Welcome!

@CloudExpo Authors: Sematext Blog, Yeshim Deniz, Elizabeth White, Zakia Bouachraoui, Pat Romanski

News Feed Item

EPiServer Announces Digital Experience Cloud Spring 2015

Introduces Seamless Consumption-Based Cloud Model; Availability of Cross-Platform Functionality; Expanded Connectivity with CRM and Marketing Automation; and Advanced Sales and Marketing Features for Standout Digital Engagement

STOCKHOLM and NASHUA, N.H., May 27, 2015 /PRNewswire/ -- EPiServer, a leading provider of digital marketing and digital commerce solutions, today launched its Spring version of the Digital Experience Cloud™ featuring key enhancements to use the platform based on consumption and enable seamless experiences that span digital marketing, digital commerce, and post-sale customer experiences.

EPiServer

The Spring launch also delivers on EPiServer's customer centric roadmap to extend the functionality of its flagship solutions. The release advances the strategy established through the Ektron/EPiServer merger by the availability of best-in-class features to extend customers' existing investments in advanced web content management, enterprise connectivity, enabling search and digital commerce.

Digital Experience Cloud: New Cloud Configurations

The Spring launch delivers expanded configuration options for the Digital Experience Cloud. Staying true to its simple pricing approach, EPiServer now offers three new levels of software- as-a-service (SaaS) subscription ownership: Group, Corporate or Enterprise. This straightforward cloud packaging provides elastic scale based on the scope of the organization and its objectives. EPiServer Digital Experience Cloud – a cloud-first solution – can now be delivered on-demand via a consumption model; in a private cloud; and continues to be available for on-premise deployments.

"It's sales and marketing focused organizations that have pioneered the use of the cloud to gain efficiencies in deployment, scalability, and the agility to act quickly to address new strategies and customer needs," said Bob Egner, Vice President of Product Management and Marketing for EPiServer. "The EPiServer Spring launch offers a way to unlock your most critical experiences, content, and catalogs and put them where your customers already are – in the cloud."

Extension of 'Best-Of' Features from Ektron and EPiServer

The Spring launch extends key features from the two product lines in both directions. Most notably for existing EPiServer customers, availability of the Digital Experience Hub (DXH) allows connectivity and interaction with third-party systems to tailor every digital experience through the benefit of a 360-degree view of the customer – history, preferences, and habits. DXH supports new connectors to popular marketing automation solutions like Marketo, Hubspot, Salesforce Sales Cloud (Pardot) and Salesforce Marketing Cloud (ExactTarget), giving marketers the power to dynamically personalize content through the integration of email, rich content management and the web. DXH connectors also support ease of integration with CRM platforms such as Salesforce and Microsoft CRM.

For existing Ektron customers, EPiServer Find relevance technology is now available, a unique capability that streamlines the process of surfacing the most relevant content to individual visitors for one-to-one marketing. Additionally, EPiServer Commerce may be used side by side with the Ektron platform to streamline the process of creating digital commerce experiences.

Spring Launch Enhancements

Additional features are designed to save marketers time and effort and optimize digital experience creation and maintenance:

Digital Commerce

  • Improved catalog management tools support greater efficiency.
  • New capabilities make it easy to create and manage product and variation relationships and manage multiple catalogs.
  • Marketers now have the ability to quickly find items in large catalogs to simplify merchandising.

Search

  • PowerSlice add-on enables new types of workflows to quickly slice both hierarchical and non-hierarchical data.
  • Find Virtual Appliance -- now available as a stand-alone offering or as a managed service -- moves Find beyond the firewall with an on-premise Virtual Appliance.
  • Auto boosting delivers self-learning relevance optimization for product and content search.

Content Staging

  • Users can now preview an entire project before publishing, and collaborate on new content items.
  • Multi-publish and preview enables full control over how new content will look on the site, and makes it easy to manage new content deployments.
  • Content collaboration lets marketers optimize workflow and increase content quality.

Marketer Empowerment

  • New content comparison feature allows marketers to easily compare different versions and in different languages.
  • A new improved experience editor streamlines in-page editing.

Enabling Platform

  • Greater performance and simplified URL and SEO management add to the platform's power, ease-of-use and administration.
  • Single sign-on with federated security integrates with enterprise authentication frameworks, to support security best practices.

The latest version of the EPiServer Digital Experience Cloud is available now. For more information, visit www.EPiServer.com or contact our growing network of certified partners.

About EPiServer

EPiServer connects ecommerce and digital marketing to help business create unique customer experiences, which generates business results. EPiServer's platform combines content, ecommerce and multi-channel marketing capabilities to work full-circle for businesses online, from intelligent optimization and lead-generation through to conversion and repeat business. Supported by a pioneering network of partners in more than 30 countries, EPiServer helps customers maximize their investment in digital marketing and increase ROI. Founded in 1994, EPiServer has offices in the USA, Sweden, Denmark, Norway, Finland, The Netherlands, South Africa, Australia, Spain, UAE and the UK. For more information www.episerver.com 

Contact:          
Erin Lutz (for EPiServer)
Lutz PR and Marketing Communications
+1 949 293 1055
[email protected]

Logo - http://photos.prnewswire.com/prnh/20150527/218696LOGO

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/episerver-announces-digital-experience-cloud-spring-2015-300089190.html

SOURCE EPiServer

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

CloudEXPO Stories
Containerized software is riding a wave of growth, according to latest RightScale survey. At Sematext we see this growth trend via our Docker monitoring adoption and via Sematext Docker Agent popularity on Docker Hub, where it crossed 1M+ pulls line. This rapid rise of containers now makes Docker the top DevOps tool among those included in RightScale survey. Overall Docker adoption surged to 35 percent, while Kubernetes adoption doubled, going from 7% in 2016 to 14% percent.
Technology has changed tremendously in the last 20 years. From onion architectures to APIs to microservices to cloud and containers, the technology artifacts shipped by teams has changed. And that's not all - roles have changed too. Functional silos have been replaced by cross-functional teams, the skill sets people need to have has been redefined and the tools and approaches for how software is developed and delivered has transformed. When we move from highly defined rigid roles and systems to more fluid ones, we gain agility at the cost of control. But where do we want to keep control? How do we take advantage of all these new changes without losing the ability to efficiently develop and ship great software? And how should program and project managers adapt?
Even if your IT and support staff are well versed in agility and cloud technologies, it can be an uphill battle to establish a DevOps style culture - one where continuous improvement of both products and service delivery is expected and respected and all departments work together throughout a client or service engagement. As a service-oriented provider of cloud and data center technology, Green House Data sought to create more of a culture of innovation and continuous improvement, from our helpdesk on to our product development and cloud service teams. Learn how the Chief Executive team helped guide managers and staff towards this goal with metrics to measure progress, staff hiring or realignment, and new technologies and certifications.
Docker and Kubernetes are key elements of modern cloud native deployment automations. After building your microservices, common practice is to create docker images and create YAML files to automate the deployment with Docker and Kubernetes. Writing these YAMLs, Dockerfile descriptors are really painful and error prone.Ballerina is a new cloud-native programing language which understands the architecture around it - the compiler is environment aware of microservices directly deployable into infrastructures like Docker and Kubernetes.
Public clouds dominate IT conversations but the next phase of cloud evolutions are "multi" hybrid cloud environments. The winners in the cloud services industry will be those organizations that understand how to leverage these technologies as complete service solutions for specific customer verticals. In turn, both business and IT actors throughout the enterprise will need to increase their engagement with multi-cloud deployments today while planning a technology strategy that will constitute a significant part of their IT budgets in the very near future. As IoT solutions are growing rapidly, as well as security challenges growing exponentially, without a doubt, the cloud world is about to change for the better. Again.