Welcome!

Cloud Expo Authors: Elizabeth White, Jeremy Geelan, Wiqar Chaudry, Kevin Nikkhoo, Alex Henthorn-Iwane

News Feed Item

Kii Launches Kii Analytics, Premium, Customizable In-App Analytics Platform for Mobile Application Developers

Kii Also Announces General Availability of Kii Cloud, the First Comprehensive Solution for Helping Developers Grow Applications Into Global Businesses

SAN MATEO, CA -- (Marketwire) -- 02/06/13 -- Kii Corporation today announced the launch of Kii Analytics, the only fully customizable in-app analytics solution to give developers the ability to define their own app metrics. Now, developers can dynamically track the in-app user behavior they care about most, in terms specific to each application, gaining insights far beyond generic, vanity numbers such as mere installs and activations. For the many app developers in need of a responsive, flexible solution for tracking unique user behaviors, Kii Analytics enable them to quickly iterate and improve retention and engagement, better maximize conversion and monetization, and turn their mobile applications into successful businesses.

Kii is also announcing the general availability of Kii Cloud. The services are available separately, but when used in tandem, offer the added ability to instantly run new custom metrics without having to update the app or instrument additional code. The combination of flexible analytics and an infinitely scalable cloud backend allows developers to deploy apps and manage users and data immediately, while improving overall app functionality and monetization more efficiently than any other end-to-end solution on the market.

Kii Analytics features:

  • Define your own metrics: Complete customizable tracking of unique in-app user behavior accessible through a web interface.
  • Track unexpected, emergent user behavior: Once deployed on Kii Cloud, developers can track user behavior across time -- including activity the developers didn't anticipate during launch or update.
  • Create multiple dimensions per metric: Slice and dice data in endless combinations.
  • Aggregate data in multiple ways: Including count, sum, average and more.
  • Developer Dashboard: The Kii developer portal allows developers to visualize metrics, drill down into different dimensions, filter, etc, and is fully customizable.
  • Pull app data metrics through APIs: Retrieve app metric results thru APIs in order to change behavior based on how a metric is doing.
  • Analyze from anywhere: Analyze app data directly and instantaneously from Kii Cloud without having to insert any SDK or write any code.
  • Enhance current analytics: Run Kii alongside other available analytics offerings and decide which provides the most useful data for you.

"No other analytics offering is as flexible or insightful as Kii Analytics," said Masanari Arai, CEO and co-founder of Kii Corporation. "There is a huge divide between the metrics app developers really want to track and what other current solutions are able to offer. Kii Analytics puts the app developer squarely in control -- allowing the developer to define and track metrics that make sense to them -- in the terms that make sense to them."

"We needed deep visibility into usage of our app that goes well beyond the retention and conversion metrics that some app analytics solutions seem to offer," said Goeun Kim, CEO of HUGG, an app for romantic couples and Kii Analytics beta developer. "We needed visibility into usage patterns of various parts of our application -- like number of messages exchanged by couples, and types of offers liked, sliced further by details such as age, location, relationship strength and more. Kii Analytics gave us control over the definition of metrics that we wanted to track. Plus, we could define and track these metrics on data in the cloud, without having to keep updating our app."

Kii technology is proven to be highly scalable and reliable, but app developers also benefit by partnering with a company with the size and scale of Kii. An established, profitable company with its own Venture Capital fund (Kii Capital), Kii also provides mobile app developers access to a distribution network of Asian mobile operators and OEMs (Kii Partners). The fusion of technology, financial backing and distribution partners creates a one-stop business accelerator for participating mobile developers.

For more information on Kii Corporation, please visit www.kii.com or Kii's Developer Portal at http://developer.kii.com. Follow the company on Twitter at @KiiCorp and on Facebook at facebook.com/kiicorp.

About Kii Corporation

Kii Corporation was formed in July 2010 as the result of the merger of Servo Software and Synclore Corporation, leaders in the mobile data synchronization and backup space. The company's core offering, Kii Platform, is a unique combination of cloud technology, distribution services and an early stage investment fund designed to help mobile app developers monetize and grow their business. Kii is headquartered in Tokyo, Japan with offices in San Mateo, California, Hong Kong, and Shenzhen, China and today employs more than 100 engineers and business professionals around the world.

All brand names and product names are trademarks or registered trademarks of their respective companies.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Yuan Weigel
Email Contact

More Stories By Marketwire .

Copyright © 2009 Marketwire. All rights reserved. All the news releases provided by Market Wire are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Cloud Expo Breaking News
SYS-CON Events announced today that Zyrion Inc., the leading provider of Cloud and IT Monitoring software solutions, has been named “Entrance Carpet Sponsor” of SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. Zyrion is the leading provider of integrated Cloud and Network monitoring software for distributed and complex datacenter environments, and offers the most scalable monitoring platform in the industry. Zyr...
The world’s first vendor neutral marketplace for IaaS (Infrastructure as a Service) cloud computing is being built. This marketplace fills the current gap in the value chain by offering standardized products and by addressing the needs of providers and consumers of cloud computing resources. Zimory is the technical partner for the settlement process of this project. In his session at 12th Cloud Expo | Cloud Expo New York [June 10-13, 2013], Zimory CEO Rüdiger Baumann session will introduce th...
Backup, Recovery, and Archiving (BURA) are critical elements for IT to address. BURA solutions need to address a broad spectrum of needs including data protection, regulatory compliance, and business continuity. Today's cloud based solutions can enable customers to procure and consume BURA as a service supported by EMC's latest technologies. At the end of Rich Place's session at 12th Cloud Expo | Cloud Expo New York [June 10-13, 2013], you will be able to: 1. Gain a full understanding of Backup,...
At pennies per virtual machine-hour, the economics of cloud computing are both compelling and daunting to replicate. Whether you are building your own cloud infrastructure, building a public cloud or choosing a cloud service, there are key strategy and technology decisions that make the difference between success and failure. This session will share industry best practices for deploying cloud infrastructure that maximize the benefits of cloud economics, agility and interoperability. Learn how...
Need to scale your data tier? The foundation of every application is the database layer, and today application architects have more choices than ever. With these choices come new questions: Which database technology is best for your application? How can your application take advantage of Big Data technology? Can you run your relational database at Big Data scale? What does it take to implement a comprehensive data infrastructure, including your core database, incorporating SQL, No SQL and Big Da...
Cloud enables SMBs to access new, scalable resources – previously only available to enterprises – in flexible and cost-effective ways. McKinsey’s SMB Cloud Report projects the public cloud market to reach $40-$50 billion by 2015, with SMBs comprising 65% of public cloud spending in 2015. But selling cloud to SMBs raises the questions of who, what and how. In this session Manjula Talreja, VP of Cisco’s Global Cloud Business Development Team, will discuss the importance of knowing who SMB...
The economics of business are radically changing due to the way in which software and services are being delivered thanks to cloud computing. In his session at 12th Cloud Expo | Cloud Expo New York [10-13 June, 2013], Mike Kavis will cover six reasons for the disruption.
Our more interconnected planet is accelerating the adoption and convergence of next-generation architectures, in the form of cloud, mobile and instrumented physical assets. Organizations that can effectively balance optimization and innovation, will be in a position to leverage new systems of engagement, out maneuver their peers and achieve desired outcomes. In the Opening Keynote at 12th Cloud Expo | Cloud Expo New York, IBM GM & Next Generation Platform CTO Dr Danny Sabbah will detail the crit...
The massive computing and storage resources that are needed to support big data applications make cloud environments an ideal fit. In Nati Shalom's upcoming session at 12th Cloud Expo | Cloud Expo New York [June 10-13, 2013], you'll learn how to build your big data "database on-demand" using MongoDB, Cassandra, Solr, MySQL, or any other big data solution, as well as manage your big data application using a new open source framework called “Cloudify.” All this, on top of the OpenStack cloud.
SYS-CON Events announced today that MetraTech Corp., the leading provider of agreements-based billing™, commerce and compensation solutions, has been named “Bronze Sponsor” of SYS-CON's 12th International Cloud Expo, which will take place on June 10–13, 2013, at the Javits Center in New York City, New York. MetraTech Corp. is the leading provider of commerce, billing and compensation solutions enabling customers to monetize relationships with customers, partners, and suppliers. Its unique Agree...