With Cloud Expo 2012 New York (10th Cloud Expo) now under four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
We have technical and strategy sessions for you every day from June 11 through June 14 dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where do they work, what e...| By Jake Sorofman | Article Rating: |
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| January 9, 2009 09:00 AM EST | Reads: |
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Let's face it - 2008 was a real slog. Even the most wide-eyed optimist would agree that this was one year whose end was long overdue. Of course, ringing in the New Year doesn't somehow wash away what has become a fairly deep recession, but it does symbolize the fresh start that I think we're all looking for right about now.
Doom and gloom may be the currency of trade these days, but I would argue that there are important lessons to be learned from this and any recession. Nobody enjoys a down economy, but it may be comforting to remember that recession is a natural part of the business cycle. Just as an ebbing tide always returns, so will economic prosperity. And despite the discomfort, every recession teaches us a lesson or two that informs and sometimes transforms IT practices.
In that respect, this recession is no different. The need to "do more with less" has put pressure on organizations to scrutinize spending and look for new ways to conserve. At the same time, virtualization and cloud computing have entered the scene, promising to significantly change the economics of enterprise computing. This allows organizations to significantly reduce the capital costs associated with server infrastructure. In the case of external clouds, these costs can be deferred altogether.
What is arguably quite different this time around is the fact that IT organizations are expected to fundamentally change and transform from centralized bottlenecks to self-service enablers. So, the dual mandate the CIO now faces is to cut costs while also reinventing the datacenter. That's no mean feat.
The good news is that virtualization and cloud computing have emerged as both a salve for today's cost-cutting mandates, as well as a foundation for the computing model of the future. By removing much of the cost and friction from application delivery, organizations can more effectively weather the storm of a down economy, taking the time and cost out of application delivery. The real winners on the other side of this recession will be the organizations that take both paths concurrently.
But many organizations are looking beyond infrastructure and taking cost and complexity out of application workloads themselves. Why? Because enterprise applications are becoming increasingly distributed and unthinkably complex, which only adds cost and delay to application deployment and management. This complexity results from multiple factors at work:
- Growing use of open source and overall componentization of software
- Proliferation of target machines, most notably due to virtualization
- Multiple target datacenter environments, including external clouds
- Use of disparate application frameworks, such as JBoss, Ruby and Django
- Corporate and regulatory mandates, such as HIPPA and Sarbanes-Oxley
All of this adds up to application workloads that are harder than ever to deploy and manage. The result is an ever widening "deployment gap" that sits between application development and IT operations. If you recall from my previous musings, this air gap stands in the way of application delivery and realization of application value. After the application is unit test complete, it enters a protracted and often manual process which looks something like this: stand up a server, install the OS, spin up the application, configure, tune, tweak, optimize, and certify. At this point, months have passed and lines of business stand waiting, costs and risks accrued and business opportunities forgone.
Many organizations are looking at virtualization as a way to accelerate and simplify application delivery by changing the form factor of the application workload to become easier to deploy and manage over time. This virtualized application, or "virtual appliance," makes application workloads far easier to deploy, manage and maintain because it combines the application bits with everything it needs to run in production and delivers it as a self-contained application unit that can run in any virtualized or cloud environment. Simply put, plug it in and it works. What's more, the virtualized application is fully instrumented for streamlined and scalable maintenance, significantly reducing ongoing costs and allowing IT organizations to do more with less.
Think of it this way: the typical enterprise today faces the dual challenge of growing application complexity and flat or declining people resources. Oh, and I forgot a critical detail. The reality is that lines of business are expecting applications to be deployed more, not less, rapidly. The "Amazon effect" is the backpressure lines of business place on IT because of the instant gratification external clouds like Amazon EC2 appear to promise. "Why can't you be more like EC2?" is the question de jour and fairly cringe-inducing for the unprepared CIO.
Complexity is the enemy when resources are thin and organizations are under pressure to do more with less. Of course application complexity isn't going away since fighting that battle is like trying to hold back a rising tide. But you can manage the complexity with new approaches for enterprise application virtualization, which can dramatically reduce the time, cost and risk of deploying and managing distributed application workloads across traditional, virtualized and cloud-based environments.
Published January 9, 2009 Reads 5,852
Copyright © 2009 SYS-CON Media, Inc. — All Rights Reserved.
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More Stories By Jake Sorofman
Jake Sorofman is chief marketing officer of rPath, an innovator in system automation software for physical, virtual and cloud environments. Contact Jake at jsorofman@rpath.com.
With Cloud Expo 2012 New York (10th Cloud Expo) now under four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
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"Having been in the IT field for many years, I believe the cloud computing chapter in the industry is an exciting one and I am proud to be a part of it," said National Reconaissance Office (NRO) Chief Information Officer Jill T. Singer Tuesday, as it was announced that she was one of 10 winners of the 2012 CloudNOW "Top Ten Women in Cloud" Awards.
2011 was a year of rapid adoption for public and private cloud services. Instant and on-demand server provisioning was the driving force behind the massive growth. On top, cloud server templates and script automation simplified application installation for simple and pre-defined application stacks, but have not targeted more complex enterprise application environments.
In his session at the 10th International Cloud Expo, John Yung, CEO of Appcara, will discuss how 2012 will be the year for app...
As more enterprises are adopting clouds, the nature of cloud computing is changing. Previously, clouds were used to test applications or for non-mission critical applications. Today, enterprises are using clouds for cost-saving advantages and launching more mission critical applications that have defined performance needs.
In his session at the 10th International Cloud Expo, Eric Shepcaro, CEO and Chairman of the Board of Telx, will discuss how distributed computing has many advantages. It wou...
Building a cloud computing environment with on-demand access to compute, network, and storage resources requires an elastic infrastructure at multiple levels. Virtualization combined with x86 servers has transformed the way we scale out compute resources. Unfortunately, legacy Fibre Channel and iSCSI storage architectures are rooted in rigid mainframe-era designs, and are fundamentally mismatched with the dynamic, shared modern data center.
In his session at the 10th International Cloud Expo, ...
With Cloud Expo 2012 New York (10th Cloud Expo) just four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
We have technical and strategy sessions for you every day from June 11 through June 14 dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where do they work, what else h...
With Cloud Expo 2012 New York (10th Cloud Expo) now under four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
We have technical and strategy sessions for you every day from June 11 through June 14 dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where do they work, what e...
With Big Data Expo 2012 New York (co-located with 10th Cloud Expo) now under four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
We have technical and strategy sessions for you every day from June 11 through June 14 dealing with every nook and cranny of Cloud Computing and Big Data, but what of those who are presenting? Who are they, where ...
With Big Data Expo 2012 New York (co-located with 10th Cloud Expo) just four months away, what better time to start introducing you in greater detail to the distinguished individuals in our incredible Speaker Faculty for the technical and strategy sessions at the conference...
Can you bring services from the cloud to your customers faster and have them adopt it with ease of use or bring the power of bundled services to the fingertips of your clients without creating new rigid ‘apps stove pipes'? Do you want to prevent your business running away to public and unmanageably immature cloud services?
In his session at the 10th International Cloud Expo, Hans van de Koppel, Sr. Enterprise Architect at Capgemini, will take Cloud Expo delegates to the developing world of clou...
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