|By RealWire News Distribution||
|April 9, 2014 10:24 AM EDT||
Auto-scaling "Elastic Containers" elastically expand and contract as needed, enabling typical cloud users to cut their bill in half by only paying for the capacity they actually use
London, 9th April 2014: Cloud server provider, ElasticHosts, today announced the launch of its new Elastic Containers; the first cloud servers to be billed based purely on consumption, rather than capacity, delivering substantial cost savings. ElasticHosts' breakthrough auto-scaling container technology elastically expands and contracts to meet customer demands, entirely eliminating the need for manual provisioning. Elastic Containers are available to all Linux users from ElasticHosts' global datacentres, backed by Solid State Drive (SSD) storage for added performance. Elastic Containers require no additional software or server configuration; customers simply sign up for the service and capacity is continuously available.
This revolutionary technology promises to disrupt the cloud market by offering:
The industry's first and only usage-based billing system: Traditional capacity-based IaaS billing is focused on provisioning capacity in blocks; yet concerns over performance and availability force companies to pay for a buffer of excess space that they are not actually using. By billing for actual usage, rather than available capacity, customers can run their servers with space continuously available for immediate scaling at no additional cost; they only pay for what they actually use, right down to the MB.
Auto-scaling for continuous high performance availability: The cost of a website or application failure can run into the millions of pounds; therefore servers need to be running with sufficient capacity at all times. By using Elastic Containers, companies can now handle all their usage peaks and troughs effortlessly, automatically scaling each container up to 64GB RAM. This provides peace of mind that capacity will be instantly available when needed, ensuring continuity of service without downtime.
Self-managing infrastructure: Currently, aside from deploying complex software to automate the process, companies are forced to provision and adjust capacity manually, which can be costly, time consuming and inaccurate. ElasticHosts' auto-scaling, elastic infrastructure expands and contracts automatically, completely removing the need for manual management or provisioning; companies can simply turn on the service and forget about it.
Richard Davies, CEO and Co-Founder of ElasticHosts, comments: "We've analysed hundreds of servers from some of our largest customers and noticed two major differences: firstly, a server running a typical workload will see 50% cost saving versus other major IaaS clouds, since typically less than 50% of total capacity is used through a full weekly cycle. Secondly, a server which frequently runs below its peak capacity, either due to idle periods or because it only occasionally needs to handle a large load, can save 75% or more. To help customers take full advantage of these savings, we are billing in 15 minute intervals based on usage, as opposed to the common industry practice of hourly billing based on available capacity."
Elastic Containers represent the next generation of cloud server technology. Recent advances in the Linux kernel have enabled ElasticHosts to bring its new elastic auto-scaling, next-generation Elastic Containers to the masses. Aside from disrupting the cloud market, Elastic Containers will also impact the load balancer and disaster recovery markets:
Eliminate load balancers: To scale, but avoid paying for unused capacity, companies currently deploy load balanced clusters and add and remove cloud servers from these according to demand. With ElasticHosts' next-generation Elastic Containers this crude and imprecise block-based approach can be avoided, as all peaks and troughs in demand are handled within the container. By billing on usage, rather than capacity, immediate and automatic scaling up and down is always possible at no extra cost and with no additional software or hardware - such as load balancers.
Reduce disaster recovery costs: Current disaster recovery solutions are very expensive, with companies replicating 50-100% of their servers as 'hot spares' and constantly provisioning them at full capacity. This means they are effectively paying for capacity twice. Elastic Containers can strip out 80% or more of these costs, as a fully-configured version of the primary server - commonly known as a 'hot spare' - can be running continuously. This version is ready for action if needed, but runs at a minimal cost, since actual usage is very low on the idle 'hot spare'.
Davies concludes: "We have been building towards this elastic vision for six years and now the technology has caught up to enable it. We were one of the first European cloud infrastructure companies in 2008, first to use the Linux KVM hypervisor, first to offer free choice of server sizing and first to offer SSD at all instance sizes. Now our breakthrough next-generation Elastic Containers are the first and only cloud servers that can provide truly elastic, intelligent auto-scaling. Companies no longer have to sacrifice performance to reduce costs; they can have their cake and eat it too; the future of cloud is here!"
ElasticHosts is a global Cloud Server provider that offers easy-to-use Cloud Servers with instant, flexible computing capacity. As well as Elastic Containers, ElasticHosts also offers traditional Virtual Machines, Managed Cloud Servers and Reseller Programs. The company has thousands of customers in over 60 countries worldwide, and has 9 data centres located in UK, Europe, US, Canada, Asia and Australia. Its headquarters are in London, UK. ElasticHosts is committed to developing simple, flexible and cost-effective cloud services for businesses worldwide.
About Linux Containers
Recent advances in the mainline Linux kernel now support containers, an operating system-level virtualisation method. Containers offer higher flexibility and lower performance overhead than traditional hypervisor-based virtualisation.
For further information, please contact:
+44 (0)20 7436 0420
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at Internet of @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, will discuss how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money! Speaker Bio: ...
Oct. 24, 2014 09:30 PM EDT Reads: 1,019
Compute virtualization has been transformational, yet security policy implementation and enforcement has lagged behind in agility and automation. There are a number of key considerations when implementing policy in private and hybrid clouds. In his session at 15th Cloud Expo, Holland Barry, VP of Technology at Catbird, will discuss the impact of this new paradigm and what organizations can do today to safely move to software-defined network and compute architectures, including: How normal ope...
Oct. 24, 2014 07:00 PM EDT Reads: 1,416
Samsung VP Jacopo Lenzi, who headed the company's recent SmartThings acquisition under the auspices of Samsung's Open Innovaction Center (OIC), answered a few questions we had about the deal. This interview was in conjunction with our interview with SmartThings CEO Alex Hawkinson. IoT Journal: SmartThings was developed in an open, standards-agnostic platform, and will now be part of Samsung's Open Innovation Center. Can you elaborate on your commitment to keep the platform open? Jacopo Lenzi: S...
Oct. 23, 2014 11:45 PM EDT Reads: 2,579
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic • Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff hap...
Oct. 23, 2014 07:45 PM EDT Reads: 1,597
SYS-CON Events announced today that SOA Software, an API management leader, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. SOA Software is a leading provider of API Management and SOA Governance products that equip business to deliver APIs and SOA together to drive their company to meet its business strategy quickly and effectively. SOA Software’s technology helps businesses to accel...
Oct. 23, 2014 06:15 PM EDT Reads: 1,624
SYS-CON Events announced today that Utimaco will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Utimaco is a leading manufacturer of hardware based security solutions that provide the root of trust to keep cryptographic keys safe, secure critical digital infrastructures and protect high value data assets. Only Utimaco delivers a general-purpose hardware security module (HSM) as a customiz...
Oct. 23, 2014 05:45 PM EDT Reads: 1,544
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
Oct. 22, 2014 09:00 PM EDT Reads: 1,454
SYS-CON Events announced today that ElasticBox is holding a Hackathon at DevOps Summit, November 6 from 12 pm -4 pm at the Santa Clara Convention Center in Santa Clara, CA. You can enter as an individual or team of up to 10 developers. A New Star Is Born Every Month! All completed ElasticBoxes will then be sent to a judging panel - 12 winners will be featured on the ElasticBox website in 2015. All entrants will receive five full enterprise licenses for one year + ElasticBox headphones + Elasti...
Oct. 22, 2014 01:00 PM EDT Reads: 1,528
Once the decision has been made to move part or all of a workload to the cloud, a methodology for selecting that workload needs to be established. How do you move to the cloud? What does the discovery, assessment and planning look like? What workloads make sense? Which cloud model makes sense for each workload? What are the considerations for how to select the right cloud model? And how does that fit in with the overall IT tranformation? In his session at 15th Cloud Expo, John Hatem, head of V...
Oct. 22, 2014 12:00 PM EDT Reads: 1,552
Cloud services are the newest tool in the arsenal of IT products in the market today. These cloud services integrate process and tools. In order to use these products effectively, organizations must have a good understanding of themselves and their business requirements. In his session at 15th Cloud Expo, Brian Lewis, Principal Architect at Verizon Cloud, will outline key areas of organizational focus, and how to formalize an actionable plan when migrating applications and internal services to...
Oct. 22, 2014 11:45 AM EDT Reads: 1,579
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, will discuss how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP ...
Oct. 22, 2014 07:00 AM EDT Reads: 1,674
Ixia develops amazing products so its customers can connect the world. Ixia helps its customers provide an always-on user experience through fast, secure delivery of dynamic connected technologies and services. Through actionable insights that accelerate and secure application and service delivery, Ixia's customers benefit from faster time to market, optimized application performance and higher-quality deployments.
Oct. 21, 2014 09:00 PM EDT Reads: 1,510
SYS-CON Events announced today that Calm.io has been named “Bronze Sponsor” of DevOps Summit Silicon Valley, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Calm.io is a cloud orchestration platform for AWS, vCenter, OpenStack, or bare metal, that runs your CL tools puppet, Chef, shell, git, Jenkins, nagios, and will soon support New Relic and Docker. It can run hosted, or on premise and provides VM automation / expiry, self-service portals,...
Oct. 21, 2014 08:45 PM EDT Reads: 1,458
In her General Session at 15th Cloud Expo, Anne Plese, Senior Consultant, Cloud Product Marketing, at Verizon Enterprise, will focus on finding the right mix of renting vs. buying Oracle capacity to scale to meet business demands, and offer validated Oracle database TCO models for Oracle development and testing environments. Anne Plese is a marketing and technology enthusiast/realist with over 19+ years in high tech. At Verizon Enterprise, she focuses on driving growth for the Verizon Cloud pla...
Oct. 21, 2014 07:30 PM EDT Reads: 1,548
SYS-CON Events announced today that Aria Systems, the recurring revenue expert, has been named "Bronze Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue bu...
Oct. 21, 2014 06:00 PM EDT Reads: 1,542
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce t...
Oct. 21, 2014 05:15 PM EDT Reads: 1,612
As Platform as a Service (PaaS) matures as a category, developers should have the ability to use the programming language of their choice to build applications and have access to a wide array of services. Bluemix is IBM's open cloud development platform that enables users to easily build cloud-based, creative mobile and web applications without having to spend large amounts of time and resources on configuring infrastructure and multiple software licenses. In this track, you will learn about the...
Oct. 21, 2014 05:00 PM EDT Reads: 1,569
Blue Box has closed a $10 million Series B financing. The round was led by a strategic investor and included participation from prior investors including Voyager Capital and Founders Collective, as well as the Blue Box executive team. This round follows a $4.3 million Series A closed in December of 2012 and led by Voyager Capital. In May of this year, the company announced general availability of its private cloud as a service offering, Blue Box Cloud. Since that release, the company has dem...
Oct. 21, 2014 01:45 PM EDT Reads: 1,614
SYS-CON Events announced today that Verizon has been named "Gold Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Verizon Enterprise Solutions creates global connections that generate growth, drive business innovation and move society forward. With industry-specific solutions and a full range of global wholesale offerings provided over the company's secure mobility, cloud, strategic network...
Oct. 21, 2014 09:30 AM EDT Reads: 1,663
SimpleECM is the only platform to offer a powerful combination of enterprise content management (ECM) services, capture solutions, and third-party business services providing simplified integrations and workflow development for solution providers. SimpleECM is opening the market to businesses of all sizes by reinventing the delivery of ECM services. Our APIs make the development of ECM services simple with the use of familiar technologies for a frictionless integration directly into web applicat...
Oct. 20, 2014 10:00 PM EDT Reads: 1,777