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Building and Scaling a Profitable SaaS Business

At Cloud Expo, Dimension Data’s Jason Cumberland to discuss the common mistakes businesses make when transitioning to SaaS

The cloud is everywhere and growing, and with it SaaS has become an accepted means for software delivery. SaaS is more than just a technology, it is a thriving business model estimated to be worth around $53 billion dollars by 2015, according to IDC. The question is - how do you build and scale a profitable SaaS business model?

In his session at 15th Cloud Expo, Jason Cumberland, Vice President, SaaS Solutions at Dimension Data, will give the audience an understanding of common mistakes businesses make when transitioning to SaaS; how to avoid them; and how to build a profitable and scalable SaaS business.

Speaker Bio:
Jason Cumberland leads Dimension Data's SaaS Solutions practice, a group dedicated to servicing ISVs and SaaS companies moving their applications to a Cloud delivery model. He has been working with software companies for the last seven years at Dimension Data, and before that held positions with Infor, BearingPoint, and Deutsche Bank. Jason earned a BA in International Business & German, a Fulbright Scholarship for studies in International Economics, and an MBA from the University of Texas.

  • Completed formalized SPIN® / solution selling training and Implemented these methodologies across the field sales organization.
  • Deep understanding of the Cloud IaaS and Managed Hosting market
  • Experience selling into the Enterprise through regular interaction with Fortune 500 / 1000 clients.
  • Experience scoping and developing complex application architectures

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