Welcome!

@CloudExpo Authors: Liz McMillan, Elizabeth White, Pat Romanski, Dalibor Siroky, Vaibhaw Pandey

Related Topics: @CloudExpo, Java IoT, Microservices Expo, Containers Expo Blog, @DXWorldExpo, SDN Journal

@CloudExpo: Article

Unify Cloud, Big Data and Enterprise Data with Ease

Make Better Business Decisions using More Data

While Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS), and Infrastructure-as-a-Service (IaaS) offer applications and resources at an attractive, pay-as-you-go price, they also create silos of data that are difficult to access by your analytics and BI solutions.

Likewise, Big Data offers new storage techniques, processing capabilities and analytic opportunities.  But traditional analytics and BI solutions are typically built assuming relational, SQL-based sources. These often struggle when trying to deliver value from these new No-SQL sources.

Cloud and Big Data Silos Add Value to Analytics and BI
Analytics and BI opportunities today are abundant and can significantly add value to a business. According to the Professors Andrew McAfee and Erik Brynjolfsson of MIT:

"Companies that inject big data and analytics into their operations show productivity rates and profitability that are 5% to 6% higher than those of their peers."

Data is the critical success factor.  Because without data, there can be no analysis. The more data the better, including data sourced from the cloud, Big Data and existing enterprise data warehouses.

The Data Integration Bottleneck
Providing analytics and BI solutions with the data these require has always been difficult, with data integration long considered the biggest bottleneck in any analytics or BI project.

For the past two decades, the solution has been to consolidate the data into a data warehouse, and provide users with tools to analyze and report on this consolidated data.  However, data integration based on these traditional replication and consolidation approaches have numerous moving parts that must be synchronized.  Doing these properly slows solution delivery.

The Data Warehousing Institute confirms this lack of agility. Their recent study stated the average time needed to add a new data source to an existing BI application was 8.4 weeks in 2009, 7.4 weeks in 2010, and 7.8 weeks in 2011. And 33% of the organizations needed more than 3 months to add a new data source.

Cloud Data Integration is Especially Challenging
Besides being slow to develop, traditional consolidation ETL approaches don't work well with cloud data because you don't want to physically move large datasets over the internet.  Further, the cloud requires specialized integration techniques, beyond many ETL products today.

For example, when you integrate data from a SaaS provider such as Salesforce.com with an on-premise customer data warehouse, you will need:

  • deep knowledge of Salesforce's APIs
  • a common semantic definition that rationalizes terms and  structures
  • the ability to query data through a firewall across the Web
  • on-demand, rather than batch mode, integration operations.

How to Simplify Cloud and Big Data Integration
To provide the data that analytics and BI applications require, data virtualization products such as the Composite Data Virtualization Platform allow enterprises to flexibly integrate cloud, Big Data and enterprise data warehouses.

Key cloud and Big Data integration capabilities include:

  • Rapid, Standard-based Development - Data virtualization supports a wide range of cloud based and Big Data sources via industry-standard APIs that simplify and speed new development.
  • Internet-friendly Data Services - Data integration services authored and run by data virtualization platforms are perfectly suited to operate across the Internet.
  • Lowest Cost Approach - Because data virtualization accesses, federates, abstracts and delivers queried data on demand, no additional cloud-based or big data storage is needed.
  • Safe and Secure - Further, data virtualization's support of multiple security models ensures proper authentication, authorization and encryption both on-premise and in the cloud.
  • Rich Source Data Adapters - Data virtualization easily integrates with popular SaaS applications such as salesforce.com, IaaS cloud-hosted applications such as SAP and Oracle E-Business, as well as popular Big Data types such as Hadoop, often using Hive to translate HDFS files to more analytic and BI friendly SQL formats.

Data Virtualization also Brings Agility to Analytics and BI
According to Data Virtualization: Going Beyond Traditional Data Integration to Achieve Business Agility, data virtualization significantly accelerates data integration agility. Key to this success is data virtualization's

  • more streamlined data integration approach
  • more iterative development process
  • more adaptable change management process

Using data virtualization as a complement to existing data integration approaches, the ten organizations profiled in the book, many who were integrating cloud and Big Data, cut analytics and BI project times in half or more.

This agility allowed the same teams to double their number of analytics and BI projects, significantly accelerating business benefits.

Make Your CIO Happy
CIOs understand the importance of analytics and BI. According to a 2012 survey of 2300 CIOs by Gartner, analytics and BI are their number one technology priority.

Analytics and BI can make bigger business impact when they can access more data. With data in the cloud and Big Data silos, accessing and integrating these new sources can be a challenge for enterprises used to a traditional enterprise data warehouse centric data integration approach.

Data virtualization enables integration of cloud, Big Data and enterprise data warehouse sources with ease and agility.

So make your CIO happy and give data virtualization a try. You'll both be glad you did.

More Stories By Robert Eve

Robert Eve is the EVP of Marketing at Composite Software, the data virtualization gold standard and co-author of Data Virtualization: Going Beyond Traditional Data Integration to Achieve Business Agility. Bob's experience includes executive level roles at leading enterprise software companies such as Mercury Interactive, PeopleSoft, and Oracle. Bob holds a Masters of Science from the Massachusetts Institute of Technology and a Bachelor of Science from the University of California at Berkeley.

@CloudExpo Stories
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
"Codigm is based on the cloud and we are here to explore marketing opportunities in America. Our mission is to make an ecosystem of the SW environment that anyone can understand, learn, teach, and develop the SW on the cloud," explained Sung Tae Ryu, CEO of Codigm, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"We're developing a software that is based on the cloud environment and we are providing those services to corporations and the general public," explained Seungmin Kim, CEO/CTO of SM Systems Inc., in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"We're focused on how to get some of the attributes that you would expect from an Amazon, Azure, Google, and doing that on-prem. We believe today that you can actually get those types of things done with certain architectures available in the market today," explained Steve Conner, VP of Sales at Cloudistics, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Enterprises are moving to the cloud faster than most of us in security expected. CIOs are going from 0 to 100 in cloud adoption and leaving security teams in the dust. Once cloud is part of an enterprise stack, it’s unclear who has responsibility for the protection of applications, services, and data. When cloud breaches occur, whether active compromise or a publicly accessible database, the blame must fall on both service providers and users. In his session at 21st Cloud Expo, Ben Johnson, C...
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
"The reason Tier 1 companies are coming to us is we're able to narrow the gap where custom applications need to be built. They provide a lot of services, like IBM has Watson, and they provide a lot of hardware but how do you bring it all together? Bringing it all together they have to build custom applications and that's the niche that we are able to help them with," explained Peter Jung, Product Leader at Pulzze Systems Inc., in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2,...
While some developers care passionately about how data centers and clouds are architected, for most, it is only the end result that matters. To the majority of companies, technology exists to solve a business problem, and only delivers value when it is solving that problem. 2017 brings the mainstream adoption of containers for production workloads. In his session at 21st Cloud Expo, Ben McCormack, VP of Operations at Evernote, discussed how data centers of the future will be managed, how the p...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Data scientists must access high-performance computing resources across a wide-area network. To achieve cloud-based HPC visualization, researchers must transfer datasets and visualization results efficiently. HPC clusters now compute GPU-accelerated visualization in the cloud cluster. To efficiently display results remotely, a high-performance, low-latency protocol transfers the display from the cluster to a remote desktop. Further, tools to easily mount remote datasets and efficiently transfer...
High-velocity engineering teams are applying not only continuous delivery processes, but also lessons in experimentation from established leaders like Amazon, Netflix, and Facebook. These companies have made experimentation a foundation for their release processes, allowing them to try out major feature releases and redesigns within smaller groups before making them broadly available. In his session at 21st Cloud Expo, Brian Lucas, Senior Staff Engineer at Optimizely, discussed how by using ne...
"We work around really protecting the confidentiality of information, and by doing so we've developed implementations of encryption through a patented process that is known as superencipherment," explained Richard Blech, CEO of Secure Channels Inc., in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Evatronix will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Evatronix SA offers comprehensive solutions in the design and implementation of electronic systems, in CAD / CAM deployment, and also is a designer and manufacturer of advanced 3D scanners for professional applications.
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, provided a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to oper...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...