Welcome!

@CloudExpo Authors: Yeshim Deniz, Pat Romanski, Liz McMillan, Elizabeth White, Charles Araujo

Related Topics: @CloudExpo, Microservices Expo, @DXWorldExpo, @ThingsExpo

@CloudExpo: Blog Post

Take the Long View with Digital Transformation By @IoT2040 | @ThingsExpo #IoT #M2M #API #Microservices #InternetOfThings

A Lot of Great Stuff is Being Done Now, But Results Should be Measured in Decades

Digital Transformation is the ultimate goal of cloud computing and related initiatives. The phrase is certainly not a precise one, and as subject to hand-waving and distortion as any high-falutin' terminology in the world of information technology.

Yet it is an excellent choice of words to describe what enterprise IT-and by extension, organizations in general-should be working to achieve.

Digital Transformation means:

  • handling all the data types being found and created in the organization

  • understanding that through mobility, data is being generated and analyzed on the edges of the enterprise more than at the center

  • mixing and matching that data in an ecosystem of specific, loosely connected applications and services

  • automating processes; analyzing and acting upon data in short timeframes to develop, improve, and enhance products and services directly through IT

  • having enough well-trained people at all levels of the organization to address the inevitable technology glitches while also maintaining a high-level strategic view of what's going on.

I recently attended the Cloud Foundry Summit 2015 in Santa Clara, CA, and listened to many stories of Digital Transformation. The catalyst in these cases was, naturally, Cloud Foundry, an open-source PaaS that is used to handle the complex infrastructure that underlies cloud-computing development, provisioning, and operations.

Let's Not Be Hasty
I was struck by the impatience of much of this discussion; many presenters spoke of the old ways of doing things versus the new, slick, automated, loosely coupled, transformative way and how great progress was being made and would continue to be made this year. One could get the idea that Digital Transformation is a product or service itself, and one that needs to be installed right now.

This type of thinking is only natural in a modern business environment that does not reward patience. Things must be accomplished in a few months, rather than years. In an era where servers can be ordered up and deployed "within seconds," according to many glowing reports, the idea of a true long-term strategy gets lost in the excitement.

But Digital Transformation is something that should be thought of in terms of years, and decades. We must retain the ability to look back over a period of 20 years and longer, to see what's truly been fundamentally accomplished. My twitter handle of "IoT2040" reflects my viewpoint, as I'm researching, covering, and instigating progress over the next 25 years, whether I'm around to see the end-state of this progress or not.

Taking the long view does not mean throwing a bunch of exotic visions and soothing words in the air. It means setting measurable goals and focusing day-to-day efforts to turn those goals into self-fulfilling prophesies.

Be Like Gordon
I'm inspired by Moore's Law, which is not an absolute, but rather something that people have assumed is an absolute and therefore worked their tails off for decades to adhere to it. A similar commitment to measurable Digital Transformation would seem to be in order.

I can dovetail this thought into our ongoing research at the Tau Institute, which measures dynamics of IT environments in the nations of the world; and in my role as Conference Chair of Cloud Expo | @ThingsExpo, which continues to offer a mix of proven use cases and envelope-pushing vision.

In the first role, we can argue that a lack of commitment to IT in Greece is a reflection (or perhaps precipitator) of the country's perilous economic state, whereas an overheated technology environment has caused (and is causing) societal disruption in several countries throughout the world.

In the second role, I'm pleased to point to some slight yet significant tweaks to the eight core tracks being offered at the next Cloud Expo | @ThingsExpo, to be held November 3-5 in Santa Clara. Cloud APIs have their own unique track this time, Containers and Microservices have their own track, and our three IoT-focused tracks have been focused more tightly on the latest developments.

Here's a list of the specific tracks:

Track 1 - Enterprise Cloud Adoption

Track 2 - Mobility | Enterprise Security

Track 3 - Containers & Microservices | PaaS

Track 4 - Cloud APIs

Track 5 - IoT | Big Data & Analytics

Track 6 - IoT | Consumer/Wearables

Track 7 - IoT | Enterprise/Industrial Internet

Track 8 - WebRTC Summit | Hot Topics

We'll also be holding another DevOps Summit at the same time, with tracks devoted respectively to Development and Operations.

Contact Me on Twitter

Register FREE Before Friday! ▸ Here
Your registration includes:

  • IoT | Big Data & Analytics
  • IoT | Wearables
  • IoT | Industrial Internet
  • WebRTC Summit | Hot Topics

The World's Largest "Internet of Things" Event, November 3-5 at the Santa Clara Convention Center!
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.

With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, California. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be

Delegates to @ThingsExpo will be able to attend four separate, information-packed tracks.

There are 45 breakout sessions in all, with Keynotes, General Sessions, and Power Panels adding to three days of incredibly rich presentations and content.

Join @ThingsExpo conference chair Roger Strukhoff, November 3-5, 2015, for three days of intense IoT discussion and focus.


Photo: General Session - Silicon Valley, November 2014

@ThingsExpo 2015 Silicon Valley
(November 3-5, 2015, Santa Clara Convention Center, CA)

@ThingsExpo 2016 New York
(June 7-9, 2016, Javits Center, Manhattan)

Speaking Proposals Open
@ThingsExpo , co-located with 17th International Cloud Expo - being held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago.

Submit your speaking proposal today! ▸ Here

Sponsorship Opportunities Open
@ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world.

Sponsor @ThingsExpo ▸ Here
Download Show Prospectus ▸ Here

Cisco Keynote: The Internet of Everything: Seizing the Opportunities

Converging digital disruptions is creating a major sea change - Cisco calls this the Internet of Everything (IoE). IoE is the network connection of People, Process, Data and Things, fueled by Cloud, Mobile, Social, Analytics and Security, and it represents a $19Trillion value-at-stake over the next 10 years.

In her keynote at @ThingsExpo, Manjula Talreja, VP of Cisco Consulting Services, discussed IoE and the enormous opportunities it provides to public and private firms alike. She also shared what businesses must do to thrive in the IoE economy, citing examples from several industry sectors.

Microservices & IoT Power Panel at @ThingsExpo New York

In this Power Panel at @DevOpsSummit, moderated by Jason Bloomberg, president of Intellyx, panelists Roberto Medrano, Executive Vice President at Akana; Lori MacVittie, Evangelist for F5 Networks; and Troy Topnik, ActiveState's Technical Product Manager; and Otis Gospodnetić, founder of Sematext; peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem filling in your buzzword bingo cards.

SYS-CON.tv Interviews By Conference Chair Roger Strukhoff
Roberto Medrano of Akana ▸ Video
Brendan O'Brien of Aria Systems Video

Containers & Microservices Expo to Be Colocated with @ThingsExpo Silicon Valley, November 3-5, 2015 at the Santa Clara Convention Center, CA
SYS-CON Events announced on June 9, 2015 at the Javits Center that the 2nd "Containers & Microservices Conference" will take place November 3-5, 2015, at the Santa Clara Convention Center, Santa Clara, CA, and the "Third Containers & Microservices Conference" will take place June 7-9, 2016, at Javits Center in New York City.

Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities.

Microservices focuses on the business and technology of the software architecture design pattern, in which complex applications are composed of small, independent processes communicating with each other using language-agnostic APIs.

Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda.

Rather than just stuff an OS into a container, for example, developers and deployers should consider a spectrum of microservices and what they can do.

@ThingsExpo Named the World's Most Influential IoT Media Brand

@ThingsExpo has been named the Top Most Influential Internet of Things 'Media Brand' by Onalytica in the ‘The Internet of Things Landscape 2015: Top 100 Individuals and Brands.'

Onalytica analyzed Twitter conversations around the IoT debate to uncover the most influential brands and individuals driving the conversation.

Intel and Cisco have been named the world's most influential IoT brands, followed by SYS-CON Media's global IoT event, @ThingsExpo as the world's most influential IoT media brand. [continued]

New York and Silicon Valley Sponsors and Exhibitors
During our last New York and Silicon Valley events, over 12,000 (audited) delegates registered and participated at @ThingsExpo, in the world's largest Internet of Things event, colocated with Cloud Expo. Our conference delegates met with over 150 of the world's leading technology pioneers that were among the sponsors and exhibitors, including:


SYS-CON Media CEO Carmen Gonzalez (@GonzalezCarmen) at the Javits Center, Manhattan the day before @ThingsExpo New York 2015 opens

Acision, Actifio, ActiveState, AgilePoint, AIC , Akana, AlertLogic, Ambernet, Amplidata, Apacer Memory America Inc., Appcore, AppDynamics, AppZero, Aria Systems, Arista Networks, Automic, Avere Systems, Axis Communications, B2CLOUD, Basic6, Bestwebdesignagencies.com, Bitium, Blue Box , BMC, BroadSoft, Brother , Bsquare, BUMI, CA, Inc., Calm.io, CenturyLink, Ciqada, CiRBA, Cisco, Cloudant, an IBM Company, Cloudian, CoalFire, CodeFutures, COLUMN Technologies, CommVault, connect2.me, Connected Data, CrashPlan/Code42, Creative Business Solutions , Cynny Italia S.r.l, Dasher, dcVAST, DEAC, Dell, DevOps.com, Distrix , DragonGlass, Dyn, Edgecast , ElasticBox, Emcien, Endstream Communications/Open Data Centers, EnterpriseDB, e-SignLive, by Silanis, Esri, Evident.io, FierceDevOps, FireHost, Genband, Gigamon, GoodData, Gridstore, Harbinger Group , IAPP, IBM, IDenticard Access Control, Imperva,


Demo Theater (June 9-11, 2015, Javits Center) on the Expo Floor attracts more delegates than the entire conference of other events

IndependenceIT, Infor, InMage, Innodisk, Intelligent Systems, Isomorhpic , ITinvolve, iwNetworks, Ixia, iXsystems , Jelastic, Kintone, KOTRA , Liaison, Litmus Automation, MangoApps, Matrix.org, MediaTek Labs, MetraTech (now part of Ericsson), Microsoft, Navisite, Net Access , Nimble Storage, NuoDB, Inc., Objectivity, OMG, Open Data Centers, OpenCrowd, Optimal Design, Oracle, OutSystems, Parasoft, Peak10, Peer 1 Hosting, PluralSight, Plutora, ProfitBricks, PubNub, Quality Technology Services , Quantum, Qubell, RackWare , Rancher Labs, Red Hat, r-evolutionapp , RingStor, Robomq.io, SafeLogic, SAP, ScaleMP, Seagate, Secure Infrastructure & Services, Sematext , SendGrid , Serena Software, Sherweb, SimpleECM, Site 24x7, Smartvue Corporation, SOASTA, SoftLayer, an IBM Company, SoftwareAG, Soha, Solgenia, SPAN Systems, Spirent, StackIQ, Stateless Networks, Storpool, Stratogent, Stratoscale, Supermicro, SUSE, Tau Institute, Telecity, Telehouse, Telestax, The New York Times , The Vision Times, TierPoint, TMCnet, Transparent Cloud Computing Consortium, Tufin, Ulunsoft, Utimaco, VASCO Data Security, Veeam, Verizon Enterprise Solutions, Vicom Computer Services, VictorOps, Virtustream, VITRIA Technology, Vormetric, WHOA.com, Will Jaya, Windstream, WSM - Website Movers International, Zentera Systems, Zerto.


New York (June 9-11, 2015) and Silicon Valley (November 3-5, 2015) "Bronze Sponsor" AlertLogic Booth at the Javits Center

For the Past Four Years @ThingsExpo Has Been a Must-Attend Event for MetraTech/Ericsson
This week, the team assembled in NYC for @Cloud Expo 2015 and @ThingsExpo 2015. For the past four years, this has been a must-attend event for MetraTech. We were happy to once again join industry visionaries, colleagues, customers and even competitors to share and explore the ways in which the Internet of Things (IoT) will impact our industry. Over the course of the show, we discussed the types of challenges we will collectively need to solve to capitalize on the opportunity IoT presents. [continued]

About SYS-CON Media & Events
SYS-CON Media (www.sys-con.com) has since 1994 been connecting technology companies and customers through a comprehensive content stream - featuring over forty focused subject areas, from Cloud Computing to Web Security - interwoven with market-leading full-scale conferences produced by SYS-CON Events. The company's internationally recognized brands include among others Cloud Expo® (@CloudExpo), Big Data Expo® (@BigDataExpo), DevOps Summit (@DevOpsSummit), @ThingsExpo® (@ThingsExpo), Containers Expo (@ContainersExpo) and Microservices Expo (@MicroservicesE).

Cloud Expo®, Big Data Expo® and @ThingsExpo® are registered trademarks of Cloud Expo, Inc., a SYS-CON Events company.

More Stories By Roger Strukhoff

Roger Strukhoff (@IoT2040) is Executive Director of the Tau Institute for Global ICT Research, with offices in Illinois and Manila. He is Conference Chair of @CloudExpo & @ThingsExpo, and Editor of SYS-CON Media's CloudComputing BigData & IoT Journals. He holds a BA from Knox College & conducted MBA studies at CSU-East Bay.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@CloudExpo Stories
Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
The best way to leverage your CloudEXPO | DXWorldEXPO presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering CloudEXPO | DXWorldEXPO will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at CloudEXPO. Product announcements during our show provide your company with the most reach through our targeted audienc...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors!
DXWorldEXPO LLC announced today that All in Mobile, a mobile app development company from Poland, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. All In Mobile is a mobile app development company from Poland. Since 2014, they maintain passion for developing mobile applications for enterprises and startups worldwide.
JETRO showcased Japan Digital Transformation Pavilion at SYS-CON's 21st International Cloud Expo® at the Santa Clara Convention Center in Santa Clara, CA. The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get...
Both SaaS vendors and SaaS buyers are going “all-in” to hyperscale IaaS platforms such as AWS, which is disrupting the SaaS value proposition. Why should the enterprise SaaS consumer pay for the SaaS service if their data is resident in adjacent AWS S3 buckets? If both SaaS sellers and buyers are using the same cloud tools, automation and pay-per-transaction model offered by IaaS platforms, then why not host the “shrink-wrapped” software in the customers’ cloud? Further, serverless computing, cl...
"We view the cloud not as a specific technology but as a way of doing business and that way of doing business is transforming the way software, infrastructure and services are being delivered to business," explained Matthew Rosen, CEO and Director at Fusion, in this SYS-CON.tv interview at 18th Cloud Expo (http://www.CloudComputingExpo.com), held June 7-9 at the Javits Center in New York City, NY.
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | CloudEXPO New York event will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018.
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, led attendees through the exciting evolution of the cloud. He looked at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering m...
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
We all know that end users experience the internet primarily with mobile devices. From an app development perspective, we know that successfully responding to the needs of mobile customers depends on rapid DevOps – failing fast, in short, until the right solution evolves in your customers' relationship to your business. Whether you’re decomposing an SOA monolith, or developing a new application cloud natively, it’s not a question of using microservices - not doing so will be a path to eventual ...
"DivvyCloud as a company set out to help customers automate solutions to the most common cloud problems," noted Jeremy Snyder, VP of Business Development at DivvyCloud, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart...
DXWorldEXPO LLC announced today that ICC-USA, a computer systems integrator and server manufacturing company focused on developing products and product appliances, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City. ICC is a computer systems integrator and server manufacturing company focused on developing products and product appliances to meet a wide range of ...
We all know that end users experience the Internet primarily with mobile devices. From an app development perspective, we know that successfully responding to the needs of mobile customers depends on rapid DevOps – failing fast, in short, until the right solution evolves in your customers' relationship to your business. Whether you’re decomposing an SOA monolith, or developing a new application cloud natively, it’s not a question of using microservices – not doing so will be a path to eventual b...
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Sanjeev Sharma Joins November 11-13, 2018 @DevOpsSummit at @CloudEXPO New York Faculty. Sanjeev Sharma is an internationally known DevOps and Cloud Transformation thought leader, technology executive, and author. Sanjeev's industry experience includes tenures as CTO, Technical Sales leader, and Cloud Architect leader. As an IBM Distinguished Engineer, Sanjeev is recognized at the highest levels of IBM's core of technical leaders.
Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or per...
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...