Cloud is a shift from the focus on underlying technology implementation to leveraging existing implementations and further building upon them. Cloud orchestration or a network of clouds is the wave of the future where these clouds can operate with elasticity, scalability, and efficiency. Effective service management is an important aspect of managing such networks. The transition to the cloud will enable the further aggregation of composite web services and enhanced business-to-business capabili...| By PR Newswire | Article Rating: |
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| February 9, 2007 08:00 AM EST | Reads: |
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BARCELONA, Spain, Feb. 9 /PRNewswire/ -- Building on its strategy to allow mobile operators to provide new services and improved user experience, Texas Instruments Incorporated (TI) is demonstrating TI's M-Shield(TM) security framework on the OMAP(TM) platform at 3GSM World Congress. TI has collaborated with Vodafone to showcase how operators can securely deploy and upgrade key applications, such as DRM agents to phones over-the-air (OTA), making it possible for an installed-base of users to upgrade the capabilities of their handsets and purchase protected multimedia content transparently. This capability will reduce operators' operational costs, improve time-to- market of new services deployment, while at the same time preventing the risk of installing unwanted applications and malicious software.
"A robust trusted execution platform is critical to ensure secure software downloads and execution," said Chris Haynes of Vodafone. "TI's M-Shield security technology on the OMAP platform offers the means to achieve the level of security we want to provide to customers. We now have demonstrated the possibility to securely upgrade terminals in the field, and to speedily provide customers with new services and content access."
In collaboration with Trusted Logic, the demonstration of TI's M-Shield Trusted Execution Environment (TEE) shows the real-time, secure download of Calton Hill's DRM agent over Vodafone's existing wireless infrastructure to a terminal that has no DRM; a real-time upgrade to the software over the network; and a demonstration of protected content and rights sharing between two terminals. The demonstration illustrates how users can easily upgrade their installed software, or transfer rights to use protected content to other users.
"In order for content-based and personalized applications to proliferate, security solutions on handsets need to be cost-efficient, standards-compliant, and easily deployable and upgradeable. TI's M-Shield Trusted Execution Environment on the OMAP platform greatly expands the possibilities offered in the deployment of secure services to both operators and end-users," said Loic Hamon, Strategic Marketing Director of TI's Wireless Terminals Business Unit. "Now devices in the field can securely receive instant software installations or upgrades to handle new services and fix bugs, and ensure enhanced reliability and resilience to attack over the lifetime of the terminal."
About TI M-Shield Technology
Texas Instruments M-Shield mobile security technology solution implements a hardware-strengthened secure environment for the safe execution of sensitive applications and the secure storage of critical data, enabling standards- compliant terminals, secure applications and services. M-Shield technology provides the highest level of terminal and content security in the industry today and is the key security element of TI's OMAP platform and OMAP-Vox(TM) processors.
See the M-Shield Technology Demo at 3GSM
TI's M-Shield technology on the OMAP 2 platform will be demonstrated at the TI booth (8A84) at 3GSM World Congress in Barcelona on February 12 and 13. For more information on TI's activities at 3GSM, please visit http://www.ti.com/3gsm_2007 .
Texas Instruments - Making Wireless
TI is the leading manufacturer of wireless semiconductors, delivering the heart of today's wireless technology and building solutions for tomorrow. TI provides a breadth of silicon and software and 16 years of wireless systems expertise that spans handsets and base stations for all communications standards, wireless LAN, GPS, Digital TV, Bluetooth(R) and Ultra Wideband. TI offers custom to turn-key solutions, including complete chipsets and reference designs, OMAP(TM) application processors, as well as core digital signal processor and analog technologies built on advanced semiconductor processes. Please visit http://www.ti.com/wirelesspressroom for additional information.
About Texas Instruments:
Texas Instruments Incorporated provides innovative DSP and analog technologies to meet our customers' real world signal processing requirements. In addition to Semiconductor, the company includes the Education Technology business. TI is headquartered in Dallas, Texas, and has manufacturing, design or sales operations in more than 25 countries.
Texas Instruments is traded on the New York Stock Exchange under the symbol TXN. More information is located on the World Wide Web at http://www.ti.com/ .
Trademarks
M-Shield, OMAP and OMAP-Vox are trademarks of Texas Instruments. All other trademarks and registered trademarks are property of their respective owners.
CONTACT: U.S., Amy Drozd, +1-214-567-7513, or a-drozd@ti.com , or EMEA,
Daniela Koeppe, +011-33-493-22-2947, or koe@ti.com , both of Texas Instruments
Incorporated. Please do not publish these e-mail addresses or phone numbers.
Web site: http://www.ti.com/
http://www.ti.com/wirelesspressroom
http://www.ti.com/3gsm_2007
http://3gsmworldcongress.com/
Published February 9, 2007 Reads 4,046
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Java EE 7 continues the ease of development push that characterized prior ...
With Cloud Expo 2012 New York (10th Cloud Expo) just four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
We have technical and strategy sessions for you every day from June 11 through June 14 dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where do they work, what else h...
Wide and cheap availability of cloud-based media services is upon us. With the transformations these services are already bringing to the consumption of music, video and interactive media, change has likewise come to professional workflows. Documents in 2012 are read, written, collaborated on, and distributed anywhere an Internet-enabled device can reach – which is to say, everywhere.
In his session at the 10th International Cloud Expo, Christopher Kenneally, Director of Business Development a...
I've been working on Enterprise Cloud Strategy and in the course of this work identified some interesting and non-obvious opportunities in the Cloud.
One solution I’ve examined is the well-crafted solution that is enStratus. enStratus has built a SaaS Cloud Management / Governance product focused on providing critical management, monitoring, governance capabilities tailored to the needs of the Global 2000 market, rather than the startup market. As I have worked with a current Fortune 500 clie...
With Cloud Expo 2012 New York (10th Cloud Expo) now under four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
We have technical and strategy sessions for you every day from June 11 through June 14 dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where do they work, what e...
2011 was a year of rapid adoption for public and private cloud services. Instant and on-demand server provisioning was the driving force behind the massive growth. On top, cloud server templates and script automation simplified application installation for simple and pre-defined application stacks, but have not targeted more complex enterprise application environments.
In his session at the 10th International Cloud Expo, John Yung, CEO of Appcara, will discuss how 2012 will be the year for app...
"Having been in the IT field for many years, I believe the cloud computing chapter in the industry is an exciting one and I am proud to be a part of it," said National Reconaissance Office (NRO) Chief Information Officer Jill T. Singer Tuesday, as it was announced that she was one of 10 winners of the 2012 CloudNOW "Top Ten Women in Cloud" Awards.
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In his session at the 10th International Cloud Expo, Eric Shepcaro, CEO and Chairman of the Board of Telx, will discuss how distributed computing has many advantages. It wou...
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