Cloud Computing is the new buzz word in the technology industry. But even industry insiders don’t agree on exactly what the term means. We shouldn’t be surprised that mainstream business is approaching it with caution. Businesses have many concerns about moving their data to the cloud, some legitimate and some irrational. All these concerns need to be overcome in order for a widespread adoption of cloud computing to occur. This session will discuss the obstacles to getting customers to embrace the concept of cloud computing and how to over come them.

This session will cover topics such as the dangers of preaching to the converted, why “better” isn’t good enough when moving customers away from the familiar, and communicating the benefits without getting lost in the technical details.