Vendor Managed Inventory (VMI) Platform Services Grows Customer Base in Consumer, Industrial and Healthcare Markets and Strengthens Foundation for Growth in Europe

CINCINNATI, OH -- (Marketwire) -- 01/31/13 -- Datalliance today announced key growth metrics for 2012. The company realized a nearly 20% increase in revenue, the eighth consecutive year of steady annual growth. Increased revenue came from expanded and new customer subscriptions for the Datalliance Vendor Managed Inventory (VMI) platform and associated services. New customers were added and existing customer programs were substantially expanded in consumer goods, electrical, plumbing, power transmission, automotive parts, pharmaceutical and medical device markets.

As the world's largest independent Vendor Managed Inventory platform and service provider, Datalliance VMI saw increases in all key volume statistics and now manages over 13,000 locations, 17M+ SKUs, and $14B in annual sales. Datalliance also continued to develop new VMI innovations through delivery of multiple new releases of its Software-as-a-Service (SaaS) VMI platform.

In addition, Datalliance made substantial progress in building the company's foundation for expansion into Europe, including the opening of a European Headquarters office in Brussels, Belgium; the addition of multi-lingual service delivery specialists and internationalization enhancements to the Datalliance VMI user interface. Datalliance is already being used by manufacturers to provide VMI services for both industrial and consumer products in 49 locations and 15 countries within Europe. Overall, Datalliance is being used by manufacturers to manage thousands of inventory locations in 41 countries world-wide, including hundreds of locations in South America, Asia, and Australia in addition to North America and Europe.

"We were pleased to see growth in all dimensions of our business in 2012," commented Carl Hall, Datalliance CEO and President. "Many of our existing customers are expanding their programs to include new trading partners. Several of our new customers are transitioning their existing VMI programs from legacy systems to our Datalliance VMI platform, while others are launching VMI programs for the first time. In some cases, we are working with companies that are pioneering the use of VMI within their industry. This is exciting as it means more companies in more industries are gaining the benefits of VMI. It also opens up new markets and opportunities for Datalliance."

About Datalliance
Datalliance is a leading provider of collaborative commerce services, and the world's largest independent VMI service provider. Delivered via the Internet using the 'Software as a Service' (SaaS) model, Datalliance solutions make it easy for suppliers and their customers to establish sales and inventory management relationships that fully align business objectives, improve collaboration, and streamline supply chain operations. Datalliance manages billions of dollars in orders, millions of SKUs, and thousands of locations for leading Fortune 1000 companies in a number of industries. For more information about Datalliance, visit www.datalliance.com.

Contact:
Brian Lindner
Datalliance
513-791-7272

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