Welcome!

@CloudExpo Authors: Elizabeth White, Liz McMillan, Stefan Dietrich, Cynthia Dunlop, Jamie Maidson

Blog Feed Post

EMC announces XtremIO General Availability (Part I)

EMC announces XtremIO General Availability (Part I)

By Greg Schulz

Storage I/O trends

EMC announces XtremIO flash SSD General Availability

EMC announced today the general availability (GA) if the all flash Solid State Device (SSD) XtremIO that they acquired a little over a year ago. Earlier this year EMC announced directed availability (DA) of the EMC version of XtremIO as part of other SSD hardware and software updates (here and here). The XtremIO GA announcement also follows that of the VNX2 or MCx released in September of this year that also has flash SSD enhancements along with doing more with available resources.

EMC XtremIO flash SSD boosting storage I/O performance

As an industry trend, the question is not if SSD is in your future, rather where, when, how much, what to use along with coexistence to complement Hard Disk Drive (HDD) based solutions in some environments. This also means that SSD is like real estate where location matters, not to mention having different types of technologies, packaging, solutions to meet various needs (and price points). This all ties back to the best server and storage I/O or IOP is the one that you do know have to do, the second best is the one with the least impact and best application benefit.

From industry adoption to customer deployment

EMC has evolved the XtremIO platform from a pre-acquisition solution to an first EMC version that was offered to an early set of customers e.g. DA.

I suspect that the DA was as much a focus on getting early customer feedback, addressing immediate needs or opportunities as wells as getting the EMC sales and marketing teams messaging, marching orders aligned and deployed. The latter would be rather important to decrease or avoid the temptation to cannibalize existing product sales with the shiny new technology (SNT). Likewise, it would be important for EMC to not create isolated pockets or fenced off products as some other vendors often do.

EMC XtremIO X-Brick
25 SSD drive X-Brick

What is being announced?

  • General availability vs. directed or limited availability
  • Version 2.2 of the XIOS platform software
  • Integrating with EMC support and service tools

Let us get back go this announcement and XtremIO of which EMC has indicated that they have several customers who have now done either $1M or $5M USD deals. EMC has claimed over 1.5 PBytes have been booked and deployed, or with data footprint reduction (DFR) including dedupe over 10PB effective capacity. Note that for those who are focused on dedupe or DFR reduction ratios 10:1.5 may not be as impressive as seen with some backup solutions, however keep in mind that this is for primary high performance storage vs. secondary or tertiary storage devices.

As part of this announcement, EMC has also release V2.2 of the XtremIO platform software (XIOS). Hence a normal new product should start with a version 1.0 at launch, however as explained this is both a new version of the technology as well as the initial GA by EMC.

Also as part of this announcement, EMC is making available XtremIO 10TB X-Bricks with 25 eMLC SSD drives each, along with dual controllers (storage processors). EMC has indicated that it will make available a 20TB X-Brick using larger capacity SSD drives in January 2014. Note that the same type of SSD drives must be used in the systems. Currently there can be up to four X-Bricks per XtremIO cluster or instance that are interconnected using a dedicated InfiniBand Fabric. Application servers access the XtremIO X-Bricks using standard Fibre Channel or Ethernet and IP based iSCSI. In addition to the hardware platform items, the XtremIO platform software (XIOS) includes built-in on the fly data footprint reduction (DFR) using global dedupe during data ingestion and placement. Other features include thin provisioning, VMware VAII, data protection and self-balancing data placement.

Storage I/O trends

Who or what applications are XtremIO being positioned for?

Some of XtremIO industry sectors include:

  • Financial and insurance services
  • Medical, healthcare and life sciences
  • Manufacturing, retail and warehouse management
  • Government and defense
  • Media and entertainment
Application and workload focus:

  • VDI including replacing linked clones with ability to do full clone without overhead
  • Server virtualization where aggregation causes aggravation with many mixed IOPs
  • Database for reducing latency, boosting IOPs as well as improving software license costs.

Databases such as IBM DB2, Oracle RAC, Microsoft SQLserver and MySQL among others have traditionally for decades been a prime opportunity for SSD (DRAM and flash). This also includes newer NoSQL or key value stores and meta data repositories for object such as Mongo, Hbase, Cassandra, Riak among others. Typical focus includes placing entire instances, or specific files and objects such as indices, journals and redo logs, import/export temp or scratch space, message queries and high activity tables among others.

What about overlap with other EMC products?

If you simply looked at the above list of sectors (among others) or applications, you could easily come to a conclusion that there is or would be overlap. Granted in some environments there will be which means XtremIO (or other vendors solutions) may be the primary storage solution. On the other hand since everything is not the same in most data centers or information factories, there will be a mix of storage systems handling various tasks. This is where EMC will need to be careful learning what they did during DA on where to place XtremIO and how to positing to complement when and where needed other solutions, or as applicable being a replacement.

XtremIO Announcement Summary

  • All flash SSD storage solution with iSCSI and Fibre Channel server attachment
  • Scale out and scale up performance while keeping latency low and deterministic
  • Enhanced flash duty cycle (wear leveling) to increase program / erase (P/E) cycles durability
  • Can complement other storage systems, arrays or appliances or function as a standalone
  • Coexists and complements host side caching hardware and software
  • Inline always on data footprint reduction (DFR) including dedupe (global dedupe without performance compromise), space saving snapshots and copies along with thin provisioning

Storage I/O trends

Some General Comment and Perspectives

Overall, XtremIO gives EMC and their customers, partners and prospects a new technology to use and add to their toolbox for addressing various challenges. SSD is in your future, when, where, with what and how are questions not to mention how much. After all, a bit of flash SSD in the right location used effectively can have a large impact. On the other hand, a lot of flash SSD in the wrong place or not used effectively will cost you lots of cash. Key for EMC and their partners will be to articulate clearly, where XtremIO fits vs. other solutions without adding complexity.

Checkout part II of this series to learn more about XtremIO including what it is, how it works, competition and added perspectives.

Ok, nuff said (for now).

Cheers
Gs

Greg Schulz - Author Cloud and Virtual Data Storage Networking (CRC Press), The Green and Virtual Data Center (CRC Press) and Resilient Storage Networks (Elsevier)

All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2013 StorageIO All Rights Reserved

Read the original blog entry...

More Stories By Greg Schulz

Greg Schulz is founder of the Server and StorageIO (StorageIO) Group, an IT industry analyst and consultancy firm. Greg has worked with various server operating systems along with storage and networking software tools, hardware and services. Greg has worked as a programmer, systems administrator, disaster recovery consultant, and storage and capacity planner for various IT organizations. He has worked for various vendors before joining an industry analyst firm and later forming StorageIO.

In addition to his analyst and consulting research duties, Schulz has published over a thousand articles, tips, reports and white papers and is a sought after popular speaker at events around the world. Greg is also author of the books Resilient Storage Network (Elsevier) and The Green and Virtual Data Center (CRC). His blog is at www.storageioblog.com and he can also be found on twitter @storageio.

@CloudExpo Stories
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
SYS-CON Events announced today that Tintri Inc., a leading producer of VM-aware storage (VAS) for virtualization and cloud environments, will exhibit at the 18th International CloudExpo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Enterprise networks are complex. Moreover, they were designed and deployed to meet a specific set of business requirements at a specific point in time. But, the adoption of cloud services, new business applications and intensifying security policies, among other factors, require IT organizations to continuously deploy configuration changes. Therefore, enterprises are looking for better ways to automate the management of their networks while still leveraging existing capabilities, optimizing perf...
SYS-CON Events announced today that Alert Logic, Inc., the leading provider of Security-as-a-Service solutions for the cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Alert Logic, Inc., provides Security-as-a-Service for on-premises, cloud, and hybrid infrastructures, delivering deep security insight and continuous protection for customers at a lower cost than traditional security solutions. Ful...
In his session at 18th Cloud Expo, Bruce Swann, Senior Product Marketing Manager at Adobe, will discuss how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects). Bruce Swann has more than 15 years of experience working with digital marketing disciplines like web analytics, social med...
SYS-CON Events announced today Object Management Group® has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that EastBanc Technologies will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. EastBanc Technologies has been working at the frontier of technology since 1999. Today, the firm provides full-lifecycle software development delivering flexible technology solutions that seamlessly integrate with existing systems – whether on premise or cloud. EastBanc Technologies partners with p...
SYS-CON Events announced today that AppNeta, the leader in performance insight for business-critical web applications, will exhibit and present at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. AppNeta is the only application performance monitoring (APM) company to provide solutions for all applications – applications you develop internally, business-critical SaaS applications you use and the networks that deli...
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, will explore the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences betwee...
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
As machines are increasingly connected to the internet, it’s becoming easier to discover the numerous ways Industrial IoT (IIoT) is helping to shape the business world. This is exactly why we have decided to take a closer look at this pervasive movement and to examine the desire to connect more things! Now if you need a refresher on IIoT and how it is changing the world, take a moment and listen to Greg Gorbach with ARC Advisory Group. Gorbach believes, "IIoT will significantly change the worl...
SYS-CON Events announced today the Docker Meets Kubernetes – Intro into the Kubernetes World, being held June 9, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Register for 'Docker Meets Kubernetes Workshop' Here! This workshop led by Sebastian Scheele, co-founder of Loodse, introduces participants to Kubernetes (container orchestration). Through a combination of instructor-led presentations, demonstrations, and hands-on labs, participants learn ...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discuss how businesses can gain an edge over competitors by empowering consumers to take control through IoT. We'll cite examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He'll also highlight how IoT can revitalize and restore outdated business models, making them profitable...
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
In his session at 18th Cloud Expo, Andrew Cole, Director of Solutions Engineering at Peak 10, will discuss how the newest technology advances are reducing the cost and complexity of traditional business continuity and disaster recovery solutions. Attendees will: Learn why having a full disaster recovery strategy is more important now than ever before Explore the key drivers of a successful disaster recovery solution Achieve measurable operational and business value from a disaster recovery ...
The cloud era has reached the stage where it is no longer a question of whether a company should migrate, but when. Enterprises have embraced the outsourcing of where their various applications are stored and who manages them, saving significant investment along the way. Plus, the cloud has become a defining competitive edge. Companies that fail to successfully adapt risk failure. The media, of course, continues to extol the virtues of the cloud, including how easy it is to get there. Migrating...
SYS-CON Events announced today that Hanu Software will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Leveraging best-in-class people, processes, and technologies, Hanu provides high-quality, high-value software development and business process outsourcing services to independent software vendors (ISVs) and enterprises.
As organizations shift towards IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. Commvault can ensure protection, access and E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his general session at 18th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Part...
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...