Cloud is a shift from the focus on underlying technology implementation to leveraging existing implementations and further building upon them. Cloud orchestration or a network of clouds is the wave of the future where these clouds can operate with elasticity, scalability, and efficiency. Effective service management is an important aspect of managing such networks. The transition to the cloud will enable the further aggregation of composite web services and enhanced business-to-business capabili...| By Jeremy Geelan | Article Rating: |
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| December 13, 2006 12:00 PM EST | Reads: |
27,296 |
As I write this, the stock price of Google, Inc. just exceeded $500 for the first time in the company's still-brief (two-year) history as a public company. That gives the search colossus a market cap of $150 billion, many times in excess of its physical assets - currently valued at $10.2 billion.
Whether the latest surge in value is being driven by the perception that Microsoft may be losing its golden touch, or whether it is Google's sheer Web 2.0-style inventiveness that is causing investors to pile into its stock, matters not. What matters is that the company that snapped up video-sharing site YouTube for $1.65 billion now doesn't seem quite so profligate. Everything is relative.
But why, many outside the industry are wondering, is the company started eight years ago in a Silicon Valley garage by Stanford University graduate students Larry Page and Sergey Brin already worth $150 billion, when the one started 24 years ago by Andy Bechtolsheim, Bill Joy, Vinod Khosla, and Scott McNealy - a.k.a. Stanford University Network, now Sun Micrososystems - is currently worth just $19.5 billion?
The answer, ironically, may lie in Andy Bechtolsheim. Because not only is he famous for being Sun's "employee No. 1," he is also equally famous for being the author of a $100,000 check that represented nearly one-tenth of Google's total capital when it was founded, back in 1998 when it was still running off the google.stanford.edu domain - in other words, the Stanford University website.
Although Bechtolsheim rejoined Sun in February 2004 when it acquired the privately-held company he co-founded, Kealia, based in Palo Alto, California, Sun's first "disruptive innovator" is uniquely independent in spirit. What he saw in Google back then, long before it became The Big G, while very different from what we see today, must have captivated him: their front end of public search and advertising algorithms, he must have realized, had unusual and disruptive potential.
Just five years later, another Sun employee, Eric Schmidt, experienced a similar epiphany. In a vision famously summarized later as "The Network Is the Computer," Schmidt wrote: "When the network becomes as fast as the processor, the computer hollows out and spreads across the network." Under such new circumstances, Schmidt figured, profits would flow very differently:
"Not to the companies making the fastest processors or best operating systems, but to the companies with the best networks and the best search and sort algorithms."
Schmidt left Sun and, as we now know, gravitated (via a stint at Novell) toward the Chairmanship of the very company that was by then most clearly demonstrating the accuracy of his 2003 vision.
So the answer to the $150BN vs $19.5BN market cap question above is that Google is still near the beginning of an Internet technology cycle that could last an entire generation, while Sun stands at the end of an i-Technology cycle that is already 24 years old.
But Bechtolsheim was once asked "So is the game over?" and I have never forgotten his reply: "Only if no one changes the game."
While the last few years may have been disappointing for people who thrive on accelerated progress in technology, the world is moving faster again. Lest I be accused of puffing air into Bubble 2.0, though - especially since this is the month when I typically poll so many minds for their i-Technology predictions - it would perhaps be as well if I were just to remind readers of technology visionary George Gilder's sobering words:
"Amid the beckoning fantasies of futurism, the purpose of whatever comes next - like that of today's petapede - will be to serve the ultimate, and still the only general-purpose, petascale computer: the human brain."
Google figured the Web's first killer app. Web search now assists us n times a day in thinking, writing, and doing. And Google now helps us with communicating and social computing too. But if the network is the computer and the ultimate computer is the human brain, then maybe Java can help change the game by making the human brain the network? After all, where Eric Schmidt's Google goes, can Jonathan Schwartz's Sun - with its humongous R&D budget - be so very many steps behind?
Enjoy the technologically diverse predictions showcased in this issue. One thing alone is certain about the future: like it or loathe it, we're all headed there together!
Published December 13, 2006 Reads 27,296
Copyright © 2006 SYS-CON Media, Inc. — All Rights Reserved.
Syndicated stories and blog feeds, all rights reserved by the author.
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Jeremy Geelan is President & COO of Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences both in North America and overseas. He is executive producer and presenter of Cloud Expo's "Power Panels" on SYS-CON.TV.
Cloud is a shift from the focus on underlying technology implementation to leveraging existing implementations and further building upon them. Cloud orchestration or a network of clouds is the wave of the future where these clouds can operate with elasticity, scalability, and efficiency. Effective service management is an important aspect of managing such networks. The transition to the cloud will enable the further aggregation of composite web services and enhanced business-to-business capabili...Feb. 18, 2012 11:00 AM EST Reads: 540 |
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The focus of Java EE 7 is on the cloud, and specifically it aims to bring Platform-as-a-Service providers and application developers together so that portable applications can be deployed on any cloud infrastructure and reap all its benefits in terms of scalability, elasticity, multitenancy, etc. The existing specifications in the platform such as JPA, Servlets, EJB, and others will be updated to meet these requirements.
Java EE 7 continues the ease of development push that characterized prior ...
With Cloud Expo 2012 New York (10th Cloud Expo) just four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
We have technical and strategy sessions for you every day from June 11 through June 14 dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where do they work, what else h...
Wide and cheap availability of cloud-based media services is upon us. With the transformations these services are already bringing to the consumption of music, video and interactive media, change has likewise come to professional workflows. Documents in 2012 are read, written, collaborated on, and distributed anywhere an Internet-enabled device can reach – which is to say, everywhere.
In his session at the 10th International Cloud Expo, Christopher Kenneally, Director of Business Development a...
I've been working on Enterprise Cloud Strategy and in the course of this work identified some interesting and non-obvious opportunities in the Cloud.
One solution I’ve examined is the well-crafted solution that is enStratus. enStratus has built a SaaS Cloud Management / Governance product focused on providing critical management, monitoring, governance capabilities tailored to the needs of the Global 2000 market, rather than the startup market. As I have worked with a current Fortune 500 clie...
With Cloud Expo 2012 New York (10th Cloud Expo) now under four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
We have technical and strategy sessions for you every day from June 11 through June 14 dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where do they work, what e...
2011 was a year of rapid adoption for public and private cloud services. Instant and on-demand server provisioning was the driving force behind the massive growth. On top, cloud server templates and script automation simplified application installation for simple and pre-defined application stacks, but have not targeted more complex enterprise application environments.
In his session at the 10th International Cloud Expo, John Yung, CEO of Appcara, will discuss how 2012 will be the year for app...
"Having been in the IT field for many years, I believe the cloud computing chapter in the industry is an exciting one and I am proud to be a part of it," said National Reconaissance Office (NRO) Chief Information Officer Jill T. Singer Tuesday, as it was announced that she was one of 10 winners of the 2012 CloudNOW "Top Ten Women in Cloud" Awards.
As more enterprises are adopting clouds, the nature of cloud computing is changing. Previously, clouds were used to test applications or for non-mission critical applications. Today, enterprises are using clouds for cost-saving advantages and launching more mission critical applications that have defined performance needs.
In his session at the 10th International Cloud Expo, Eric Shepcaro, CEO and Chairman of the Board of Telx, will discuss how distributed computing has many advantages. It wou...
Is Big Data destined for only the top 3,000 companies worldwide? What about medium or small companies who are equally as data-driven? Is there a place for Big Data in SMB markets? When I talk to SMB companies about their use of public cloud services, it’s a no-brainer. Pay as you go, lower costs up...
Last summer a CIO for a high profile ecommerce company told me that the smartest way to play the cloud was to rent the spike. I just read the same thing from Zynga’s Infrastructure CTO Allan Leinwand in Inside Zynga’s Big Move To Private Cloud by InformationWeek’s Charles Babcock.
We have previously provided a Quickstart guide to standing up Rackspace cloud servers (and have one for Amazon servers as well). These are very low cost ways of building reliable, production ready capabilities for enterprise use (commercial and government).
Israel-based startup Porticor launches this week with technology aimed at giving enterprises a way to encrypt data held in cloud computing services, including those from Amazon and Rackspace.
Porticor Virtual Private Data is focused on protecting data at rest in cloud-based computing centers where ...
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URI scheme enhancement allows passi...
Statistics matter, not only in business, but increasingly also in our social life - well, at least in our social media life. Some of the statistics I noticed this week were round numbers, like 1000. With 1000 representing both the number now showing under "followers" in Twitter and the revenue numbe...
Let's face it right now the cloud is pretty immature. The level of automation and management of these environments are analogous to the early assembly lines, but it won't be this way long. This is not the industrial revolution and it moves at a wicked fast pace. Before we know it the next generation...
In previous posts such as Cloud Computing: Hype, Vision or Reality?, Hyped Cloud Technologies, PAAS is not Mainstream yet, SaaS is going Mainstream, Future applications: SaaS or traditional? I discussed Cloud Computing.
Recently I read Joe McKendrick's interesting article titled:Cloud Computing Mar...
Having covered Cloud Foundry, Force.com, Google App Engine and Red Hat OpenShift, we now take a look at Microsoft’s PaaS offering, Windows Azure.
Microsoft Windows Azure Platform is a Platform as a Service offering from Microsoft. It was announced in 2008 and became available in 2010. Since then Mi...










