Welcome!

Cloud Expo Authors: Avi Rosenthal, Kevin Jackson, John Wetherill, Elizabeth White, Carmen Gonzalez

Related Topics: Cloud Expo, Java, SOA & WOA, Virtualization, Big Data Journal, SDN Journal, OpenStack Journal

Cloud Expo: Article

ZapThink’s 2013 Retrospective and Predictions for 2014

Jason Bloomberg's Final ZapFlash

At last, the moment has arrived: the thirteenth and final installment of ZapThink’s annual retrospective and predictions written by one of ZapThink’s original members. ZapThink will live on as a division of Dovel Technologies, and I will continue my thought leadership at an as yet unselected opportunity, so in a year’s time, you may see the fourteenth installment of this annual tradition. But for today, let’s score ourselves one last time on last year’s predictions and make three new ones for 2014.

2012’s Predictions for 2013

Cloudwashing reaches a level of desperation. We predicted increasing levels of obfuscation relating to vendors’ supposed Cloud offerings, as well as condemnations of Public Clouds and a few vendor flameouts. We’ll give ourselves a full point on this one. Yes, there’s no question that the vendors and service providers in the Cloud marketplace have made great strides in putting together real offerings that actually work. But the fact remains that there is more smoke and mirrors than ever. Furthermore, the stories of turmoil at key vendors have colored the Cloud marketplace, as the likes of VMware, Dell, and Oracle continue to reorganize internally and revamp marketing externally to grasp the brass ring as the carousel goes around ever faster. And as for vendor flameouts? One word: Nirvanix.

Next generation SOA begins to coalesce. As organizations move away from heavyweight, middleware-centric, first generation SOA, they look forward to lightweight, RESTful, Cloud-friendly approaches to SOA that redefine the role Services play in the enterprise. ZapThink nailed this one as well, only the new catchphrase for next-generation SOA is the API Economy. Today’s definition of API, after all, is an update of the notion of Service, where the added bits are those next-generation aspects that make today’s APIs lightweight and Cloud-friendly. Are we concerned people don’t call the API Economy SOA? Of course not. As I’ve said for years in the Licensed ZapThink Architect course, it doesn’t matter what you call it, what matters is that you’re using the right tool to solve the problems of the business.

Cyber-9/11: some kind of Cyberattack so remarkable and unexpected that it changes the way the world looks at the ongoing Cyberwar. We’re going out on a limb of sorts to give ourselves 100% on this one as well, even though the event that qualifies wasn’t the kind of Cyber-9/11 we were expecting: the NSA spying scandal. I must admit that I didn’t foresee the US government as the perpetrator, but we predicted an unexpected attack, and the NSA news was unquestionably unexpected. And there’s no doubt that Edward Snowden’s revelations about the extent of the NSA’s shenanigans has changed the way the world looks at Cybersecurity.

ZapThink’s Predictions for 2014

Three for three: a perfect score! Perhaps our crystal ball didn’t take enough risks. Well, I won’t be the one reviewing the score in twelve months, so there’s no reason not to give the old ball a little extra polish.

OpenStack will implode. Yes, the OpenStack initiative has many different projects that must work together seamlessly. Yes, the OpenStack team is unusually large for an open source effort, with an eclectic mix of large and small players. But it’s not the ambitiousness of the initiative nor “too many chefs” problem that will do OpenStack in. Instead, I predict that it will succumb to a kind of innovation paralysis.

Many of OpenStack’s core architectural decisions were made quite early in the maturation of Cloud Computing. The team has committed perhaps millions of lines of code in the intervening time. But the Cloud hasn’t been waiting, as innovation in other areas continues at a rapid pace. It’s just a matter of time before the OpenStack digerati lift their eyes from their keyboards and look around, and see that perhaps it makes sense to build a Cloud orchestration platform quite differently than what OpenStack will have become.

Innovation doesn’t happen in straight lines. It involves false starts and dead ends, new ideas triumphing over old, only to be vanquished in turn by further rounds of even better ideas. OpenStack hasn’t weathered this storm of innovation sufficiently. How to build something better than OpenStack? We may not have the answer yet, but rest assured, someone will come up with one or two soon.

Next-generation PaaS will coalesce. As the least mature of the three core Cloud service models, Platform-as-a-Service is a tumultuous marketplace. The players in this space, from Salesforce Heroku to Google App Engine to Dell Boomi, offer a remarkable diversity of features and capabilities. But they all suffer from the “horseless carriage” syndrome: taking an existing approach and sticking it in the Cloud. Take development, stick it in the Cloud. Take QA and deployment, stick them in the Cloud. Take integration, or perhaps B2B integration, put it in the Cloud as well.

In contrast, what characterizes next-generation PaaS are offerings that are fundamentally different from corresponding on-premise offerings, if calling out such a correspondence is a coherent notion in the first place. Completely rework the notion of integration by leveraging the Cloud. Turn the world of Business Process Management on its head with the Cloud. Rewrite the book on Master Data Management with the Cloud. Or better yet: how about all three at once?

Once again, Cyber-9/11. Yes, the NSA revelations were unexpected and transformative. But I’m still waiting for that offensive Cyberattack, one so devastating and unexpected that it shifts government policies across the globe and throws traditional private sector Cybersecurity measures into chaos. Will 2014 be the year of this event? Perhaps, perhaps not. But if you’re not prepared for an imminent Cyber-9/11, then you’re simply not prepared at all.

The ZapThink Take
What to put in the final paragraph I write as ZapThink, after a dozen years? Thank yous, of course.

Thanks first to Ron Schmelzer, ZapThink founder and partner for ZapThink’s first decade, for such a wild ride. Thanks as well to Paul Leslie, Dov and Elma Levy, and the rest of the folks at Dovel Technologies, for giving ZapThink a good home and for simply being such decent people. Thanks to the over 1,700 Licensed ZapThink Architects and hundreds of other students who took our classes over the years. Thanks to our clients for trusting us to give you good advice and plenty of tough love when you deserved it. And last but definitely not least, thank you to all the people who pinned our posters on your walls, all the readers of this ZapFlash and our other thought leadership, simply for giving us your attention! We couldn’t have done it without you.

Image credit: Mark Skipper

More Stories By Jason Bloomberg

Jason Bloomberg is the leading expert on architecting agility for the enterprise. As president of Intellyx, Mr. Bloomberg brings his years of thought leadership in the areas of Cloud Computing, Enterprise Architecture, and Service-Oriented Architecture to a global clientele of business executives, architects, software vendors, and Cloud service providers looking to achieve technology-enabled business agility across their organizations and for their customers. His latest book, The Agile Architecture Revolution (John Wiley & Sons, 2013), sets the stage for Mr. Bloomberg’s groundbreaking Agile Architecture vision.

Mr. Bloomberg is perhaps best known for his twelve years at ZapThink, where he created and delivered the Licensed ZapThink Architect (LZA) SOA course and associated credential, certifying over 1,700 professionals worldwide. He is one of the original Managing Partners of ZapThink LLC, the leading SOA advisory and analysis firm, which was acquired by Dovel Technologies in 2011. He now runs the successor to the LZA program, the Bloomberg Agile Architecture Course, around the world.

Mr. Bloomberg is a frequent conference speaker and prolific writer. He has published over 500 articles, spoken at over 300 conferences, Webinars, and other events, and has been quoted in the press over 1,400 times as the leading expert on agile approaches to architecture in the enterprise.

Mr. Bloomberg’s previous book, Service Orient or Be Doomed! How Service Orientation Will Change Your Business (John Wiley & Sons, 2006, coauthored with Ron Schmelzer), is recognized as the leading business book on Service Orientation. He also co-authored the books XML and Web Services Unleashed (SAMS Publishing, 2002), and Web Page Scripting Techniques (Hayden Books, 1996).

Prior to ZapThink, Mr. Bloomberg built a diverse background in eBusiness technology management and industry analysis, including serving as a senior analyst in IDC’s eBusiness Advisory group, as well as holding eBusiness management positions at USWeb/CKS (later marchFIRST) and WaveBend Solutions (now Hitachi Consulting).

@CloudExpo Stories
“We help people build clusters, in the classical sense of the cluster. We help people put a full stack on top of every single one of those machines. We do the full bare metal install," explained Greg Bruno, Vice President of Engineering and co-founder of StackIQ, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The cloud is becoming the de-facto way for enterprises to leverage common infrastructure while innovating and one of the biggest obstacles facing public cloud computing is security. In his session at 15th Cloud Expo, Jeff Aliber, a global marketing executive at Verizon, discussed how the best place for web security is in the cloud. Benefits include: Functions as the first layer of defense Easy operation –CNAME change Implement an integrated solution Best architecture for addressing network-l...
Mobile commerce traffic is surpassing desktop, yet less than 20% of sales in the U.S. are mobile commerce sales. In his session at 15th Cloud Expo, Dan Franklin, Segment Manager, Commerce, at Verizon Digital Media Services, defined mobile devices and discussed how next generation means simplification. It means taking your digital content and turning it into instantly gratifying experiences.
“DevOps is really about the business. The business is under pressure today, competitively in the marketplace to respond to the expectations of the customer. The business is driving IT and the problem is that IT isn't responding fast enough," explained Mark Levy, Senior Product Marketing Manager at Serena Software, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete...
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, p...
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
Leysin American School is an exclusive, private boarding school located in Leysin, Switzerland. Leysin selected an OpenStack-powered, private cloud as a service to manage multiple applications and provide development environments for students across the institution. Seeking to meet rigid data sovereignty and data integrity requirements while offering flexible, on-demand cloud resources to users, Leysin identified OpenStack as the clear choice to round out the school's cloud strategy. Additional...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover ...
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's

"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are conf...
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada...
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
“We are a managed services company. We have taken the key aspects of the cloud and the purposed data center and merged the two together and launched the Purposed Cloud about 18–24 months ago," explained Chetan Patwardhan, CEO of Stratogent, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session a...