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Mobile Commerce News Weekly – Week of March 10, 2013

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility News Weekly
Also read Kevin Benedict’s What’s New in HTML5
Also read M2M News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly
Also read SMAC News Weekly

While not many Europeans scan QR and 2D bar codes, the consumers who do scan are three times more likely to research products for purchase on mobile devices than the average mobile population, according to a new report from Forrester Research Inc. Read Original Content

Dunkin Donuts is aiming to make purchasing faster and easier for its iPhone and iPod Touch app users by integrating the app with Apple Inc.’s Passbook mobile wallet. Read Original Content

E-retailing firm HomeShop18 pegs mobile commerce to contribute more than 25 percent of the total traffic in e-commerce by 2015. Read Original Content

Webalo offers easy, fast, affordable enterprise mobility technology that can give employees productivity-enhancing, individualized mobile access to the enterprise data and tasks they rely on 100x faster than traditional mobile application development and at a fraction of the cost.  This newsletter is sponsored in part by Webalo.

Wal-Mart is expanding the use of the “Scan & Go” feature for its iPhone app to 40 stores in the Denver area. It has been testing the mobile commerce technology in stores in Northwest Arkansas, Atlanta, San Jose, CA, and Portland, OR, a Wal-Mart spokeswoman tells Internet Retailer. Read Original Content

MasterCard is taking another step in its plans to dominate the mobile commerce market. The company has launched its new MasterPass service, which allows consumers to use any payment card or mobile device to conduct mobile commerce. Read Original Content
TechNavio's analysts forecast the mobile commerce market in India will at an annual rate of 71.06 percent over the period 2012-2016. One of the key factors contributing to this market growth is the growth in mobile subscriptions. The mobile commerce market in India has also been witnessing government and regulatory support. However, the data security concerns of end-users could pose a challenge to the growth of this market. Read Original Content

Mobile commerce expert Sammy Tuffaha has called for the telecommunications companies in the MENA region to join efforts to develop the mobile payment industry, which would provide an integrated commerce interface allowing mobile phone users to pay bills, make purchases, and complete financial transactions via their mobile phones. Read Original Content

eBay has revised its global m-commerce forecast, predicting it will generate in excess of $20 billion in mobile sales volume in 2013. Read Original Content

A new report from Juniper Research finds a growing user acceptance of “push” mobile banking and a sharp rise in tablet adoption will drive users of transactional tablet banking services to almost 200 million in 2017. This will represent approximately 19 percent of total mobile banking customers in 2017. Read Original Content

Research service Heavy Reading Mobile Networks Insider is making a bold prediction for mobile payments, forecasting they will account for $1 trillion in global transactions by 2015. Read Original Content

U.S. Bank is officially rolling out mobile bill payment to its customers. Using Mitek's Mobile Photo BillPay, customers can set up bill payments by taking a picture of their bills with their camera-enabled smartphone or tablet. Read Original Content

Pitney Bowes has announced the launch of pbSmart Mobile across Europe. The product, which allows a business to build a mobile website quickly and easily, is designed to meet the rise in m-commerce. Gartner forecasts the worldwide mobile payment market is expected to have 448 million users and $617 billion in transaction value by 2016. Read Original Content

Mobile ad network, InMobi, conducted a survey of 15,000 mobile users and found half were using a mobile device as their main, or exclusive, means of getting online. Read Original Content

By the end 2013 tablets will account for 20 percent of Google’s paid search ad clicks in the U.S., up from six percent in January 2012 according to research by Marin Software, a San Francisco-based company that helps large advertisers manage their online advertising. Read Original Content

Research firm Gartner reportedly projects revenue from mobile advertising is expected to grow to $11.4 billion worldwide in 2013, an increase from $9.6 billion in 2012. Read Original Content

Recent Articles by Kevin Benedict

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5 Tips to Minimize the Impact of Rising Fuel Costs in Field Service
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Don't Get SMACked - How Social, Mobile, Analytics and Cloud are Reshaping the Enterprise
The Long Tail of Enterprise Mobility
Making BYOD Work for Your Organization
Mobility Innovations for the Next Generation Utility
On The Road to Agile Mobile Business Applications

*************************************************************
Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
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Read the whitepaper on mobile, social, analytics and cloud strategies Don't Get SMACked
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Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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More Stories By Kevin Benedict

Kevin Benedict is the Senior Analyst for Digital Transformation at Cognizant, a writer, speaker and SAP Mentor Alumnus. Follow him on Twitter @krbenedict. He is a popular speaker around the world on the topic of digital transformation and enterprise mobility. He maintains a busy schedule researching, writing and speaking at events in North America, Asia and Europe. He has over 25 years of experience working in the enterprise IT solutions industry.

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